Social Media Guide Fourth Annual Johns Hopkins

Critical Care Rehabilitation Conference During this year’s conference we will be utilizing a variety of social media platforms to create a VIRTUAL SPACE to encourage discussion and open dialogue about the information presented at the conference. We hope this will foster continued conversations between participants and those who are unable to attend.

Your Social Media Team

Cristina @cuppaday

cromagn1@jhmi.edu

Did you know? Last year we virtually engaged over 12,500 individuals via twitter in over 10 countries during the 3rd Annual

Critical Care Conference!

So what is the big deal? Twitter has revolutionized social media

by making it simple for the world to communicate in real time.

During the conference you can use it to:

• Communicate with organizers (ask questions, quote, etc.)

• Discuss topic in real time with attendees

• Track trends in options • Share documents and get article

citations on the spot

Questions? Send us a tweet or email we are

happy to help!

#ICUrehab @ICURehab

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How do I get started?

Aliquam scelerisque sagittis erat.

1) Sign up at www.twitter.com 2) Create a profile with a name similar to

your own a. KEEP IT SHORT! People only

have 140 characters to tweet at you so don’t use ‘em up on your name.

b. Upload a photo and fill in your bio c. Find Friends, colleagues, and

attendees to “follow” (start with the list at the end of this guide J )

3) When you are up and running it will look like this:

Your twitter “feed” – the comments your write and your follower write Suggestions of

individuals similar to you to follow

Your profile information

Click here to send a new tweet

Search for topics (using a #) or people using @

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The “Lingo”

Helpful Hints

Follow: By following someone on Twitter, you will receive their tweets in your feed.

@person: A comment aimed at one user, but visible to the public

“DM” = Direct Message: is sent privately to another user (but you must follow one another to do this)

“RT” or Retweeting: Sharing someone else’s post to your followers. You can quote it directly or edit it. If you do it then becomes a “MR” or Modified Retweet

Hashtag: Words beginning with a # help you find specific conversations. The “#” makes it searchable!

Think of tweeting as a cross between text messaging, instant

messaging, and blogging.

In this tweet: @TEDMED is quoting something another conference attendee (@alswrite) said, they are marking it as part of the conversation #GreatChallenges

Short and sweet:

Tweets are LIMITED TO 140 CHARACTERS so you will

quickly learn economy of thought and word. Utilize

helpful punctuation like “&”, shorten words, and utilize websites like bitly.com to

shorten your weblinks!

When Tweeting Include Conference Hashtag:

#ICUrehab

For all conference correspondence, follow us, and tweet at: @ICURehab

Conference Speakers and Affiliates to Follow:

� Dale Needham: @needhamdale � Michael Friedman: @mkfrdmn � Cristina Romagnoli @cuppaday � Johns Hopkins Rehab: @RehabHopkins � Johns Hopkins Medicine: @HopkinsMedicine � American Physical Therapy Association: @APTA � Acute Care APTA: @AcuteCarePT � American Thoracic Society: @ATSCommunity