virus protection service for broadband carriers

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VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

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Page 1: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

Page 2: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

GLOBAL ANTI-VIRUS SOFTWARE MARKET

The Global Anti-Virus Software market was valued at US$19.7 billion in 2013

It is expected to reach US$33.02 billion by 2018.

19,7

2013

23,3

2014

25,9

2015

Revenue, US$ billion

28,4

2016

30,8

2017

33,02

2018

Page 3: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

SERVICE FOR B2C SEGMENT

Page 4: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

ISSUES

PROBLEMS YOUR CLIENTS FACE WITH

Lack of information about methods of preventing Internet threats

Time and money loss on buying product

Required control for license prolongation and prompt payment

Page 5: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

SOLUTION FROM ENAZA

Broadband customers can activate their Anti-Virus software from their personal users accounts. It helps them to save money and time on buying Anti-Virus software packages from the box.

Anti-Virus license is renewed automatically, required payments are debited within subscription fee for broadband service monthly. User's PC is always under protection.

The value of the broadband carrier is growing as it not only provides Internet access, but protects users PC while using the Internet

Page 6: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

ADD VALUE SERVICE FOR BROADBAND CARRIER

OFFER

Broadband plan

30 euro per month

Virus Protection

~5 euro per month

Broadband plan withbuild-in Virus protection

+16% to ARPU

+ =

Page 7: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

PRODUCT LINE

KasperskyThe best virus protection

software worldwide

ESETPopular European virus

protection software

Dr.WebReasonably priced anti-virus with dedicated server management

and local storage

Page 8: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

Total50 euro

Total 35 euro

+

BUSINESS MODELS

BUNDLING ADD VALUE SERVICE

Increase your top tier plans penetration

Decrease churn

Increase loyalty

Add new subscribers

Extremely low price for antivirus

New value added service

Increase +15% to ARPU

New service for your subscribers

Revenue share model

5€ 5€30€

Page 9: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

CARRIER VIRUS PROTECTION CASES

10 m broadband customers5% antivirus penetrationBroadband plan bundling

Rostelecom

3 m broadband customers11% antivirus penetration

Direct sales and trial marketing

ER-Telecom

Page 10: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

SERVICE FOR B2B SEGMENT

Page 11: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

PROBLEMS YOUR CLIENTS FACE WITH

ISSUES

The complexity of connecting new working places

Migration to another product for solving business problems and new installation

Required control for license prolongation and prompt payment

Only certain amount of devices for annual tarification

Time and money loss on ordering product

Page 12: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

ADVANTAGES OF OUR SERVICE

Controlling of the services from personal carrier's account

Save of time and money, lack of overpayments for licenses that are not used

No need to worry about ending of anti-virus license

Flexible adjustment of the amount of working stations: you can choose any amount of the working devices

Flexible system of tariffication

Page 13: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

Your client has an option to choose a product according to:

PRODUCT SELECTION

The amount of the devices

Installation and support requirements

Employee's traffic control

Necessity of the encryption tools

Necessity of the file server protection Required OS, including mobile devices

Page 14: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

TYPES OF THE PRODUCTS

PC protection and centralised adminis-tration console From €5 for license per month

BASIC BUSINESS PACKAGE

Protection of the PC and mobile, file serv-ers, control of the workplacesFrom €7 for license per month

STANDARD PACKAGE

Administration system, vulnerability monitoring, protection of the PC and mobile, control of the workplaces From €10 for license per month

EXTENDED PACKAGE

Solutions for the file and mail servers, sharing servers

Solution for the Internet gateway

OPTIONAL PRODUCTS

Page 15: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

OUR PARTNERS

Page 16: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

THE WAY OUR SERVICE WORKS

Page 17: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

ENAZA server Carrier Client Providing subscription service: key,

distributive files, interface for carrier's personal account, landing

Service tarification

HOW DOES OUR SERVICE WORK

Page 18: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

Enaza API

We provide carrier with an API for fast integration or can use carrier’s API/SDK

Carrier billing

SERVICE INTEGRATION

OK$

Page 19: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

SERVICE DELIVERY

Step 1 Step 2 Step 3Product choosing in the carrier's per-sonal account

Frame is under Enaza's control, service administration is on the carrier's side

Receiving key and distributive files

Frame is under Enaza's control

Payment for the service with Internet subscription fee

Tarification of the service every month with Internet access fee + notification to the client about the start of the new tarification

Page 20: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

НАШИ ПАРТНЁРЫ И ОФИСЫ

KAZAKHTELECOM

Page 21: VIRUS PROTECTION SERVICE FOR BROADBAND CARRIERS

Roman EpishinChief marketing officer

Looking forward to help you!

+7-909-10-70491

[email protected]

shad-er

CONTACT US