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Page 1: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Course Contents of BBA(Hons)-I

Semester-I

Institute of Business Administration, University of Sindh, Jamshoro

Page 2: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Title of Subject: Freshman English-I Credit Hrs: 03Course No: 301

Course Objective:

The objectives of the course are:1. To build the sound vocabulary of the students2. To improve the linguistic skills of the students

Course Content:

1. English Comprehension 2. English Grammar 3. English Creative Writing

English Comprehension Outcomes:

In English comprehension we learn reading comprehension which enhances our reading skills. After reading comprehension, students will solve the exercises and analytical section.

English Grammar Outcomes:

In English Grammar, students will learn different art of learning language through all grammatical methods where one can improve writing skills without any problem.

English Creative Writing:

In English creative writing, students will learn different methods of writing skills with the help of different outlines and examples which enhances the power of English Glossary and its correct usage. By the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies

Recommended Text/Reference Books:

Understand & communicate Book I & II English for Undergraduate Students by John EastWood

Institute of Business Administration, University of Sindh, Jamshoro

Page 3: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Title of Subject: Introduction to Computer Applications Credit Hrs: 03 Course No: 302

Course Objective:

This course is designed to familiarize students with computer and their application. It will also emphasize the use of computer and technology. Students will learn fundamental concepts of computer hardware and software and become familiar with a variety of computer applications.

Course ContentsIntroduction to the World of Computers:

What computers are, how they work, and how they are used, Computer terminology, An overview of the history of computers, The basic types of computers in use today, An overview of networks and the Internet ,Societal impacts of computers. The System Unit: Processing and Memory:

How computers represent data and programs, How the CPU, memory, and other components located inside the system unit are arranged and their purposes, How the CPU works, Strategies to speed up a computer today and to create faster computers in the future.

Storage:

Common characteristics of storage systems, Primary storage for most personal computers, the hard drive, Optical disc systems; how they work and the various types, Flash memory systems and how they work, Other types of storage systems, Storage alternatives for personal computers. Input and Output Different types of keyboards and pointing devices, Types of scanners, readers, and digital cameras and what they are used for, Audio input devices, Types of display devices and how they work, Types of printers and how they work, Audio output. System Software: Operating Systems and Utility Programs:

Differences between system software and application software, Functions of and differences among operating systems, Various types of operating systems ,Functions of and various types of utility programs, A look at the possible future of operating systems.

Application Software: Characteristics of application software in general, A look at a variety of types of application software, including Word processing, Spreadsheet, Database, Presentation graphics, Graphics and multimedia software, Other types of application software.

Institute of Business Administration, University of Sindh, Jamshoro

Page 4: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Institute of Business Administration, University of Sindh, Jamshoro

Page 5: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

The Internet and the World Wide Web:

The evolution of the Internet, The Internet community, Different options for , connecting to the Internet, Internet searching, Common Internet applications beyond Web browsing and e-mail, Censorship and privacy issues.

Case Studies: Recommended Text/Reference Books:

Understanding Computers: Today and Tomorrow by Deborah Morley and Charles S. Parker Latest editionComputers and their Applications, by Charles S. Parker Latest edition

Institute of Business Administration, University of Sindh, Jamshoro

Page 6: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Title of Subject: Pakistan Studies Credit Hrs: 02Course No: 303

Course Objective:

An introduction to the history of Pakistan is studied with reference to the history of pre independence period and then what were the reforms after the independence of Pakistan. The subject also discusses the different presidential eras and what contributions were made by different rulers in various fields of nation’s development.

Course Contents:

Pakistan ideology Pakistan ideology / Historical Aspects The Pakistan movement Emergence of Pakistan Creating an Islamic order in Pakistan The land of Pakistan 296 Pakistan and world of Islam

Recommendation Text Books:

Pakistan studies by M.D Zafar Latest Edition

Institute of Business Administration, University of Sindh, Jamshoro

Page 7: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Title of Subject: Islamic Studies Credit Hrs: 02Course No: 304

Course Objective:

At the end of the course, students would be able to know fundamentals of Islam with regard to life and society.

Course Contents:

Belief system of Islam:o Oneness of God (Tauhid)o Prophet hood (Risaalat ) and finality of prophet hood (khatm-e-

Nubuwwat)o Hereafter (Aakhirat)o Belief in previous revealed scriptures(Aasmani kutub)o Belief in Angels

Islamic system of worship:o Concept of worship and its significanceo Prayer (Namaz)o Fasting (Rozah)o Poor-Due (Zakaat)o Pilgrimage (Hajj)

Islamic system of Dealing and Mutual Relationship:o Jihad Significance of contemplation, Knowledge and independento Reasoning (Ijtihad)o Human Welfare (Khidmat-e-Khalq)o Qualities of a Muslimo Lawful Earning (Business Ethics in Islam)o Preaching of islam, its need, importance and method

Study of the life of the holy prophet (SAWS):o Significance of the study of the life of the prophet (SAWS)o Prophetic Method of self purification and character buildingo Prophetic Method of establishment of religion (Khilaafat)o Prophetic Method of structuring the Society: Brotherhood and Unity of

Ummah.o Life of the Holy Prophet (SAWS) in the light of Qurano Battles of the Holy Prophet (SAWS): Aims and Objectives.

Institute of Business Administration, University of Sindh, Jamshoro

Page 8: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Culture and Ethics:o Good Morals and Bad Moralso Basics Human Rightso Women rightso Relations with Non-Muslimso Parenting (Tarbiyat-e-Aulaad)o Kinship (Sila-e-Rahmi)o Justice, Beneficence (Ihsaan), Affording of kins (Iitaa-e-Zil-Qurbaa)

Last Sermon of the Holy Prophet (SAWS) Selected Quranic verses and Ahadith: Translation and Explanation

Recommended Text/Reference Books:

Islamiat Lazmi (Sindhi) by Dr. bashir Ahmed Rind Islamiat Lazmi (Urdu) by Zarina Yaqoob and Refaqat Ali Islam at a glance (English) by S.D. Islahi

Institute of Business Administration, University of Sindh, Jamshoro

Page 9: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Title of Subject: Micro Economics Credit Hrs: 03Course No: 305

Course Objective :

The primary objective of this course is to impart to students a working knowledge of how capitalistic markets and firms operate. Students will learn how markets establish price, production, wage and employment levels, and the likely consequences of government attempts to alter market outcomes.  Students will also learn optimization strategies for profit-seeking businesses in a variety of product market environments.  Students will also learn to assess the efficiency of government activities.  Specific objectives for each topic are outlined below.

Course Contents: Subject matter of economic/ Introduction to Microeconomic Theory of Consumer behaviour. The theory of demand. The theory of supply. Elasticity of demand. Elasticity of supply. Economic Resource/ factor of Production Price output determination under perfect competition. Price output determination under monopoly. Price output determent under monopolist competition. Case Studies

Recommended Text/Reference Books:

Economics K.K Dewett Professor. M. Saeed Nasir

Institute of Business Administration, University of Sindh, Jamshoro

Page 10: UNIVERSITY OF SINDH · Web viewBy the end students will learn to write the business letter and Essay writing and content blog writing as well. Case studies Recommended Text/Reference

Institute Of Business AdministrationAllama I.I. Kazi Campus, Jamshoro

University Of Sindh

Phone Numbers: +92-22-9213200, +92-22-9213181-90 Ext. 2009, Web Site:http//cba.usindh.edu.pk/Email:[email protected]

Title of Subject: Business Mathematics Credit Hrs: 03Course No: 306

Course Objective:

The aim of this course is to develop critical reasoning skills necessary to understand, interpret, and draw conclusions from the abundant quantitative data available in the business world. This course is intended to make the students capable to:

use mathematics to help develop solutions to practical problems follow complex mathematical arguments and to develop brief arguments of their own Communicate mathematical information effectively.

Course Contents:

Fractions and percentages Simple Interest, Compound Interest, Effective Annual Yield of Interest, Annuities Simple/ Liner Equations and its Business Applications

Simultaneous Equations and their Business Applications Quadratic Equations: Formula Method, Factorization Method, Completing the Square

Method with their Business Applications Cartesian Coordinate System- Equation of Straight Line and its use to solve business

problems Average Rate of Change – Instantaneous Rate of Change Techniques of Differentiation Marginal Functions (Marginal Cost, Marginal Demand, Marginal Supply, Marginal

Revenue, Marginal Profit) Elasticity of Demand, Elasticity of Supply Higher order Derivatives Minima, Maxima and point of inflexion Matrices and Determinants – Cramer’s Rule

Case Studies:Recommended Text/Reference Books:

Mathematics for Business and Finance Hamid A. Hakeem Applied Calculus for Business, Economics Frank S. Budnick

& The Social Science

Suggested Readings:

Applied Calculus for Business & Economics Raymond A. Barneett Michael R. Ziegle

Institute of Business Administration, University of Sindh, Jamshoro