to google or not to google for mcca 2012

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Elaine Settergren; [email protected] Alyssa Novak; [email protected] Globe Education Network To or not to

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To Google or Not to Google was presented at the 2012 Minnesota Career Colleges Association conference by Elaine Settergren and Alyssa Novak.

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Page 1: To Google or Not to Google for MCCA 2012

Elaine Settergren; [email protected] Alyssa Novak; [email protected]

Globe Education Network

To or not to

Page 2: To Google or Not to Google for MCCA 2012

Where do you get info?

Page 3: To Google or Not to Google for MCCA 2012

Challenges and advantages of using Google and the Library

Information in the Digital Age

http://www.slideshare.net/esettergren/mcca2012

Page 4: To Google or Not to Google for MCCA 2012

91% of Online Adults use search engines to find information on the web

73% of search engine users say that most or all the information they find as they use search engines is accurate and trustworthy

Stats about Internet Search

(Purcell, Brenner, & Rainie, 2012, “Summary of Findings” and “Main Findings”)

Page 5: To Google or Not to Google for MCCA 2012

83% of searchers use Google more often than any other search engine

10.9 BILLION searches conducted on Google in Sept. 2012

Google is here to stay.

Stats about

(Purcell, Brenner, & Rainie, 2012, “Summary of Findings”; comScore, 2012)

Page 6: To Google or Not to Google for MCCA 2012

Information Overload

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Ads

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Filter Bubbles – no “standard Google”

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Turn off personalization: http://support.google.com/accounts/bin/answer.py?hl=en&answer=54048

Filter BubblesNot Signed in:1. Delete cookies2. Or “opt out”Signed in: 3. “Hide personal

results”4. Or remove Google

Web History

Page 12: To Google or Not to Google for MCCA 2012

CurrencyReliabilityAuthorityPurpose

CRAP

Sources? Read it.

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http://scholar.google.com

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Keep it simple. Describe what you want in as few terms as possible.

Think of how the page you want will be written. Use words that are likely to appear on the page.

Use descriptive, specific words. Avoid general or common words.

Search Tips from

1

2

3Slides 15-18 developed by:Trent MaverickTasha Bergson-Michelson

 

Page 15: To Google or Not to Google for MCCA 2012

Use Search Operators

+

%" "

*

_

( )>

!

$ #

&

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- excludes words

Page 17: To Google or Not to Google for MCCA 2012

~ includes similar words

Page 18: To Google or Not to Google for MCCA 2012

OR includes one, the other, or both words

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“” include only the exact phrase

Page 20: To Google or Not to Google for MCCA 2012

Calculator: [224.6 + 791 + 3]

Conversions: [5 gallons in ounces]

Spell Check: [neccesary]

Dictionary: [define nebulous]

Public Data: [unemployment rate california]

Useful OneBox searches

Page 22: To Google or Not to Google for MCCA 2012

Librarians to help you! Privacy – no personalization or filter bubble Balance No Content Farms Scholarly

Library is the best at…

Page 23: To Google or Not to Google for MCCA 2012

Library makes scholarly easy

Page 24: To Google or Not to Google for MCCA 2012

The Library is overwhelming too!

Where to search?

Page 25: To Google or Not to Google for MCCA 2012

Become informed

Librarian

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Collaborate with your Librarian

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Require Library Sources

Unit 6 Assignment

This assignment is devoted to researching your specific public health topic. Find at least five peer-reviewed articles related to your topic. Use the Online Library to find quality articles.

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What do you think?

Does it matter where you get info?

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Life After Graduation

Page 31: To Google or Not to Google for MCCA 2012

Thanks!

Elaine Settergren; [email protected] Alyssa Novak; [email protected]

Globe Education Network

Page 32: To Google or Not to Google for MCCA 2012

Overview of Content Farms: http://www.npr.org/2011/04/21/135514220/webs-content-farms-grow-audiences-for-ads

Latest News on Content Farms: http://searchengineland.com/library/content-farms

TED talk on Filter Bubbles: http://blog.ted.com/2011/05/02/beware-online-filter-bubbles-eli-pariser-on-ted-com/

Turn off Personalization in Google: http://support.google.com/accounts/bin/answer.py?hl=en&answer=54048

Google Search Education Lesson Plans:https://sites.google.com/site/gwebsearcheducation/lessonplans

Google’s search Tips & Tricks:http://www.google.com/insidesearch/tipstricks/ LifeHacker’s Evaluation Techniques: http://

lifehacker.com/5950871/how-to-spot-truth-in-the-sea-of-lies-rumors-and-myths-on-the-internet

Resources

Page 33: To Google or Not to Google for MCCA 2012

comScore, Inc. (2012, October 11). comScore releases September 2012 search engine rankings [Press release]. Retrieved from http://www.comscore.com/Press_Events/Press_Releases/2012/10/comScore_Releases_September

_2012_U.S._Search_Engine_Rankings

Purcell, K., Brenner, J., & Rainie, L. (2012, March 9). Searchengine use 2012. Pew Internet & American Life Project. Retrieved

from http://www.pewinternet.org/Reports/ 2012/Search-Engine-Use-2012.aspx

University of Minnesota. (2012). Library Data and Student Success [PowerPoint Presentation from the Lib Tec Conference]. Retrieved

from http://digitalcommons.macalester.edu/libtech_conf/2012/sessions/28/

References List