untangleable - microsoft · 2016. 5. 11. · business model canvas (week 2/3) none-design the...

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By Amudha S., Julia W., & Priyanka A. Untangleable

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Page 1: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

By Amudha S., Julia W., & Priyanka A.

Untangleable

Page 2: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

The Problem- Product: Untangleable

- Prevents tangling of

jewelry

- Organization

- Retracts and contracts

- Necklaces get tangled

- Frustration

- Messy drawers

- Waste of time

Our Solution

Page 3: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Our Competitors- Black Velvet Level T-Bar Bracelet

Necklace Jewelry Display Stand

- $21

- Extra time to organize

- Cannot be put inside drawers

- Expensive

- Not portable

Page 4: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Inner Mechanism Case Model

Two sizes to make sure one isn’t too small or too big

Hub

Page 5: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Product Design #1

Bottom Top

Attach together

Page 6: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Product Design #2

HubNecklace comes out

Page 7: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Progress (wk 1-6)

Hub

First Prototype

Spring

Page 8: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Progress (wk 7-9)

Second Prototype

Hub

Page 9: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

The Science- Constant force spring creates

tens͒͒͒͒͒͒͒ion

- Inserted inside hub

- Light tug of jewelry creates

retractability

Page 10: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Business Model Canvas (Week 1)

none

-Design the product

-Ideas

-Websites-Packaging

-Hospitals

-Nurses-Hospitals

-Cost Driven none

Value Proposition Customer Relationships

Channels

Customer Segments

Key Activities

Key Resources

Key Partners

Cost Structure Revenue Streams

-Easy access with tangled wires in

hospitals

-Allows nurses and patients to use wires with

ease

Page 11: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Business Model Canvas (Week 2/3)

none

-Design the product-Get opinions from experienced people

-Ideas-Interviews

-Websites-Packaging

-Hospitals-Electronic Stores

-Nurses-Hospitals

-Whoever uses wires like earbuds,

laptop chargers, and phone chargers

-Cost Drive- Value driven -Asset sale (One time purchase)

Value Proposition Customer Relationships

Channels

Customer Segments

Key Activities

Key Resources

Key Partners

Cost Structure Revenue Streams

-Easy access with tangled wires -connected to

computers when placed in bags in

hospitals-Allows anyone

nurses and patients to use and access wires with

ease

Page 12: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Business Model Canvas (Week 4/5)

None-Electronic Stores

ex: Bose, Apple, Fry’s

-Design the Product-Get opinions from experienced people-Make a proper plan and list of materials

needed

-Ideas-Interviews

-Competitor product: customer review

--Websites

-Packaging of Product

-Electronic Stores-Amazon

-Whoever uses wires like earbuds,

laptop chargers, and phone chargers

-Students or tech workers

-People who use wires on the go

-Value driven-Competitor's product (dismantle) -Asset sale (One time purchase)

Value Proposition Customer Relationships

Channels

Customer Segments

Key Activities

Key Resources

Key Partners

Cost Structure Revenue Streams

-Easy access with tangled wires connected to

computers when placed in bags -Allows anyone to use and access wires with ease

Page 13: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Business Model Canvas (Week 6/7)

-Electronic Stores ex: Bose, Apple,

Fry’s, Beats?

-Design the Product-Get opinions from experienced people

-3-D model TinkerCAD designs

-Interviews-Competitor’s

customer reviews-3-D Printer

--Websites

-Packaging of Product

-Social Media (to advertise)

-Electronic Stores-Amazon

-Whoever uses wires headphones-Students or tech

workers-People who use wires on the go

-Value driven -Competitor's product (dismantle) -> (done)

-Advertising

-Asset sale (One time purchase)-$10 per unit of Untangleable

Value Proposition Customer Relationships

Channels

Customer Segments

Key Activities

Key Resources

Key Partners

Cost Structure Revenue Streams

-Easy access with tangled wires headphonesconnected to

computers when placed in bags -

Allows anyone to use and access wires

with ease -Has to be pocket

size

Page 14: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Business Model Canvas (Week 8)

-Electronic Stores ex: Bose, Apple,

Fry’s, Beats-Jewelry stores like

Kay, Macy’s

-Design the Product-Get opinions from experienced people

-3-D model TinkerCAD designs

-Competitor’s customer reviews

-3-D Printer

--Websites

-Packaging of Product

-Social Media (to advertise)

-Electronic Stores- Amazon

-Advertising-Eventually, 3-D Printer and materials used to print

-Spring coil

-Asset sale - $10

Value Proposition Customer Relationships

Channels

Customer Segments

Key Activities

Key Resources

Key Partners

Cost Structure Revenue Streams

-Easy access to headphones jewelry

connected to computers when placed in bags -

Prevents tangling of jewelry

-organizes jewelry

-Whoever uses headphones

-Students or tech workers

-People who use wires on the go

-People who wear jewelry

-Jewelry stores

Page 15: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Business Model Canvas (Week 9)

-Electronic Stores ex: Bose, Apple,

Fry’s, Beats-Container Store and Bed Bath &

Beyond- Organization

Stores

-Design the Product-Get opinions from experienced people

-3-D model TinkerCAD designs

-Competitor’s customer reviews

-3-D Printer

--Websites

-Packaging of Product

-Social Media (to advertise)

-Online Stores like Amazon

- Jewelry stores

-Advertising-Eventually, 3-D Printer and materials used to print

-Spring coil

-Asset sale - $10

Value Proposition Customer Relationships

Channels

Customer Segments

Key Activities

Key Resources

Key Partners

Cost Structure Revenue Streams

-Easy access to headphones jewelry

connected to computers when placed in bags -

Prevents tangling of jewelry

-Organizes jewelry

-People who wear jewelry

-Jewelry stores-People who travel with

jewelry

Page 16: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

What We Learned Next Steps✓ Need 3-D printer to

progress

✓ All retracting mechanisms

are the same

✓ Time management

❏ Put everything together

after printed

❏ Develop a model that is

smaller than our current

MVP

Week 8

Page 17: Untangleable - Microsoft · 2016. 5. 11. · Business Model Canvas (Week 2/3) none-Design the product-Get opinions from experienced people-Ideas-Interviews-Websites-Packaging-Hospitals-Electronic

Thanks for listening!