transparency of communication
TRANSCRIPT
The Transparency of Communication Can Win You
More Business:The Value of Feedback
Social Media Education, Training & Support
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Do you have a culture of actively seeking feedback from your customers and team
members, thus enabling you to be responsive to their needs or…do you
actively avoid it?
How Does Your Business Respond To Feedback?
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Customer Interaction In The Information Age…..
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Jeff Bezos (Founder of Amazon) Says ……
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Image from Bloomberg Business Week
Customer Retention and Recommendations….
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Statistically 56% to 70% of the customers who complain to you will do business
with you again if you resolve their problem. If they feel you acted quickly and
to their satisfaction – up to 96% will do business with you again, and they will probably refer other people to you.
(Source: the White House Office of Consumer Affairs, Washington, DC).
“There Is No Failure Only Feedback; There Is Only Learning.”
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There are lessons that we can learn from how we engage with our customers on social media - the transparency of our communication has the potential to win
us business even if the interaction didn’t start too well.
Ultimately, Its Your Choice………
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So…you can choose to NOT take it personally and use the feedback as management information and after all that – one small piece of feedback could help you…
Take your business to the next level!
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Want to read the full blog post with all our guidance?
You can read it here: The Social Intelligence Blog
Meet the author:Lisa Brice
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We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies.
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