vodafone voip project ant

ContentsEXECUTIVE SUMMARY:........................................................................................................................2

PROJECT DEFINITION:...........................................................................................................................2Justification:........................................................................................................................................3

3. SMART OBJECTIVES:.........................................................................................................................4

4. SCOPE OF THE PROJECT:...................................................................................................................4

5. WORK BREAKDOWN STRUCTURE (WBS) AND BUSINESS STRUCTURE:...............................................65.1 Work Breakdown Structure (WBS):...............................................................................................65.2 Business Structure:........................................................................................................................7

6. STAKEHOLDERS:...............................................................................................................................7Stakeholders Map:..............................................................................................................................8

7. PROJECT DRIVERS.............................................................................................................................8

8. STAGE GATING MODEL-PM METHODOLOGY:...................................................................................9

9. RESOURCES:...................................................................................................................................109.1 Human Resources:.......................................................................................................................109.2 Material Resources:....................................................................................................................119.3 Cost requirement:........................................................................................................................11

10. DETAILED SCHEDULE:....................................................................................................................1210.1) Planning stage:........................................................................................................................13

11. RISK ASSESSMENT:.......................................................................................................................13(A) RISK ASSESSMENT....................................................................................................................13B) RISK SEVERITY MATRIX...................................................................................................................14

12. PROJECT EVALUATION:.................................................................................................................16

REFERENCES:......................................................................................................................................16

Student id:-023993

Executive summary:

This is project based on start a new service of Vodafone which is called as VoIP service. The

total capital is essential approximately 30, 00,000 pounds. 60% capital collects from bank and

40% from me and friend. Main money required to make new software, equipment, recruitment of

staff, material cost and advertising and promotions. The owner appoints project manager for start

a project at 31 March 2011.

This report describes the Vodafone VoIP project. It contains SMART objectives and objectives

maintain main purpose of project with starting time and finishing time. Project has mentioned

budget, scope, what project include and not. It has describes stakeholder with their role and

responsibility. It also describes project is change, innovative and market driven. WBS structure

has been mentioned diagrammatically.

Risk assessment explains all risks which can be faced during beginning, implementing or

finished stage. How many people are playing important role is mentioned. At the end references

and bibliography are mentioned.

The purpose of this report is to show the implementation of VoIP (Voice over Internet Protocol)

facility for the customers of Vodafone.

Project definition:

VoIP (Voice over Internet Protocol) Vodafone Services which offered to the customers through

VoIP must be quick and whenever the customers require it. The services provided must be

consistent and quality must satisfy the customers. On the other hand the cost of the product must

be monitored and evaluated on a regular basis to ensure good value for money to its customers as

compared to other players in the market. This type of analysis gives the company an opportunity

to check the amount of profit the project is earning.

The main aims of this project are:

To include VoIP as an additional service to the customers of Vodafone worldwide.

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To make it global service.

Justification:

Introducing VoIP (Voice over Internet Protocol) facility in Vodafone mobile

phones, Vodafone being a popular brand globally it has millions of customers.

Customers these days are net savvy and prefer to use the communications systems

which are internet based through which they can be touch of their contacts. Nowadays

voice over internet is becoming popular amongst the customer which is very

promising, convenient and easy to operate. VoIP has facilities such as video calling,

chatting, sending instant messages, quick chat. Each of these factors contributes to the

unique and best combination of services in VoIP.

This project has been researched thoroughly from all aspects. The research included

the need of the customer, market conditions, and review of the competitors. This

project precisely was selected when it met all the requirements of cost and

efficiency. VoIP is now slowly coming up in the market and many big brands are

trying to excel in this new technology. According to Chacon (1999) mobile phone

holds an important place in the life of a human being and similarly internet facilities

on mobile phones. Oleson, and Sherwood (2006) believes that nowadays delivery of

voice communication and multimedia sessions over internet are gaining momentum.

In this project team also plays an important role when it comes to the achievement

of aims and objectives of the venture.

Management of the project includes special sets of skill, which include knowledge,

tools and advanced techniques others factors’ supporting the implementation is the

combination of project management processes, it includes: initiation, planning,

executing, monitoring and controlling. All these factors contribute or assist to fulfill

the aims and objectives of the project.

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According to Landels (1980) Each and every project has a project manager

who holds the key to the success of the project. They are the ones who identify the

need; clear and precise objectives; developing scope, time, cost and also quality;

taking into account the factors involving risk while undertaking this project. They

also make sure that the stakeholder’s interest is maintained by fulfilling their

requirements.

People use mobile as a part of their daily routine and it has become the habit of

citizens worldwide. Therefore providing VoIP service on the same mobile phones

becomes an additional factor that encourages customers to go for Vodafone

communication services. After analyzing the market conditions, Wideman (2009)

says that this service is precisely launched to meet the requirement and daily needs

of the customers.

3. SMART objectives:

The objectives of this venture are to develop VoIP service network to the customers

of Vodafone all over the world. Main centre of operation network and service in

Ahmadabad India, which will cost 30,00,000 pounds .The project will commence on

31st May 2011 and finish at 22 August 2012.

4. Scope of the project:

First of all the company has to raise the capital required for launching of new product

in the market. According to Sextus (2003) after capital formation the company

needs to approach to the government for acquiring the permission to launch the

service for the general public. Technical equipments and accessories will be

purchased for the new service.

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This program includes: The program does not include:

Marketing research programs Manufacturing activities

Recruitment Packaging

training Diversification of products

Detail budget Opening new branches

Risk analysis Free samples

Advertising and Promotional

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Launching VOI service

Marketing research

Gather informationAnalysis of information

Training

Make a software voip serviceforHuman resource Cost analysis Risk analysis

Detailed budget

Set prices

Recruitments

Meetings

Create a VoIP Research other products

5. Work Breakdown Structure (WBS) and Business Structure:

5.1 Work Breakdown Structure (WBS):

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Production and start service of VOiP

Marketing & Advertisment

Launching of Product

Project Manager

Operation manager Accountant Management staff

Secretary Operating staff Executives Supervisors

5.2 Business Structure:

6. Stakeholders:

Stakeholders Roles Responsibility

Customers Buy and use the new services

launched in the market.

Should be loyal with service

Managers Manage all the activities in the

business properly.

Manage staff efficiently

Government To have control on new products

and services for the sake of general

public.

Customer should not harm

with new product

competitors Produce product which give tough

competition

Have not copy same service

banks Bank will provide the funds required

by the business.

Do help for new businesses

Staff and Working in the organization try to Work hard and should be

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employees achieve organizational goal loyal with organisation

Stakeholders Map:

Keep satisfies:

-Customers.

-banks

Manage closely:

-Customers.

-Technical advisors.

Monitor:

-Employees and staff.

-Managers.

Keep informed:

-Government.

-Employees.

7. Project Drivers

This project is change driven, innovative driven and market driven.

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High

Power

1. This is change driven because this VoIP change everyday communication of Vodafone

customers. They will save money. They can communicate easily for longer time. Vodafone

Company is a number one company in the telecommunication world and is operating more

than thirty countries. But, Voice over Internet (VOI) service is a new service which is to be

introduced in the market by Vodafone and it is treated as project driver. Volti (2001)

believes that it enables the customers to use the advanced electronic based services e.g.

conference calling, video calling, etc.

2. This is innovative driven because it is innovative idea and useful for customers. They can

use this anytime outside and inside home.

3. This is market driven because customer continuous demand about VoIP and Vodafone did

not start yet.

8. Stage Gating Model-PM Methodology:

This project goes through the stage gating model and it conducts the launch of new service:

Ideation- this is first stage of stage-gating methodology. Idea of start VoIP service in

Vodafone has serene and revise in this stage. If project manager is confident to implement

this idea it will go in preliminary investigation.

Preliminary investigation- in this stage need to check scope of VoIP Vodafone service .it

is necessary to do second screening by doing market research.

Detailed investigation- here first should take permission of government and need do

budgeting. In this stage need to do investigation of previous stage and need to take

permission from financer and sponsor. Manger need to do scheduling of each and every

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activity and what is needed for advertising and marketing for open a VoIP Vodafone

service.

Development- in development stage task should be doing accordingly which already

planned in scheduling. The customers will subscribe the new service of Vodafone.

Recruitment of other staff cost of labor, material cost, advertisement, power and other

facilities are done in this stage.

Testing and validation- in testing need to take meeting with all staff member and discuses

about product development. It is constantly check that everything is going according to

plan. It is need to install software and do testing technical machinery.

Full production and market launch- this is important stage because before launching a

product needs to check all stages. This is last chance of checking all error. Our organization

will launch new Vodafone VoIP service. Support the launch with the promotion activities

and advertising of new service.

9. Resources:

Resources are basically dived into two main types in the organization, Human Resources and

the Material Resources. The Evaluation of these resources can be done in the following

manner.

9.1 Human Resources:

Project manager: He sets the strategy, objectives and plans that are required for the

project. He negotiates the issues and the progress of the project with the stakeholders whenever

required.

Operating manager: He supervises the day to day activities for the implementation of

the service plans in the project.

Accountant: He maintains the records of all the financial transactions with the suppliers

of the company.

Management staff: They favor research and development of new products as well as

new markets for the company. All the internal activities are accomplished by the management

staff.

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9.2 Material Resources:

Office: This is said to be the proper where the transactions and the business of the

company takes place in the appropriate way.

Warehouses: The storage of products that are essential to favor the VoIP services and

other technical equipments of the firm are managed and safeguarded in a good manner.

Other assets: The other assets of the company like vehicles, patents, warehouses, plant

and machinery, etc should be utilized in an effective manner.

9.3 Cost requirement:

For the expansion of the business plan of the Vodafone Company regards to the voice over

internet protocol, the initial capital requirements will be near 22, 00,000 pounds

approximately. The other expense and legal requirements will sum up near about 8, 00,000

pounds. The capital investment includes the equipments, warehouses, offices, infrastructural

facilities and other assets which are essential elements are required. Recruitment of other

staff cost of labor, material cost, advertisement, power and other facilities are mandatory

elements for the business.

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10. Detailed Schedule:

Gantt chart

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10.1) Planning stage:

11. Risk Assessment:

There are lots of risks involved that can be grouped into grades of different risk. All

these risk factors once assessed will definitely have a successful execution of the

above forecasted plan. Elimination of the risk factors will enhance the performance

of the company in the launching of the VoIP services.

(a) Risk assessment

Risk event likelihood Impact Detection

Difficulty

rate

Risk priority

number

Delay Finish

product

4 5 5 1

Availability of

resources on time

2 2 3 5

Power supply

which are required

for production

3 1 1 7

Strictly involvement

of project manager

1 3 1 7

Market research 2 3 2 5

Risk of Finance 1 5 4 4

Delay of license 3 2 2 5

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approval

Improper

marketing

1 5 4 4

Provide

Continuous service

to customers

4 5 5 1

b) Risk Severity Matrix

5 Taste of

customers

Improper

marketing

4 Provide

Continuous

service to

customers

3 Power supply

which are

required for

production

Delay of

license

approval

2 Availability of

resources on time

Market

research

1 Strictly

involvemen

t of project

manager

Improper

marketing

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LIKELIHOOD

0 1 2 3 4 5

c) Risk response

Risk Events Strategy Contingency plan Responsible Stack

holder

Delay Finish product Avoid the risk Try to finish on time Project manager

Availability of

resources on time

Mitigate the risk Use other resources Project manager

Power supply which

are required for

production

Share the risk Use invertors Owner of firm

Strictly involvement

of project manager

Share the risk Appoint temporary

project manager

Owner of the firm

Market research Mitigate the risk Used data which

research by

competitors

Project manager

Risk of Finance Share the risk Take help of other

bank

Project manager

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IMPACT

Delay of license

approval

Avoid the risk approve license Government

Improper marketing Mitigate the risk Change marketing

style

Project manager

Provide Continuous

service to customers

Avoid the risk Provide good service Owner of the

company

12. Project Evaluation:

According to Smith (2007) meeting with the stakeholders will be one of the ways

through which the project will be evaluated. Every process in the launching and

implementation of the VoIP will be monitored on a regular basis. Any loophole

found will be treated with bets possible solution. It will be a yearly analysis through

profit and loss account and balance sheet. If the VoIP service at any part of the

process confronts any problem which is not good for the service offered then it may

happen that the service can have few modifications during the launching of product.

Project will evaluate at beginning, during ongoing and after finishing time. Project

evaluates team member involvement and this evaluation is also called as

performance approval. Customer involvement and response is also one indication of

project evaluation.

References:

1. Chacon, M. (1999) ‘Communication via VOI’ Ont: John Wiley and Sons.

2. Oleson, J. and Sherwood, A. (2006) ‘Emerging Technology: A Sourcebook.’

New York: Routledge.

Student id:-023993

3. Wiley, S. (2006) ‘Vitruvius: On Communication.’ New York, NY.

4. Landels, J. (1980) ‘Engineering in Communication.’ London, Ont: Chatto and

Windus.

5. Smith, R. (2007) ‘A review of competitors exploring techniques of pressure

reduction.’ from http://www.iwaponline.com/ws/00701/0113/007010113.pdf

6. Volti, R. (2001) ‘Modern Technology.’ The New York: Peter Lang Publishing,

Inc.

7. Sextus, J. (2003) ‘Revolution in Communication’ Retrieved February 6, 2007,

from http://penelope.uchicago.edu/Thayer/E/Roman/Texts/Frontinus/

8. Wideman, R. M. (2009) ‘The Role of the Project Life Cycle (Life Span) in

Project Management.’ Retrieved from http://www.maxwideman.com/papers/plc-

models/texts.htm.

9 Duncan, H. (2007). Project management methodology explained. Available at:

http://www.projectsmart.co.uk/pdf/project-management-methodology-explained.pdf

(Accessed: 8 March 2011).

10 JISC (2009). Project planning: Evaluation plan. Available at:

http://www.jisc.ac.uk/fundingopportunities/projectmanagement/planning/

evaluation.aspx (Accessed: 8 March 2011).

11 Selecting the Right Project Management Methodology (2011) Available at:

http://www.klr.com/articles/Articles_Methodology_selecting_right_pm_methodology

.pdf (Accessed: 8 March 2011).

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http://www.klr.com/articles/Articles_Methodology_selecting_right_pm_methodology.pdf

http://www.klr.com/articles/Articles_Methodology_selecting_right_pm_methodology.pdf

http://www.jisc.ac.uk/fundingopportunities/projectmanagement/planning/evaluation.aspx

http://www.jisc.ac.uk/fundingopportunities/projectmanagement/planning/evaluation.aspx

http://www.projectsmart.co.uk/pdf/project-management-methodology-explained.pdf

http://www.maxwideman.com/papers/plc-models/texts.htm

http://www.maxwideman.com/papers/plc-models/texts.htm

vodafone voip project ant

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