uncovering the hidden wealth in your data for enhanced decision making
DESCRIPTION
Presentation on the role of various types of data (Social + Transaction + Device = BigData) with a focus on Social in service delivery. Case studies and examples. This presentation was part of the Feb 2013 - Measuring Service Delivery conference in Canberra.TRANSCRIPT
Measuring Service Delivery18 – 19 February 2013
Uncovering the hidden wealth in your data for enhanced decision making
Dheeraj Chowdhury
Principal Consultant – Business Platforms
Infosys Australia & New Zealand
(Former Group Leader Digital Media – NSW DEC)
Agenda
•Data for deeper insights and informed decision making process
•Tools and techniques•Best practice lessons
In GOD we trust. Everyone else,
bring DATA
Service Delivery
Australian Government (DPMC) – Service Delivery
Source: http://www.dpmc.gov.au/publications/aga_reform/aga_reform_blueprint/part4.1.cfm
Australian Government (DPMC) – Service Delivery
Source: http://www.dpmc.gov.au/publications/aga_reform/aga_reform_blueprint/part4.1.cfm
Australian Government (DPMC) – Service Delivery
Source: http://www.finance.gov.au/publications/delivering-australian-government-services-access-and-distribution-strategy/principles.html
Data and Productivity: Potential
Source: http://www.mckinsey.com/insights/mgi/research/technology_and_innovation/big_data_the_next_frontier_for_innovation
Data
Which DATA
Source: Infosys
Why and What DATA
Source: Infosys
Understanding the data
Sources of data
Source: Infosys
Source: http://www.go-gulf.com/blog/60-seconds
Quantity
Source: Infosys
Source: http://www.web-strategist.com/blog/category/social-media-measurement/
Data types
Do’s and Don'ts
Ride the elephant
Source: Infosys - http://www.infosys.com/art-and-science/pages/index.aspx
Source: http://www.go-gulf.com/blog/60-seconds
STOP
Tools and Techniques
v vv
v
v
v vv
v
Measuring and Reporting
Data vs Reporting
It happens again and again. And again. And…again! It goes like this:
• Someone asks for some data in a report• Someone else pulls the data• The data raises some additional questions, so the first person asks for more data.• The analyst pulls more data• The initial requestor finds this data useful, so he/she requests that the same data be pulled on a recurring
schedule• The analyst starts pulling and compiling the data on a regular schedule• The requestor starts sharing the report with colleagues. The colleagues see that the report certainly should be
useful, but they’re not quite sure that it’s telling them anything they can act on. They assume that it’s because there is not enough data, so they ask the analyst to add in yet more data to the report
• The report begins to grow.• The recipients now have a very large report to flip through, and, frankly, they don’t have time month in and month
out to go through it. They assume their colleagues are, though, so they keep their mouths shut so as to not advertise that the report isn’t actually helping them make decisions. Occasionally, they leaf through it until they see something that spikes or dips, and they casually comment on it. It shows that they’re reading the report!
• No one tells the analyst that the report has grown too cumbersome, because they all assume that the report must be driving action somewhere. After all, it takes two weeks of every month to produce, and no one else is speaking up that it is too much to manage or act on!
• The analyst (now a team of analysts) and the recipients gradually move on to other jobs at other companies. At this point, they’re conditioned that part of their job is to produce or receive cumbersome piles of data on a regular basis. Over time, it actually seems odd to not be receiving a large report. So, if someone steps up and asks the naked emperor question: “How are you using this report to actually make decisions and drive the business?”…well…that’s a threatening question indeed!
Source: http://www.gilliganondata.com/index.php/2012/02/22/the-three-legged-stool-of-effective-analytics-plan-measure-analyze/
Source: http://www.web-strategist.com/blog/category/social-media-measurement/
Source: http://www.web-strategist.com/blog/category/social-media-measurement/
Source: http://www.web-strategist.com/blog/category/social-media-measurement/
Source: http://www.web-strategist.com/blog/category/social-media-measurement/
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Infosys Approach
Agg
rega
te
Pro
cess
Visualize
Analyze
Pre-built transformers for data transformation and cleansing
Graphical easy to use User Interface with drag and drop features for configuring data pipelines
One-Click Cloud Deployment - Seamless Analytical Cluster Setup, Configuration
Metadata driven Data Ingestion Framework with Pre-built Adapters
Industry leading Visualization techniques for deep insights
Integration with wide variety of industry solutions
Comprehensive & easy to use Analytical & Machine Learning algorithms support
Full Featured Hub Management
Pre-built components for Stream Processing & Real Time Analytics
Best Practice - Approach
Case studies
Service Delivery – Data = UK Public Sector
Source: http://www.policyexchange.org.uk
Estimated Savings £16 – £33 billion
Service Delivery – Data = Value proposition
Source: http://www.policyexchange.org.uk
Service Delivery – Data = Value proposition
Source: http://www.policyexchange.org.uk
Business operations transformation
ChallengeInability to determine the “total” liability of the borrower
Solution
BusinessValue
Establish risk exposure connections using ‘Record Linkage’ algorithm
Pre-built information sources to both internal systems and external sources significantly improved the accuracy of risk exposure calculations.
Agility for insights and actions: 4 weeks vs. 4 months.
Real-time discovery: Uncovered hidden exposures for 43% of accounts
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Risk exposure ‘hidden’ and spread across various disconnected levels.
Borrower risk exposure analysis Industry
Financial Services
Revenue
$8+ Billion
Employees
25,000+
Service Delivery – Data = Value proposition
Source: http://www.mckinsey.com/insights/mgi/research/technology_and_innovation/big_data_the_next_frontier_for_innovation
Big Data - Launch event
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Doug CuttingChief Architect,Cloudera
S. D. ShibulalCEO and Managing Director, Infosys
Vishnu BhatVP and Global Head – Cloud & Big data, Infosys
Featured Speakers
Global Live Streaming (simulcast) of the launch event will be available
Event highlights
50 clients and prospects from Global 2000
The future of big dataDoug Cutting, Chief Architect, Cloud era
Executive keynoteS. D. Shibulal, CEO and Managing Director, Infosys
ModeratorVishnu Bhat, VP and Global Head – Cloud and Big Data, Infosys
PanelistsDoug Cutting, Chief Architect, Cloudera
Robert Stackowiak, Vice President, Big Data & Analytics Architecture, Oracle
2 Clients/Prospects
Unlocking the business value of big dataPanel discussion
REGISTER NOW for the simulcast
References
• Embracing the Elephant in the Room • Big Data Spectrum • The Big Data Opportunity
• Infosys – Art and Science
• Big data: The next frontier for innovation, competition, and productivity
THANK YOU
www.infosys.com
Dheeraj Chowdhury
Principal Consultant – Business Platforms
Infosys Australia & New Zealand
m: 0412107479
twitter: dheerajc .