twitch & youtube live: new platforms that will change the gaming business in 2016 | ali moiz
TRANSCRIPT
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Twitch & Youtube Live: New Platforms That Will Change
the Gaming Business in 2016/17
Ali MoizCEO TwitchAlerts
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TwitchAlerts“Help streamers and broadcasters to make a living by doing what they love – give them tools to delight, monetize and grow their audiences.”
• Used by 74% of Top 10,000 Twitch streamers (59% of rest) • Fan funding, tips & on-screen widgets • Fan video
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Twitch?!
Esports Yeah!
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100M+monthly active users
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75%+ of Content consumed is…
Individual Streamers
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$450+ Million+ per year transacted *
$ (M/year)
Tips & Virtual currenciesSubscriptionsAdsSponsorshipsEsportsGame Sales
* Our 2016 estimates on the industry
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How does this affect your Gaming business?
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#TwitchPlaysX
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Games with direct viewer participation
* Source: Twitch July 2016
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Games with direct viewer participation
* Source: Twitch July 2016
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#GameDiscovery
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Views breakdown by RankViews %
1 to 2526 to 99100 to 500501+
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Games with direct viewer participation
* Source: Twitch July 2016
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Huge Opportunity93% streamers have no sponsorship on Twitch97% live broadcasters have no sponsorship on Youtube
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Programmatic Live Inventory
URL shows up on the Stream, when you start a Campaign
Video of Product plays for duration of live Campaign