things one must know about social login

Things one must know about Social Login

Submitted by : Serrah Mark

Introduction

● In a very short span of time, Social Login has become an integral part of several web applications.

● With its increasing popularity, many websites are getting benefited out of Social Login.

● But still, most of the marketers are not acquainted with how Social login can be optimized in order to get the best out of it.

References :● http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html● http://en.wikipedia.org/wiki/Social_login

http://thedigitaleraa.blogspot.in/2014/12/things-one-must-know-about-social-login.html

http://en.wikipedia.org/wiki/Social_login

Here are four main factors that must be kept in mind while optimizing social login:

● Selecting the suitable social ID provider

● Selecting Social Login Interface theme

● User profile data utilization

● Using Social Analytics

Tips for Social Login Implementation




1. Selecting Suitable Social ID provider :

● Selecting the most suitable social ID provider is the most important step.

● The selection of social ID provider depends on two factors.

● The first one is the preferences of your audience and the second one is the type of product.




2. Selecting Social Login Interface Theme :

● The perfect social login interface theme should be selected as per the navigation and design of your website.

● Social login buttons should be placed where it get full visibility and easy to locate.




3. User Profile Data Utilization:

● Social login fetches user profile data and stores it in database.

● This precious data can be used to understand the audience.

● Later on, more user oriented business strategies can be prepared on the basis of this data.




4. Using Social Analytics :

● Social Analytics plays an important role in understanding user preferences.

● Social Analytics performs in-depth analysis on user profile data.

● After analysis, it provides useful insights for the business.


http://www.loginradius.com/social-analytics



As many SMBs are already using social media as a part of their marketing strategy, its high time to include social login to your website.

To know more about social login, read the complete article here : Best Practices : Social login

Conclusion


http://blog.loginradius.com/2013/05/best-practices-social-login/?utm_source=slideshare&utm_medium=PPT&utm_campaign=sub



Thank-you

things one must know about social login

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