value creation framework for mold tooling engineering · value creation framework for mold tooling...
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Powerful and intuitive User Experience enabling highly productive
Virtual Mold Tooling Engineering.
WHO
WHAT
HOW
Value Creation Framework for MOLD TOOLING ENGINEERING
ASSESS THE LANDSCAPE
TARGETED COMPANIES
• Mold & Die Companies
• Tooling Departments inside OEMS
• Specific Solution
• Sales Strategy: SMB (VARs), Large Accounts (BT)
• Sales Enablement Plan
• Technical Enablement Plan
• Marketing Program
TARGETED SEGMENTS
• Automotive Interior & Exterior, Body, Chassis, Powertrain
• Industrial Machinery, Mobile Equipment
• Consumer Electronics, Technology Suppliers
• Home and Garden, Sport & Leisure
• Medical Devices & Equipment
TARGETED AUDIENCES • Decision-makers :
Engineering Director
Manufacturing Director
• Influencers : Mold & Die Managers
Mold & Die Engineers
Market Size Market Growth Mega Trends Challenges
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Mold Tooling Design Engineering
Game Changer
• Define a lean, integrated, easy-to-operate process from part
design to tooling engineering and tooling manufacturing
• Set new levels for tooling design standardization, automation of
design tasks and decision-making assistance
• Enable agile and reactive collaboration inside and across teams
• Easily capture, share and develop tooling engineering know-how
Business Challenges
• Produce toolings very fast in order to reduce design-to-
manufacturing time as required in every industry
• Innovate constantly to manufacture an increasing variety and
complexity of products with the right quality and at the right cost
• Create sustainable profitability in a worldwide ultra-competitive
environment
• Reduce dependency of tooling process on engineering staff’s
level of expertise and turnover
Many Challenges. One Experience. Customer & Consumer Values
• Achieve high engineering productivity, regardless of product
complexity and number of product design changes
• Ensure tooling engineering right the first time to avoid costly
modification cycles
• Consistently deliver quality toolings by effortlessly applying
optimized design practices
• Reach full potential of company’s engineering expertise through
capitalization and reuse
• Minimize risk of critical or stressful situations that endanger
company’s credibility and self-confidence
Customer References (restricted use)
Solution Description
Dedicated solution to achieve detailed Mold Tooling
engineering.
• Assess and refine part manufacturability, create 3D forming
elements, define detailed Tool assembly
• Import (STEP, IGES), analyze and repair design parts of any
complexity
• Process-oriented design approach based on collaborative project
structure and functional design assistants
• Intuitive, context-driven user interface
• Includes many catalogs from major market providers (mold
bases, components)
• Define and reuse custom design templates
• Concurrent engineering between all tool designers involved in a
project
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Process Portfolio :
• Mold Tooling Design Engineering (MTG)
Core Apps :
Contents : Libraries from major Market Suppliers (Standard Mold Bases and Standard
Mold Components) :
• Virtual to Real Product Optimization (VSO) - Option Core Apps : Competitive Positioning - Plastic Injection Molding
Target Market / Target Audience
Market
• Main Industries/Segments : T&M : Automotive Interior & Exterior, Body, Chassis, Powertrain, Motorcycle
IE : Automotive Suppliers, Industrial Machinery, Mobile Equipment
HT : Consumer Electronics, Computing & Communication Equipment,
Technology Suppliers
CG : Home and Garden, Sport & Leisure
LS : Medical Devices & Equipment
• Geos : Primary : Canada, China, Germany, Japan, Korea, Poland, Taiwan, Turkey
Secondary : Brazil, Czech Republic, France, Italy, Portugal, Spain, USA
Companies
• Mold & Die companies
• Mold & Die Departments inside OEMs
Audience
• Decision-makers : Engineering Director, Manufacturing Director
• Influencers : Mold & Die Managers, Mold & Die Engineers
Key Contacts
CATIA UX Manager : Rose-Marie Estebe
CATIA Marketing : Paul Mackin
CATIA Sales :
• EMEA: Eric Ligerot
• NAM : Israel Flores-Arbolay (T&M, A&D), Phil Borchard (CG/CPG, LS), Chris Derey (IE, HT), Rob Beadling (M&O), Jean-Philippe Laguerre (VARs)
• China : Bernard Parrenin
• India : Praveen Mysore
• Japan : Akihiko Tanaka
• Korea : Sung Joon Cho
Sales Engagement Strategy
• Primary targets are Mold & Die companies looking for specialized Plastic Mold Design solution
• V6 engagement criteria for new accounts (at least one in the list) :
• Companies understanding global V6 value
• Companies looking for technology differentiators : collaboration capabilities, know-how capitalization, advance surface design, advanced shrinkage management,…
• Subcontractors to plastic part design companies using CATIA
• Companies looking for best-in-class global design-to-manufacturing integration
• Migrating V5 customers using specialized apps or standard apps
Mold Tooling Design Engineering Many Challenges. One Experience.
CCV
Core & Cavity Design
MTD
Mold Tooling Design
HA1
Shape Healing
RSO
Virtual to Real Shape Morphing
DSE
Digitized Shape Preparation
Ease of use
Complex Part Handling
Design Change Management
Data Exchange
& Repair
Know-how Capitalization
Mold Tooling
Design Engineering
Virtual to Real
Product Optimization
Plastic Injection Molding
Die Casting
Stamping
Progressive Stamping
Composites Molding
Positioning