tracking facebook ads with google analytics
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![Page 1: Tracking Facebook Ads with Google Analytics](https://reader034.vdocuments.site/reader034/viewer/2022050918/5400b1b78d7f728b408b49bd/html5/thumbnails/1.jpg)
TRACKING FB ADS
Đo lường hiệu quả Facebook Marketing với Google Analytics
F A C E B O O K M A R K E T I N G
Trung Đức - Lớp học Marketing Online C&MO
• Address: 47/199 Ho Tung Mau, Tu Liem, HN, Viet Nam.• Tel: +84-967 810 480• Mail: [email protected]• Website: http://trungduc.net
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TRACKING FACEBOOK ADS là gì?
Trung Đức - Lớp học Marketing Online C&MO
![Page 3: Tracking Facebook Ads with Google Analytics](https://reader034.vdocuments.site/reader034/viewer/2022050918/5400b1b78d7f728b408b49bd/html5/thumbnails/3.jpg)
1. Google Analytics URL Builder
https://www.facebook.com/business/google-analytics/build-your-url
Trung Đức - Lớp học Marketing Online C&MO
![Page 4: Tracking Facebook Ads with Google Analytics](https://reader034.vdocuments.site/reader034/viewer/2022050918/5400b1b78d7f728b408b49bd/html5/thumbnails/4.jpg)
Hướng dẫn sử dụng Google Analytics URL Builder
Trung Đức - Lớp học Marketing Online C&MO
![Page 5: Tracking Facebook Ads with Google Analytics](https://reader034.vdocuments.site/reader034/viewer/2022050918/5400b1b78d7f728b408b49bd/html5/thumbnails/5.jpg)
Ví dụ với đường link gốc: http://trungduc.net/huong-dan-lay-chung-nhan-chuyen-gia-pages-ads-tu-facebook/
Trung Đức - Lớp học Marketing Online C&MO
![Page 6: Tracking Facebook Ads with Google Analytics](https://reader034.vdocuments.site/reader034/viewer/2022050918/5400b1b78d7f728b408b49bd/html5/thumbnails/6.jpg)
2. Test Your URL
Trung Đức - Lớp học Marketing Online C&MO
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Google Analytics > Traffic Sources > Sources > Campaign
Trung Đức - Lớp học Marketing Online C&MO
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3. Google Analytics URL for Facebook Ads
trungduc.net/huong-dan-lay-chung-nhan-chuyen-gia-pages-ads-tu-facebook/?utm_source=facebook&utm_medium=cpc&utm_campaign=ads_tracking&utm_term=expert%2Bfacebook&utm_content=textlink
Hãy chỉ lấy đoạn in đậm, và bỏ đoạn gạch ngang đi.
Trung Đức - Lớp học Marketing Online C&MO
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Copy và dán vào URL Tags trong Facebook Ads
Trung Đức - Lớp học Marketing Online C&MO
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4. Track Your Performance
Trung Đức - Lớp học Marketing Online C&MO
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Vào mục Acquisition / Campaign để xem thông tin chi tiết các chiến dịch
Trung Đức - Lớp học Marketing Online C&MO
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Trung Đức - Lớp học Marketing Online C&MO
Vào mục Acquisition / Keyword / Paid để xem thông tin chi tiết các từ khóa có trả phí trong chiến dịch
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vào mục Acquisition / All Traffic/ tại Primary Dimensio chọn Keyword để xem thông tin chi tiết nguồn lưu lượng đến từ các từ khóa.
Trung Đức - Lớp học Marketing Online C&MO
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ĐẾN LƯỢT BẠN RỒI ĐẤY!
Trung Đức - Lớp học Marketing Online C&MO
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Trung Đức - Lớp học Marketing Online C&MO
• Address: 47/199 Ho Tung Mau, Tu Liem, HN, Viet Nam.• Tel: +84-967 810 480• Mail: [email protected]• Website: http://trungduc.net
Thanks!