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VMWARE VREALIZE SUITE 7 CHEAT SHEET — FOR VMWARE FIELD AND PARTNERS DO NOT DISTRIBUTE | 1 What is VMware vRealize Suite? VMware vRealize® Suite is an enterprise-ready, cloud management platform that delivers the industry’s most complete solution for managing a heterogeneous, hybrid cloud. vRealize supports companies addressing cloud management requirements across day-one and day-two operations for compute, storage, network and application level resources. Native integrations across VMware technologies make vRealize the best choice for organizations building a VMware based Software-Defined Data Center (SDDC).

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Page 1: vRealize Suite 7 Cheat Sheet...CHEAT SHEET | 4 Selling VMware vRealize Suite (1/2) THE VMWARE CMP VALUE PROPOSITION Target Customer Commercial to Enterprise accounts looking to improve

VMWARE vREALIZE SUITE 7

C H E AT S H E E T — F O R V M WA R E F I E L D A N D PA R T N E R S

D O N OT D I S T R I B U T E | 1

What is VMware vRealize Suite?VMware vRealize® Suite is an enterprise-ready, cloud management platform that delivers the industry’s most complete solution for managing a heterogeneous, hybrid cloud.

vRealize supports companies addressing cloud management requirements across day-one and day-two operations for compute, storage, network and application level resources. Native integrations across VMware technologies make vRealize the best choice for organizations building a VMware based Software-Defined Data Center (SDDC).

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C H E AT S H E E T | 2

The Power of the PlatformThe power of the common platform is delivered through analytics, shared information and policies across the entire lifecycle of infrastructure and application services.

Specifically, the platform’s improved visibility into infrastructure health optimizes provisioning decisions while tenant-aware monitoring ensures SLAs and accelerates troubleshooting and remediation. Reclamation and resource right-sizing based on shared information across day-one provisioning and day-two operations continuously improve utilization. Capacity planning determined by reservation policies and tenant views enables IT teams to stay ahead of demand and improve forecasting. Data from automation and operations combined with business insight ensure intelligent placement and optimal sourcing decisions.

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The Use Cases VMware vRealize Suite Addresses

vRealize Suite addresses three fundamental use cases.

VMware’s differentiated capabilities make VMware the best choice for customers pursuing:

Intelligent Operations Management: Proactively address health, performance and capacity management of IT services across heterogeneous and hybrid cloud environments in order to improve IT service performance and availability. [Note: This use case aligns with the IT Outcome of Streamlined and Automated Data Center Operations]

IT Automating IT: Automate the delivery and ongoing management of production ready infrastructure and application components across multi-cloud environments in order to reduce the time it takes to respond to requests for IT resources and to improve the ongoing management of provisioned resources.

DevOps-Ready IT: Build a cloud solution for development teams that can deliver a complete application stack; support developer choice by providing both API and GUI access to resources; and provision resources across multi-cloud environments. Extend the solution scope by addressing continuous delivery to further speed up application development.

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Selling VMware vRealize Suite (1/2)

THE VMWARE CMP VALUE PROPOSITION

Target Customer Commercial to Enterprise accounts looking to improve operational efficiency, become more proactive and get comprehensive visibility across their infrastructure.

Commercial and Enterprise accounts across all industries looking to accelerate entire IT service lifecycle to address increasing demand from LOB for new and updated applications (shorter release cycles) and solve the problem of business agility

Use Case Intelligent Operations IT Automating IT DevOps-Ready IT

Need / Opportunity / Pain Point

Ensure the best performance and availability of IT resourcesProactively manage environment health and capacityDeliver highly efficient IT Operations

Speed up infrastructure deliverySupporting all stages from development through productionImprove IT staff productivityManage costs, improving data center resource utilization

Deliver complete application stack to developers on-demand in near real timeNeed to offer APIs and self-service to developersManaging already provisioned resources

The Product vRealize Suite Standard vRealize Suite Advanced vRealize Suite Enterprise + vRealize Code Stream

Category of Offering Cloud Management Platform

The Benefits [Agility] VMware’s CMP speeds up the delivery of IT Services allowing IT to fully meet the expectations of line of business partners[Control] VMware’s CMP provides the right level of control to support the needs of IT teams balancing objectives across the dimensions of agility, risk and cost [Efficiency] VMware’s CMP increases the efficiency of IT staff and the utilization of data center resources; reducing both Opex and Capex[Choice] VMware’s CMP allows IT teams to leverage heterogeneous on premise resources, including non-VMware hypervisors, and any number of public clouds so companies can execute their optimal service delivery strategy[Business/IT Alignment] VMware’s CMP provides transparency into the operations and cost characteristics of IT services which helps drive better IT and Business alignment

The VMware Differentiation Best Cloud Management Platform for SDDC Native integration across VMware SDDC TechnologiesManagement: Automation, Operations and BusinessInfrastructure: VMware vSphere®, NSX®, Virtual SAN™, and vCloud® Air™

Most Complete Solution Day 1 and Day 2 management capabilitiesFrom infrastructure through applicationAcross heterogeneous and hybrid environments

From a Trusted Market Leader Virtualization pioneer that saved tens of billions in CapExRe-imaging the modern data center through software-definedRecognized market share leader in both cloud systems management and cloud automation

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Selling VMware vRealize Suite (2/2)

INTELLIGENT OPERATIONS IT AUTOMATING IT DEVOPS-READY IT

Use Case Description Capacity OptimizationPerformance & AvailabilityUnified visibility from app-to-storage across physical, virtual, and cloud

Modernize the delivery of shared service infrastructureRadically reduce the time to respond to requests for resourcesOptimize both operational and capital spending

Rapidly provision both infrastructure and application resources to application teamsIntegrate service delivery automation with Continuous Delivery processes

Target Personas VI Tower LeadVP of InfraVP of Ops

Cloud ArchitectVP of Ops; VP of Infra, VI LeadsCIO

Cloud ArchitectVP of Ops; VP of Infra, VI LeadsCIO, CTOLOB, VP of Apps, DevOps Teams

Discovery Questions Are you struggling to meet your SLAs with the business?Are your teams spending significant time troubleshooting issues?Effectively managing capacity - reduce CapExAre over provisioned or under utilized resources a problem for your team?

Are your teams under pressure to deliver infrastructure faster to development?Are you finding the need to deliver production capacity on short notice to satisfy LOB requests?Would you like to recapture idle capacity or capacity from systems no longer in use?Are data security concerns getting in the way of using the public cloud to address infra needs?

Are you concerned that IT is unable to support innovative projects in the company?Are you enabling application teams to be as highly productive as they can be?Are you finding that the time to deliver new applications or updates is greater than ideal?

How VMware Helps Proactively detect and avoid performance issuesContinuously monitor/manage capacityGuided remediation and automated configuration enforcementWorkload placement/balancingHybrid and heterogeneous capableAcross apps, compute, network, storage

Standardized infrastructure offerings across dev and productionExplicit automation and policy in the form of blueprintsReduction in idle and over-provisioned resourcesAutomated costing, usage reporting and cloud cost comparisonOperations data informs workload placement decisions

Provision infra and apps to developers in minutesSupport for both API and GUI driven access to resourcesSelf-service capability to developersSupport for Continuous Delivery of SoftwareControlled process to ensure data protectionAlso enable ‘DevOps for IT’

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Buying ConversationsIntelligent Operations Use Case

ANXIETY QUESTIONS

How much are you spending on storage? Do you have visibility into how overprovisioned you might be?Are you meeting your SLA’s? How often are end-users the ones that notify IT of a problem? Do you feel your IT teams are dealing with too much data, too many alerts and increased demand from the business for new services?Can you describe the last couple of significant outages and how they were triaged and how long they took to resolve? Were your IT teams working constructively together?

Problem Probing Questions by Audience Solution Probing Questions Customer Value Probing Questions

PP1: We find that most of our customers have grown their virtual infrastructures so fast that they’ve not had the time to go back and compare what they’ve purchased and provisioned to what’s actually being used, are you in a similar situation?

SP1: What if you could see and prove, with confidence, that resources have been over-provisioned…AND assign a cost to those wasted resources?

VP1: Would freeing up resources and reducing costs moving forward help you meet any of your professional goals/objectives for the quarter/year?

PP2: When our customers perform their retrospective analysis after an outage/incident, they often find that the indicators were there, but buried in logs. Is this something you’ve also found to be true?

SP2: There’s a tremendous amount information buried in logs that, when combined with performance data, can lead to lead to problem avoidance. Does this sound like something that would help eliminate future incidents?

VP2: Would having this proactive ability to discover problems before they surface to the end user help you with your SLA’s?

PP3: Do you find that your administrators are dealing with information overload and alert storms, which ultimately lead to simply ignoring the alerts or waiting until the end-users report a problem?

SP3: We’ve seen our customers reduce their alert volume by as much as 90%, allowing administrators to focus on the just meaningful ones, would this help with your situation?

VP3: Admins that are on-call have to sacrifice quite a bit of freedom when they’re on duty, if you could ensure that they’re not having to deal with “noise” would that help you feel better about assigning that responsibility?

PP4: I’ve been in countless customer environments where, when a problem arises, it always turns into a finger pointing exercise between the different silo groups, are you dealing with the same type of behavior?

SP4: We have customers that have essentially eliminated this practice by using our predictive analytics to pinpoint the source of a problem before it affected the end user, would this be of interest to you?

VP4: If you were able to eliminate the finger-pointing, do you feel your various teams would be able to work more effectively together to solve the underlying cause and deliver a better level of service?

PP5: Do you find your organization sometimes guessing on future capacity costs, basing it off of previous spend and adjusting for ‘inflation’?

SP5: What if you had visibility into actual usage and the ability to more accurately forecast your capacity costs, would ease some budgeting pain?

VP5: How would better forecasting affect your individual goals? Are there any incentives associated with reducing costs?

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IT Automating IT Use CaseANXIETY QUESTIONS

How is IT perceived by the LOB in terms of supporting innovation and growth?How satisfied are your users with how quickly you are able to respond and deliver on service requests? (including solving problems)How reliable are the services that you deliver? Are you confident that your services are compliant to standards?Describe your application lifecycle management process today. How automated is it? How do you ensure delivery of standardized services?How easily can you identify and reclaim unused or oversized services to reduce CapEx costs?

Problem Probing Questions by Audience Solution Probing Questions Customer Value Probing Questions

PP1: How is not being able to deliver infrastructure rapidly impacting your business agility?

SP1: What if you were able to implement explicit automation, using policies in the form of blueprints, to streamline existing processes and deliver infrastructure faster?

VP1: What impact would being able to deliver infrastructure resources on demand have on your business agility and the business’s perception of IT?

PP2: Is it difficult to control who has access to different resources (on-premises, public cloud) when responding to multiple infrastructure service requests?

SP2: What if you were able to offer users a simple and intuitive interface to provision and manage their resources throughout their lifecycle, while effectively controlling who has access to what resources?

VP2: What would be the impact on IT resourcing if you could fully control resource provisioning, but delivering resources on demand?

PP3: How confident are you in your existing provisioning process maximizes the use of IT staff and LOB time, as well as, capital resources?

SP3: What if you were able to eliminate handoffs, wait time, etc, in the delivery of infrastructure resources to increase efficiency across stakeholders?

VP3: What would be the impact of eliminating wait time and hand offs and deliver infrastructure resources in the fraction of the time it takes today?

PP4: Are you finding the choice of supporting hybrid cloud and/or heterogeneous environments is compromising your ability to be quick and/or efficient?

SP4: What if you could support any environment / endpoint without compromising speed and cost?

VP4: What would the impact of being able to seamlessly treat all endpoints as the same without any impact to speed or cost to support?

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DevOps-Ready IT Use CaseAnxiety Questions

How is IT perceived by the LOB in terms of supporting innovation and growth?Despite agile development (or Continuous Integration), does it still take too long to release apps into production? Why is that?How is the stability of the applications that are deployed into production?How are you enabling application teams to be as highly productive as they can be?

Problem Probing Questions by Audience Solution Probing Questions Customer Value Probing Questions

PP1: How quickly are requests for complete application stacks fulfilled to developers?

SP1: What if you were able to accelerate and collapse the provisioning process by offering a “consumer-like request experience” based upon established business policies?

VP1: What would be the impact to the business and its perception of IT if you could reduce application deployment from months to days?

PP2: How concerned are you that rapid development cycles are increasing operational risk?

SP2: What if you were able to model and automate release pipelines, as well as, enforce governance across release stages?

VP2: What would it mean to establish a continuous delivery process, enhancing collaboration and alignment between Dev and Ops organizations?

PP3: How is the high churn of application projects impacting your IT spend?

SP3: What if you were able to automate the process of reclaiming resources from completed projects, as well as, oversized workloads?

VP3: What would be the impact of managing costs with the increased growth of new application projects?

PP4: Is your company exploring a developer-centric cloud due to concerns with security risk and costs associated with the public cloud? Are developer expectations for AWS-like experience making it challenging to execute a cloud strategy?

SP4: What if you were able to offer APIs and self-service to developers?

VP4: What would be the impact to the business and its perception of IT if you could deliver public cloud-like experience on-premises?

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VMware vRealize Suite CapabilitiesCapabilities Overview

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FEATURES vRS STD vRS ADV vRS ENT

Business Cloud Business Planning and Showback

Cloud Costing and Metering, Cloud Compare

Automation Application Provisioning

Container Management

Infrastructure Provisioning, XaaS

Policy based Governance

Resource Reclamation

Log Insight Log Analytics

Operations App Monitoring

Management Packs for Hybrid Cloud, Storage and Network Devices

VIN, OS Monitoring, Advanced Capacity Planning

Custom Dashboard and Reporting

Performance Monitoring, Capacity Management, Work Load Placement

Get more out of vRealize Suite with third-part integrations, adaptors and management packs. For a complete list visit Solution Exchange https://solutionexchange.vmware.com/store

Selling VMware vRealize Suite and other VMware products

vRealize Suite comes in three editions: Standard, Advanced and Enterprise.

All editions of vRealize Suite are hybrid in nature and can be used to manage on-premises vSphere-based resources, as well as, resources associated with other hypervisors. In addition, all editions can be used to manage public cloud resources, such as those hosted on vCloud Air, Amazon, and Azure.

New Software Licensing: Portable Licensing Unit

A Portable License Unit (PLU) gives customers flexibility to utilize vRealize Suite to manage workloads regardless of whether they are on vSphere on-premises, third-party hypervisors, physical servers, or supported public clouds. One PLU allows usage of vRealize Suite to manage unlimited operating system instances (OSI) deployed on one on-premises vSphere CPU or up to 15 OSIs deployed on the public cloud including vCloud Air, vCloud Air Network Partners, other supported public clouds, as well as third-party hypervisors and physical servers.

Portable licensing eliminates the need for Public Cloud Extensions for VMware vCloud Suite® and vRealize Suite as customers can use the same vRealize Suite licenses to manage all of their heterogeneous and hybrid cloud environments.

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Relationship to VMware vCloud Suite

vRealize Suite can also be purchased in combination with vSphere by purchasing VMware vCloud Suite. There is a discount applied when customers purchase vRealize Suite and VMware vSphere Enterprise Plus for vCloud Suite together in this bundle. However, the licenses for the vRealize Suite included within the vCloud Suite bundle remain hybrid and can be used to manage both on-premises and public cloud environments. VMware’s new portable licensing units allow vCloud Suite to build and manage both vSphere-based private clouds, as well as, multi-vendor hybrid clouds. Therefore, vCloud Suite is no longer positioned as a cloud management platform only for vSphere-based private clouds.

Position vCloud Suite for existing vCloud Suite customers, or customers who find the convenience of purchasing vRealize Suite and vSphere together.

Note, vCloud Suite will be an asymmetric soft bundle. It will decompose into vRealize Suite and vSphere Ent+ for vCloud Suite upon fulfilment. However at the time of the renewal, a customer will have to renew vRealize Suite when he or she decides to renew vSphere Ent+ for vCloud Suite.

Further note that vCloud Suite no longer includes VMware Site Recovery Manager™ nor vRealize Configuration Manager™.

Relationship to vSphere with Operation Management

VMware vRealize Suite allows VMware vSphere with Operations Management™ customers to automate delivery and ongoing management of workloads with more capabilities than vRealize Operations™ Standard, which is included in vSphere with Operations Management™.

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Upgrading to vRealize Suite / vCloud SuiteVarious upgrade SKUs are available for customers with existing vRealize Automation, vRealize Operations™, vRealize Log Insight™, and vRealize Business™ deployments. For a complete list of upgrade SKUs, please check your local pricelists.

Relationship to VMware NSX and Virtual SAN

VMware vRealize Suite natively integrate with other VMware SDDC solutions, such as VMware Virtual SAN™ and VMware NSX™. For instance, VMware constructs such as networking and firewalling are natively available for inclusion in service templates created using vRealize Suite. This means that virtual networks, load balancers, and firewalls can be instantiated on demand when provisioning resources.

Relationship vCloud Air and other supported Public Clouds

VMware vRealize Suite can be used to automate provisioning and management of workloads on public cloud platforms including VMware vCloud® Air™ and and other supported public clouds.

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Relationship with VMware Integrated OpenStack (VIO)

VIO is a version of OpenStack that includes adapters to VMware compute, network, and storage virtualization solutions. There are several use cases for VIO. For uses that include more than just basic developer access to infrastructure resources (basic Dev IaaS), VMware vRealize Suite can be sold as a full cloud management platform solution to ensure an OpenStack initiative success.

Positioning VIO with the vRealize Suite: Lead with the value of the vRealize Suite. If there is an OpenStack mandate or “ungoverned” IaaS initiative, position VIO AND the vRealize Suite.

VMware vRealize Suite 7.0 Per PLU LicensingVMware vRealize Suite Enterprise Edition

1 Portable License Unit License**

SKU USD

VR7-ENT-C $7,745.00

3 Year Production SnS

SKU USD

VR7-ENT-3P-SSS-C $5,111.70

1 Year Production SnS

SKU USD

VR7-ENT-P-SSS-C $1,936.25

3 Year Basic SnS

SKU USD

VR7-ENT-3G-SSS-C $4,293.83

1 Year Basic SnS

SKU USD

VR7-ENT-G-SSS-C $1,626.45

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VMware vRealize Suite Advanced Edition

1 Portable License Unit License**

SKU USD

VR7-ADV-C $6,245.00

3 Year Production SnS

SKU USD

VR7-ADV-3P-SSS-C $4,121.70

1 Year Production SnS

SKU USD

VR7-ADV-P-SSS-C $1,561.25

3 Year Basic SnS

SKU USD

VR7-ADV-3G-SSS-C $3,462.23

1 Year Basic SnS

SKU USD

VR7-ADV-G-SSS-C $1,311.45

VMware vRealize Suite Standard Edition

1 Portable License Unit License**

SKU USD

VR7-STD-C $3,745.00

3 Year Production SnS

SKU USD

VR7-STD-3P-SSS-C $2,471.70

1 Year Production SnS

SKU USD

VR7-STD-P-SSS-C $936.25

3 Year Basic SnS

SKU USD

VR7-STD-3G-SSS-C $2,076.23

1 Year Basic SnS

SKU USD

VR7-STD-G-SSS-C $786.45

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VMware vCloud Suite 7.0 Per PLU Licensing VMware vCloud Suite Enterprise Edition

1 Portable License Unit License**

SKU USD

CL7-ENT-C $9,495.00

3 Year Production SnS

SKU USD

CL7-ENT-3P-SSS-C $6,266.70

1 Year Production SnS

SKU USD

CL7-ENT-P-SSS-C $2,373.75

3 Year Basic SnS

SKU USD

CL7-ENT-3G-SSS-C $5,264.03

1 Year Basic SnS

SKU USD

CL7-ENT-G-SSS-C $1,993.95

VMware vCloud Suite Advanced Edition

1 Portable License Unit License**

SKU USD

CL7-ADV-C $7,995.00

3 Year Production SnS

SKU USD

CL7-ADV-3P-SSS-C $5,276.70

1 Year Production SnS

SKU USD

CL7-ADV-P-SSS-C $1,998.75

3 Year Basic SnS

SKU USD

CL7-ADV-3G-SSS-C $4,432.43

1 Year Basic SnS

SKU USD

CL7-ADV-G-SSS-C $1,678.95

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VMware, Inc. 3401 Hillview Avenue Palo Alto CA 94304 USA Tel 877-486-9273 Fax 650-427-5001 www.vmware.comCopyright © 2016 VMware, Inc. All rights reserved. This product is protected by U.S. and international copyright and intellectual property laws. VMware products are covered by one or more patents listed at http://www.vmware.com/go/patents. VMware is a registered trademark or trademark of VMware, Inc. and its subsidiaries in the United States and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respective companies. Item No: VMW6438-CHS-vREALIZE-STE-7-USLET-GLOBAL-11311/16

D O N OT D I S T R I B U T E — F O R V M WA R E F I E L D A N D PA R T N E R S VMWARE vREALIZE SUITE 7

VMware vCloud Suite Standard Edition

1 Portable License Unit License**

SKU USD

CL7-STD-C $5,495.00

3 Year Production SnS

SKU USD

CL7-STD-3P-SSS-C $3,626.70

1 Year Production SnS

SKU USD

CL7-STD-P-SSS-C $1,373.75

3 Year Basic SnS

SKU USD

CL7-STD-3G-SSS-C $3,046.43

1 Year Basic SnS

SKU USD

CL7-STD-G-SSS-C $1,153.95