Beaver Creek Finish August 23, 2012

CYCLING: INSIDE THE NUMBERS STATISTICS: ON-SITE

Total Attendees: 1 Million On-Site Spectators

Average Income: $113K per Household

Gender Split: 55% Male / 45% Female

Age Range: 25 – 54 = 47% of Total

Source: IFM - 2011 USA Pro Challenge On-site Survey

2012 Host Venues

STAGE 1: AUGUST 20

DURANGO-TELLURIDE

STAGE 2: AUGUST 21

MONTROSE - CRESTED BUTTE

STAGE 3: AUGUST 22

GUNNISON - ASPEN

STAGE 4: AUGUST 23

ASPEN - BEAVER CREEK

STAGE 5: AUGUST 24

BRECKINRIDE - CO. SPRINGS

STAGE 6: AUGUEST 25

GOLDEN - BOULDER

STAGE 7: AUGUST 26

DENVER (TIME TRIAL)

FOR SEVEN CONSECUTIVE DAYS

IN AUGUST, 2012, 135 OF THE

WORLD’S TOP ATHLETES RACED

THROUGH THE MAJESTIC ROCKY

MOUNTAINS…

518 MILES. 12,000 FT OF ALTITUDE.

…IT WAS THE MOST CHALLENGING

RACE EVER HELD ON U.S. SOIL

“Steep climbs…high altitudes…screaming

descents…this race separates the men from the

boys - Peter Stetina,

2-Time Under 23 Time Trial Champion

MOST DEMANDING RACE

CYCLING RETURNS TO THE VAIL VALLEY!

BEAVER CREEK FINISH

AUGUST 23, 2012

Sponsorship

Thursday August 23, 2012

• Beaver Creek Finish (Aspen to Beaver Creek)

• Scout the Stage Ride (Leadville to Beaver Creek)

• VIP Hospitality (Finish Line)

• Festival / Expo Village (Beaver Creek Village)

• Free Afternoon Concert (Beaver Creek Ice Rink)

EVENT OVERVIEW

BEAVER CREEK FINISH

AUGUST 23, 2012

Sponsorship

“Yellow Jersey” Level Sponsor Beaver Creek Qty. 1 $20,000

“Breakaway” Level Sponsor Beaver Creek Qty. 1 $15,000

Citizens Ride Title Sponsor Beaver Creek Qty. 1 $10,000

SPONSORSHIP OPPORTUNITIES

BEAVER CREEK FINISH

AUGUST 23, 2012

Sponsorship

• “Peloton” Level Sponsor Beaver Creek Qty. 4 $3,500

• Citizens Ride Jersey Sponsor Beaver Creek Qty. 5 $2,000

• Citizens Community Sponsor Beaver Creek Qty. 10 $500

• Citizens Ride Entry Beaver Creek Qty. 200 $100

• Expo ( 10’ x 10’) Beaver Creek (1 day) Qty. 9 $1,000

• Expo (10’ x 20’) Beaver Creek (1 day) Qty. TBD $1,700

SPECIALTY PACKAGES / EXPO

BEAVER CREEK FINISH

AUGUST 23, 2012

Sponsorship

• Six (6) Tour VIP Credentials

• Six (6) LOC Party Credentials

• Three (3) Event Gift Bags

• Ability to include one (1) promotional item in the gift bag

• Six (6) Comp Entries for the Friday Citizens Ride

• Six (6) Citizens Ride Gift Bags Including Custom Jersey

• One (1) Pre-show dignitary

• One (1) Awards Presenter

• Two (2) invites to the Post Race Dinner Party in Denver

• One (1) VIP Car Ride from Aspen to Beaver Creek (1 person)

• One (1) Beaver Creek Stage Winner Autograph Jersey

• 10’ x 20’ expo footprint

• Four (4) Non-Comp Banners

• One (1) :30 Big Screen Commercial

• Sponsor PA Mentions

• Sponsor Tag in Local Radio Ads

• Sponsor Tag on Local Television Ads

• Sponsor Listing in Official Tour map and Spectator Guide

• Sponsor Listing on official UPCC website venue page

• Sponsor Logo inclusion on local poster

• Sponsor Listing on Tour Thank You Board

“YELLOW JERSEY” LEVEL SPONOR $20,000

BEAVER CREEK FINISH

AUGUST 23, 2012

Sponsorship

“BREAK AWAY” LEVEL SPONOR $15,000

• Four (4) VIP Credentials Vail

• Two (2) Event Gift Bags

• Ability to include one (1) promotional item in the gift bag

• One (1) VIP Car Ride (Aspen to Beaver Creek-One Person)

• Two (2) invites to the Post Race Dinner Party in Denver

• Four (4) Comp Entries for the Friday Citizens Ride

• Four (4) Citizens Ride Gift Bags Including Custom Jersey

• 10’ x 10’ expo footprint in Beaver Creek

• Sponsor PA Mentions

• Sponsor Tag in Local Radio Ads

• Sponsor Tag on Local Television Ads

• Two (2) Non-Comp Banners

• One (1) :30 Big Screen Commercial

• Sponsor Listing in Official Tour map and Spectator Guide

• Sponsor Listing on official UPCC website venue page

• Sponsor Logo Inclusion on Local Poster

• Sponsor Listing on Tour Thank You Board

BEAVER CREEK FINISH

AUGUST 23, 2013

Sponsorship

“PELOTON” LEVEL SPONOR $3,500

• Two (2) VIP Credentials

• Two (2) Event Gift Bags

• Ability to include one (1) promotional item in the gift bag

• Two (2) Comp Entries for the Friday Citizens Ride

• Two (2) Citizens Ride Gift Bags Including Custom Jersey

• Sponsor Listing on official UPCC website venue page

• Sponsor Listing on Citizens Ride Promo Materials

• Sponsor Listing on Tour Thank You Board

• Sponsor Tag in Local Radio Ads

• Sponsor Tag on Local Television Ads

CITIZENS RIDE

THURSDAY AUGUST 23, 2011 LEADVILLE to BEAVER CREEK

Sponsorship

• Ride the last 40 miles of the Aspen to Beaver Creek finish

• Ride the same course as the pro’s

• Ride Leadville to Beaver Creek or Minturn to Beaver Creek

• Limited Spots Available – 500

• Limited Edition Bike Jersey

• 10:00am Thursday August 23rd

SCOUT THE STAGE

Presented by

Sponsorship

CITIZENS RIDE “JERSEY” LEVEL SPONOR $1,000

• Two (2) Citizens Ride Entries

• Two (2) Limited Edition Bike Jerseys

• Two (2) Gift Bags

• Ability to put one promotional item in Ride Gift Bag

• Sponsor Logo on Citizens Ride Jersey

• Two (2) Banners in the Citizens Ride Course

• 10 x 10 footprint in Beaver Creek

• Sponsor Listing on Appropriate Citizens Ride Materials

CITIZENS RIDE “COMMUNITY” LEVEL SPONOR $500

CITIZENS RIDE SINGLE ENTRY $100

• Two (2) Citizens Ride Entries

• Two (2) Limited Edition Bike Jerseys

• Two (2) Gift Bags

• One (1) Banner in the Citizens Ride Course

• Sponsor Listing on Appropriate Citizens Ride Materials

• One (1) Citizens Ride Entry

• One (1) Limited Edition Bike Jersey

• One (1) Gift Bag

SCOUT THE STAGE

THANK YOU. Dave Dressman

Vail Valley Foundation

619.764.0940

ddressman@vvf.org