user adoption strategies
TRANSCRIPT
APRIL 15, 2023 | SLIDE 1
USER ADOPTION FRAMEWORK
APRIL 15, 2023 | SLIDE 2
• Bridging the gap between • People • Processes and • Tools
• Enabling effective and efficient use of Tools and Processes
APRIL 15, 2023 | SLIDE 3
REALDOLMEN EDUCATION Service
End user (MS Office, SharePoint, Lync, …) IT Technical Training (MS Servers, Linux, …) Developer (Generic, Java, .NET, …) Applications & Solutions (AX, CRM, CAD/GIS) Hands-on training, demo, coaching, e-learning,
train-the-trainer, blended learning, … Team
Pool of 26 Trainers and Technical writers + Associate Trainers
Infrastructure Classrooms on different locations On-site or remote classroom setup
APRIL 15, 2023 | SLIDE 4
End User Training IT ProfessionalsDevelopment Java & .NET
Documentation & E-Learning
v
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YOUR CURRENT SITUATION
Fast moving/evolving world Many changes
Business driven IT driven
APRIL 15, 2023 | SLIDE 6
PROBLEMS DUE TO CHANGE?
Users struggeling to keep up Users revolving against change People don’t like to be changed
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WHAT’S THE IMPACT?
Loss of business value effective and efficient use of a new
solution by the end-user Project considered as ‘failed’
Users hang on to the ‘old way of working’
Lower ROI and VOI (value of investment)
APRIL 15, 2023 | SLIDE 8
THE SOLUTION
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USER ADOPTION VS CHANGE MANAGEMENT
ICT Solution
Business processes
Organisation
Organizational Change
Management
User Adoption
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USER ADOPTION FRAMEWORK
IT Driven changes vs business driven changes Low user adoption is costly First and second wave people User adoption is a process not an event
Responds to a specific event (trigger) Must deliver a specific result to the customer Able to be measured/performance driven
APRIL 15, 2023 | SLIDE 11
THE FOUR STAGES OF USER ADOPTION
Winning attention
Cultivating basic
concepts
Enlivening applicability
Making it real
APRIL 15, 2023 | SLIDE 12
THE FOUR STAGES OF USER ADOPTION
Winning attention
Cultivating basic
concepts
Enlivening applicability
Making it real
APRIL 15, 2023 | SLIDE 13
WINNING ATTENTION
Todays work environment Workload is high No time to think about better ways to do something
Make sure the message rises above the noise and clutter of day to day life
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WINNING ATTENTION
•Strong middle and senior management support, communication to emphasize the underlying reason(s)
Executive support and sponsorship
•Paint a picture of what could be. If we start working in this way, then…Real-to-life scenarios
•Show how it’s being used by a real group or in a real situationExemplar stories
•Small event(s) to emphasize a new solutionA roadshow•Make good use if you’re facing chaos and uncertaintyOrganizational chaos
APRIL 15, 2023 | SLIDE 15
REALDOLMEN OFFERING
Communication plans Communication support
Newsletters, Flyers, Posters, Post on Intranet… Aimed for a specific target groups
Demo session to stakeholders Customer cases
References of comparable projects
APRIL 15, 2023 | SLIDE 16
APRIL 15, 2023 | SLIDE 17
APRIL 15, 2023 | SLIDE 18
THE FOUR STAGES OF USER ADOPTION
Winning attention
Cultivating basic
concepts
Enlivening applicability
Making it real
APRIL 15, 2023 | SLIDE 19
CULTIVATING BASIC CONCEPTS
People should know what the tool can do Demonstrate basic principles Do not teach everything Show the bigger picture
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CULTIVATING BASIC CONCEPTS
Classroom training
• Classroom training as part of a larger process, not a one-time event.• Space before and after training for discussion• If too much information is given at once, people won’t be able to absorb.
Web-based training
• Live Remote Training• Recorded Web Seminars• Full e-learning courses
Pages on the intranet
• User oriented help information posted on a specified location
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Learning paths
Planning, administration
and certification
Instructor-led training
LMS
Pre and post tests
Ask Education
E-learning & documentation
Learning as a
Service
REALDOLMEN OFFERING
APRIL 15, 2023 | SLIDE 22
TRAINING PLAN
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TRAINING
Train the trainer methode End user training
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E-LEARNING
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GUIDELINE – WERK INSTRUCTIONS
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QUICK REFERENCE CARDS
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INTRANET PAGE
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DON’T STOP NOW
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MIND THE CHASM
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THE FOUR STAGES OF USER ADOPTION
Winning attention
Cultivating basic
concepts
Enlivening applicability
Making it real
APRIL 15, 2023 | SLIDE 31
ENLIVENING APPLICABILITY
Work along side a group/team Explore reasons and value “me, us, my group and team”
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ENLIVENING APPLICABILITY
Facilitated group re-imaging
• Work with a group or team and explore how they could apply
One-to-one coaching
• Observe and modify the way people are working
Embedded champion
• A peer or colleague who advocates the new solution
Sandbox for experimentation
• A safe place to learn and experiment
Easy first steps
• To reduce to overwhelming nature of a new environment
APRIL 15, 2023 | SLIDE 33
REALDOLMEN OFFERING
On the job coaching One-on-one With team
Education experts desk Easy access to trainers
APRIL 15, 2023 | SLIDE 34
THE FOUR STAGES OF USER ADOPTION
Winning attention
Cultivating basic
concepts
Enlivening applicability
Making it real
APRIL 15, 2023 | SLIDE 35
MAKING IT REAL
Business gets done in the new system. Alternative systems are removed Other people expect you to use it The new system is integrated in other systems
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MAKING IT REAL
Zero other options
• Old habits die hard• Turn off, make inaccessible or mark the old system as read-only
Stop doing, start doing patterns
• Specific activities describing before and after.• Stop sending documents by e-mail, start sending links to portal
Bulk loading party
• Move current information from old to new system
Internal user group
• Virtual team with focus on continuing Education
APRIL 15, 2023 | SLIDE 37
REALDOLMEN OFFERING
Organizing/moderating bulk loading parties Creating stop doing, start doing patterns
APRIL 15, 2023 | SLIDE 38
CREATING THE USER ADOPTION APPROACH
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CREATING THE USER ADOPTION APPROACH1. The user adoption jigsaw
Winning attention
Cultivating basic
concepts
Enlivening Applicabilit
y
Making it Real
APRIL 15, 2023 | SLIDE 40
CREATING THE USER ADOPTION APPROACH
2. Have a written plan One pager Makes you think about the options Gives you something to share Involves other people
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CREATING THE USER ADOPTION APPROACH
3. Appoint a user adoption specialist Plan the approach Own the user adoption approach Advocate for the user Watch out for adoption pitfalls Keep in touch with
other user adoption specialists
UserAdoptionSpecialist
APRIL 15, 2023 | SLIDE 42
MEASURING USER ADOPTION
1. System utilization
2. Justified and unjustified investments
3. The change in mix of using systems
4. End-user satisfaction
5. Service desk tickets
APRIL 15, 2023 | SLIDE 43
REALDOLMEN OFFERING
User adoption plan Targeted for your company
Creation of communication plan Determine KPI’s for user adoption
Create the baseline Monitor the progress of user adoption Implement corrective action if necessary