vidgeo: liquor sampling via social networks

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Introducing THE GEOSOCIAL SAMPLER OPTION Liquor sampling promotions driven by geo- location and social media

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Page 1: Vidgeo: Liquor Sampling via Social Networks

IntroducingTHE GEOSOCIAL

SAMPLER OPTIONLiquor sampling promotions driven by geo-

location and social media

Page 2: Vidgeo: Liquor Sampling via Social Networks

Brought to you by

Page 3: Vidgeo: Liquor Sampling via Social Networks

First Things First.Vidgeo...

... is a Geo-Social mobile application based on members "Likes" and "Location." Members can chat, video-chat, like and share what's going on in their Geo-Location on Vidgeo and on their Social Networks.

Page 4: Vidgeo: Liquor Sampling via Social Networks

In the center of the app...

...is the HOT button. This is the icon that members tap to get related deals and offers from the sponsor.

Page 5: Vidgeo: Liquor Sampling via Social Networks

The Vidgeo 411 Video...

Page 6: Vidgeo: Liquor Sampling via Social Networks

For Brand's Here's the HOT part

Brand's can send direct messages to members as they come within the proximity of their retailers GEO-location

Page 7: Vidgeo: Liquor Sampling via Social Networks

Bar XYZ in 123 Main St, Cityville invites you to try a free sample of

Vidgeo Vodka. Tonight. 8pm-1m. Click here to RSVP

For Example...

"Bar XYZ in 123 Main St, Cityville invites you to try a free sample of Vidgeo Vodka. Tonight. 8pm-10pm. Click here"to RSVP

"Bar XYZ in 123 Main St, Cityville invites you to try a free sample of Vidgeo Vodka. Tonight. 8pm-10pm. Click here to RSVP"

Page 8: Vidgeo: Liquor Sampling via Social Networks

and an opportunity for brands to connect directly with the consumer, with which they can...

An Invitation to Sample...

get valuable, real-time feedback data from consumers...

gain insight into consumer preferences...

and create a social -yet scalable - communication channel to convert a casual consumer into a life-long fan....

gather qualitative consumer data such as demographics and consumption patterns...

Page 9: Vidgeo: Liquor Sampling via Social Networks

Another HOT option...

Page 10: Vidgeo: Liquor Sampling via Social Networks

Socialize it...Share itMembers can share the sampling event invite with their entire social network...

who can then download the Vidgeo app and also get the invite...

and who can then share it on their networks too...

Page 11: Vidgeo: Liquor Sampling via Social Networks

Your event is goinga little VIRAL...

All of a sudden...

Page 12: Vidgeo: Liquor Sampling via Social Networks

HOW DOES IT WORK?

THE GEOSOCIAL SAMPLER OPTION

Page 13: Vidgeo: Liquor Sampling via Social Networks

When a member taps the Hot Button accepting the offer, a mobile QR code coupon displays on their phone along with a map and directions.

Page 14: Vidgeo: Liquor Sampling via Social Networks

The member arrives at Bar XYZ and shows the server the QR Code.

Page 15: Vidgeo: Liquor Sampling via Social Networks

The server scans the code with their Vidgeo Mobile phone QR code reader...

and delivers the drink!

The server scans the code with their Vidgeo Mobile phone QR code reader...

Rings up the order....

Rings up the order....

Page 16: Vidgeo: Liquor Sampling via Social Networks

Back of the House: How does it work?

THE GEOSOCIAL SAMPLER OPTION

Page 17: Vidgeo: Liquor Sampling via Social Networks

BOH. Step One:1. The supplier or suppliers marketer sets up a sampling event/events with a venue/venues. Venues can be on premise or off-premise retailes. Events can be at one venue or a thousand and can be a one-off, weekly or even daily event.

THE GEOSOCIAL SAMPLER OPTION

Page 18: Vidgeo: Liquor Sampling via Social Networks

2. The venue's servers/bartenders download the Vidgeo app with QR Reader to their phones.

BOH. Step Two:

THE GEOSOCIAL SAMPLER OPTION

Page 19: Vidgeo: Liquor Sampling via Social Networks

3. The Vidgeo members show their QR code to the server/bartender, who scans the QR code. An order and usage report is automatically generated and sent to Vidgeo.

BOH. Step Three:

THE GEOSOCIAL SAMPLER OPTION

Page 20: Vidgeo: Liquor Sampling via Social Networks

4. The server/bartender rings up the drink.

BOH. Step Four:

THE GEOSOCIAL SAMPLER OPTION

Page 21: Vidgeo: Liquor Sampling via Social Networks

5. At the end of the sampling event, the total drinks sampled are charged against the Supplier's or the Marketer's sampling account or credit card.

BOH. Step Five:

THE GEOSOCIAL SAMPLER OPTION

Page 22: Vidgeo: Liquor Sampling via Social Networks

BOH. Step Six:

THE GEOSOCIAL SAMPLER OPTION

6. A full report is collated and sent to the Supplier, marketers, distributors and the venue. The report includes:

Page 23: Vidgeo: Liquor Sampling via Social Networks

● Date, time, location and duration of event● Event Contact - name and phone● Venue Contact - Venue name, contact name and

phone #● Total samples delivered - timestamp of each

transaction● Sample description (mixed, straight, garnish etc) ● Name, Age, Sex, Facebook/Twitter and/or email

address of all sampler's● Future online marketing Opt-in confirmation of

sampler● Tasting notes - written feedback from sampler

THE GEOSOCIAL SAMPLER OPTION

Page 24: Vidgeo: Liquor Sampling via Social Networks

THE GEOSOCIAL

Liquor sampling promotions driven by geo-

location and social media

SAMPLER OPTION