Visual Text

What is Visual Text?

A visual text makes its meanings with images, or with meaningful patterns.

Examples of Visual Text

Symbols GraphsPosters PaintingsSculpture AdvertisementsProduct packaging DiagramsBillboards PhotosMaps Instruction manualsAnd so on…..And so on……And so on…….

Why Learn Visual Literacy?

• many information texts use visual elements • visual texts are accessible to all readers • visual texts are complex, multilayered texts • visual texts communicate certain information more clearly

than verbal texts • students need practice in choosing the appropriate text to

use • visual texts are widely used in the electronic media • visual texts can help with comprehension• visual texts can help with planning an essay • visual literacy is a life skill

What do we look for when interpreting visuals?

•repetition •dominant image •layout•colour •font•graphic •contrast

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Some Print Commercials