transportation design portfolio 2014 mohammed zaid
DESCRIPTION
Collection of my work done during my Masters Program and other free time, focused mainly on four wheeler designTRANSCRIPT
mohammed zaid
Transportation DesignPortfolio 2014
mohammed zaid25 years old
from Mumbai
EDUCATION
Adobe PSAutodesk Sketchbook ProAutodesk Alias AutomotiveLuxion KeyshotPro Engineer
2011 - 2013 M.Des Mobility & Vehicle Design IDC, IIT Bombay (Mumbai)
2007 - 2011 B.E Automobile Engineering M.H.S.S.C.E (Mumbai)
SKILLS
TOOLSACHIEVEMENTS
SKETCHING Pencil/Ball Pen/Tape Drawing/DigitalRENDERING Digital/MarkerMODELING Digital/Clay/PU Foam/Thermocol
DYP-DC Design Contest Honorable Mention Award2010AUDI Design Contest Among 20 Shortlisted Entries2011Team MHSSC Racing 73rd in Formula Student Germany2011 26th in Formula Student Austria
InSPIRATIonS
“Dreams and Dedication are a Powerful Combination” - William Longgood
I adore working around the emotional aspect as well as radical and minimal side of design. Detailed, immaculate and complete work is what I always look for. Be it contemporary or radical, I always enjoy working around the four wheels.
CAREER OBJECTIVEDedicationExplorationProductivityIdea Generation and DevelopmentDetailed WorkTeam Work
GT-R
SHIRo nAKMURA
RELIGIon
UnIVERSE
SUMMARY
Here I have put together a collection of my work done so far during my Masters Program and during other free time / workshop. Mainly focused on four wheeler design. I have covered areas such as public, motorsport, family and personal transport. Here you can see the design process from research to physical modeling in major projects as well as few quick and personal projects done independently.
mohammed zaid
MICRo TAXI FoR URBAn InDIA
TRACK DAY ELECTRIC Go KART
WInG - SHEER RACInG MACHInE
SUB-4-METRE SUV FoR REnAULT
nEXT GEn TAnDEM SEATER
LAMBoRGHInI MoRILLo
nISSAn ZERo EMISSIon STYLInG
Design Project II (3 months)
Thesis Project (3 months)
Personal Project (1 month)
Workshop Project (6 weeks)
Personal Project (1 week)
Personal Project (1 week)
Personal Project (1 day)
micro Taxi for urban inDia
needs of the passengers and drivers are what make up the whole autorickshaw public transport system
Targetting select scenarios to be catered by the new vehicle
Going to office
Carrying luggage
Transporting luggage
3 friends 1 motorcycle
Personal Vehicle
Waitingovercrowded
overloaded
A micro vehicle based on an electric platform to cater the needs of urban public transport SCENARIO
BUILDING
UNDERSTANDING THE ACTIVITY
Interior Development
EFFICIENT PACKAGINGPackaging focuses on feel of spaciousness and easy interaction among the passengers as well as efficient utilisation of the interior area
INTERIOR THEMEInterior sketches representing simplicity and economic way of seating
Floor embedded energy cells
Key interior sketch
CELEBRATING SPACIOUSNESSFresh and spacious interior environment helps ease the short and long term journeys as well as provide room for multipurposeness
Bonded aluminium interior skeleton
Exterior Development
INSPIRATIONPracticality and reliability are two key aspects driving the public transport, cute friendly taxi shows greater bonding with users
REFINING CUES
DIRECTIONAL SKETCHES
Features from the sketches narrowed down into more credible surface behaviors and transitions
Sketch refinement to push onto more production oriented exterior aesthetics
CONCEPT ONEVisibility and plenty of day light is the USP here with a hint of plastic claddings for electric nature, most people found it resembling bus with its downward flowing windshield
CONCEPT TwOThis one goes bit jazzy with side glass receiving forward movement adding kinetics and sportiness to the overall aesthetics
This one is more balanced in terms of achieving cuteness, reliableness and characters alike while still carrying the taxi appeal
CONCEPT THREE
CAD
CHARACTERBroad crowned surfaces make up the boxy volume carrying the perfect mix of needed characters
SAFE SIDEInboard sliding split doors on left offer sense of safety both during parking and on road ingress egress activity
MICRO FOOTPRINTCompact volume essential to make way through narrow urban streets
TECHNOLOGY LOADED
Sun-to-car facility to charge up the taxi at stands, railway stops, malls etc.
Lithium Titanate Cells In-wheel Motorno overheatingBetter and faster recharging
15 kW20 nm
SCALE MOCK-UP1: 8 cnc milled polyurethane foam scale model
Scale Model
Track Day elecric go karT
USER ANALYSISYoung racing enthusiast spending most of his time go karting
Maintaining the go karting facility is difficult for the owner and hard to keep up with the technology
Racing Passion
Young
Track Day
Go Karting Fan
A go kart for young at heart for on and off the track fun
FIELD STUDY
Exterior Development PACKAGE
INITIAL IDEATIONS
INSPIRATION
Capturing the character of the swimmer
Battery stack over the rear axle to achieve improved driving dynamics
Swimmer’s limited stamina mimics battery range while his movements inspire racing dynamics
FLOATING FORMSExploring surfaces and forms with the help of markers
FINAL PROPOSAL
CADDEVELOPMENTDeveloping the model from basic volme blocking to the detailing
DETAILED MODEL
IT FLOATSVisual and physical lightweightness account for better manoueverability on and off the track
ASPHALT SwIMMERWith it’s 17” rims you can enjoy your motorcycle on four wheels be it tracks or the streets
Scale Model
1: 5 SCALE MOCK-UPVacuum formed top and bottom surfaces with detailing in polyurethane
2500
1600
Wing - SHeer racing macHine
STYLING INSPIRATION
RACER INSIDE ME!Jaison, a guy in his early 30s, takes pride in calling himself a struggler, a survivor. Raised in the streets with parentless childhood. He is been Loner ever since, focused and serious about his life to stand tall at whatever life throws at him. Dedication is second nature to him while freedom lies in his soul.
Machines with Racing DnA in their souls are his kith and kins. This time around, he is looking for another mean machine to add to his garage. The Machine that Reflects his true identity of a freedom lover, one with the Wings of Freedom!
Feathers form the wing in nature. Being light with hidden strength is what make them inspire this concept
A driver centric track day supercar to go flat out and unleash the racer inside you
Styling Exploration
DEVELOPMENT SKETCHESDeveloping feather with it’s central shaft forming the central cockpit line and volume spreading symmetrically alongside
FINAL SKETCHDriver-centric central rib running along the length forming the cockpit which is further accentuated by track-friendly mono headlamp
Technical Backbone
INLINE FOURHonda 2.0 Vtec280 bhp, 310 nmF1 inspired longitudinal ‘box
CHASSIS DESIGNTubular spaceframe suspended on push rod set-up, longitudinally housed engine acts as extended chassis member
CAD Exterior
BMw MOTORSPORT LIVERYBMW DTM Racing livery creates more interest on broad planar surface
NISMO LIVERYnismo SuperGT livery enhances the mechanical beauty of Wing
TRACK RULERWing’s forward crouching stance reminds of ready-to-take-off jet on runway
SHOw STEALERWing catches lot of attention with its unique design
3950
1200
1800
Sub-4-meTre Suv for renaulTCompact SUV to take on the ecosport challenge with more practicality and emotions
SEGMENT CREATOR
PERCEPTION
COMPACT SUV BOOM
Duster was the game changer when it was launched but the title of compact SUV was soon snatched away by the Ecosport
Duster has a lot of SUV character in it while the Ecopsort is perceived as hacthback on steroids
Compact SUV market is on boom now and likely to be a favourite in near future
User Analysis
Corporate Guy
Lively
Cool
Fun loving
Adventurous
TARGET CUSTOMER
BRAND VALUESDuster originally is Dacia’s design with values such as robust, value-for-money and simple. Combining it with Renault’s values that is enthusiastic, reliable and human
Lively, fun-loving and adventurous guy in his mid 30s with a nuclear family
Mood Board
Adventure
Family
off-road
Explore
VOLUME ExPLORATIONFresh volume with uni-body forward moving stance and short overangs
Sketch Mood One
BOxYSeems more military oriented with its geometric form, though not exactly an on-road Ecosport Rival
Sketch Mood Two
CHISELEDThis one is more along the lines of current Duster
Sketch Mood Three
SCULPTEDSmooth blended surfaces with highlight catching sensuousness make up the right mood for Renault Compact SUV
FINAL PROPOSAL
FASCIA DEVELOPMENTDeveloping the blunt fascia and refining the form by pulling the hood out to avoid van like feel
Key sketch from third mood forms the final concept which is both emotional and practical
X-Belt adds to SUVness
Split bull bar
PRACTICALITYAlthough being a sub-4-metre vehicle, luggage carrying is never a problem; vividly beating the rival at this and gives you a sense of security that you own a sedan instead!
Spare wheel hinged to chassis, minimizing the load on rear door
nexT generaTion TanDem TWo SeaTerTwo seater for modern/virtual age couples
VIRTUAL INTERIORThe glass serves the purpose of virtual imaging for entertainment, navigation etc
wINGSWing bars for safety and illusion of continuous glass
lamborgHini morilloReviving 70’s styling from the era of supercar miura
SURFACE INTERPLAYMorillo is the complex of muscles found near the bull’s shoulder, this project was a modeling exercise
niSSan zero emiSSion STyling
ENERGY IN LINESnissan ZE sedan takes inspiration from energy as seen in the lines depicting the constant energy flow
Quick study for sedan under ZE line-up
merc marker boarDStudying mercedes with markers
MERC SKETCHESone day marker practicing to explore various techniques
Quick study of Renault history
renaulT HiSTory SkeTcHeSBRAND DEVELOPMENTone day detailed sketching exercise
