using wordpress to power your non-profit website
DESCRIPTION
Presentation by Jason King at Making Links 2008TRANSCRIPT
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Using WordPress to power your non-profit websitePresentation by Jason King at Making Links 2008
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You shouldn’t have to rely on a web designer to make content changes
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Nor do you need to learn web design
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Take control of your own website
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WordPress started out as a very good blogging tool…
• Posts
• Ordered by date
• Archived by month and year
• Organised by category
• Performs well in search engines e.g. Google
• RSS feed
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…and evolved into a capable content management system
• Pages can be structured in a hierarchy
• Plugins add new functionality
• Customisable themes and templates
• Built using popular technologies
• Categorisation of content
• Upload documents as well as images
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Why is WordPress a good CMS choice for a non-profit?
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It’s free
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It’s open source
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It’s built on popular, tried and tested technologies
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It’s evolving.
New versions are published regularly, bringing improvements to functionality and ease of use
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Simplicity. Anyone can use it
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Documentation is better than many other open source CMS
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It’s very popular
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The WordPress forums have an active community of users
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WordPress is very flexible.
Take a look at these non-profit organisations’ websites to see how different they are in content, layout and design…
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Children’s Rights
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Too Young to Work
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Greek Care
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Barnsley Hospital NHS Foundation Trust
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What can you do in WordPress?• Publish your news immediately
• Or schedule your announcements
• Create and rearrange pages
• Maintain a links page
• Categorise your pages, posts and links
• Publish a photo gallery
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Just for practice, you could get a free account with www.wordpress.com
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Host WordPress on your webspace
• Download from www.wordpress.org and upload files by FTP.
• Your hosting provider must offer PHP and MySQL technologies.
• Some web hosting comes with one-click installation of WordPress (but check you’re getting the latest version)
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The famous “five minute installation”
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Despite the WordPress boast, installation takes more like an hour (halve that if you’ve done it before). But that’s still pretty quick!
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If you’re not confident, pay someone or get a volunteer to install WordPress for you
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You’ll need to install upgrades
•WordPress is regularly improved, made more secure and new features added.
•So upgrade several times a year.
•Plugins also have to be upgraded but that’s a quicker, one-click task.
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Get a new look with a new theme
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Download a free or paid-for theme
• Do you want a theme for a blog?
• Or a CMS type theme?
• Or a magazine style theme?
• Download free themes from http://wordpress.org/extend/themes/
• You can also buy themes
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Design your own theme
• If you can write semantic, standards-compliant XHTML and CSS… then you can learn to create a WordPress theme
• There are lessons in the Codex
• There are many tutorials on the web
• Get help from the WordPress forums
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The motto of
WordPress is that: Code is
Poetry
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<p>The motto of <cite>
WordPress </cite>
is that: </p>
<blockquote> Code is Poetry </blockquote>
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Hire a WordPress designer
•Make sure your web designer has had WordPress experience
•They should be able to create a theme from scratch, not just take the default Kubrick theme and change the header graphic
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You get what you pay for
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Want more functionality?
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A few plugins that make WordPress a better CMS
• Search Everything - pages can be searched
• SEM Search Reoaded - better search results
• Breadcrumbs Nav XT - breadcrumb navigation
• Dagon Design SiteMap - adds a sitemap
• cForms - insert forms
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Resources
• www.wordpress.org
• www.smashingmagazine.com/2008/09/15/wordpress-developers-toolbox
• www.wordcamp.com.au
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WordCamp Australia
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WordPress for Dummies
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Alternatives to WordPress
• Blogger (if all you want is a blog)• Joomla (popular CMS, well supported)• Drupal (very complex, very flexible
CMS)• Adobe Contribute (software for
directly editing HTML on an existing static website)
• Many, many others!
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