ISSUE - 103 30th DECEMBER [THURSDAY]

EDITOR’S DESK - TANIYA BANERJEE

It is that time of the week again! And we are back once again with another round of the most

talked about news of the entire week.

One of the things that really concerns me is the fact that inflationary trends in food items seems

to be on an upward trend, especially in our country and with every passing day, basic food items

seem more and more out of the reach of the common man. With various other issues plaguing

the Indian government, will it be able to sustain yet another round of blow resulting from the af-

ter-effects of the onion price rise? Get a meaningful insight in our Cover Story section.

Moreover, we can see some new international ties being strengthened, with India and Russia em-

barking on a new road of co-operation, reinforcing their defense deals. Surprisingly, India‟s am-

bitious project GSAT exploded mid-air! To know about more such news pieces go through our

Fast Track section.

Has the judicial system of our country really gone in for a toss? And is the life imprisonment

granted to Dr. Binayak Sen justified when we have criminals charged under much graver of-

fences running amok in the country? Well our Opinion Column will surely provide some an-

swers to the questions running in your minds about this verdict!

With the new age mantra of emotional marketing doing the rounds, our favorite brand Coca-

Cola is not far behind. It has come up with the „Shadow‟ campaign. The Brand Track section

talks much about it in detail.

We have also tried to capture the life of and pay tribute to one of the most successful men of our

times - Mr. Lido A. Iacocca, in our Focus Of The Week section. He is rightly known as the Fa-

ther of Mustang and was responsible for turning around the fate of Chrysler when it was making

massive losses.

Also the vibrant life at IBS Hyderabad with all its events from various clubs and student bodies

is there for you in News @ IBS.

And this is not all; for all avid market watchers we once again bring forth Market Watch where

you will get to know if it was the bullishness of the bull or the roar of the bear that dominated

the market last week. I hope all of you will have as much fun reading this issue as much as we

had writing it. See you next week!

Cheers,

Taniya Banerjee

EDITOR 1 OPINION 5 FOCUS 8

COVER 2 BRAND 6 NEWS @ IBS 9

FAST-TRACK 3 QUICK BITES 7 MARKET 10

COVER STORY– IT REALLY STINGS: THE ONION PRICE RISE! - TANIYA BANERJEE It seems to me that the endless nightmare of every Indian household has finally come true! Yes

you guessed it right! I am talking about the hike in onion prices and it‟s subsequent after effects

on the common man. From the beginning of last week itself we have seen how the prices of on-

ions had started to rise. In a matter of few days it rose from Rs.30 per kg to Rs.60 (double) and

in some parts of the country it went as high as Rs. 100. It seems that with every peel being lay-

ered off, the much coveted onion is adding more woes to everyone from politicians to house-

holds!

In a country like India where onion is a key food item it becomes imperative on the part of the

government to keep the prices stabilized. Though the current spike can be attributed to some ex-

tent to damaging of crops in Maharashtra and Gujarat due to rains but the lack of proper regula-

tory norms, ineffective distribution networks and inability of govern-

ment to prevent hoarding has worsened the situation. And the conse-

quences of these frequent galloping price rises has indeed created

havoc in the life of the common man, for whom paying through the

nose remains the only option to feed himself.

Such is the power of this vegetable that it had once toppled the gov-

ernment in the past when consumers gave vent to their anger at the

polling booth. In 1998, the coalition led by Bharatiya Janata Party (now the opposition at the

center) was defeated in Delhi state election because of a six fold increase in onion prices. There-

fore, the UPA government should consider itself lucky that this is not the election year as an in-

flationary trend in food price never goes unpunished when people go out to vote. Taking all

these factors into consideration the government finally seems to have come to its senses and got

down to action. It has restricted all exports of the vegetable, abolished import duties to 0% from

5% and has come down hard upon all hoarding activities. All these measure cooled down the

prices somewhat and brought the price level down to about Rs. 50-60. But all of this really

shows a pitiable scenario of the second largest onion producer of the world. And it is not just

onions that are the only concern for the common man. These inflationary trends, especially in

food products, have been there for quite sometime. It seems that a vicious circle has been created

and the way out seems to be present nowhere. The prices of other essential food items like toma-

toes and garlic seem to be on an all time high with prices soaring up to Rs. 50 and Rs. 320 per kg

in some of the parts of the country. Moreover, edible oil prices too have risen up by about Rs. 10

-12 a litre. So the big picture here is that the inflationary trend in essential commodities in Indian

market needs to be reigned in at the earliest. With the food price index rising to 12.13% and the

fuel price index climbing to about 10.74%. its time some strict measures were taken.

The government has already had to face a volley of criticisms from various sections for a variety

of reasons like corruption etc. So, the question now which remains to be answered is, will the

government be able to sustain yet another blow in the form of rising inflationary trends in the

country? Well, we can just wait and watch.

THE IBS TIMES

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In a country like India

where onion is a key food

item it becomes imperative on

the part of the government to

keep the prices stabilized.

The UPA government

should consider itself lucky

that this is not the election

year as an inflationary

trend in food price never

goes unpunished when people

go out to vote.

FAST-TRACK NEWS -SHILPA MALHOTRA India and Russia target more defense deals India and Russia reinforced their defense ties by building on plans to jointly design and manufacture fifth gen-eration Fighter Aircrafts, a deal which would cost $30 billion. The agreement, along with 29 other India-Russia pacts, was signed on a two day visit to India by Russia‟s President Dmitry Medvedev. Both the sides arrived at a framework which will allow construction of additional reactors and nuclear units in the country to meet In-dia‟s growing energy needs.

CBI gets tighter on Raja and raids Kalmadi’s residence A. Raja who costed nation Rs.1.7 crore was subjected to 9 hours of intense interrogation by the CBI for his role in the 2G spectrum allocation scam, meanwhile five teams formed by the agency raided the residences of Con-gress MP Suresh Kalmadi; Chairman of the CWG organizing committee. The raids conducted by the CBI in connection with the CWG scam yielded a „wealth of information‟, particularly in the case pertaining to award of a contract for TSR (timing, scoring and result) system to a Swiss firm.

Third quarter advance tax payments by top 100 corporates shoot by 18.7% Advance tax payments by India‟s top 100 corporate taxpayers rose 18.7% in December indicating better corpo-rate performance in the third quarter. The companies paid Rs. 27,531 crore in advance tax compared with Rs. 23,190 crore in December last year. The third quarter payments are closely watched by the government as these numbers form the basis for revised revenue estimates in the Union Budget, presented in February.

Government plans price indices for services India will soon have indices measuring price changes in services that account for 57% of the national income. The centre has shortlisted 10 sectors for which indices will be created which include transport, banking, insur-ance, communication, ports and storage, defense services, health and education. All the indices will add up to a single index for services which will give a more comprehensive picture of price trends in the economy as well as accurately estimate the inflation.

GSAT satellite worth Rs.125 crore explodes in mid-air India's ambitious space programme suffered a serious setback on Saturday as its rocket carrying an advanced communication satellite exploded after lift off. The rocket's first stage seemed to have performed normally, the problem cropped up in the second stage as the rocket did not get sufficient thrust, an official said. Advanced communication satellite GSAT-5P was meant to ensure continuity of telecom, television and weather services after INSAT-2E satellite was retired.

$11 billion Infra fund opens up for insurers The Insurance Regulatory and Development Authority of India (IRDA) has agreed to amend norms to allow insurance firms to lend to the proposed Infra fund which will facilitate meeting the $1 trillion funds requirement of the infrastructure sector. This will allow insurers to invest in the infrastructure sector to the maximum as the companies can allocate up to 15% of their investment portfolio to infrastructure and social sector. However, the current rules allow them to invest only in „A‟ rated debt paper.

Tata Steel in talks for South African asset sale Tata Steel is in negotiations to dispose off its South African plant and assets to raise $150 million in cash. A buyer has not been finalized yet. Standard Chartered's India investment banking team has been mandated to select the potential buyer. The world's seventh-largest steelmaker which is consolidating its past acquisitions including Corus, is preparing for new transactions, which may include an overseas coal asset purchase.

Triple net lease– A lease in which the lessee pays rent to the lessor, as well as all taxes, insurance, and mainte-

nance expenses that arise from the use of the property.

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JSW becomes the largest steel player by capacity

JSW steel announced a $3 billion deal to acquire debt burdened Ispat Industries, a part of Mittal business family, making it the country‟s largest steel maker by capacity. JSW will buy 41.3% in Ispat through prefer-ential allotment of shares. JSW‟s deed also underscores its strategy of cutting costs and improving efficien-cies by stressing on value-added products. On its part, the deal would make it possible for Ispat to be able to refinance its entire Rs.7,500-crore debt exposure at a lower interest cost, and also raise capacity to 4.2 MT from its current 3.3 MT.

Fortis Global Healthcare to buy 30% stake in Australian firm Fortis Global Healthcare Holdings will acquire 30% stake in Australia's Dental Corporation for about Rs.450 crore. Dental Corporation, one of Australia's fastest-growing companies, provides high-quality general and specialist dental services. The proposed investment will allow Dental to continue to expand in Australia and New Zealand and would provide opportunities in Asia through the Fortis network.

IOC’s FPO issue hit hard by the subsidy burden Indian Oil Corporation‟s proposed Rs. 19,000 crore public issue has sunk into uncertainty after the finance ministry decided to reimburse only one-third of company‟s loss for selling fuel at controlled rates. While gov-ernment has clearly announced it would bear only 33% of the fuel subsidy, the balance burden would be shared by the oil companies. The projected revenue loss to the company is about Rs.11,666 crores; much higher than its net profit of Rs.1,906 crores which will erode away the investors and adversely impact its fi-nances.

Tata buys UK’s largest salt manufacturer for 93 million pounds TCL's wholly owned subsidiary Brunner Mond, UK (BMUK), has signed a binding agreement to acquire a 100% stake in British Salt Ltd, UK, subject to requisite regulatory approvals. The acquisition will be financed entirely through debt, with no recourse to TCL. The buy will give Brunner Mond access to assured supplies of key raw materials and salt deposits which will help the company to maintain low cost manufacturing posi-tion in Europe.

US witnesses a stream of optimism after the tax cut deal US growth is accelerating as the year ends, with economists, consumers and companies becoming more con-fident about next year‟s outlook after President Barack Obama busted the tax-cut deal this month. While the developing nations are struggling hard with inflation hitting their economies and some big sovereign nations stuck in debt trap, US is emerging out in pretty good shape reflected by rise in S&P 500 index of US stocks by 12% this year higher in comparison to emerging nations such as China and Brazil, which makes experts believe that US will continue to outperform rest of the world in the next fiscal.

Nadal beats Federer to square charity series Rafael Nadal beat Roger Federer 7-6 (3), 4-6, 6-1 on Wednesday to square a two-match exhibition series for charity between the world's top-ranked tennis players. Nadal sealed the win with a powerfully angled fore-hand crosscourt shot in front of a capacity crowd at Caja Magica sports arena that included many of Spain's leading dignitaries. Federer beat Nadal 4-6, 6-3, 6-3 on Tuesday in the opening match in Zurich, Switzerland.

David Beckham all set to drive his passion again Former England captain, David Beckham, has revealed that he wants to play for a European club this winter in a bid to win back his place in the national side. Beckham has spent the last two winters on loan from Los Angeles Galaxy at AC Milan but accepts that move will not happen again - and he has ruled out all Premier League clubs apart from Manchester United. Beckham has not played for England since suffering a torn Achilles tendon in March that kept him out of the World Cup, but he made a successful return for the Galaxy.

Fund Supermarket- It is a brokerage firm that provides access to a variety of mutual funds from different fun

families. The consumers are investors, the producers are mutual fund families, and the central location is a broker

age firm.

THE IBS TIMES

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OPINION FORUM– JUSTICE DELIVERED– IS IT REALLY SO? - RAJAT MONGA

Shocked! That is the first reaction I had on reading about the life sentence given to Dr. Binayak Sen

– the so called Maoist on the charges of conspiring to commit sedition and wage a war against the

government of India. This should not come as a shock to us as any person found guilty of such seri-

ous charges should get the maximum punishment possible but Dr.Binayak Sen is not „any other per-

son‟. A doctor and celebrated civil right activist, Dr.Sen, has spent decades treating poor tribals in

Chhattisgarh with his work being recognized by international organizations. He is also the vice-

president of People‟s Union for Civil Liberties (PUCL), the organization that tries to expose the al-

leged atrocities of the central forces against tribals and that is how he got in the wrong books of the

Chattisgarh government. Sen was arrested in May 2007 and accused of carrying seditious letters

from Narayan Sanyal, a Maoist ideologue in jail and passing them on to Piyush Guha, a Kolkata

businessman.

The entire trial has been dogged with allegations of police planting evidence, schooled witnesses and

manufactured testimonies. For instance, the jail authorities under whose watch Dr. Sen met Sanyal

testified that the meetings were supervised and there was no way letters could have changed hands.

There is more. Despite so many irregularities, the judge decided to go ahead with pronouncing him

guilty. This has raised a big question mark on the effectiveness and independence of judiciary, as this

judgment somehow gives an impression that judiciary has become a

vehicle of state policy. Even the higher courts were not helpful as Dr.

Sen was not granted bail despite the fact (as I said earlier) that there

was lack of substantial evidence. Another worrying sign is that we as a

society are becoming intolerant to views that do not conform to our

ideologue and are trying to suppress it. Arundathi Roy has been heck-

led on various occasions on her views on Maoists and the Kashmir is-

sue, so has been Medha Patkar for her drive to save displaced villagers

and now this case. Our country takes pride in the noise created by our

vibrant democracy where everybody has the right to state his view-

point unlike our neighbors where the voices of dissident are suppressed. Dr. Sen and other intellects

are regularly rounded off by the authorities for their support of Maoist ideologue. I agree that free-

dom of speech should not be stretched too far but is it really unlawful to write an article in a journal

sympathizing with Naxals? If it is, then maybe I would be arrested too because I believe it was the

neglect by the Indian state that forced tribals to pick up arms, but I also believe that its time for the

Maoist to come to the negotiating table as they have managed to get government‟s attention.

If we want India to remain a vibrant democracy then this country needs informed debates on all the

controversial topics - be it independence for Kashmir or Naxalism. The government has been trying

to shrug these topics under the carpet as it is scared that it might have to answer some very uncom-

fortable questions. The case of Dr. Sen is one such example where the entire state machinery worked

together to make sure his voice is suppressed. How else can you explain this? A couple of months of

jail term for bosses of Union carbide and a life sentence for Dr. Sen. Think about it!

Escrow– Documents, real estate, money or securities deposited with a neutral third party (the escrow agent) to be

delivered upon fulfillment of certain conditions, as established in a written document.

THE IBS TIMES

The entire trial has been

dogged with allegations of

police planting evidence,

schooled witnesses and

manufactured testimonies.

If we want India to

remain a vibrant democ-

racy then this country

needs informed debates

on all the controversial

topics -be it independ-

ence for Kashmir or

Naxalism.

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BRAND TRACK—HAPPY CONNECTIONS WITH COCA-COLA -RINI CHATERJEE

Taking forward the 'Open Happiness' brand thought, the latest commercial of the cola giant

brings out the need for people to connect with each other.

Coca-Cola has an idea to bring people together, as it continues to 'open happiness'. The brand's

latest television commercial stems from the thought that people need to connect with each

other, especially in the increased isolation of urban lives. The Shadow film, conceptualised by

McCann Erickson Delhi, conveys the message in a zestful manner that is also visually stimulat-

ing.

The film has been directed by Dibakar Banerjee of Freshwater Films. The creative team at the

agency includes Prasoon Joshi, executive chairman and regional executive creative director,

McCann Erickson, Asia Pacific; Ashish Chakravarty, creative chief, McCann Erickson Delhi;

and creative directors, Tirtha Ghosh and Nakul Sharma.

The film focuses on the Indian youth. The youth have

dreams and aspirations which brings them to bigger towns

and cities. Their desire to find human connections is even

more. And this is a story of one such young guy, one fun

way of connecting. Coke is at the centre of the story, be-

coming a warm and unique agent of this desired connec-

tion. The basic idea is not about the clichéd 'boy meeting

girl', but two human beings connecting with each other.

According to Chakravarty, Coke is not a magic liquid, but

it becomes a friend to drive away the tension. Through the

TVC, they show how to arrive at a real connection be-

tween people with Coke's help. It is just a happy coinci-

dence that the neighbour is a girl. One is simply trying to establish a connection with another

human being.

What is exceptional is that the campaign broke on the digital medium before it appeared in

mass media. A microsite was created especially for the campaign (www.cokeshadow.in), where

users could watch the film and share it on social networking sites. The TVC was also available

on the mobile platform. This kind of innovation was done in order to directly tap today's young

consumer. They like to be the first to try out new products and offers. The intent to connect

with the core audience using the media most relevant to them is something that Coke has been

and will continue to do.

Additionally, the campaign was also made available through SMS and Blue-casting. This

unique approach generated a buzz around the new Coca-Cola campaign by offering the target

audience a sneak preview of the commercial to create a viral effect circulating the networks.

The TVC also features a chic, remixed version of an old Hindi movie song, a trend that one saw

in the previous two commercials as well. The remixed Bollywood classic has a sense of mis-

chief and playfulness, which matches the mood of the film.

Chakravarty says it was not intentional the first time in the film featuring Imran Khan and Kalki

Koechlin. The film has met with favourable responses from creative experts, who say that the

thought and execution do justice to the philosophy of 'Open Happiness'. The film captures the

spirit behind the baseline very well. It is well edited and keeps the audience engaged till the

end.

THE IBS TIMES

A microsite was created

especially for the cam-

paign

(www.cokeshadow.in),

where users could watch

the film and share it on

social networking sites.

Coca-Cola has an idea

to bring people together,

as it continues to 'open

happiness'. The

brand's latest television

commercial stems from

the thought that people

need to connect with

each other, especially in

the increased isolation

of urban lives.

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QUICK BITES- NEWS THAT CAN’T BE MISSED ! - VASUNDHARA ARORA

Big Shots… Google becomes the most preferred employer in Indian B-Schools.

Aviation sector records growth to the tune of 25% last month.

Tata Motors‟ Nano wins international award for 2010 by Chicago Athenaeum for the design.

Company Talks… Tata Motors has launched its first TV commercial to boost up sales of Tata Nano after it hit

an all-time low of 509 units last month.

IOC has over 50% market share in terms of volumes.

Mining company Rio Tinto ups its offer for Riversdale to $3.9 billion.

NICE offloads 8% to JPMC PE Fund for Rs. 500 crores.

EPFO to offload IIFCL bonds worth Rs. 950 crores.

Cremica Foods ties up with U.K. based Crown Crest to manufacture ready-to-eat range of

foods for U.K.retail chains.

ArcelorMittal, the largest producer of steel; raised its cash offer for Baffinland Iron mines to

$485million.

The bid for 62% Patni stake could be worth more than Rs. 40.000 crore.

Moser Baer unit chalks out $600 million capex plan.

Siesta Logistics corporation sells a minority stake for $10 million to Ashmore alchamy In-

dian Dev Advisors.

Sistema Shyam‟s stake sale of 20% to Russian Government to be over by 2011 Q1.

JPMC bought Lehman‟s London offices for $769 million.

Toyota to pay $32.4 million on account of two penalties.

Go Air prepares to raise $400-500 crore through IPO.

Ernst and Young accused of hiding Lehman Brothers‟ troubles.

Singapore Government‟s investment vehicle Temasek buys 3% stake in Max India.

Economy Speaks… India and China sort out the „visa row‟ regarding the issue of stapled visas to J&K residents.

India and Russia to set $20 billion trade target in 5 years.

UK economy slowed in the third quarter; inflation and growth outlook continue to split pol-

icy makers.

US grew at 2.6% in Q3 on spending rise.

The Captains of the Ships.. MD of Rothschild - Sanjay Bhandarkar

CEO of Indigo –Bruce Ashby

CEO of Jet airways –Nikos Kardassis

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FOCUS OF THE WEEK– THE CAR MAN - ADHIRAJ SOOD

Fiduciary- An individual, corporation or association holding assets for another party, often with the legal author-

ity and duty to make decisions regarding financial matters on behalf of the other party.

THE IBS TIMES

“The most successful businessman is the man who holds onto the old just as long as it is good, and

grabs the new just as soon as it is better”; said Lee Iacocca.

Lido A. Iacocca was born on October 25, 1924. (Lido would change his name to Lee after going to work

for Ford. He felt it would be easier for business associates and contacts to recognize and understand.)

He was born to Nicola and Antoinette who were Italian immigrants. Lee was always very hard working.

When he was 10 years old, he would take his wagon to the grocery store and wait outside for shoppers

to come out and offered to carry their groceries home for a tip. When he turned 16, he worked 16 hours

a day in a fruit market. In grade school Lee came face to face with ethnic intolerance, which made an

everlasting impression on him. Lee and his two Jewish friends were looked down upon because of their

race and nationality. Later in his career when he was with Chrysler, he named Gerald Greenwald as the

Vice President of Chrysler, who was the first Jew to enter the top ranks of any of the top three auto-

makers of that time.

Lee completed his graduation in industrial engineering from Lehigh University. He won the Wallace

Memorial Fellowship and went to Princeton University. In 1946 Lee joined Ford Motors as an engineer.

But after a brief stint he moved to marketing and sales where his career flourished. Lee said there is one

word that describes a good manager, and it is decisiveness and that is what

he did in 1956. His district came last in sales and he decide to introduce a

plan called „56 for 56‟. This plan made it possible to purchase a new Ford

car for 20% down payment for $56/month for 3 years. The idea was a suc-

cess; 75,000,000 cars were sold and his district came first from last. It is

said when “The Father of the Mustang” came up with the idea of “YOUTH

CAR”, he went to Henry Ford II for its approval. Henry was skeptical about

the idea because of Edsel disaster of 1958-60 but reluctantly gave his ap-

proval. The story goes that when Lee got up to leave Henry's office, Henry

stopped him and asked, "Are you absolutely sure you can sell 100,000 of

these things?" Lee looked him in the eye and said, "Yes." Henry said, "You

better!" As it turned out 681,551 1964 1/2-1965 Mustangs were sold, shat-

tering all quarterly and first-year model sales records, an accomplishment that still stands. Eventually,

he became the president of the Ford Motor Company, but he clashed with Henry Ford II and ultimately,

in 1978, was fired by Ford, even after the company posted a $2 billion profit for the year.

Though bitter at being dismissed from Ford, Lee was not out of the car business for long. Five months

after his dismissal, Lee was named president of Chrysler. When Lee took over Chrysler, they were rap-

idly losing money and market share. Lee made a lot of radical, public steps to turn the company around.

He did the then unthinkable and lobbied the American government to bail Chrysler out of its financial

problems. After a protracted public debate in the media and on Capitol Hill, both houses of Congress

approved $1.5 billion dollars of loan guarantees for the company. Lee won discounts from his suppliers,

wage concessions from his workers, and loan payment rescheduling from Chrysler's creditors. These

actions taken by him were unprecedented. In 1980, Chrysler released its line of utilitarian K-cars, simi-

lar in build to Iacocca's beloved Mustang but its polar opposite in terms of character and style. They

were spare, restrained cars for a time of diminished economic expectations. Lee boasted that, though the

car was small and light, they were big enough to hold six Americans. His next move was to introduce

the nation's first minivan which was widely successful. By 1984, the Chrysler Corporation had paid

back its loans seven years early and that was a remarkable success story by any measure.

While Lee is rightly famous for developing the Ford Mustang, which turned out to be one of Ford's best

cars, it must be remembered that he was also in charge of developing the Pinto, which turned out to be

one of Ford's worst.

Lee Iacocca was the

tough-talking CEO of

Ford; who is also the

father of the American

classic, Ford Mustang.

It is said when “The

Father of the Mustang”

came up with the idea of

“YOUTH CAR”, he

went to Henry Ford II

for its approval.

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NEWS @ IBS– ALL HAPPENINGS IN IBS HYDERABAD! - SUPRIYA MAMGAIN

THE BRAND BUBBLE– STOCKYARD

In a discussion hosted by STOCKYARD this Friday, the topic which led to some

fruitful discussion was on the formation of a brand bubble. The discussion which

lasted for a good hour, explained what a brand bubble is and what implications

will it have on the consumers as well as on the marketers. In this age, we all real-

ize that branding of a product plays a major role in the authenticity of a product

and is also a major factor which influences the customer. Questions such as Are

brands too big to care?, What is more important BRAND or PRODUCT? etc

were discussed which received various responses and resulted in a knowledge

gaining session for every body present there.

OM SHANTI OM– EXPRESSIONZ

The play by Expressionz on Friday, like always was a great crowd puller. The

comic play, called „Om Shanti Om‟ was about a director who castes his second

wife in all his films, which have been doing very badly. In the past he has had 25

flops, therefore he is on the verge of bankruptcy. With great comic timing, the

play shows how the director resorts to calling his dead wife‟s spirit (she being her

first wife), in order to find hidden diamonds which only she knew about. The par-

allel story revolves around his first wife‟s sister with a man who had come to the

director to seek employment as a servant, who is also a „tantric baba‟. Meanwhile

the entire plot around his second wife‟s lover affair with the actor of his flop

films, adds to the humor of the play.

The comic timing of this play was very good, with a lot of exaggeration, which

took us back to a typical bollywood masala film.

MRINAL ANAND TOURNAMENT– VAPS

The 10-10 cricket tournament, which started on Friday, brought in a lot of cheer

from the students. The matches were held in the mornings and evenings and both

juniors and seniors played against each other. There were a lot of catches dropped,

sixes hit and wickets dropped. The students took their games seriously as many h

teams had started practicing since the time they got to know about the tournament.

The match ended around 1 a.m. Sunday night. With the king 11 playing against

the IBS 11, the players played with full zeal as the crowd cheered them. The

match was won by IBS 11 who won by 9 runs.

THE IBS TIMES

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MARKET WATCH - SAINYAM KUMAR

Sensex and Nifty seemed to be flirting with the psychological figures throughout the week and

ended just above the 20k and 6k mark respectively. Government‟s stand on inflation seems to be

in contradiction to what its actions suggest. Keeping in mind that this is supply side inflation,

Government‟s announcement of conducting Open Market Operations of Rs. 48,000 crore will

increase the liquidity in the market pushing the inflation while Government‟s target is to bring

down the inflation to 5.5% by March 2011.

Moving on to the performance of indices, the gainers outnumbered the losers with BSE-Metal

leading the pack followed by the much controversial IT sector. First the hike in visa rates and

now the US Government‟s demand that IT outsourcing will attract a tax to increase the corpus

for the victims of 9/11 has suddenly made the picture dull for the sector.

As mentioned in the previous issues of THE IBS TIMES that Q3 is not going to be a good time for auto companies but Q4 is ex-

pected to be a one. The festive discounts, end-year bonuses and pay hikes seem to be reflected in the market as BSE-Auto gained

more than the Sensex during the week but the rising petrol prices might take a toll on the sales.

Titan Industries seem to be attracting a lot of investors as the company is looking forward to invest heavily in the biggest brand

under its umbrella, Sonata. With the rural market being predicted as the next big market for low end branded watches, combined

with the strong fundamentals of Titan make the company a must buy.

The Movers & Shakers of the Week

Global Cues: The receding fears in the minds of the investors about the double dip recession seem to be providing the much needed push to the

world markets. A majority of key global markets ended in the green zone this week but most of the Asian bourses saw red. China

and Singapore shed the maximum because of the falling metal prices leading to a downtrend in the mining industries. European

stocks led from the front in spite of worries over Spain increasing each day.

SURGES %Change DOWNFALLS %Change

HERO HONDA 15.1 OPTO CIRCUITS -10.2

ASIAN PAINTS 9.7 RURAL ELECTRIFICA-

TION CORP.

-6.8

RELIANCE COMMUNICA-

TIONS

9.3 INDIAN OIL CORP. -6.8

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MARKET WATCH

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Disclaimer- This newsletter is just a compilation of news from various sources. Thus, readers are expected to cross-check the facts before

relying upon them. Though much care has been taken to present the facts without error, still if errors creep in, necessary feed

back will be always welcomed. Editors will not be responsible for any undertakings. The newsletter is not meant for sale and

hence, no part of the newsletter should be used without the prior permission of the editorial team.

Sources- The Economics Times, The Hindu Business Line, Times of India, Business Standard, Financial Ex-press, Financial Times,

Business Week, Business World, The Economist, Wall Street Journal, Bloomberg, Reuters, Moneycontrol.com, Vccircle.com,

yahoofinance.com, Business Today, India Today, Investopedia.com, Wikipedia.com, DNA, The Deccan Chronicle, The Hindu,

The Tele-graph.

EDITORIAL TEAM-

ADHIRAJ SOOD, RAJAT MONGA, RINI CHATERJEE, SAINYAM KUMAR, SHILPA MALHOTRA, SU-PRIYA MAMGAIN, TANIYA BANERJEE, VASUNDHARA ARORA

BUSINESS JARGONS BY– VASUNDHARA ARORA

20 Dec 2010 21 Dec 2010 22 Dec 2010 23 Dec 2010 24 Dec 2010

Sensex 19,888.88 20,060.32 20,015.80 19,982.88 20,073.66

Nifty 5,947.05 6,000.65 5,984.40 5,980.00 6,011.60

DJIA 11,478.13 11,533.16 11,559.49 11,573.49 -

HangSeng 22,639.08 22,993.86 23,045.19 22,902.97 22,833.80

FTSE100 5,891.61 5,951.80 5,983.49 5,996.07 6,008.92

Gold ($/oz.) 1,385.80 1,385.50 1,385.00 1,379.50 1,384.40

Crude($/bl) 88.59 89.54 90.02 - -

INR v/s USD 46.5700 46.2382 45.9811 45.8340 45.7332

INR v/s EURO 61.4347 60.8018 60.4464 60.1218 59.9370

401 (K) Plan - A defined contribution plan offered by a corporation to its employees, which allows employees to

set aside tax-deferred income for retirement purposes, and in some cases employers will match their contribution dollar-

for-dollar.

THE IBS TIMES

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