txtbuddies - ad sponsored sms
DESCRIPTION
Ad sponsored SMS platform for web and mobile marketingTRANSCRIPT
ad sponsored communications
The offer…
“Talk, text or video chat for free”
txtbuddies is a Flash component that integrates with any
website and uses real-time video and text tag advertising
to fund an integrated communications platform for
subscribers.
Business processes…
Qualified
Community
database
Mobile Campaign
Management
Campaign
Provisioning
Data Mining
Target Audience Service Definition Segmented offer
Wireless Logistics
Product adoption
Key features…
txtbuddies allows a subscriber to talk, text or video chat with any friend in
their personal Contacts list
txtbuddies can be deployed from any Internet Browser on any computing
platform
txtbuddies is carrier independent. We use international aggregators to reach
663 mobiles networks in over 195 countries
txtbuddies uses a secure PIN identity process to protect against spam and
SMS abuse.
txtbuddies messages are deployed in conjunction with the Mediawire
Campaign Manager, our advertising campaign manager
txtbuddies supports multiple European and Asian languages.
The user environment…
Each SMS send triggers a 10 second video ad, a banner display and a text tag
Each outbound SMS message includes a 40 character text tag. This is automatically inserted by the Campaign Manager
Each banner display can trigger different click modes, i.e. display a 60 second TVC or a customised pop-out offer
Play 60 sec TVC
Pop-out printable coupon display
The Outbox shows the status of SMS messages sent
Inclusion of optional components, i.e. integrated Podcast feeds provide selected media content
Inclusion of optional components, i.e. support for major SE Asian and European languages
Inclusion of optional components, i.e. optional video chat.Allow your subscribers to talk or video chat for free
Advertisers get to decide…
Over 20 different targeting parameters. Demographics, countries, city locations, mobile operators, advertising frequency, day parts and bid cost.
Their campaign setup and delivery parameters. Our visual dashboard allow you to start, stop, or pause a campaign
Advertisers get to decide…
About Mediawire
Mediawire is a new media digital services company with offices in Australia and
Malaysia. Our existing social community exceeds 0.5m members in SE Asia.
Backed by Venture Forth Capital, Mediawire has developed a niche as a leading
provider of mobile marketing solutions. Our portfolio includes:
txtbuddies – ad sponsored SMS platform Office Buddies – corporate SMS marketing platform
Mediawire Campaign Manager BuddiRewards – social rewards application
Mediawire Pty Ltd www.mediawire.tv +61411148400