tuesday 3 november | how to reinvent your venue | sally greenhill
TRANSCRIPT
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
54th ICCA Congress
International Congress and Convention Association #ICCAWorld iccaworld.com
Refurbishment Expansion Rebranding Tech upgrades
- or –Demolish and Replace!
How to reinvent your venue
International Congress and Convention Association #ICCAWorld iccaworld.com
Refurbishment – expansion -rebranding - tech upgrades - or –demolish and replace!
How to reinvent your venue
Sally Greenhill
International Congress and Convention Association #ICCAWorld iccaworld.com
It’s a competitive world out there!
International Congress and Convention Association #ICCAWorld iccaworld.com
It’s a competitive world out there!
1593 cities159 countries
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
If you don’t innovate you die!
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
Major capital investments 46 ICCA venue members67 AIPC members
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
How do you make a case for it?How do you allocate refurb funding? Where does the funding come from?How do you calculate ROI?Is it worth doing?
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
£14.5m ERDF, via NITB£11.0m Belfast City Council£ 4.0m DETI£29.5m
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
International Congress and Convention Association #ICCAWorld iccaworld.com
How to reinvent your venue
[email protected] new2
International Congress and Convention Association #ICCAWorld iccaworld.com
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