tools for sustaining momentum
DESCRIPTION
Customer strategists must anticipate all the twists and turns and ups and downs that can derail their customer strategy. They not only need to create effective plans, but anticipate the things that can derail them.Following up on that, here are four tools that can help keep you on track:1. Build an Army of Ambassadors.2. Have a good ROI statement.3. Show that customer information is being used.4. Have great stories.For more information please visit www.walkerinfo.com.TRANSCRIPT
W ALKER 2011
Proprietary and Confidential
2
© 2011 Walker Information
W ALKER 2011
Proprietary and Confidential
3
© 2011 Walker Information
W ALKER 2011
Proprietary and Confidential
4
© 2011 Walker Information
W ALKER 2011
Proprietary and Confidential
5
© 2011 Walker Information
W ALKER 2011
Proprietary and Confidential
6
© 2011 Walker Information
0% 20% 40% 60% 80%
W ALKER 2011
Proprietary and Confidential
7
© 2011 Walker Information
•
•
•
•
W ALKER 2011
Proprietary and Confidential
8
© 2011 Walker Information
W ALKER 2011
Proprietary and Confidential
9
© 2011 Walker Information
W ALKER 2011
Proprietary and Confidential
10
© 2011 Walker Information
W ALKER 2011
Proprietary and Confidential
11
© 2011 Walker Information
W ALKER 2011
Proprietary and Confidential
12
© 2011 Walker Information
