PowerPoint Presentation

YouSocial MediaCan I Profit And Grow My Net Worth?Profits$$$$$

2 much social media?

When You Think of Coffee

Image: http://www.mikepauljr.com

You Think of

Starbucks

Starbucks Rates Number 1 in Study of Most Socially Engaged Companies

PhaseOne ResearchStarbucks

Why Starbucks Ranks #1? What is the Secret Sauce?

PhaseOne ResearchStarbucks

Individual and Individualized Experience with the Brand

PhaseOne ResearchStarbucksFOCUS

Under The Hood

Image: FamilyCar.comStarbucks

Starbucks on YouTube250+videos

8.6+ million views

Dans EveryLove Story

Starbucks on Facebook

30+ million fans

The Starbucks Facebook Page was created in 2008, with a total fan count of around 200,000. In the past 4 years, Starbucks has grown its Facebook Fan count to over 30,600,000 Fans! Making it number 33 on the All Facebook Stats Facebook Page Leader Board. This number is absolutely off the charts for a consumer brand product. In fact, Starbucks Facebook Page comes in at number 2 for all consumer brand products, according to All Facebook Stats.12

Starbucks on Facebook30+ million fans

Page Caters ToIndividual

The Starbucks Facebook Page was created in 2008, with a total fan count of around 200,000. In the past 4 years, Starbucks has grown its Facebook Fan count to over 30,600,000 Fans! Making it number 33 on the All Facebook Stats Facebook Page Leader Board. This number is absolutely off the charts for a consumer brand product. In fact, Starbucks Facebook Page comes in at number 2 for all consumer brand products, according to All Facebook Stats.13

Starbucks on Twitter

P RO M O T I O N

YOUR CUSTOMERS

CONVERSATIONS

CONVERSATIONS

Individual

CUSTOMER SERVICENEGATIVE to SOLUTION

CUSTOMER SERVICENEGATIVE to SORRY

CUSTOMER SERVICEPOSITIVE - THANK YOU!

RESOLVING RUMORS

RESOLVING RUMORS

GETTING IDEAS

SHARE NEWS & EVENTS

SHARE CAUSE

FOR A GREAT CAUSE

BUILD GOODWILL

Subliminal

Starbucks Social MediaTotal Reach:Anyone?

Starbucks Social MediaTotal Reach:30 million + Facebook2.6 million + Twitter8.5 million + views YouTube2 million + WebsiteOver 40 million!!

Starbucks SummaryIntegrated: Facebook, Twitter, YouTube, Blogs, Pinterest, WebsitePromotion Customers : Individual FocusConversations All the Time!Customer Service 24/7/365Resolving Rumors - ImmediatelyGetting Ideas - AlwaysNew & Events, Great Cause, Subliminal!

oGoingWhats going on?

28 Million Small Businesses

What is oGoingSocial Network for Small BusinessBusiness to BusinessPromote Products and Services Share Deals, News and EventsPost and Get RecommendationsMake New Connections SEO + Social Media BoostGrow Website Traffic and Ranking

Why Join oGoing? Get Real Leads Promote and Share Business Matchmaker Grow Your Business

SOCIAL MEDIA WHATS IN IT FOR ME?

Social Media ExplosionOver One Billion Users WorldwideFacebook 900 million Twitter 250 million LinkedIn 170 million

Social Media ExplosionOver One Billion Users WorldwideFacebook 900 million Twitter 250 million LinkedIn 170 millionGoogle Plus 150 million MySpace 80 millionYelp 60 millionYouTube - 450 millionWikipedia (300M+), Craigslist (150M+), WordPress, Flickr, IMDB, Photobucket, Blogger, Tumblr, eHow, TypePad, HubPages, Instagram, Pinterest, Banjo

Ogoing Inc. 949-288-6880 www.ogoing.comSocial Media is HOTSocial Networking EXPLODES:

22% of all time spent online in the US

Source: Nielsen

Ogoing Inc. 949-288-6880 www.ogoing.comNumber of Minutes Spent

Ogoing Inc. 949-288-6880 www.ogoing.comTwitter is Killing it!Number of Tweets

Took over 3 years to send the one billionth Tweet

Takes less than one week to send over one billion Tweets

Source: Twitter Blog

Ogoing Inc. 949-288-6880 www.ogoing.comFacebook ExplodesPeople on FacebookMore than 900 million active usersMore than 50% of our active users Average user has 130 friendsMore than 2 billion posts are liked and commented on per day

Source: Facebook.com

Ogoing Inc. 949-288-6880 www.ogoing.comFacebook on FIRE 900M If Facebook were a country: Third Largest in the world

Ogoing Inc. 949-288-6880 www.ogoing.comLinkedIn is STRONGOver 170 Million Professionals and Counting

Ogoing Inc. 949-288-6880 www.ogoing.comSocial Networking: Adults

Ogoing Inc. 949-288-6880 www.ogoing.comWho uses Social Networking?

Everyone!!

Ogoing Inc. 949-288-6880 www.ogoing.comOne Message BEFORE

Source: Presentation Advisors, in conjunction with M80

Ogoing Inc. 949-288-6880 www.ogoing.comMessage Travels Slowly

Source: Presentation Advisors, in conjunction with M80

Ogoing Inc. 949-288-6880 www.ogoing.comONE MESSAGE AFTER

Source: Presentation Advisors, in conjunction with M80

Ogoing Inc. 949-288-6880 www.ogoing.comMESSAGE DISTRIBUTES FAST!

Source: Presentation Advisors, in conjunction with M80

How to Get StartedSOCIAL MEDIA STRATEGY

Ogoing Inc. 949-288-6880 www.ogoing.com GOALS + EXECUTIONMORE Prospects & Customers. But HOW?First Step: New Fans, Followers, Connections and Contacts

Ogoing Inc. 949-288-6880 www.ogoing.com GOALS + EXECUTIONMORE Prospects & Customers. But HOW?First Step: New Fans, Followers, Connections and ContactsSecond Step: Engage with them

Ogoing Inc. 949-288-6880 www.ogoing.com GOALS + EXECUTIONMORE Prospects & Customers. But HOW?First Step: New Fans, Followers, Connections and ContactsSecond Step: Engage with themThird Step: Qualified Leads

Ogoing Inc. 949-288-6880 www.ogoing.com GOALS + EXECUTIONMORE Prospects & Customers. But HOW?First Step: New Fans, Followers, Connections and ContactsSecond Step: Engage with themThird Step: Qualified LeadsFourth Step: New Clients

Crawl before you Walk.Walk before you Run.

Ogoing Inc. 949-288-6880 www.ogoing.comGOALS + EXECUTIONINCREASE Customer Loyalty. But HOW?Provide Customer ServiceAsk to Express

Ogoing Inc. 949-288-6880 www.ogoing.comGOALS + EXECUTIONINCREASE Customer Loyalty. But HOW?Provide Customer ServiceAsk to ExpressGather Customer FeedbackAsk Questions

Ogoing Inc. 949-288-6880 www.ogoing.comGOALS + EXECUTIONINCREASE Customer Loyalty. But HOW?Provide Customer ServiceAsk to ExpressGather Customer FeedbackAsk QuestionsGet Great RecommendationsAsk to Endorse

Ogoing Inc. 949-288-6880 www.ogoing.comGOALS + EXECUTIONINCREASE Customer Loyalty. But HOW?Provide Customer ServiceAsk to ExpressGather Customer FeedbackAsk QuestionsGet Great RecommendationsAsk to EndorseObtain New IdeasAsk for Ideas

Ogoing Inc. 949-288-6880 www.ogoing.comGOALS + EXECUTIONINCREASE Customer Loyalty. But HOW?Provide Customer ServiceAsk to ExpressGather Customer FeedbackAsk QuestionsGet Great RecommendationsAsk to EndorseObtain New IdeasAsk for IdeasAcquire ReferralsAsk for new clients

ASK!

Ogoing Inc. 949-288-6880 www.ogoing.com GOALS + EXECUTION BEST Brand! But HOW?Most Recognized, Trusted BrandWhen Customers Think of ______

Ogoing Inc. 949-288-6880 www.ogoing.com GOALS + EXECUTION BEST Brand! But HOW? Do Good BusinessProvide Great Products and ServicesDeliver Excellent Customer ServiceRecognize and Promote Your CustomersGive Back to the Community. Good CauseSlow and Steady Wins the Race!

Ogoing Inc. 949-288-6880 www.ogoing.comGROW YOUR PROFITS Set Your Goals Listen and Learn Build Your Channels Engage Your Audience Analyze, Reflect and Change RepeatNot A One Shot Approach

Ogoing Inc. 949-288-6880 www.ogoing.comHERE ARE SEVEN DOSConversational Informative Engaging Rewarding Solving Caring No Spamming

Ogoing Inc. 949-288-6880 www.ogoing.comHERE ARE FIVE DONTS No Hard Sell No Self Promotion No Everywhere No Grandiose No Free

Ogoing Inc. 949-288-6880 www.ogoing.comGROW YOUR NET WORTHBYGROWING YOUR NETWORKA journey of a thousand miles begins with a single step - Lao-tzu, Chinese Philosopher

KISS: Keep It Simple Stupid!

Contact MeCEO@OGOING.BIZOGOING.COM/SANJAYDALAL TWITTER, LINKEDIN, FACEBOOK949-288-6880 (weekdays)