united church of canada edge network webinar on digital ministry
DESCRIPTION
Trying to cram a whole bunch of digital ministry stuff into one hour, here are my slides from a webinar sponsored by the United Church of Canada EDGE Network.TRANSCRIPT
#UCCan road map
⬗ 30,000ft - Wait, What Happened?⬗ 20,000ft - What is this stuff? ⬗ 10,000ft - 10 Platforms to Start⬗ Landing - 10 Things to Do Today⬗ www.slideshare.net/breyeschow
#UCCan being easy on ourselves
“Dad is wearing a shirt with a symbol of unknown origin,” @undainty, 2012.
#UCCan God is not done with us
Gladyn Burrell ran her first marathon at 86 and in 2011 she completed the Honolulu Marathon -- at age 93.Genesis 18 - God tells Abraham and Sarah, at an old age, they were going to have a child.GOD IS NOT DONE WITH US!
#UCCan social media assumptions
⬗ is a medium of communication;
⬗ gives insights into a generational worldview, but not absolutes;
⬗ demands a high sense of self-worth;
⬗ flattens decision making processes;
⬗ will not save [anything you hope it saves].
#UCCan five important shifts
Many cultural shifts have changed reality, but a few have been part of the Social Media upsurge.
#UCCan bounded to centered
From rigidly defined relationships and communityto fluid and broad connections.
#UCCan monolithic to niche
From one assumed and obvious choice to many legitimate and disparate options.
#UCCan geographic stability to transience
From a life long commitment to place to an expected life of constant movement.
#UCCan optional to integrated
Technology and Social Media more woven into life like never before -- “digital natives”
#UCCan social media pitfalls
⬗ as idol, savior or quick fix⬗ as distraction⬗ as careless expression⬗ as overestimated ROI⬗ as echo chamber⬗ as over-and-above F2F⬗ as entry to bullying and abuse
#UCCan social media possibilities
⬗ builds up and strengthens the Body⬗ provides accountability⬗ liberates creativity and creation⬗ offers communal care and spiritual renewal ⬗ models a different way of interacting⬗ compels us world beyond our bubbles
#UCCan smarty pants terms
apps, smart phones, tablets, oh my
traditional media v. social media
web 1.0 v. web 2.0
social networking
open source software
#UCCan smarty pants terms
Cloud Technology
weB+logs = Blogs, vLogs
RSS feeds = Really Simple Syndication
aggregators and readers
checking in
QRCode = Quick Read Code
#UCCan tagging
⬗ after the “@” = a person or org
⬗ affiliates person to content: photo, update, attribution
⬗ use @username on twitter, pinterest and instagram @actual name on facebook
⬗ only tag to connect, use comment section to notify
#UCCan hashtags
⬗ after the “#” = link
⬗ connects via common interests -- events: #GA221, #CSW15 passions: #scandal, #ffl, #free movements: #notyourasiansidekick, #ferguson, #takedownjulienblanc
⬗ Commentary on picture, update or tweet, #baseballisdeadtome, #tbt #foodphotography #nomnomnom
#UCCan Postures for USE
⬗ be cautions: wise, but no fearful⬗ be adventures: find what feeds you⬗ be contextual: go where people are⬗ be curious: tinker with the betas⬗ be npr: share about others⬗ be bold: leverage technology⬗ be humble: don’t have delusions⬗ be genuine: be as you would be IRL
#UCCan facebook.com
UPDATES: personality and content
LISTS: “like” happenings of ministry
GROUPS: private-ish group discussions
EVENTS: buzz generation, not tracking
#UCCan twitter.com
Create lists to keep up community members
Follow local orgs and businesses for news and local happenings
Find content for curation
Use hashtags to connect beyond the known
#UCCan instagram.com
visual sharing and updating
the world through the eyes of another
clean and simple space for interaction
#UCCan bufferapp.com
Efficient use of online time
Night owls and early birds
Effective posting patterns
Scheduled and buffered
#UCCan pinterest.com
Collect images and liturgy for a season: Lent, Easters, etc.
Discover educational ideas: workshop rotation, activities, curriculum, etc.
Curate trusted content to share with the community.
#UCCan doodle.com
Set dates
Take simple polls
Share decision making
Relieve stress
Positive peer pressure
#UCCan google.com/calendar
Coordinate personal and professional schedules
Embed low-maintenance calendar into a website
Integrate with all Google apps
#UCCan dropbox.com
Cloud based storage
Back-up and share photos
Group document storage
Presentation sharing
2GB Free + referrals bonuses
#UCCan madmimi.com
Link to online version
Track actual interaction
Save some money
Good alt to emailed PDFs
#UCCan groupme.com
Prayer Groups
Staff Teams
Parent Notification
Youth Communication
SMS or Smartphone
#UCCan personal tasks
⬗ Carve out daily Social Media time
⬗ Normalize usernames
⬗ Create lists on current networks
⬗ Use “find friends” feature
⬗ Organize device apps use
#UCCan church tasks
⬗ Declutter current online footprint
⬗ Gather and record login info
⬗ Assign individuals to networks
⬗ Claim “business” listings
⬗ Schedule monthly app play hour
#UCCan final question and response
⬗ social network questions, thoughts, etc.
⬗ church use questions, thoughts, etc.
⬗ general tech questions, thoughts, etc.
⬗ www.slideshare.net/breyeschow⬗ @breyeschow on most social
networks