My project at Proteus Electronics

Market research to identify need and demand for vision system

lights

Vision System Lighting

Proteus Electronics Private Limited is a Private Company

incorporated on 12 July 2005. It is classified as Indian Non-Government Company and is registered at Registrar of Companies, Mumbai. Proteus is a design house for Automotive Electronics, LED Lighting, Embedded systems and Sensor Design.

AIM - Conduct qualitative and quantitative market research to evaluate the demand and supply for vision system lighting.

- To assist in designing a website with appropriate keywords to increase SEO.

OBJECTIVE- to understand the specific types of lights required and used by different types of industries in India.

Aim and Objective

4 Step Approach

• Tasks & Objectives• Identify potential Customers• What are Customers needs• What are Customers Special Requirements• Commercial placement• Capture Cutomer Key words - Create 5th Estate Prescence SEO

optmisation.• Collect regulatory requirements.

Approach

• Introduction - Proteus Electronics introduced me to the basics of Vision System Lighting including basic technicalities, SWOT and RISK analysis and methodology of development.

• Planning 1. Create Basic Survey Questionnaire2. Identify Customers/Clients3. Segregate for Personal Interview, Telephonic Interview, Email/Mail Response4. Create Presentation / Demos/Samples

• Method - 1. Qualitative Research - Proteus Electronics had already conducted indepth qualitative research with exsisting

customers and known contacts for Technology, Models and Specifications. Details of these were not shared .2. Quantitative Research - The questionnaire has been designed to collect inputs so as describe : Industry / Application Type Special Requirements Regulatory Requirements Buying Habits Marketing / Sales Methods

• Database Creation • Analysis of Survey & Action Plan

INTRODUCTION- what is vision lighting?

Vision systems measure and count vehicles or products, calculate their weight, and inspect goods. They automatically extract information from data and help experts interpret images by filtering, optimizing and supplementing them.

Where is it used?Variety of applications including:-Traffic monitoring, security systems, food and beverage, pharmaceutics and electronics.

Primarily used for online inspections. Can detect errors in themanufacturing process, allowing control modifications to be made.Also used to guide robots to pick parts, place components or weldseams.

Where are Vision Systems Used?

Pharma Manufacturing • QC of tablets, capsules• QC of packaging - Broken Seals, cracked blister packs, etc• Labelling and Bar Coding• Regulatory Requirements

Printing• Multi Color and high quality Printing • Currency & Secure PrintingManufacturing• Electronic Assemblies & PCB stuffing, LCDs, TV, etc• Automotive Manufacturing• Semi-Conductor Fabrication & Solar Cell • Automation• AerospaceTraffic Management

Why use vision systems?• Reduction in costs• Easy maintenance• Affordable• To find randomly

placed parts• To verify part type• To inspect part• Better than

humans

Market survey for customers