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Trend Micro – A World Safe for Exchanging Digital Information Copyright 2014 Trend Micro Inc. Kimmo Vesajoki, Country Manager

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Page 1: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Trend Micro – A World Safe for Exchanging Digital Information

Copyright 2014 Trend Micro Inc.

Kimmo Vesajoki, Country Manager

Page 2: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Trend Micro

2

26 years focused on security software, now largest pure-play

Consistent – A World Safe for Exchanging Digital Information

Headquartered in Japan, Tokyo Exchange Nikkei Index (4704)

8 consecutive years on Dow Jones Sustainability Indexes

Customers include 48 of top 50 global corporations

5200+ employees, 38 business units worldwide

500k commercial customers &155M endpoints protected

Small Business

Midsize Business

Enterprise

Consumer

Consumers

Page 3: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

http://www3.weforum.org/docs/WEF_Global_Risks_2015_Report15.pdf

Global Risks Landscape - 2015

Page 4: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of
Page 5: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

DATA BREACH 70M RECORDS

CEO RESIGNATION MAY ‘14

HUNDREDS OF CIVIL LAWSUITS

2013 PROFITS DOWN 34%

TOTAL COST $1B

CIO RESIGNATION MARCH ‘14

Page 6: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

• Direct costs: Investigation of an incident using external professionals averages 100k€ Labor costs for own personnel (ppl x time x salary)

• Indirect costs: Probability x Cost = Expected Moneraty Value of Incident If probability for incident is 1% and cost of incident is X €, then expected monetary

value of incident is X * 1% • Some avegares to help in risk calculation:

Average cost for data breach is calculated to be $1,6 - $1,8 million USD Average size of data breach is 100'000 stolen records

Cost of an Incident

Page 7: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Moves laterally across network seeking valuable data

Gathers intelligence about organization and individuals

Targets individuals using social engineering

Employees

Establishes link to Command & Control server

Today’s Attacks: Social, Sophisticated, Stealthy!

Attackers

Extracts data of interest – can go undetected for months!

€€€€

Page 8: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

monthly onetime

Menu for Full Service Hacking

Malware Checking $30 $50

Botnet Framework $40 $125

Bulletproof Hosting $52 $0

Exploit Kit $38 $120

DDOS Attack for 24 Hours $70 $205

Dropper File and Crypt $8 $80

Modules Total: $238 $600

Page 9: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Existing security is focused on known threats & signatures

Next-Gen Firewall

Intrusion

Detection (IDS)

Intrusion

Prevention (IPS)

Traditional

AV

Email /Web

Gateways

Known threats

You May Already Have…

Page 10: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Advanced methods can evade traditional defenses

Next-Gen Firewall

Intrusion

Detection (IDS)

Intrusion

Prevention (IPS)

Traditional

AV

Email /Web

Gateways

But that May Not Be Enough…

Advanced reconnaissance Spear-phishing emails Embedded payloads Unknown malware & exploits Dynamic command and control

(C&C) servers BYOD and remote employees

create a broad attack surface

Page 11: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

91% targeted attacks begin with spear-phishing1

4 million malicious and high-risk Android apps2

1 in 5 use Dropbox at work,3 used in 97% of Fortune 500

1: Trend Micro: “Spear Phishing Email: Most Favored APT Attack Bait”, Nov 2012

2: Trend Micro Annual Report 2014, Feb 2015

3: Global survey of 1300 enterprise customers; “Shadow IT in the Enterprise”, Nasuni, Sept 2012

BYOD, Shadow IT & Phishing compromising organizations’ information security

Page 12: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

ConsumerizationCloud & Virtualization

Cyber Threats

IT

Attackers

Employees

Page 13: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

ConsumerizationCloud & Virtualization

Cyber Threats

ITEmployees

Attackers

Page 14: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

CENTRALIZED VISIBILITY & CONTROLCENTRALIZED VISIBILITY & CONTROL

Page 15: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

GLOBAL SENSOR NETWORK Collects More Information in More Places• Hundreds of millions of sensors• 16 billion threat queries daily

GLOBAL THREAT INTELLIGENCEAccurately Analyzes & Identifies Threats Faster• Identifies new threats 50x faster than average

(NSS Labs)

PROACTIVE PROTECTIONBlocks Real-World Threats Sooner• 250M threats blocked daily• 500k new threats identified per day

Copyright 2014 Trend Micro Inc. Source: All values from Trend Micro Smart

Protection Network statistics, July 2014

Page 16: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of
Page 17: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Confidential | Copyright 2013 Trend Micro Inc.

Page 18: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Confidential | Copyright 2013 Trend Micro Inc.

Page 19: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Confidential | Copyright 2013 Trend Micro Inc.

Page 20: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Risk Management Recommendations1. Conduct Pen test of all third parties.

2. Use Two-factor authentication.

3. Utilize a host based intrusion prevention system.

4. Deploy file integrity monitoring.

5. Implement virtual shielding for zero day exploits.

6. Deploy both an MDM and Mobile Application Reputation software.

7. Deploy Sandbox Cloud Apps.

8. Implement whitelisting.

9. Manage the crypto keys for your cloud data.

10. Web Application Security (OWASP).

11. Deploy context aware Threat Intelligence.

12. Utilize a Breach Detection System.

Page 21: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of
Page 22: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

CENTRALIZED VISIBILITY & CONTROLCENTRALIZED VISIBILITY & CONTROL

Page 23: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Market leadership

• Magic Quadrant for Endpoint Protection Platforms, Gartner, January 2014

• http://av-comparatives.org (Aug – Sept 2014 Real World Protection test)

• http://www.av-test.org (Sept 2013 – Feb 2014 test results)

#1 in protection and performance

A “Leader” in the MQ for Endpoint Protection

13 consecutive years

• IDC, Worldwide Endpoint Security 2014-2018 Forecast and 2013 Vendor Shares, August 2014

• expertON Group, Cloud Vendor Benchmark, June 2014

• 2014 NSS Labs Breach Detection Tests

• Best new product of the year at Network computing awards 2013

Copyright 2014 Trend Micro Inc.

Page 24: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

100% of the top 10 automotive

companies.

96% of the top 50 global

corporations.

100% of the top 10 telecom

companies.

80% of the top10 banks.

90% of the top10 oil companies.

5000+ Employees in 50+ CountriesFounded

Headquarters

2013 Sales

Customers

1988, United States

Tokyo, Japan

$1.1B USD

500,000 businesses,Millions of consumers

A world safe for exchanging digital information

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The world’s largest pure-play security software company

Copyright 2014 Trend Micro Inc.

Page 25: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Questions?

Page 26: Trend Micro A World Safe for Exchanging Digital · PDF filePrevention (IPS) Traditional AV ... Benchmark, June 2014 • 2014 NSS Labs Breach Detection Tests • Best new product of

Thank you!