vendor classification & rating

An attempt towards Vendor Classification & Rating

Industry : IT/Cloud

Version : 1.0November, 2012

by Amit Puri

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Classification based on Products

AutomationCloudData ManagementEnergy and SustainabilityIT SecurityProject & Portfolio Mgmnt.Service Virtualization

Classification based on Business

Large EnterpriseMedium Sized BusinessPublic SectorService ProvidersSmall Scale Business

Classification based on Environments

CloudDistributedIT Management as a ServiceITM SaaSMainframeVirtual

IT Vendor / Software / Solution | Classification Frames

IT Vendor Classification & Rating | v1.0 | AmitPuriNovember 2012

Cloud! Cloud! Everywhere… Not ‘a’ company is behind in adopting it!

We’ll further classify Cloud Computing today, because it’s the new “CLOUD storm” which is closer than never before..

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CloudDistributedIT Management as a ServiceITM SaaSMainframeVirtual

Classification based on Products

Automation

Data ManagementEnergy and SustainabilityIT SecurityProject & Portfolio Mgmnt.Service Virtualization

Classification based on Business

Public SectorService ProvidersSmall Scale BusinessMedium Sized BusinessLarge Enterprise

Classification based on Environments

Why is everyone after CLOUD at all ?


Because this is one environment which can cater for all other environments

Cloud

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In 2013 approx1/3rd of the TotalIT Spending will be a consequence of Cloud Services

73%

27%Traditional ITCloud

Why is everyone after CLOUD at all ?


• Because this is one environment which can cater for all other environments

Cloud

Source | IDC White Paper : “Cloud Computing’s Role in Job Creation”

• Cloud computing will create nearly 14 million new jobs between 2011 & 2015• By 2015, business revenues from IT innovation enabled by the cloud could reach US $1.1 trillion a year

$17.4Bn$21.5Bn

$44.2Bn

$72.9Bn

2009 2010 2013 2015

38%

20%

15%

14%

13% Applications

Infrastructure Software

Servers

Storage

App Dev/ Deploy

The growth in the revenue fromCloud Services is predicted to be Exponential

With time, the share of Storage, Server and Infrastructure will increase, a Total IT Growth will be seen

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Product & Technology Environment Classification | CLOUD

IT Vendor Classification & Rating | v1.0 | AmitPuriNovember 2012Source | http://techarda.com/software/categories/cloud-computing/landscape

Acceptance as CLOUD> attributes considered

Broad Network AccessMeasured ServiceOn-Demand Self-ServiceResource PoolingRapid Elasticity

+ Having approved of presence of above mentioned characteristics the vendor falls in the category of Cloud.

Classification based on Servicing Model or Technical Capabilities

IaaS | Infrastructure as a ServiceINaaS | Integration as a ServicePaaS | Platform as a ServiceSaaS | Software as a ServiceCloud SecurityCloud Management

Classification based on Deployment Method

Community CloudHybrid CloudPrivate CloudPublic Cloud

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Classification | CLOUD | Deployment Method


Private Cloud

Public Cloud

Hybrid Cloud

Community Cloud

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Classification | CLOUD | Servicing Model

IT Vendor Classification & Rating | v1.0 | AmitPuriNovember 2012Source | csrc.nist.gov/groups/SNS/cloud-computing/index.html

the CLOUD is an IT Concept, nevertheless while looking for vendors we will have to look at

IT Solution VendorsHardware Vendors

Service ProvidersSoftware Vendors

TeleComm Orgs

Infrastructure as a Service

ComputeStorageService Management

Platform as a Service

Business IntelligenceDatabaseDevelopment & TestingGeneral PurposeIntegration

Software as a Service

Backup & RecoveryBilling & FinancialsCollaborationContent ManagementDesktop ProductivityDocument ManagementHuman Resource ManagementSales and CRMSocial Networking

IaaSPaaSSaaSINaaSOther

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Classification | CLOUD | Servicing Model | IaaS


IaaS

ComputeMetered, On Demand Execution of

Code, Applications as a Service

App NexusCloudNineFlexiscaleElastichostsJoyent Accelerator

GridLayeriTRICITYLayeredtechServePath GoGrid

StorageStorage of structured & unstructured

data thus delivered as a service

Amazon EBSAT&TBlueLockNavisiteSoftlayer

VaultscapeNirvanixCTERA PortalMosso Cloud

Service ManagementProvides scaling & execution, fault

tolerance & security of infra services

Cloud StatusCloudFoundryCloud42KaavoOpSource

DynetCohesive FTNewRelicSclarRightScale


9IT Vendor Classification & Rating | v1.0 | AmitPuriNovember 2012Source | csrc.nist.gov/groups/SNS/cloud-computing/index.html

PaaS

Business IntelligenceBusiness Intelligence and Analytic Capabilities delivered as a Service

Aster DBPivotlinkSternaInfoBrightVertica

Blink LogicQuantivoColdnight NeuronLogiXML

DatabaseStructured Data

Management

Amazon SimpleDBGoogle Big TableFathomDBMicrosoft SDS

Development & TestingSoftware Development & Testing Life Cycle

Management Capabilities

Keynote SystemsMercurySkyTapCollabnet

AptanaLoadStormDynamasoft30LoopsCumuLogic

Classification | CLOUD | Servicing Model | PaaSIaaSPaaSSaaSINaaSOther

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Classification | CLOUD | Servicing Model | PaaS


PaaS

General PurposeDevelopment Tools, Frameworks, Execution

Environments for Cloud based Apps

Force.comEtleosLongjumpGoogle App EngineCaspio

AppJetRollbaseBungee Labs ConnectMS Azure Service Platform

IntegrationStorage of structured & unstructured data

thus delivered as a service

Amazon EBSAT&TBlueLockNavisiteSoftlayer

VaultscapeNirvanixCTERA PortalMosso Cloud


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Classification | CLOUD | Servicing Model | SaaS


SaaS

Backup & RecoveryBusiness Level Applications

JungleDiskMozyZamanda Cloud Backup

OpenRSMSyncplicity

Billing & FinancialsBusiness Level Applications

Aria SystemseVaptOpSourceRedi2Zuora

Beam4dConcurWorkdayXero

CollaborationBusiness Level Applications

Box.netDropBox


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SaaS

Content Management

Business Level Applications

ClickabilitySpringCMCrownpoint

Desktop ProductivityBusiness Level Applications

ZohoIBM Lotus LiveGoogle Apps

DesktoptwoParallelsClusterSeven

Document ManagementBusiness Level Applications

Net DocumentsQuestysDocLandingAconex

Knowledge TreeLiveSpring CMXythos


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SaaSHuman ResourceHR based business level

applications

TaleoWorkDay

iCIMS

Sales & CRMBusiness Level ApplicationsLucidEra

StreetSmarts

Success MetricsXactly

NetSuiteSalesforc

e.comLiveOpsMSDyna

micsOracle

on Demand

Social NetworkingBusiness Level Applications

AmitiveNing

Zembly


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Classification | CLOUD | Servicing Model | INaaS


INaaS | Integration of IaaS/PaaS/SaaS

Internal IntegrationIntegration with apps within

an Ecosystem of a Vendor/Type of CloudIBM

HubSpanDataCloud2

JitterBitSnapLogic

External IntegrationIntegration with apps

outside an Ecosystem of a Vendor/Type of CloudLayer7

VordelLiaison

DellBoomi


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Classification | CLOUD | Servicing Model | Others



Others

Security ToolsTo help secure the cloud’s data –

confidentiality, integrity & authenticationMcAfee

NovellIBM

Blue CoatCloud Passage

StillSecure

Management ToolsTo manage space, speed, recovery

and availabilityVMwareNimSoft

EnstratusCloudFloorRightScale

CloudSwitch

Apache CouchDB

Oracle CoherenceOpenQRM

OpenNebulaEMC AtmosParaScale

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IT Vendor / Software / Solution | Rating Framework | Customized for CLOUD


Corporate Viability__ Strategy Financial Research, Development & Innovation Marketing Organization

Customer Service/Support__ Packaging Options Cost wrt Competetiors Sales/Distribution Support/Account Management

Market Offerings__ Product/Service Backup and Recovery Configuration and Automation Cloud and SaaS Management Mainframe Modernization Identity and Access Management Service and Capacity Assurance Service and Portfolio Management Technology/Methodology Pricing Structure

RatingScheme

Relative Value Scale | RVS | assigning a weighted value to each serviceResource-Based Relative Value Scale | RBRVS | assigning a weighted value to each

service for only a given set of attributesStandard Rating | a sequential rating scale ( having set at multiple levels 3, 5, 7, 10…or n)

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IT Vendor / Software / Solution | Market Map


There can then be drawn a Market

Map (graphically) taking two or

more parameters

CapabilitiesDiversityMomentumMarket ShareRelianceSizeStrategies Market Leader

Major PlayersUp TrendingContendersParticipants

In the plot we can further classify

the Vendor as one of these, which

can be considered as the summary of the rating per

the defined scope

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Thank You | Connect.


Amit Puri ISEB, PAHM

E : [email protected] : +91-9960-486-947B : www.eramitpuri.blogspot.comYT : www.youtube.com/user/puri1786