TONI BRAXTONanalysis

Genre : Contemporary R&B/Hip-Hop

All songs fall under a genre and fit characteristics, Toni Braxton's song unbreak my heart falls under R&B/Hip-Hop

Typical when looking at R&B/Hip-Hop you think a group of people rapping or videos about clubbing with numerous girl with big dance routines in revealing clothing etc.

or an individual  rapping, DJing/scratching and beat boxing.

Where as Toni Braxton song contains a beat, rhythm and blues, with a more contemporary feel to it and subvert the normal characteristic of R&B/Hip-Hop genre

The Lyrics Don't leave me in all this pain

Don't leave me out in the rainCome back and bring back my smileCome and take these tears awayI need your arms to hold me nowThe nights are so unkindBring back those nights when I held you beside me

Un-break my heartSay you'll love me againUndo this hurt you causedWhen you walked out the doorAnd walked out of my lifeUn-cry these tearsI cried so many nightsUn-break my heartMy heart

Take back that sad word good-byeBring back the joy to my lifeDon't leave me here with these tearsCome and kiss this pain awayI can't forget the day you leftTime is so unkindAnd life is so cruel without you here beside me

Un-break my heartSay you'll love me againUndo this hurt you causedWhen you walked out the doorAnd walked out of my lifeUn-cry these tearsI cried so many nightsUn-break my heartMy heart

Don't leave me in all this painDon't leave me out in the rainBring back the nights when I held you beside me

Un-break my heartSay you'll love me againUndo this hurt you causedWhen you walked out the doorAnd walked out of my lifeUn-cry this tearsI cried so many, many nightsUn-break my

Un-break my heart oh babyCome back and say you love meUn-break my heartSweet darlin'Without you I just can't go onCan't go on.... 

Unbreak My Heart Toni Braxton’s music Unbreak my heart is the typical narrative of a woman in love and her

heart break, the video contain typical codes and conventions of a music video such as the typical flashback of the narrative leading to the loss of the love on.

This close up denotes the emphasis on the perfect relationship and their happiness

The narrative begins with a shot of the tragedy, this is commonly seen in love songs in music videos

A zoom on the character as she cries connotes to the audience that she is hurt and hart broken

The shot also is relevant to the lyrics ‘don't leave me in all this pain’

As the music video goes on the denotation is shifted from the same beautiful woman but now more vulnerable e and appears so to the audience.The clip also still applies to the lyrics as she sings ‘Unbreak my heart’ her on the floor emphasises on her loneliness and as said before fits the lyrics

This medium close up of a beautiful woman is a denotation to the audience she is dressed in lingerie.

Here she is seen in the shower, the water falling can be seen as a representation of her tears (as she sings ) ‘un cry these tears’. Her throwing up her can be a representation of her broken heart and her begging for the pain to leave her.

Still following the narrative goes through a sequence of different motifs as it switches from past to present (not linear).

Portrayals In the video Toni Braxton is stereotypically portrayed as a beautiful woman lost with out a male influence (man in life), she is represented as weak, venerable and very feminine : •done up hair •Makeup •Provocative clothing

The male of the video is portrayed as the masculine figure in the relationship, appealing to any woman viewing the music video. He is viewed as: •Strong •Rugged •Handsome

The pair together are a denotation of the perfect relationship, desired by many: the perfect home, the handsome husband, the beautiful wife with no conflicts or issues. this kind of portrayals are common seen in artist music video to appeal to what their fans want to see, and according to how the artist want their audience to feel.

Toni Braxton

Her official website, has information bout latest songs and video’s with options to buy her latest songs or download straight from her page, their are blogs for her fans to contribute their opinions and a page to be updated on her tours and upcoming gigs and there prices.The website is able to engages her fans with her life and personal experiences, so she is able to act as a role model as well as promoter of her music. There is also previews and interviews of exclusive videos of Toni and her family, enorder to gain full access to the site it requires you to join, once a part of the site you will receive emails and mail about any up coming concerts or single/album releases as well as any other details that interest fans.

Toni Braxton ADVERTING & PROMOTION in term of promotion not only with the use of her website, but she has links through Facebook to site selling her merchandise such as shirts, posters, albums etc as for adverting she has viral advertising on chain mail and other website linked to music or downloading music to promote her new album ‘Pulse’

Sites used : •Facebook •Official Toni Braxton site•Twitter •MySpace

Toni Braxton – History

American R&B singer, songwriter and actress. Braxton has won six Grammy Awards, seven American Music Awards, and five Billboard Music Awards and has sold over 60 million records worldwide

But she didn't start this way she use to began performing as The Braxtons in the late 1980s with her four sisters (Traci, Trina, Towanda, and Tamar) and were signed to Arista Records in 1989. Their first single, "Good Life", was released in 1990. Though the song was not successful, it attracted the attention of Antonio "L.A." Reid and Kenneth "Babyface" Edmonds

Her first demo - Reid and Babyface recruited her to record a demo of "Love Shoulda Brought You Home“ this song did very well in the charts in the US: make it 4th in the US charts in 1992 but only mad it 33 in the chart in the UK in 1994 four years after release

And only recently produced her first album in four years back in 2008 ‘Pulse’ featuring artists such as try songs etc.

Sales Her first album, 1993's Toni Braxton, sold over 8.5 million

copies in the U.S. and ten million worldwide

Her recent album ‘Pulse’ released in 2008 was at number 9 on the US Billboard 200 chart, selling 54,000 copies in its first week