unit 12 assignment
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TRANSCRIPT
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WaVi Audio, LLC2012 Sales Presentation
Patrick WalstadPresident /
OwnerJune 10, 2012
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The Concept
The Opportunity
• Music is everywhere, Lets be at the beginning
• Short Term ROI
• Be part of something “Cool”
Executive Summary
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Our current products 2012 sales research 2012 Market Research Proposed products Costs on return and investment projections Terms and conditions Schedule Sales and marketing needs Questions and answers
What We’ll Cover Today
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Audio• Editing• Mixing• Recording• Overdubs
Video• SFX• Ambience• Soundtracks• Foley
Our Current Products
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Audio• Upgradable Console and DAW• Extended Gear List to Accommodate all needs
• New Voice Talent
Video• Video Editing• Video FX• Expanded Foley Room
Proposed Products
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Customers› 2012 is projected to attract over 1,000 new
customers› 50% of first-time customers will become
repeat customers Transactions
› Average sales transaction = $250› Average customer pays half costs upfront
2012 Sales Research
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Location› Denver is the largest city within a 600 mile
radius› Denver has the greatest percentage of
high school and college graduates of any major metropolitan area in the U.S
› Median Age is 31.7 with almost a 50/50 split males and females
2012 Market Research
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Costs of Return on Investment Projections
*Fill in Yellow Cells to run Scenarios
Costs Rate Needed to break even (Recurring Costs Only)
Equipment $35,000.00 one time fee Assumes 2hrs/day avg/year $58.02
Web Site $10,000.00 one time fee Assumes 4hrs/day avg/year $29.01
Furnishings $5,000.00 one time fee Assumes 6hrs/day avgyear $19.34
Rent/Lease $1,000.00 per month
Power/Heat $250.00 per month
Phone/Internet $100.00 per month (10 yr 75,000 loan)
Loan $870.81 per month
Salary per month Assumptions for Scenarios
Marketing $100.00 per month Dollars per hour $50.00
Hours per day(Studio Usage) 4
Days per month 20
per month monthly income $4,000.00
per month yearly income $48,000.00Gross Profit Per Year $20,150.24
Monthly Costs $2,320.81 Payback period for initial investment 29.78 monthsYearly Costs $27,849.76Initial Startup Costs $50,000.00
WaVi Audio Scenario Planning
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See Operating Agreement Handout
Terms and Conditions
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Adopt New Plan 3Q12
Implement Changes
4Q12
Evaluate Areas In
Need 1Q13
Adjust To Better The Company
2Q13
Schedule
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Better Online Marketing Reach Get Word Of Mouth Referrals
Working For Us Music Venues Are Our Friends
Sales and Marketing Needs
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Better website detailing our products
Social Media infiltration Online pickup and delivery points
Better Online Marketing Reach
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Online search engines need positive feedback results
Discounts to referrals and referrees
Seek out customers with negative experiences and change their views
Get Word Of Mouth Referrals Working For Us
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Become partners with top venues Go to shows and hand out flyers Get a positive name within the
local music community
Music Venues Are Our Friends
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&QA