ttn旅報921-922期 (繁中)
DESCRIPTION
【專訪夏威夷觀光局駐台代表許正昌】行銷夏威夷無所不在健康運動形象成主力賣點 【編輯室週記】虛擬支付的人心挑戰 【大陸新聞】傅迎春當選貴州旅遊協會會長 【市場透視】春節旅遊市場觀察 【數字統計】BEST 8:2015台灣出/入境客源市場統計 (全年&9-12月) 【深入旅遊地】兩岸一家親 中原過大年 喜鴻春節河南唱大戲 近400人「豫」起過年∣山水風光美 民族風情濃新廣西旅遊 讓人眼睛一亮 【鄉村週末】馬背馳騁觀玉龍、玉湖之美 【歐洲專題】誰領2016歐洲風騷?預期上半年希臘、俄羅斯旅遊熱賣! 【日本最新訊】JNTO預測:(1)LCC效應放緩 (2)日圓貶值效果減弱(3)台灣經濟景氣變差TRANSCRIPT
-
2016510()13,150(Metropark Hotel Yangzhou)500
A2016213282(1)1()
B2016212291,500/1,120
CI Topics
2016iF226iF51.7772.7773.7774.Sky Lounge5.
iF777-300ERSky Lounge5iF ( iF Design Award)
1953iF
IDEA
iF7505,2953iF
3212
55()23,800
21152
80
iF 5
2/1
21
2016319317201641.2.PUSH3.WWW.CILINK.COM.TW
CI555 TPE/YTY 1640 1900 1.5 CI556 YTY/TPE 2000 2220 1.5
Sky Lounge
777777
(326)
CILINK
-
04 TTN TAIWANVol.921/922
Apple Pay2185Apple Pay
Apple PayiPhoneiPadNFCApp
NFCNear Field CommunicationPOS20171
NFCApple PayCheck inout
Check in
iPhoneApple PayiCloud.com
NFC
Editorial Opinion
-
Vol.921/922TTN TAIWAN 05
2016109.3MSC1115
10
201512MSC118715865151815
9.2MSC41620152MSCMSC
MSC
Hertz
(2015)Hertz72%Hertz10%6710%
Hertz
Hertz
Tourism Insight
MSCMSC
-
Travel Event
06 TTN TAIWANVol.921/922
February 2
2016.2.22 ()2016.3.1 ()
23 Tue
22 Mon
2016
31183019193452540
1 Tue26 Fri
27 Sat
28 Sun
Explore REAL JAPAN in22617:3020:00170019142A()
Explore REAL JAPAN in227228 22710001800 2281000170019142A
2016
229140012302-2314-1817https://www.beclass.com/rid=1839ed856c2fc320f5c0()
29 Mon
2016223100500 3 240
March 3
226200
24 Wed 25 Thu
-
08 TTN TAIWANVol.921/922
Special Report 2016
28
04Editorial Opinion
Airlines iF 512/1838 50
01
16
1820
24
05Tourism Insight MSC
Contents
TTNVol.921/922
Travel Trend News22 FEB. 201628 FEB. 2016
TTNTAIWAN 50,000 8,000
80,000
1
2
(2)25,372134,1114.2165.90%24.03%10.07%
eMagazine350:15:03
James Shiihara
Lion Wu
Lion Wu 227Edward Tang 233Cherry Wei 228Wayne Huang 225Cindy Tung 247Fion Yang 230Jessica Wang 244Henry Chien 232
0915-278286 0958-086889
Joan Yeh 221Feliya Wang 220Linda Chen 235Howard Hsieh 231 219
Daphne Chiang 236
APP&Vala Chou 246 Aaron Lin 215Necica Su 216
Alison LinVicky Hsu
Yoyo YuSunny Chang
Leo Wang
MPOTakayuki Suzuki 245
Oct.1.19908438250022515-2999248 9010210F-2, 90, Sec.1 Jianguo N. Rd., TAIPEI,104 TAIWAN.022515-2999022516-08552516-0755E-Mailttnsales@jinns.com.tw
www.ttnmedia.com
Southern News
54
News 52
40Japan Navi JNTOLCC2016
Travel Journal
12Cover Story
56Data 2015&Q4/
-
@ @
-
10 TTN TAIWANVol.921/922
24964
242492924
201511350
201320152016242929()350
350
20
2
arketing
TTN TEAM
-
Vol.921/922TTN TAIWAN 11
(2015)85605
141,264120,6101
321,232Club Med
12
78Pool Villa
3,400
2015201627121,700
27542123222
70
-
12 TTN TAIWANVol.921/922
overStory
2014
2014
70%
30
20155Hawaii Run5,300100
16SloganShiseidoTrue Yoga
Hawaii Run5,300Hawaii Run5,300
(1)Slogan
-
Vol.921/922TTN TAIWAN 13
=
Slogan
2016
PAK102
Hawaii Run2.0
Hawaii Run
9
530
535
2015
2015
True Yoga10
3
&
-
CO
CO
CS TS T AA
CR
CRRR U
IU
IU
IU
I S ES ES ESS E
CR
C
-
02-8793-548820160541
02-2523-919920270150
02-2537-811120060393
02-2751-577521321174
37,900 72 9 83 8 1 3 1 8 2 3 2 8 92 7
V S
-
16 TTN TAIWANVol.921/922
PRODUCT FEATURE
12/183
122
2
1521
40
166
1.5Bike Zip6
2
()
(2015)12/183GV2
1.
2.
3. 166
4.
Tips
Bike Zip
5J 301 01:05/03:45 3.5.7 5J 300 21:45/00:25+1 2,4,6
5J (A320)
-
18 TTN TAIWANVol.921/922
Airlines Update
2178
30Diamond Bank GIA30
217815301016
214!
223
121223()()
8
/////23,5000.301161201201501100100
219
1LED
1
PAK
2016
5438,900()
33
Sabre34One Shop Shopping()
1391
-
Vol.921/922TTN TAIWAN 19
1. 10
35Ritz Carlton352016
2. 13253
3.
448()
3
PRODUCT FEATURE
SU102016231.5
102016100Idiot
10535Ritz Carlton535
31331025313
-
20 TTN TAIWANVol.921/922
China Airlines
50
215217330()
-
Vol.921/922TTN TAIWAN 21
-
24 TTN TAIWANVol.921/922
(2)
20162(goo.gl/GnEzBC)facebook(goo.gl/9eUK2l)23()
Airlines Update
56.4Fly & Sales21621711,000(27)()
Brand Finance2016Brand Finance20165001777171472200952
2015615026B777A380A38037A380ice11Skytrax2,200app
JetmanA380FacebookInstagramLinkedInGoogle+1,100Instagram100()
215
201331
2013120142()
1963
ENPC20082012220133
5/318531
78
3
365()
-
CRU ISES
CRU ISES LI NES
LI NES
Vol.921/922TTN TAIWAN 25
106 2016500
CLIA20162201620162,40033.718.75
CLIA201627
91828,56665CLIA820162008201422
CLIA3201620142,20493.939312720141,199
2016
1,1212841771611008470
201517020161810CLIA2015471201627102015220200415.81062012CLIA1.2
2016
4.1
2.7
33.7
()11.7
18.7
9.2
6.1
13.8
20162022522017
20163
20092016
20162022 2016 9 18 27 28,5662017 8 4 12 23,5462018 9 0 9 27,80620192022 18 0 18 43,501 44 22 66 123,419
20161810%
1
2
3
-
CRU ISES
CRU ISES LI N
ES
LI N
ES
26 TTN TAIWANVol.921/922
2/231:00 2016
2/293 42
229Free at Sea5424250WiFi
Friends & Family Sail Free34Studio414Friends & Family Sail Free
2,300
11
Norwegian Escape7282
Norwegian Breakaway7Norwegian GetawayNorwegian Epic2016
22954
Light Balance220148
Light BalanceSimonDavidLight Balance327
23D
32732368202254228313DBCA5
2124
23D
Light Balance
20162231MSC2016
CLIA201620157
201613:0013:20
13:2014:20 14:2014:30
14:3015:30 MSC
15:3015:50
15:50
-
Vol.921/922TTN TAIWAN 27
7894
2003
MS FRAM700318MS MIDNATSOL
()
PRODUCT FEATURE
2015Hurtigruten AS189312014
32TromsoKirkenes
(2)(2)(2)(2)
414215
-
28 TTN TAIWANVol.921/922
2016
341137
2016111
Interlaken601603105
201510
pecialReport
TTN
3320161
2016
-
Vol.921/922TTN TAIWAN 29
32016
218Warren Richardson
6310818A340246305,0005510
2 3
65,000
20151113
31718
5A380615
4471335246A350
A380
35B777-300ERA321-200
-
30 TTN TAIWANVol.921/922
Oia
53
pecialReport
355
6
569
-
Vol.921/922TTN TAIWAN 31
3
810138106
1.513
41
-
32 TTN TAIWANVol.921/922
2016
13
11Vila BledGM13
5303112
5
1355
Hotel Collection10A380
10651253112spa
5A380
413955J5123A380A380
61513111313211Cuevas Hotel
11A3802Parador
11
SEASONAL PRODUCT
481013DIY105Marriott AURORA
313
4
1. 13
2. Vila Beld
3. 5
4. 55J
5. 3
Tips
-
34 TTN TAIWANVol.921/922
320
105103,0006,000821Wi-Fi
322~10790055
324
247
2
34
62500721,000
527618723
67
258283
SEASONAL PRODUCT
1. 82. 3/221055
5
3. 21,000
4.
5. cp
Tips
8
34721,000
-
36 TTN TAIWANVol.921/922
94632123511
69103
105532
53106510
2310
12
1212322
3110
SEASONAL PRODUCT
11
343
Tips
1. Cheap
2. 5
3. 1231
4.
5.
53
-
38 TTN TAIWANVol.921/922
86820
The Ryal Edinburgh Military Tatto171950
12
8/620
SEASONAL PRODUCT
10
2Riffelseeweng36,00024,000
8The Ryal Edinburgh Military Tatto12
4,000
1.
2.
3.
4. UNESCO
Tips
-
40 TTN TAIWANVol.921/922
JNTO20153677,10029.9%300JNTO218
JNTOLCCLCC
JNTOLCC12LCC
20162015300
Travel Journal2016JNTO Travel Journal
JapanNavi
LCC2016
LCC
FIT20144FIT5201534FIT6LCCFIT
LCCFIT
LCC
Travel Journal
JNTO(1)LCC (2)(3)
-
Vol.921/922TTN TAIWAN 41
2ASIA INBOUNDAISOWORLD ENTERPRISELCC
TOP SALES
TRAVEL
TRAVEL3
2016
2015JNTO2015
WORLD ENTERPRISE8
LCCLCC
2015JNTO 2016
20162015
JNTO2015VISIT JAPANVJ2030
20301112
2016INBOUND10
-
42 TTN TAIWANVol.921/922
1.
2.
3. /
Tips
20
4
LCC
PRODUCT FEATURE
55
5115
5
5
....52
4/1617/
-
44 TTN TAIWANVol.921/922
1.
2. .. 3. ,
Tips
....5()
8245300313060045
24000 80
PRODUCT FEATURE
2016
5
2/28 2000
6
.....52016...5....5
206
-
46 TTN TAIWANVol.921/922
1. LCC
2.
3.
Tips
20153003LCCFITCP
LCC
234
5/
3456
MBC
PRODUCT FEATURE
CP
10
310
36,0001
LCC
2
12216
20153LCC
LCC
GITGIT
GITGITGITGIT
-
48 TTN TAIWANVol.921/922
ews
241 2016
20162196169
200737120082015
4242243
2014400
20162016
3KANOKANO2Malan Breton201652355
20071,70020154,5001.120151.524120071019
3
22
2
45
-
Vol.921/922TTN TAIWAN 49
19315800
5
2267
1993
1252016
2/26
2016226 10:0012:00 206 02-2531219123
6
3/155/6
36654225
41
5681235595412.502-2506-818522
-
50 TTN TAIWANVol.921/922
iPhone 6S
1iPhone 6S
223
30
(2)
2
21218
2108Mini TourVilla()
(
)
21137
10177
PAK 4
6PAKPAKPAK
PAK4564
PAK
ews
PAK
)
PAKLCCLCC20()
-
Vol.921/922TTN TAIWAN 51
20152015TC
2017A35020155
201622200
()
2016 200
3(1)(2)(3)
201621729
13228()
()()()
10
DIY
19982014-()
TC
01.02.03.1TCTC
0202 0303
LCCHunger and Thirsty20162016()
0101
217
-
52 TTN TAIWANVol.921/922
GGoo GGoo
20152015222015
14
2016
201522
PAKPAKPAK2015PAK2198
PAK2014PAK2,492200201520%3,037250PAK20164,00018High20
PAKPAK201520% 201520% 20 20
-
54 TTN TAIWANVol.921/922
News
Southern News
299
200
4
10200
News
3/8
181718302130
1,000
29988(3/5)998http://gojet.krtco.com.tw/
-
Vol.921/922TTN TAIWAN 55
News
()
2,016
129920162016App1200
20162,016300600(
)
16001800Happy Hour
App3/31App()
2/299
49199NT$2,016iPhone 6S 128G2
News
1986ROT89
30
502/62/1412
3991/31
1189(64)
6
-
56 TTN TAIWANVol.921/922
ata
2015BEST 8
Outbound
1 5
2 6
3 7
4 8
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
( )&9-12
201543.04%20153797,8793403,9202030%
201478%201543.04%10-LCC2015LCCMERS20.20%
340548
2015 3,797,879 2015 527,144
2015 3,403,920 2015 500,100
2015 2,008,153 2015 477,156
2015 599,523 2015 409,013
+27.32+27.32 +15.15+15.15
-0.44-0.44 -1.44-1.44
+3.32+3.32 +2.21+2.21
-9.80-9.80 +13.54+13.54
+27.23+27.23 +35.17+35.17
+15.29+15.29 -3.07-3.07
+11.75+11.75 +12.09+12.09
+12.83+12.83 +38.92+38.92
+30.04+30.04 +12.94+12.94
+5.15+5.15 -17.23-17.23
+5.40+5.40 +10.86+10.86
+3.19+3.19 +25.36+25.36
+35.53+35.53 +7.69+7.69
+0.95+0.95 -12.98-12.98
-2.49-2.49 +9.82+9.82
+4.56+4.56 +32.54+32.54
275,635 46,746
256,958 47,400
159,030 34,403
37,780 34,008
307,177 46,936
286,248 46,032
153,177 36,969
38,467 33,078
351,495 47,602
318,599 47,012
182,691 35,795
40,896 33,694
313,415 43,456
271,600 45,069
156,391 38,394
43,969 31,047
+27.80+27.80 +6.89+6.89
+4.18+4.18 -20.20-20.20
-0.49-0.49 +12.24+12.24
+43.04+43.04 +20.61+20.61
-
Vol.921/922TTN TAIWAN 57
2015BEST 8
Inbound
1 5
2 6
3 7
4 8
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
201512
201511
201510
20159
( )&9-12
12 2015121022,89720147.40%787,7878.44%
54,6463.59%
9812
1030.06%
2015 4,184,102 2015 479,452
2015 1,627,229 2015 393,037
2015 1,513,597 2015 431,481
2015 658,757 2015 139,217
-5.71-5.71 +9.87+9.87
+12.07+12.07 +10.44+10.44
+21.66+21.66 +3.77+3.77
+38.40+38.40 +14.82+14.82
+7.56+7.56 +8.99+8.99
+4.77+4.77 +8.53+8.53
+18.69+18.69 +9.35+9.35
+22.63+22.63 +8.11+8.11
+11.18+11.18 +3.66+3.66
+5.49+5.49 -5.74-5.74
+19.25+19.25 -1.12-1.12
+24.76+24.76 -7.75-7.75
+1.03+1.03 +0.22+0.22
+3.74+3.74 +11.89+11.89
+11.70+11.70 -1.20-1.20
+24.28+24.28 -12.22-12.22
327,129 49,805
169,366 66,871
164,275 61,103
69,555 14,710
357,655 44,932
159,431 49,765
118,026 50,866
59,168 11,209
386,663 42,917
149,500 32,529
113,549 38,029
59,864 10,626
345,243 32,151
145,835 26,763
118,255 36,526
46,770 9,709
+4.94+4.94 +4.53+4.53
-0.46-0.46 +4.47+4.47
+10.02+10.02 -1.77-1.77
+24.84+24.84 +1.63+1.63
-
estination
58 TTN TAIWANVol.921/922
9
24()285819350(29)
1,100
50Local400
()(1)
-
Vol.921/922TTN TAIWAN 59
400
14
()
()
20144311201540.525201549%
()
()
()()
-
estination
60 TTN TAIWANVol.921/922
2015
1930203020302130100
20102,00010
3
50
60
120
29
1455070
20
-
Vol.921/922TTN TAIWAN 61
()
()
()
()
()
()
()
1
1724126
18
61,600
83
50
42.6
2788295,000
700
3.510201413.91,900120
19
43
-
62 TTN TAIWANVol.921/922
Country Weekly
2013935
436.526.2743211100
+86-10-85166116 / +86-10-85166103 [email protected]
1996
-
Vol.921/922TTN TAIWAN 63
B280
G360
C380 E460
-
Vol.921/922TTN TAIWAN 65
4/7 2/291000/
PRODUCT FEATURE
44
341,000703()577105121
1715506
4
211
2
4/7
5554748
2291,000
1.
5
2. 55
3. 2291000
Tips
-
66 TTN TAIWANVol.921/922
PRODUCT FEATURE
15
45180
32
8
KITTY
HELLO KITTY PARK5(HELLO KITTY ..5)Hello Kitty(Hello Kitty Park)2015Hello KittyHello KittyHello Kitty95%695
.4(.)4
2
54
45634564468
210
1. 55
2.
3.
4. 15
5. 32
6.
Tips
-
Vol.921/922TTN TAIWAN 67
hinaNews
201635
28201632187
20153.7218.09%3433.9734.06%29.8621.68%11.42%
427852015130()
1()
+
6/106/12
7/162016()
92016
2016
2016()
()()
1150
2
3
4-
300
282016
300
(2) 7(35)(3)
()() (5)2(5)2
-
68 TTN TAIWANVol.921/922
hinaNews
31213
(26)
30
2,00020
70
2016WTF
24262015
Kuoni GroupPVCP
NH
53
27.3175Swissport
5
-
China News 35 2016
2133
2183
()
Contents
TTNVol.921/922
Travel Trend News15 FEB. 201622 FEB. 2016
Lion Wu
Lion Wu 227Edward Tang 233Wayne Huang 225 Cindy Tung 247Henry Chien 232
Joan Yeh 221Feliya Wang 220Linda Chen 235Howard Hsieh 231 219
0915-278286Cherry Wei 228Fion Yang 230Jessica Wang 244
68
Destination
400
60
58
Country Weekly 62
67
66
65
Product Feature 4/7 2/291000/
-
CI TopicsiF 5 , I II
PRODUCT FEATURE12/183
2016
SEASONAL PRODUCT1188/620
JNTO(1)LCC (2)(3)2016
JP PRODUCT FEATURE
35
CN PRODUCT FEATURE 4/7
8
CLIA 201620165002016
20162413/155/6iPhone 6STC
Go Go --
BEST 82015 (&9-12)BEST 82015 (&9-12)
400