Ultimate Rugby is one of the only

applications of its kind which provides

comprehensive and in depth content on rugby’s top tier nations, leagues, players

and matches.

It provides its users with real time scoring and commentary for the major

professional competitions from around

the globe along with up to date breaking news.

Other ancillary features include ticket

purchasing, match betting odds and

video highlights. Expanding to include grassroots scoring and 7s rugby in

September 2014

Who Is Ultimate Rugby

Covers all Tier 1 Rugby

Worldwide. Global App

Seemless Transistion across

all Leagues , Players and

Clubs

1st Mover Advantage

Support from Leading Clubs

and Players

Successful Advertising

Campaigns with Heineken,

O2, Jameson, Under

Armour, Toyota

Partnership with IRPA

De Facto Rugby App

The Ultimate Rugby App

Ultimate Stats

Content and Data is relevant

and useful

Push Notifications increasing

interaction

73 000+ Downloads in South

Africa and growing

14% of Global Downloads

Match Chat is Social and

Engaging

Appeals to more than the

‘Die Hard’ Rugby Fan

Expanding to include grass

roots rugby and schools

rugby which will extend our

reach

14%

60% 40%

600 000 DOWNLOADS GLOBALLY

10 Million SCREEN VIEWS A MONTH

2 500 PLAYER PAGES

Sample of Favourited Teams and League’s

(Receive Notification’s)

92 154 Ireland

90 941 England

45 650 South Africa

54 701 New Zealand

67 816 Super XV

17 083 Harlequins

17 129 Sharks

16 598 Stormers

11 679 Bulls

84 623 6 Nations

80 387 Heineken Cup

53 715 Leinster Rugby

Branding

Splash screen • Splash screen

Message can be updated to show new content

Home Screen • First screen opened

and most viewed • Pop-up banners

showing new videos and competitions

Player Pages • Branding on Players

Pages pages • Fan chat can be

initiated through these

Favourites Tab • Rugby presence in

favourites • Will appear on the

favourites tab for all English fans

Match Branding

• 2000 plus games • Headline Ad on Match Home Page • Win with Brand on Home Page • Branded Wallpaper • Banner Ad’s on all 6 Match Pages

Tournament Branding

18 Profesional Tournaments

Bespoke Home Page Branding

600 x 200 banner

Powered By Branding on all 4 League Pages

Home

Tables

Fixtures

Twitter

League Banners on

600 x 100 calls to action

Creative Specs Popup Banner (home, news, player, team)

640x100

320x480 (older than iPhone 4)

Splash Screen 640x1136 (iPhone 5)

640x960 (iPhone 4/4s)

320x480 (older than iPhone 4)

Match Page Advert 640xVariable Height

Small strip (powered by) on leagues and teams

640x50

Push Notifications – Match Home Page - Data Collection and Social Media Branding

• Push Notifications directly to fans – 3 Sponsored per Match

• Opens in the Match Home Page • Call to action and branding opportunities • User data can be obtained through prize

offers • Incentives for entering data • Sponsored Facebook check-ins

Fan Engagement @Home

Feel Part of the Action

@Match Get Tailored

Offers With Friends Check-in/interact

Fans Interact with Content, Players and Other Fans

Heineken Slides

O2 Sponsorship Irish Team

Example of Lexus Campaign

Sponsorship Rates & Packages

Period Impressions CPM Rate Card Rate

1 Month 2 477 901 R 40 R 100 000

3 Months 7 433 703 R 30 R 75 000

6 Months 14 867 406 R 25 R 65 000

Thank you.

For Further information contact

ross.smith@habarimedia.com