unilever end 2 end supply chain luleÅ oktober 2013 khalil el-achkar nordic quality assurance...
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UNILEVEREND 2 END SUPPLY CHAIN
LULEÅ OKTOBER 2013KHALIL EL-ACHKARNORDIC QUALITY ASSURANCE MANAGER
Margarine Unie (Netherlands)
Lever Brothers (UK)
• Unilever NV (Netherlands) Unilever PLC (UK)
1930
UNILEVER HISTORY
FAST FACTS - 2012
190COUNTRIES IN WHICH OUR PRODUCTSARE SOLD
TURNOVER OF
€51 BILLION AT END OF 2012
EMPLOYEES AT THE END OF THE YEAR
173,000
252 FACTORIES (4 IN
NORDICS)
€1 BILLION
INVESTED IN R&D WORLDWIDE
SCALE AND GEOGRAPHICAL REACH
EUROPE
€20.4 billion turnover5.7% underlying volume growth40% of group turnover
ASIA, AFRICA, CENTRAL & EASTERN EUROPE
EUROPE
€13.9 billion turnover 0.9% underlying volume growth27% of group turnover
EUROPE
EUROPE
€17.1 billion turnover3.1% underlying volume growth 33% of group turnover
THE AMERICAS
CATEGORY HIGHLIGHTS IN 2012
Turnover: €9.1 billion
Turnover: €14.4 billion Turnover: €18.1 billion
Turnover: €9.7 billion
PERSONAL CAREFOODS
REFRESHMENTHOMECARE
LET’S START WITH A SHOP VISIT
What is End 2 End Supply chain?
More than delivering on time in full…
DELIVER
Perfect store
Product – Right size, Right packPromotion – correct forecast, responsiveness, promo packsPrice – competitive (Threat from DOBs) NPD – manage distribution and flexibilityOSA – On Shelf Availability
MAKE
252 factories
Waste management – Delivery and changeover
Stocks – Balance between service and DOH
OEE – (Overall Equipment Efficiency)
CCFOT – (Customer Case Fill On Time)
TPM - (Total Productive Maintenance)
Flen
CopenhagenOdense
Sipoo
Office
Manufacturing
Storage
CHALLENGES
Responsiveness – the “new” way of reducing stock while keeping high service levelRVS/GVS- (Regional/Global virtual sites) – Share best practiseCentralizing - MRP, transport, buyingEnd of line flexibility – decrease re-pack (product manipulation)Partner to Win – in buyingProduce more with less environmental impact (landfill, water, C02)
From cost pressure -> End 2 End supply chain