thoughts on working agile in an agency

14
THOUGHTS ON WORKING AGILE IN AN AGENCY TARIQ KHAN HEAD OF PROJECT MANAGEMENT BY ENVIRONMENT

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Thoughts from Tariq Khan of TMW agency on using agile in an agency environment.

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Page 1: Thoughts on working agile in an agency

THOUGHTS ON WORKING

AGILEIN AN AGENCY

TARIQ KHANHEAD OF PROJECT MANAGEMENT

BY

ENVIRONMENT

Page 2: Thoughts on working agile in an agency

THERE ARE REASONS ITS TAKEN LONGER FOR AGILE TO EMBED IN AGENCIES…

1. MAKE SURE

THE CONDITIONS ARE RIGHT

Page 3: Thoughts on working agile in an agency

IS YOUR AGENCY ABLE TO

COMMIT TO CHANGING

THE WAY THEY WORK ?

THERE ARE REASONS ITS TAKEN LONGER FOR AGILE TO EMBED IN AGENCIES…

1. MAKE SURE

THE CONDITIONS ARE RIGHT

Page 4: Thoughts on working agile in an agency

IS YOUR AGENCY CONFIDENT ENOUGH TO SAY

THEY DON’T KNOW

THE ANSWER YET ?

THERE ARE REASONS ITS TAKEN LONGER FOR AGILE TO EMBED IN AGENCIES…

1. MAKE SURE

THE CONDITIONS ARE RIGHT

Page 5: Thoughts on working agile in an agency

IS YOUR CLIENT

EMPOWERED ? IS THEIR COMPANY CULTURE RIGHT?

THERE ARE REASONS ITS TAKEN LONGER FOR AGILE TO EMBED IN AGENCIES…

1. MAKE SURE

THE CONDITIONS ARE RIGHT

Page 6: Thoughts on working agile in an agency

DOES YOUR CLIENT EVEN

WANT

THE BEST SOLUTION ?

THERE ARE REASONS ITS TAKEN LONGER FOR AGILE TO EMBED IN AGENCIES…

1. MAKE SURE

THE CONDITIONS ARE RIGHT

Page 7: Thoughts on working agile in an agency

2. TERMS LIKE ‘MINIMUM VIABLE PRODUCT’

DO NOTEXCITE YOUR CLIENTS

UTILIZE YOUR SENIOR ACCOUNT

MANAGEMENT TEAMS TO

HELP SELL THE PROCESS

Page 8: Thoughts on working agile in an agency

3. YOU STILL NEED

SOME

Page 9: Thoughts on working agile in an agency

4. THE BIGGEST BENEFIT TO AGILE

IS ALSO THE BIGGEST

CHALLENGE

MANAGEMENT OF FLEXIBILITY AND CHANGE IS CRITICAL

Page 10: Thoughts on working agile in an agency

5. INDIVIDUALS & INTERACTIONSOVER PROCESSES AND TOOLS

Page 11: Thoughts on working agile in an agency

..GREAT RESULTS IN AN AGENCY

DONE CORRECTLY AGILE CAN HELP TO DELIVER…

Page 12: Thoughts on working agile in an agency

"U S I N G A N AG I L E M E T H O D O LO GY G AV E U S T H E A B I L I T Y A S A C L I E N T

T O B E C O M E T R U LY PA RT O F T H E D E V E LO P M E N T P R O C E S S .

B E I N G A B L E T O I T E RAT E , T E S T A N D A DA P T A S W E W E N T A LO N G M E A N T W E W E R E A B L E T O B U I L D S O M E T H I N G

T O G E T H E R A S A T E A M A N D R E M OV E I N E F F I C I E N C I E S BY W O R K I N G C LO S E LY W I T H T H E D E V T E A M O N I S S U E S

A S T H E Y E M E R G E D .

I T A L S O M E A N T W E H A D R E A L C L A R I T Y O N O U R V I S I O N F O R T H E S I T E .

T H E P R O C E S S D O E S R E Q U I R E T R U E PA RT N E R S H I P W I T H YO U R AG E N CY B U T T H E R E S U LT S A R E W E L L W O RT H I T”

OLIVER SHAYER , P R O D U C T O W N E R / M A R K E T I N G I N N O VAT I O N M A N A G E R ,

D I A G E O

Page 13: Thoughts on working agile in an agency

" " I A M S O H A P PY W I T H T H E B A R. C O M , V E RY I M P R E S S E D A N D P R O U D

O F T H E R E S U LT A N D I T H I N K T H AT YO U S H O U L D B E T O O.

I T H I N K YO U H AV E TA K E N T H E A M B I T I O N A N D D E L I V E R E D I T T O H I G H Q U A L I T Y S TA N DA R D S A N D W I T H D E L I G H T F U L

S U R P R I S E S F O R T H E U S E R. I A M I N S P I R E D BY W H AT T H I S T O O L C A N U N LO C K F O R

C O N S U M E R S A N D F O R T H E B U S I N E S S . ”

LOUISA LORAN H E A D O F T E C H N I C A L I N N OVAT I O N ,

D I AG E O

Page 14: Thoughts on working agile in an agency

QUESTIONS?