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TOYOTA MOTOR CORPORATION

JAPAN The company was founded by Kichiro toyota in

1937.

Toyota Motor Corporation is headquartered inToyota City, Aichi

Chairman Fujio Cho and President Akio Toyoda.

Hiroshi Okuda was the president of toyota when itentered into a JV agreement with Kirloskar group

Toyota Motor is the third largest automobilecompany in the world.

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Kirloskar Group Kirloskar Brothers Limited established in

1888

It is India's largest maker of Pumps andValves and also undertakes constructionprojects through its subsidiary Aban

Construction. It is headed by Mr Sanjay Kirloskar.

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Toyota

Kriloskar Joint Venture Toyota Motor Corporation entered India in 1997 in a

joint venture with the Kirloskar Group.

Toyota Motor Corporation (TMC) holds 89% of theshare and Kirloskar Group owns the remaining 11%.

The capital was 2.3 billion rupees.

The current Chairman Mr. Ryoichi Sasaki and Vice

Chairman Mr. Vikram S Kirloskar. 74,759 vehicles in India in the year 2010 registering a

growth rate of 38% compared to 2009 sales

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EXPANSION OF TOYOTA KRILOSKAR Toyota Kirloskar Motor Private, Ltd. (TKM), plans to

further increase annual production capacity to meetthe rapid growth of India's automobile market. Theexpansion will come with an additional 17.2 billion yeninvestment

The expansion will lead to production of 310,000 units

per month. The expansion will also enable timely delivery of the

"Innova", "Fortuner" and the made-for-India "Etios"*sedan and "Etios Liva"* hatchbac.

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ACQUISITION OF DAIHATSU Daihatsu was Established March 1,1907

In 1967 Signed an agreement with Toyota MotorCorporation

In 1999 Toyota gained a controlling interest (51.2%)in Daihatsu Motor Ltd.

It has a capital of 28.4 billion

Daihatsu takes care of the European market of toyotamotors.

Daihatsu achieved a production of 64,578 vehicles inaugust 2011.

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SEQUENTIAL STRATEGY

TOYOTA AND GM JOINT VENTURE GENERAL MOTOS AND TOYOTA ENTERED A

JOINT VENTURE In February 1983 it was called NewUnited Motor Manufacturing, Inc. (NUMMI)

According to the agreement, the two com panies willpr oduce a car comprised of a Japanese engine andtrans mission and a U.S. body.

The two companies together plan to invest $ 300million in the project, including the $130 million plantthat GM still owns.

This Joint venture (26 years) failed in june 2010.

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TESLA MOTORS AND TOYOTA Tesla motors is an electric car manufacturing company

in US.

Tesla acquired the NUMMI plant, in Fremont, Calif.,where Toyota and General Motors until recentlyproduced as many as a half-million vehicles per year.

Toyota bought $50 million of Teslas common stock

issued in a private placement. The President of toyota during this JV agreement was

Akio Toyoda.

This plant manufactures hybrid and electric cars.

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