Today’s timeline• In the news - 10 minutes

• Final project pitches - 20 minutes

• Setting up your online brand - 90 minutes

• Next week: VR Journalism

• Prepping for the final: What to bring

• Review Extra Credit - 10 minutes

http://offthefreeway.com/2015/templates/

• 800 words minimum

• Two-minute audio slideshow

• Two-minute Webby element

• Hand-coded on a template

Now is the time to brainstorm and ask about your story idea, audio slideshow

and webby element

Questions about your final project?

Last minute brainstorming

Setting up youronline brand

Domain, server, CMS and design

Associate Professor of Professional Practice Robert Hernandez

email: r.hernandez@usc.edu 213.280.5187c | 323.761.9054

Office: 310H

own it

http://www.popsci.com/science/article/2013-01/map-universe-internet-infographic

You are here...

Map of the Internet

• You control your narrative> Who you are, your passions, your goals

• No one can take away your email> Students’ university email is limited

• SEO: Get yourself found> If a tree falls... skip that, bypass the question

• All digital paths lead back to HQ> About, Flavors, LinkedIn, Twitter points to site

BRAND

• Show your work> But only the best

• Sandbox: Pay to play> Play in and out... and afterthe classroom

> Cost of a textbook for a long-term investment

• What you [typically] need> Domain name: The address to find your “stuff”

> Web host: The place that holds your “stuff”

> Content Management system: The tool that organizes your “stuff”

> Design/Theme: The branding/look/feel of your “stuff”

• But first... alternatives

A custom profile & personal analytics dashboard> https://about.me/directory/

Allows anyone to make a branded web presence in minutes, using aggregated content from around the web. > http://flavors.me/directory

Hosted, easily managed feature-rich websites.> http://simonesoliver.com

• More alternatives

Fully hosted, managed environment for creating and maintaining a website, blog or portfolio. > http://www.squarespace.com

A social network for journalists and those in the media, including newsletters and a profile.> http://muckrack.com/webjournalist

A portfolio site for journalists and content creators> http://pressfolios.com/

The Pieces

Now the stepsWe’re going to BlueHost.com

• Web host: Bluehost.com

• Domain name: gandi.net

• CMS: Wordpress // .com and .org

• Design/Theme: Google Wordpress themes

Let’s do each step-by-step

Work on the alternatives

Bring all the content you have so you can start building your page.

Required: 1 Photo, a headline, and short

summary (Max 3o words). http://offthefreeway.com/2015/templates/article.html

We’re building our finalAssignment #1

Deadline: Tuesday, Dec 1 Noon [LAST DAY OF CLASS BEFORE FINAL!!!]

Jared ServantezFacilitated discussion

Ten-minute discussion

University of Missouri protests

Matt LemasFacilitated discussion

Ten-minute discussion

Paris bombings and the resulting backlash over the perceived lack

of coverage regarding other attacks, e.g. Beirut.

Jason Cheng and Taylor Villanueva

Next Week’s Facilitated discussion

Sarah Collins Noah Camarena

Associate Professor of Professional Practice Robert Hernandez

email: r.hernandez@usc.edu twitter: @webjournalist

213.280.5187c | 323.761.9054 Office: 310H