This could be offensive towards other people with amyotrophic lateral sclerosis (ALS), they could find it offensive because they could know that their life wouldnt go the same way as his and that people dont pay much attention to other people with the disease.I think this is a very good poster because it attracts the audience when it tells you who the film is about, that its a true story and there are good actors involved within the film.The tagline could be about the whole theory of Professor Stephen Hawkings life and how it quickly collapsed.Attention is gained when it says the extraordinary story of Jane and Stephen Hawking because people could be interested to know how his story started, people could feel quite excited about this but could also feel shocked about this type of film.I would say Eddie Redmayne is the USP because he has to make sure he plays the role of Professor Stephen Hawking and the film has had the Academy Award for best actor , BAFTA award for best male actor with the leading role and and the screen actors guid for best male actor.I would say the genre for this film would be romance film, biographical film and drama film.I would say the intended audience would be adults. I also think people who would be interested in knowing about Stephen hawkings life would watch this film. The main thing at the bottom of the movie poster is Oxford University which is where Professor Stephen Hawking attended. The photos are taken photographically.I think one of the symbols on this movie poster is all of the different equations in the background, it all seems scientific and mathematic and represents the type of things Professor Stephen Hawking enjoys doing.The main colours used here are blue, blue represents intelligence and cleverness. I personally think this is why theyve used these colours as this film is about Stephen Hawking and he is a famous professor.Contains standard poster features. It contains a picture of the two main characters, contains the stars names, contains the release date, and it also contains a credit block.