virtual reality - challenges & opportunities
TRANSCRIPT
VR editing and evolution
January 2017
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@paulgailey everywoah.comCofounder, Everywoah
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woah.es/numavr
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"...are people underestimating the importance of mobile and that's how people will get into VR?"
“mobile will be the path to mass adoption globally..”
6min 57 sec 7.30
Headset reach by device type to date
2014 5 million
Beating expectations8
Headset reach by device type to date - Oct 2016
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Reach in mobile VR - installs and confirmed
25-50m 5m
youtube.com/360
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2m subs
August 2016
250k 1m MAU
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2m risingto 21m 2020
x10Source: http://www.ccsinsight.com/press/company-news/2703-sales-of-vr-headsets-take-off-faster-than-expected-as-awareness-grows-and-content-improves
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The era of Video - Now it’s 360º
Publishers are ready, creators not.
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Virtual Reality - A big opportunity
33% 261 of 800 = R 14
“360 video is not Virtual Reality…”
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Groundhog day
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~20%
Quality VR content creation is the gap
Publishers are ready, creators not.
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Nonny de la Peña
“Godmother of VR”
Awkward
but improving...
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Ambitious but complex post
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Volumetric, stereo, hacks and low cost
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Year ahead….
Galaxy 8
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Daydream Hollywood
“There seems to be a lot of excitement around something that, to me, is a yawn, frankly.
30James Cameron
“They wanted to see something different, but something different saw them first.
31Wes Craven
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reDirectors
€35,000 documentary into hit of the summerTime, Aug 16, 1999
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“Help” uses a lot of subtle cues to get a viewer’s attention, including binaural sound, light and effects as well as the story itself.
Variety, @jank0 May 2015
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Branched 2d
woah.es/branched2d
400 interactive ways to reach one of four conclusions to film
Non gaming VR accelerating
Est ~ 1000 active companies in VR/AR
Non gaming media publisher 360 commitments RISING
Ecosystem growing
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Brands, documentaries, arthouse….
vrcity.film
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Mobile Journalism - mojo
New breed of #mojo
Mojo360
Rapid mobile workflows
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LIVE 360
1k Xmas tweet
250k replays
Camera support
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VR editing and evolution
January 2017
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whiteguyswearinoculusrifts.tumblr.com
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woah.es/numavr
