thenetng media kit

www.thenet.ng

A Top 10 entertainment website in Nigeria since 2009, with over 5 million users and 6 billion in cumulative views.

Let’s help you talk to young Nigerians.Let’s help you talk to Nigerian celebrities.

We speak their language!

To be Nigeria’s most popular and respected entertainment news, youth lifestyle, comedy, fashion & urban culture platform online & o�ine.

To be the world’s number one source of Nigerian entertainment.

The world’s number one source of Nigerian entertainment

Vision


To objectively and responsibly cover the Nigerian entertainment industry while celebrating the best of Nigerian talent with a view to enlighten,

educate, inform and entertain our numerous readers from all over the world.

To connect fans and consumers with the celebrities and entertainment they care about.

To be the platform of engagement for brands and organisations working to have meaningful conversations with young Nigerians, using comedy,

music, movies, fashion, and lifestyle as vehicle.

Mission


TheNETng is owned by BHM Group

Launched on November 23, 2009 to provide celebrity news on the go, for young Nigerians.

Founded by respected entertainment writer-turned entrepreneur, Ayeni Adekunle Samuel

Now parent to:

www.orin.ng www.newsroom.ng www.star.ng www.nec.ng

| | |

The Origin

1. Entertainment / Celebrity News Lovers.2. Nollywood and Global Movie Audience.3. African and World Music Lovers.4. Sports Fans.5. Online TV Lovers.6. Fashion Lovers.7. Social Media Enthusiasts.8. Nigerian Pop music fans.9. Creative Industry Bu�s10. Comedy lovers81%

16%

3%

How they consume NET content

What they love to consume+ Music news & stories+ Celeb gossip+ Nollywood, TV & �lm news + Events, Fashion & style + Funny videos & comedy+ Sports news + Politics & general interest+ Comedy


Core Audience Demography

Fem

aleGEN

DER

AGE

45-5435-44

25-34

18-24

Mal

e

60%

40%

Where are TheNET Readers?

Oth

er A

fric

aN

iger

ia

42%

23%

Am

eric

as

20%

Euro

pe

Asi

a

10%

5%38%

40%

13%

9%


Some of Our Biggest Stories

NET Exclusive: ‘I’ve no bad blood for Wizkid’ – Skales

NET Special: Exclusive photos of 2face’s parents, siblings, others at lavish duvai wedding.

NET EXCLUSIVE: Lil Kesh & Chidinma are in love

NET Exclusive: Unveiling Muna Obiekwe’s morgue and burial plans

Dagrin: Tragic Death of a Rising Star

NET EXCLUSIVE: Burna Boy banned from the UK.

SPECIAL REPORT: Nollywood’s most bankable stars.

WORLD EXCLUSIVE: How Don jazzy betrayed me – D’banj

EXCLUSIVE: 20 year-old dropout delivers baby boy for Ice Prince

NET Exclusive: Nigerian singer Jahbless escapes death in near fatal car crash

NET SPECIAL FEATURE: MTN Becomes Nigeria’s biggest music distributor

NET SPECIAL REPORT: Singer Goldie Harvey Dead at 29

EXCLUSIVE: Wizkid impregnates undergraduate. Gets baby boy.

NET Special: All the hilarious videos from Falz’s #ElloBae Challenge

corp.thenet.ng

Nigeria has a youth population of over

70 million (NPC, 2014) These form 78% of

NET readers.

A team of social community managers constantly engaging a social media audience

of over 8 million across our various platforms monthly.


Opportunity For Brands

An editorial team of writers, trend spotters, reporters, designers and

video producers constantly creating content–publishing over 200 news

items daily!

NET reaches this population of entertainment consumers daily

using videos, memes, gifs, photos and text storiesvia web and mobile

sites, email newsletters, Twitter, Facebook, Instagram, Youtube, and

chat apps.

At the end of 2015, there were 90 million Nigerians with access

to the internet.

Special event coverage focused on creating

multimedia content and engaging stories that can

be promoted across multiple channels.

Event Coverage

Management of social media channels and

communities on behalf of brands and individuals.

Digital Assets Management

Design and placement of

interactive and engaging adverts.

Banner ads

Hashtag promotions and social in�uencer

marketing services

Social Media Marketing

Brand messaging that �ts the speci�c nature and style of

our media platforms.

Native adsWriting and

development of bespoke multimedia

content.

Brand Content Development

Design and deployment of bespoke newsletters and email messages to

engage hundreds of thousands.

Email Marketing Services


What Can We Do For YouTraditional Advertising

Nigerian Entertainment Conference #NECLive: The largest annual gathering of entertainment industry professionals in Nigeria with over 3,000 attendees annually since the �rst edition in April 2013.Asides TV broadcast, #NECLive also reached over 4million people online in 2015, garnering 15 million impressions in 3 days.


TheNET Shop: Direct sales on thenetng for event tickets, electronic and physical copies of books, albums, movies and merchandise.. (March 2016)

NET Events Series: Regular o�ine gathering/meet-n-greet of artists, fans and brands in locations around major Nigerian cities for networking, entertainment and fun. (May 2016)

NET Encyclopedia: IMDB-styled bio of key players in African and Nigerian enter-tainment with references and link-backs to past stories and features. (March 2016)

Projects & Products

NET Book Series: 2 books have been published so far under the NET Book Series: Chris Ihidero’s Wanderings of a Rapidly Degenerating Mind and the 2Face Idibia biography – A Very Good Bad Guy.

*Videos from NETfunnies, NETInterviews & NETLive have been viewed over 145 million times in the past year alone.


NETfunnies: Collection of original comedy content and funny videos created by a team of NET writers and comedians. (Mar 2016)

NETinterviews: A special no-holds-barred interview series featuring celebrities, news makers, trend setters, and major players in Nigerian entertainment. (Mar 2016)

NETlive: Live stream and broadcast of entertainment events going on in Nigeria via thenetng. (April 2016)

Projects & Products

Statistics

2016 (Projected)

Web

Social Media

Unique Visits

9.5MImpression

45MPost Reach

Page Views

12MQ1

2015Q4 Q2 Q3

Q1 Q2 Q3

18M 25M

100M 150M 200M

10M 20M 30M

90M 120M 150M

10M 20M 30M

1M

2.5M 3.5M 5M

1.5M 2.5M

0.07M 0.08M 0.09M

8M (New 4.8M)

36M

1.7MIG Engagement

4.7MVideo Views

0.4MVideo Views

0.3MSubscribers

0.03MContacts

0.5M 0.8M 1.2M



Current Monthly TotalsJan - Feb 2016

Total Pageviews

Total Video Views

User Engagement

Total Users Reached (web + social)

Total Social Media Impressions

Statistics

0 5M 10M 15M 20M

“NET commands my respect and followership with its impressive reach.” – Kunle Afolayan (Multiple Award-winning �lmmaker & actor)

“For me to authenticate any news story, it has to be from NET, if it’s not from NET then I can’t go to town with it. That’s how authentic I take NET.” – DJ Jimmy Jatt (Pioneer Nigerian DJ)

“Thanks for adding value to Nigerian entertainment. ” - Sound Sultan (Singer, rapper and songwriter)

“Now, they follow while you lead, blazing the trail with ease.” – Wunmi Obe (Singer/Songwriter)

“NET has continued to set the standards. TheNETng is what #ClassySexyCool reads like. – Efe Omorogbe (Music label executive & artiste manager)

“Thenet.ng pulled out all the stops to ensure they break that Dagrin story with pictures and all. Years on, and the energy that gave birth to NET is still pumping. I feel very proud to be associated with NET.” – Steve Babaeko (Advertising guru)


Testimonials

“Thanks to NET for educating us”–Yaw (Broadcaster, actor & comedian)

“NET has done quite a lot in the last �ve years to promote entertainment in the country and it’s a good development” – Bob Manuel (Veteran actor)

“I can’t help but salute the hard work, dedication and consistency that it takes to not only keep tabs on all the happenings in our industry but also to be a strong voice in a time like this.” – IK Osakioduwa (Veteran actor)

“The NET does not just write about entertainment, it also entertains. It understands the language of the business, which only a few does.” – Olumide Iyanda (Writer & journalist)

“The NET still gives the most accurate entertainment new.” – Gbemi Olateru- Olagbegi (OAP)

“TheNET.ng comes with a health warning; it’s totally addictive! Unequaled, unparalleled & unrivaled.” – Denrele Edun (broadcaster)


Testimonials

“The good people at NET are doing a good job for this industry. They have done things to help our industry grow, and that is a good thing.” – 2Face Idibia (Multi-award winning singer/songwriter)

“I’ve seen some exclusive photos that only you people have and I respect what you are doing. I wish you many more years.” – D’Banj (multi-award winning artiste)

“NET is one of the foremost informative websites in Nigeria, giving room for lifestyle content to be easily accessed by di�erent demography .” - Saeon (Music artiste)

“It is a great pride to us when we see a reputable media company like NET focusing on only entertainment and thriving.” – Prof. Pat Utomi (Renowned Economist and Politician)

“NET has positioned itself as a major resource centre for the Nigerian Entertainment Industry.” – Nse Ikpe-Etim (Award-winning Nollywood actress)


Testimonials


STANDARD AD RATES (Placement Only)

NET Ads & Rates

Ad Unit

swf, Gif, Jpeg. Png (<60 kb)

*These are digital display/banner ads that appear on sections of thenetng on web and redirect to your speci�ed landing pages.

*These are digital display/banner ads that appear on sections of thenetng, speci�cally optimized for mobile devices and redirect to your speci�ed landing pages.


970 x 90 px

468 x 60 px

swf, Gif, Jpeg. Png (<30 kb)234 x 60 px


Standard Mp4, wma

N220,250.00

N210,000.00

N110,525.00

N151,500.00

N75,000.00

Video

Half Banner

Square Sidebar

Large Leaderboard

Banner

WEB

MOBILE

Dimensions Specs Weekly Rates Section



970 x 90 px

468 x 60 px


Standard Mp4, wma

N280,250.00

N210,000.00

N151,500.00N125,000.00

Homepage

NET TV: Youtube & Fb

In-post

Homepage

In-post

Homepage

All Sections

NET TV: Youtube & Fb All Sections

Video

Square Sidebar

Mobile Leaderboard

Banner


NET Social Type Unit Daily Rate Platform

5 daily per channelFB, Twitter, IG N30,000.00 TheNETng Social ChannelsSocial Media Post

Sponsored Post Type Unit Daily Rate Platform

1Articles on NET homepage N65,000.00 NET HomepagePre-written News Releases

Content Development Type Unit Daily Rate Platform

0 - 1000 words

> 1,000 words

1

Articles

Video

Graphics, Artwork, Infographics, etc.

N88,000.00 NET Homepage News

N150,000.00 NET Homepage News

N210,000.00 NET Social Channels

NET-created Content

< 3 Mins

3 - 10 Mins

Over 10 Mins

N250,000.00

N350,000.00

N450,000.00 NET TV + Facebook & Youtube

NET TV + Facebook & Youtube

NET TV + Instagram & Facebook

NATIVE AD RATES (Placement Only)This covers the cost of having materials published on thenetng and its associated social channels in a manner that �ts with the

look, feel and language of other pre-existing content. The materials may or may not have been created by the NET team

*These are published across the network of thenetng social media channels, appearing directly in the feeds of our fans and followers, their friends and their friends’ friends.

*Articles pre-written by your agency or communications team that are to be published on thenetng alongside our own content.

*This refers to content materials to be conceptualized, designed and created by the NET editorial and creative team. These can either be for thenetng or unrelated platforms.*Video costs apply only to editing and post-production work for materials and images captured within Lagos. Projects outside Lagos may require additional costs: travel, accommodation, equipment, and so on.



Some Of Our Clients


Nigerian Entertainment Today

For Partnership and Sponsorship enquiries, please call Oyinda on +2348178744608,

Yemi on +2348085695712 or

email: [email protected],[email protected]

Contact Us

24/7

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thenetng media kit

Entertainment & Humor