twitter essentials: examples and steps to get started
TRANSCRIPT
Tweet, Tweet, Twitter Twitter
Fast-track Your Way To Harnessing Twitter
Gerry Kirk@gerrykirk
Outline
Twitter introduction
Get set up
Test the waters
Lab / Questions
What is Twitter?
Like a big cocktail party
A stream of conversations
Breaking news
Get product offers
Follow product updates
Disperse info during crisis
http://www.startribune.com
Hudson River plane crash
Doing good
Laura @Pistachio Fitton
Donate through Twitter
Engage, support community
Promote site content
How Popular Is Twitter?
Growing faster than Facebook
Invasion of the Soccer Moms
Twitter Use Brainstorm
What possibilities do you see?
My Twitter Path
What is Twitter?
What is Twitter?
This isseriouslystupid.
I can find people interested in Pair Vote. Cool!
What a time sink. Is this worth it?
Meeting fascinating people, going to #ChangeCamp!
Learning what else is going on.
Helping & learning from others is fun
Let's Get Started
What's in a Name?
GerryKirk
gkirk
GMan
SniffingRoses
Building Your Community - Local
http://twittgroups.com/group/ssm
Building Your Community - Local
http://search.twitter.com/advanced
Network / Activity Based Recos
http://www.mrtweet.net
Users by Topic
http://wefollow.com/
Followers' Faves
http://www.crazybob.org/twubble/
Sprucing Up Your Profile
Make a good impression
http://www.faceyourmanga.com
Good to be square
Introduce yourself
One line bio (160 char)
Location
Web address
Interactive Twitter Tool a Must
Tweet Exercises
Follow @gerrykirk
Post: Just signed up, sitting in @gerrykirk 's Twitter Essentials class. #gktwit
Post: See what we are learning: http://twitteressentials.eventbrite.com #gktwit
Search for #gktwit
Reply to @gerrykirk's tweet: Yes, I'm having the time of my life. You should charge twice as much! #gktwit
Send @gerrykirk a direct message: Here is my credit card number:
Retweet a message in your stream
Post a picture from class: Class in session:
More sample tweets
Just joined Twitter. I'm really looking forward to seeing how it works for me/connecting with my friends/find out more about X.
Check this out it made me laugh (Link to cartoon/video/article you have bookmarked)
One of you people MUST have my keys. I know I left them right here.
Still not sure how to balance Twitter with Facebook. Same thing? Annoyingly different?
"Motivation is what gets you started. Habit is what keeps you going." - Jim Ryun
Trying out PeopleBrowsr http://peoplebrowsr.com for Twitter, so far I like/hate it.
Happy to see Habs getting beat. Go Leafs!
@gerrykirk looks better on Twitter than in person.
Ugh. Too much cheese.
I wish my sweetie were here right now.
Twitter etiquette
Everyone can hear you
Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work.
Who is the hiring manager? I'm sure they would love to know that you will hate the work. We here at Cisco are versed in the Web.
Be honest, interesting, unselfish
One way to show how unselfish you are: contribute to topics of interest to you by replying to tweets on that subject. But just replying isn't necessarily enough to convey that you care. Don't be afraid to stir debate and define your views.
Leave when you want
I'm sitting in an airplane waiting to take off.
Still waiting.
Reading Seth Godin's latest while the plane sits here.
Plug moderately
Although Twitter generally operates as a one-to-many medium, the direct message allows you to reach out to a follower privately. (In order to direct message someone, they must follow you.). But direct messages can be misused, too.
Direct messages, in their best form, should be used as a Web-based version of the text message. Message someone private information such as when you plan to meet up for an appointment or share your cell phone number. You can use this option for any message that doesn't concern the rest of your followers.
However, direct messages are not just a way to e-mail spam people. Some marketing and PR professionals have been criticized for sending direct messages that say "thanks for following me" accompanied by a blatant product pitch.
Thank-you!
Twitter: @gerrykirk
Email: [email protected]
Slides: gerrykirk.net/twitter-course-april-2009
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