thought leadership drives pipeline hcr

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Lead Gen Lead Nurture Pipeline and Sales Company has the solu/ons to help you strengthen care and meet MLR compliance Streamline opera/ons to reduce administra/ve costs Company is ready to help you comply with reform Thought Leadership—Healthcare Reform Problem: Payers thought Company solu<ons could not support Mandates Timeframe: 9 month program Pipeline: $174.5M in pipeline; $51.8M sold Bonus: Captured healthcare reform leadership posi<on Company is Ready Series— Leveraging Product A An/‐compe/tor (D) program Product Y Product Z Selling Company Value Account‐ Based program Performance Benchmark Payers can differen/ate to win Upgrade Program Accelera/ng ICD‐10 An/‐Compe/tor (A) program AHIP: Core Replacement Criteria An/‐compe/tor (B) program Product X Launch Program: POV papers, updated collateral, webinars, Podcasts, sales tools, direct response, assessment tool, customer advisory council forma<on Customer Prospect Plus 8 products Plus 2 services Plus 9 products Plus 2 services Plus 4 products Plus 5 services Plus 5 products Plus 4 services Plus 3 products Plus 1 services Plus 3 products Plus 1 services 636 26 31 3 $119M $40M 117 17 8 4 $30.9M $11.8M 88 21 3 1 $24.6M $0 841 64 42 8 $174.5M $51.8M

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Lead Gen Lead Nurture Pipeline and Sales

Companyhasthesolu/onstohelpyoustrengthencareandmeetMLRcompliance

Streamlineopera/onstoreduceadministra/ve

costs

Companyisreadytohelpyoucomplywith

reform

ThoughtLeadership—HealthcareReformProblem:PayersthoughtCompanysolu<onscouldnotsupportMandatesTimeframe:9monthprogramPipeline:$174.5Minpipeline;$51.8MsoldBonus:Capturedhealthcarereformleadershipposi<on

CompanyisReadySeries—LeveragingProductA

An/‐compe/tor(D)program

ProductYProductZSellingCompany

ValueAccount‐Basedprogram Performance

Benchmark

Payerscandifferen/atetowin

UpgradeProgram

Accelera/ngICD‐10

An/‐Compe/tor(A)program

AHIP:CoreReplacementCriteria

An/‐compe/tor(B)program

ProductXLaunch

Program:POVpapers,updatedcollateral,webinars,Podcasts,salestools,directresponse,assessmenttool,customeradvisorycouncilforma<on

Customer Prospect

Plus8productsPlus2services

Plus9productsPlus2services

Plus4productsPlus5services

Plus5productsPlus4services

Plus3productsPlus1services

Plus3productsPlus1services

636 26 31 3 $119M $40M

117 17 8 4 $30.9M $11.8M

88 21 3 1 $24.6M $0

841 64 42 8 $174.5M $51.8M