tracking angler participation: ct’s youth fishing passport ...€¦ · tracking angler...
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Tracking Angler Participation: CT’s Youth Fishing Passport Program &
Free Fishing License Days
Fisheries Division
Bureau of Natural Resources
What is Connecticut’s State Fish?
www.ct.gov/deep/fishingFisheries DivisionRecruit, Retain, Recapture, Relevant
185,482
Youth Fishing Passport Free Fishing License Days
Students = 6,376 Instruction Hours = 27,170
CT Angling Resources Education
Participant Angler
Mike Beauchene
1234567890
Youth Fishing Passport Activities
Fishing Challenge
Youth Fishing Passport Activities
Geo “Catching”
Youth Fishing Passport Sponsors
1771
1501 1445
12461128
0
500
1000
1500
2000
2013 2014 2015 2016 2017
Youth Fishing Passports By Year
16
14
12
10
8
6
4
2
0
age
Boxplot of Age of Current Youth Fishing Passport Holders
50% are between age 8 and 13
Median 11
Mean 10
151413121110987654321
90
80
70
60
50
40
30
20
10
0
age
Nu
mb
er
of
Pass
po
rts
Number of Passport Holders by Age
18
71
176
256
369
0
100
200
300
400
2013 2014 2015 2016 2017
Licenses Purchased by Former Youth Fishing Passport Holders
Free Fishing License Days
Public Act 14-201
10341123
832
0
500
1000
1500
2015 2016 2017
“Free-Loaders”: Number of People who obtained the Free 1 Day License
Generalizations from Post-Surveys
•Heard about the opportunity from the DEEP web page•Have “beginner” level fishing skills •Wanted to be with friends and family who were fishing•A male Connecticut resident who is in his 40’s •Was not the first time fishing •Fished Freshwater•Think they will go again within 1 year•Thought the fishing was excellent
0
200
400
600
800
1000
1200
2015 2016 2017
Free Fishing License DayParticipant and post event license purchase
Participants Purchased
53% 53% 70%
Take away•Small Numbers – Big Value•acquire customer information, monitor activity, & communicate
•Still New, Still Learning•Room to grow
