thehaircouncil · social media and the #getregistered campaign 16catherine harbour. master...

TheHairCouncilThe Magazine for State Registered Hairdressers and Barbers

Ken Pictonand more...

Luke BensonJamie StevensSRH Hairdressers

SuMMeR 2017 | ISSue 72 | £3.25

www.haircouncil.org.uk

Ken Pictonand more...

Luke BensonJamie Stevens

SRH Hairdressers

SuMMeR 2017 | ISSue 72 | £3.25


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06-08 IN THE NEWS

Keith Conniford’s registrar letter; party at Not Another Salon; Patrick Cameron SRH given

international award and more…

10-11 PRODUCT NEWS

Our take on the latest must-haves for your salon

12-14 INTERvIEW

Luke Benson SRH talks winning London Hairdresser of the Year,

social media and the #getregistered campaign

16 MASTER CRAFTSMENFind out how you can become a

Master Craftsman of the Hair Council

17-23 IMAGE-MAKERS

SRH hairdressers Jamie Stevens, Amy Sultan, Mia Dellicompagni

and Ken Picton Art Team

25-27 HAIRDRESSING BUSINESS

Our SRH and SRB business gurus help with ideas and

strategies to support salons and barbershops. This edition: David Wright, Natalie Allen SRH and Mike Taylor SRB

29-33

THE BARBER’S PlACERecent happenings and great imagery

from our very own SRB barbers

34 MENS PRODUCTS

Our choice of the latest barbering and male grooming products

Cover: Hair: Luke Benson SRH.Make Up: Katie Moore.Photographer: Catherine Harbour.

Editor: Ellie Agius, The Hair and Barber Council

Production: Seven Publications, London

Printers: Pensord, Tram Road, Pontllanfraith, Blackwood NP12 2PA

The Hair Council © 2017. All rights reserved. Reproduction in the whole or in part without written consent is strictly prohibited. Photographs, colour transparencies, diskettes, CD Roms or manuscripts submitted to the journal are lent at owners’ risk; neither the publishers nor its agents accept any responsibility for loss or damage. No legal responsibility can be accepted by the publishers or its agents for articles appearing or claims made in the publications.

sUMMEr 2017 | IssUE 72

CONTENTS

05

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Welcome to my first edition of The Hair Council magazine!

In this issue you’ll be finding out inside information on London’s Hairdresser of the Year, Luke

Benson, as well as stunning collections from the Ken Picton Art Team, the Francesco Group and Jamie Stevens SRH. We also have interesting columns from David Wright, Mike Taylor and Natalie Allen with advice on employment law, training and managing your own business.

Our Student of the Year finals are creeping up and you can see some of the amazing work that our finalists have produced in the first stage of the competition in this issue. It’s safe to say the competition was stiff, and entries proved that we have very talented hairdressers coming into the industry.

As I would like this magazine to be both entertaining and informative for you all, please feel free to get in touch with me on everything that you’re up to and anything that you would like to be seen in the magazine! Hairdressing and barbering news stories are always welcome, as are those beautiful collections that I know many of you do.

I hope you enjoy!

Ellie AgiusEditorThe Hair and Barber Council

For advertising rates or information

contact Ellie Agius on 020 8760 7014 or

email [email protected]

12 lUkE bEnson srH

new Apprenticeship Standards...

From May 2017, the new Professional Apprenticeship Standards for Hairdressing and Barbering will be available for delivery in England. The new standards, outlined below, show what an apprentice needs to know

•- Level 2 Diploma for Hair Professionals - Level 2 Diploma for Hair Professionals

•

•

•

For more information on how to offer VTCT and ITEC apprenticeships, contact [email protected]

don’t tear your hair out over

From May 2017, the new Professional Apprenticeship Standards for Hairdressing and Barbering will be available for delivery in England.

Don’t get confused about the new Apprenticeship Standards in England.

VTCT and ITEC are here to help all hairdressers and barbers understand the new scheme and how to get the best apprenticeships for your salon.

With over 50 years experience of delivering vocational and examined

or e-mail: qualityassurance.org.uk

Focusing on Colleges and Private Tra i n i ng Academies , We l l a Professionals’ XPOSURE competi-tion is a great opportunity for hair-dressing students. An illustrious panel judged the photographic stage of the competition includ-ing: Dylan Smith, Joseph Ferraro, and Lee Brown.

Af te r the hot l y contested

in the news STATE REgiSTERED hAiRDRESSERS

Left: Hair by

Suzie McGill,

Dylan Brittain

and Diana

Carson,

Rainbow Room

International

Artistic Team

for The

Hairdressers’

Charity

huge congratulations are in order for the Francesco group as they announced they’ve been accepted onto the government Register of Apprenticeship Training Providers. The rigorous application process meant that the Francesco group was assessed on several areas including: meeting the needs of apprentices and employers; quality of training; performance management; resources and staffing; finances and approaches to safeguarding.

Only training providers on this register can deliver and assess apprenticeship training so this new status will be incredibly beneficial for the chain. Director of Operations, Andrea Owen comments: “it’s such a fantastic achievement to be accepted on the Register of Apprenticeship Training Providers.

“At Francesco group we love to see our apprentices progress and always provide personal guidance and monitoring throughout all our courses to help them achieve their goals and be successful.”

Above: Director of Operations,

Andrea Owen.

commercial cut and colour stage, 30 finalists were announced (15 from Academy and 15 from College categories) who will go through to the finals at the Wella World Studio on the 5th June. Judge Dylan Smith says: “The entries were really strong so all those through to the regional heats should be very proud”. good luck to all finalists …

PATRiCK CAMERON giVEN iNTERNATiONAL hAiRDRESSER OF ThE YEAR AWARD

We were delighted to hear that Patrick Cameron SRh was presented with the 2017 Tocado Award for international hairdresser of the Year at COSMOBEAUTY in Barcelona last month. Admired for his innovative and imaginative long hair work, Patrick had presented his current ‘ goddess’ collection to enthusiastic crowds earlier in the show.

On receiving his award, Patrick comments: “i feel very grateful to have been chosen to receive this award. Providing

inspiration, education in the latest techniques and showcasing stunning photographic collections to hairdressers globally is something i love to do and to be rewarded for that is fantastic.”

Well done Patrick! it’s so important that the message for state registration gets out to as many people as possible, and achievements like this are a brilliant way to promote the craft and our cause overseas.

Lucky members of Rainbow Room international recently won an all-expenses paid photo shoot, run and organised by The hairdressers’ Charity. Suzie

Mcgill, Dylan Brittain and Diane Carson from RRi, worked alongside Darren Ambrose SRh, photographer Jack Eames and stylist Bernard Connolly to create two collections with six breath-taking images in each.

Darren Ambrose SRh comments: “Unforeseen misfortunes can be devastating and it’s so important that hairdressers have somewhere to turn in times of crisis. To be involved in this project was a massive honour – i’m delighted to be of any help within the process and to help raise money, i can’t speak highly enough of this charity.”


KARine JACKsOn sRh BeCOMes PResiDent OF the FeLLOwshiP

We’re thrilled to learn that Karine Jackson SRh has been appointed Present of the Fellowship for British hairdressing – and she is only the third woman to take up the role! Elected by unanimous vote at the AgM, we’re confident Karine will be an incredibly popular President and will bring her plethora of skills and knowledge as both business owner and creative hairdresser to the role. She says: “i’m really look-ing forward to this new role, it’s a real honour for me. i can’t wait to get started, working closely with the team and council to promote the hairdressing industry and our professional standards.”

She formally took office on 8th May at President’s Night and we can’t wait to see what good she does for our industry. go Karine! We’re all behind you…

FRANCESCO gROUP MAKES APPRENTiCEShiP TRAiNiNg REgiSTER

SigN UP PARTY AT NOT ANOThER SALON

At The hair Council we are always trying to come up with new and innovative ways to get hairdressers to sign up, and on 22nd May we will host a pop-up at Not Another Salon in Shoreditch, London. it’s the brainchild of Penny Etheridge SRh and head of the English Think Tank at the hair Council, with Sophia hilton SRh, owner of this instagram-famed salon.

The night is an opportunity to

meet and watch leading session stylists’ working, as well as a free raffle with lots of fabulous prizes! Tickets are FREE to new members who sign up in April and May 2017. Current members are eligible to receive a FREE ticket if they can find us two new members before the 22nd May. Call Ellie on 020 8760 7014 to find out about this date, and when the next one is planned!

hello everyone and welcome to the latest edition of The hair and Barber Council magazine.

huge congratulations to Ellie, who is now the official editor of our magazine, and whom i know will do a great job for our members. She will be working closely with Nicky and Lilly at ihAA on all future editions.

There’s been a lot going on since our last edition, most of which i have been able to share with you in our monthly newsletter – i hope you are all enjoying it?

Tickets for our Annual Tea Party at the house of Commons on the 12th June are going fast and i hope the general Election on the 8th June won’t impact on this. A great treat if you have never visited the houses of Parliament before and makes for a wonderful day out. Please contact Ellie on 020 8760 7014, if you’re interested in attending.

in addition, we’re holding a ‘pop up’ event at Not Another Salon on the evening of 22nd May to encourage new hair Council membership. it looks to be a

fantastic evening of artistic flair and inspiration. You’ll be able to find more information about this event in our news pages...

By the time you read this, our AgM will have taken place and we will have discussed all the new projects and initiatives in the pipeline. i hope to be able to share the details of all these with you in the next issue.

New membership is on the increase, but as always we do need many more! if you can help in anyway by promoting our cause to your hair and barber friends and colleagues – we would be extremely grateful.

We are always keen to hear your thoughts and suggestions, so if you have any, please do share them with Ellie.

My sincere thanks for your continued support and best wishes,

Keith ConnifordRegistrar/CEO The Hair and Barber Council.

07

WELLA ANNOUNCE XPOSURE PhOTOgRAPhiC WiNNERS…

Left to right: Lee Brown, Lara Johnson

Lifestyle; Dylan Smith, Tiffs; and

Joseph Ferraro, Halo Hair Design.

the hAiRDResseRs’ ChARitY shOOt

3rd year finalist:

Sophie Hendy, Isa Training

in the news STATE REgiSTERED hAiRDRESSERS

stUDent OF the YeAR FinALists AnnOUnCeD…

After rigorous judging from Patrick Cameron SRh, Jamie Stevens SRh and Andrew Barton SRh, eight Level 2 and eight Level 3 students have been chosen to contest the final of the hair Council’s Student of Year competition. Students from up and down the country submitted their photographic entries which, for Level 2 students was an interpretation of red carpet

glamour, and for Level 3 students they were tasked with creating an on-trend cut and blow-dry that was both commercial and innovative, showcasing colour and styling skills too.

The final will take place at L’Oréal Academy in hammersmith on the 21st May, and will see the students pushed to their limits. The 16 students will need to recreate the hair styles they

2nd year finalist:

Liberty Clarke, Francesco Group

2nd year finalist:

Ellie Mumby, Salon Fifty7

2nd year finalist:

Amy Yeats, Dundee & Angus College

08

3rd year finalist:

Harriet Greenwood, Francesco Group

3rd year finalist:

Alicia Convy, Westrow Academy

submitted in the photographic stage in just 50 minutes. Anne Veck SRh, Jayne Schauenburg SRh and Yesmin O’Brien SRh will judge the practical stage before finalists are called into an interview. Sitting on the interview panel will be hair Council Registrar Keith Conniford, Jayne Schauenburg a former winner and hair educator, and Ruth hunsley editor of hairdressers Journal; who will quiz the finalists on their inspiration, career and The hair Council. Combining performance in both the interview and the practical stage, a winner for both Level 2 and Level 3 will be crowned UK Student of the Year 2017 by the end of the day! Congratulations to all finalists. it’s a fantastic achievement to get to this stage of the competition, and we wish all finalists the very best of luck...

2nd year finalists: Amy Yeats, Dundee & Angus College Elysia Quinn, South Devon College Daniella Francioso, Beepers Academy Ellie Mumby, Salon Fifty7 Marija Sniukaite, Waltham Forest College Liberty Clarke, Francesco Group Laura Bush, Beepers Academy Phoebe Butcher, City College Norwich

3rd year finalists: harriet greenwood, Francesco Group Rhiann Mitchell, Creator Hair Academy Enya Roberts, Isa Training Jurgita Allen, Coleg Cambria (Kelersterton)Alicia Convy, Westrow Academy Sophie hendy, Isa Training Karelle Romans, The Salon Group Laura Debar, Reflections Training Academy (Birmingham)

Introducing five new ready to use shades within the Goldwell Colorance portfolio

Quick and easy usage for beautiful pastel effects

Perfect for fashion inspired clients

SOFT COLORSSTRONG STATEMENTS

COLORANCE PASTELS

Find out more at www.goldwell.co.uk

PASTEL ROSE

PASTEL MINT

PASTEL LAVENDER

PASTEL INDIGO

PASTEL PEACH

4692GW Hair Council A4 SPA Colorance Pastels.indd 1 08/05/2017 09:51

Unwash Bio-cleansing Conditioner cleanses hair without stripping it of natural oils. Born from the concept of co-washing, this sulphate, detergent and paraben-free cleanser replaces both your shampoo and conditioner. Visit: www.unwash.com

Browse some of our favourite new launches and must-haves products for your salon:

PRODUCT news

Click n Curl Blowout Brush set has had a colourful make-over! The go-to-gadget for A-list worthy volume and curls has been repackaged and is newly available in four sizes. Visit: www.clickncurl.co.uk

10Redken Color extend Magentics Mega Mask for colour-treated hair delivers targeted treatment at each level of hair from root to core to tip. It’s easy to apply and the conditioning benefits last up to three washes. Tel: +44 (0)800 085 4956.

Hairapeutix revitalises and restores tired human hair extensions. Used before shampooing, this vegan-friendly treatment provides a long-lasting nourishing boost. Visit: www.preshampoo.com

ghd wanderlust collection includes five styling tools in limited edition hot summer hues, inspired by unique encounters across the globe. From the Wanderlust hairdryer to gold amber sunrise stylers, we’re sure the exclusive range will be flying off the shelves! Visit: www.ghdhair.com

Fudge Professional Headpaint Ash Infusions range includes neutralizing and enhancing toners that deliver bespoke smokey-blonde effects. Versatile and easy to use, they give great shine and superb grey coverage. Visit: www.fudgeprofessional.com

Affinage MODe wonder Dust has been revamped with sleek packaging and the latest product innovation, and the upgraded dust product can revise any style in seconds, giving mega-volume and lift whilst absorbing excess oil. Visit: www.affinage.com

L’Oréal Professionnel Colourful Hair direct dye range features eight intermixable shades that give ultra-vibrant results. The gel-cream texture is perfect for precise application, and the low commitment colours last up to 12 shampoos. Tel: +44 (0)845 6000 122.

Goldwell Colorance Collection is gentle enough to be applied with every salon service, and has a short processing time. There are five brand new pastel shades in the demi-permanent colour range to explore too! Vist: www.goldwell.co.uk


Denman Cocktail Fragranced Collection features scented versions of the classic five-row brush, including cocktail classics Pina Colada and Strawberry Daiquiri. Visit: www.denmanbrush.com

schwarzkopf Professional Osis+ session Label Coal Putty is infused with charcoal for a superior matte finish, and the dry but pliable texture delivers medium hold for raw looks with zero shine. Tel: +44 (0)1442 278 000.

nIOXIn Instant Fullness Dry Boosting Cleanser leaves hair looking twice as full after just one spray! Their first ever on-the-go boosting cleanser uses FUSION FIBRIL technology to absorb excess sebum – the primary cause of flat, dirty looking hair. Visit: www.nioxin.com

Kérastase essence D’ecat is a luxury bi-phase oil and water mist that provides 48-hour durable nutrition and 72-hour frizz control. When applied to towel-dried hair it creates soft, touchable hair with a healthy glow. Visit: www.kerastase.co.uk

How did you get into hairdressing?I always wanted to be in the fashion world, and had a real interest in hair having had many “interesting” haircuts myself! Then my Mum took me to a salon instead of my usual barber, and I loved the whole vibe. The people were cool and it didn’t look like anyone was working! Soon after, I started my apprenticeship at Clipso under the guidance of the late, great Terry Calvert. Since then I’ve worked hard, moved only to better myself, and been fortunate to work with great hairdressers! I’ve built my own brand - Luke Benson Hair - focusing on education, shows and seminars, and have got myself an agent for editorial and TV work.

What do you love most about this industry?The diversity and people. There are so many avenues we can pursue, including ones I didn’t even know about when I started my career! We should surround ourselves with good people, be creative, have integ-rity, and the industry will continually improve. The easi-est way to achieve our goals is by supporting each other’s work… No one is better than anyone else in our subjective trade, so help those who are new to grow and continue to look up to industry figureheads.

We met Luke Benson SRH, the current London Hairdresser of the Year, as he looks forward to the future after starting his own brand, Luke Benson Hair.

We talk advice, social media and critically, the #GetRegistered campaign...

Cool hand Luke

How did winning London Hairdresser of the Year 2016 feel? I can’t really remember! It’s surreal to have that many people applauding you in such a huge venue. I’m so grateful to everyone involved in the journey, and to be added to the list of past winners of that incredible category is something I will always cherish.

What else would you say has been a memorable achievement?Getting into the Fellowship for British Hairdressing F.A.M.E Team! It was something that Terry had told me to do when I first started in this industry, and look-ing at the careers that previous members have had afterwards made it a very proud moment for me. I also had an incredibly driven and organized team along-side me, which, combined with our mentors, made it another very memorable year.

How important do you think social media is for hairdressers and salons today? We’re lucky that it’s so easy to instantly share and discover work from all over the world. However it can be relied on too much, and we need to be careful that

INTERVIEW

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INTERVIEW

14

work isn’t only portrayed that way…we need live events and quality work that can be produced without edit-ing. If used properly it’s amazing, but if abused, I can see it being damaging long-term.

What would you tell youngsters entering our industry?Go for it! Find someone or somewhere that inspires you and work hard. Take inspiration from every corner you can, and try to learn something new every day with a smile on your face. And like I was told; be humble and have integrity.

What do you do in your spare time? I spend it with family or friends. My sister’s baby is the BEST, so I try to spend as much time with him as possi-ble as he’s growing up so fast. I also think it’s impor-tant to schedule “me time” into your diary.

Why do you think registration and regulation is so important for the hair industry?Sometimes it can still feel like there is a negative stigma around hairdressing, but there definitely shouldn’t be. There are some amazing businesspeople that have achieved great things, and we have so many oppor-tunities. Pushing for state registration is another step towards us being seen the way we should be.

How do you think we could make more hairdress-ers aware of the #GetRegistered campaign?Continue to do what you’re doing…and we, as hair-dressers, must keep inspiring others to register. The more it’s talked about, the more people will register. What’s next?I want to keep pushing my brand and growing, be creative and inspire others. So, anyone who wants to work with me in some way in the future, please get in touch…Email me: [email protected]

Take inspiration from every corner you can, and try to learn something new every day with

a smile on your face.’


Umbra (London Collection)Hair: Luke Benson.Make Up: Katie Moore.Photographer: Catherine Harbour.

Duplicity Collection Hair: Luke Benson.Make Up: Emma Regan.Stylist: Stacey Moors.Photographer: Catherine Harbour.

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17

The Hair Council promotes the highest standards in skills and artistry. Here is our selection of some beautiful collections created by hairdressers and salons bearing the title SRH. Be inspired.

The collections

18AntiShoot

20 EXPoSURE

22 ContEmPoRARy

ColoUR

IMAGE-MAKERS


you Too Can BeCome a MAStER cRAftSMAn

conGRAtulAtIonS to thESE nEw MAStER cRAftSMEn H niven, CorbyCarrie-ann mcaleney, Northants adam Gates, Bedfordshire Gary young, Eastbourneabigail nicholls, Exeternatasha Rice, County AntrimTracey mathre, Southport mark mcSherry, Armargh City Kelly Turner, Hereford

two years and have management or teaching experience you may be eligible to become a master Craftsman in Hairdressing or Barbering. This prestigious and select hairdressing award puts you among the cream of British hairdressing and barbering. The master Craftsman Diploma comes in four different formats and all new master Craftsmen will be listed on the new Hair Council website – see your name at www.haircouncil.org.uk

HaiRDReSSinG anD BaRBeRSinG awaRD pReSenTaTionS

for more

information

on how

to become

a Master

craftsman

contact the

hair council on

020 8760 7010

The Hair Council are pleased to announce the brand new master Craftsman Diploma for Barbers. Hairdressers and barbers can join the likes of Lino Carbosiero mBe (main image), mark Coray, anne Veck, andrew Barton and other industry professionals in celebrating their skills and qualifications by applying to become recognised as a master of your craft. if you have been a State Registered Hairdresser or Barber for over

Silver Metal Plaqueon a black mount in quality silver frame

Burnished Brass Plaquemounted on faux dark wood

Diploma in hairdressingin a specially made frame

Silver Metal Plaquein a modern-look acrylic frame

16

AntiShootInspired by British fashion campaigns, the Ken Picton Art Team has used a mixture of models and non-models for an authentic feel to this collection. Expressing the individuality and beauty of each girl, it’s edgy yet wearable.

Hair: Ken Picton Art Team using L’Oréal Professionnel. Make Up: Naoko Scintu.Stylist: Thea Lewis Yates. Photographer: Andrew O’Toole.


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the collections KEN PIcTON ART TEAM

We’re drawn to the texture and styling of this super cool, Sixties inspired collection from Mia and Amy at the Francesco Group. They’ve managed to capture that elusive cool-girl vibe where hair looks beautiful yet effortless. Fab work ladies!

Hair: Mia Dellicompagni SRH and Amy Sultan SRH @ Francesco Group. Make Up: Georgina Chesney.Stylist: Elizabeth Sifa Amodu.Photographer: Philip Veitch.

Exposure


the collections FRAnCESo GRouP

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Brilliant colour placement accentuates the beautiful shapes Jamie created in his British Hairdresser of the Year 2016 nominee collection. Contemporary and oh so cool, it’s everything we’ve come to expect from this young man.

Hair: Jamie Stevens SRH using Matrix Haircare.Make Up: Angela Davis Deacon.Stylist: Ihunna Eberendu.Photographer: Daniel O’ Connell.

Contemporary colour

the collections JAMIE StEvEnS SRH

23


Let me emphasise that an appraisal is a two-way

process.

Looking ahead

“As we enter into summer, it’s time to focus on the rest of 2017. It is important to look ahead, be prepared for employment changes and spend some time planning for potential staffing issues. Let’s look at the recent changes:

Minimum Wage Increases“The increase in the Living Wage from £7.20 to £ 7.50 on 1st April was widely publicised. Far less space was given to the fact that the other wage band rates for the minimum wage also increased in April as well as October. In future years all rates will be revised annually in April. However, current employers have faced a rise in October 2016 and April 2017.

“These are the new rates to be aware of, which became effective from April 2017: 21 +: £6.95 to £7.0518 to 21: £5.55 to £5.6016 to 18: £4.00 to £4.05Apprentice: £3.40 to £3.50

“Make sure you are aware of your wage costs, and remember to take into account theses new wage rates and the potential for staff moving age brackets.

Benefits and Allowances Changes“The statutory rates for maternity pay, paternity pay, shared parental pay, adoption pay and sick pay all increased from April 2017. The weekly rate of Statutory Maternity Pay was £139.58 and rose to £140.98. The weekly rate of Statutory Sick Pay (SSP) also increased from £88.45 to £89.35 from April 2017. To be entitled to all the payments above, the employee’s average earnings must be equal to or more than £113 per week before tax, rising from £112.The rises aren’t significant but with the rise in wages might mean some part-timers now become eligible to benefits like SSP.

Tribunal Costs“Since July 2013, employees have been charged a fee to bring a claim to tribunal.

This has led to a 70% fall in the number of cases put forward. Unison, the trade union, have been trying to have employment tribunal fees ruled unlawful and were due to present the case before the Supreme Court at the time of writing. In 2017, it also became possible for any member of the public to search online for tribunal judgments and get a copy for free. Consider the implications of losing a case when the full details are available to the public...

Staff: Your Most Valuable Resource“Think of your best or most valuable staff member - what profit did they bring in in 2016? You quickly realise how valuable some of your human resources actually are.

“So how do you invest in your best staff to retain them? We know pay is important but, having regular appraisals, training and career development opportunities are equally valued by

staff. Let me emphasise that an appraisal is a two-way process. As much as it is an opportunity for the employer to tell the employee how they are performing, your employee can also share any concerns they have with you.

“It is tempting to assume that having a good commission scheme is sufficient to retain your top staff. However, there is no substitute for asking staff how they might like to be rewarded, e.g. extra holidays instead. Though an extra weeks holiday is both a cost and a loss of revenue, compare this to losing your star employee and you can see that it is potentially a better investment.”

Business advisor David Wright BA (Hons) FIPD, knows his employment law inside out. This edition of The Hair Council magazine, he highlights how April wage increases may affect your business:

If you want help, for the annual fee

of just £225 (a 10% discount on the

normal fee) contact David on 07930 358067

or 01302 563691, or email

[email protected].

You can also visit his website:

www.davidwrightpersonnel.co.uk

david wright HAIrdreSSIng BUSIneSS

25


FUNDRAISE, SUPPORT OR SPONSORTO #HELPHAIRDRESSERSINNEEDthehairdresserscharity.org

Katie......has been a hairdresser for over 31 years and in 2013 she was diagnosed with a brain tumour.

Whilst surgery has reduced the tumour she continues to suffer many side effects such as loss of hearing, double vision, sensitivity to light and issues with her balance. Unable to work, Katie is housebound. Both Katie and her son Jacob have been made as bene ciaries.

In March this year, Katie heard that her tumour had grown.

ONED AY

2017-02 • Recipient Ad.indd 1 19/04/2017 17:28

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students. On the days they weren’t using the academy, I would use it for day training courses for the British Barbering Association. My dream continued to grow and I wanted to start training under my own name, so I formed Mike Taylor education. I was keen to go about this properly, and spoke to VTCT about how to become an Approved Training Centre and I now deliver the VTCT qualifications.

“All of my students do at least 200 haircuts when they are on training programme with me, and I am proud to say that so far, everyone I have taught has gone on to work in a barbershop. I will not let my students go until I am confident that they are ready to work in a barbershop; if not, I will keep them on and continue their training until I can ensure that they will gain employment in the industry. To me, teaching barbering is not just a job – it’s my passion and hobby.

“This year, I launched a new company called The great British Barbering Academy with The Bluebeards revenge and Salon Services. We aim to bring affordable training and education to barbers across the whole of the UK with courses that cover every aspect of barbering and are designed to elevate the participant’s skills to the next level; whether this be in hot towel treatments or clipper and scissor techniques or beard shaping.

“Our very strong training team of professional barbers has been carefully selected and will be there to support students every step of the way. educators include gareth Clark SrB, Alan Jones SrB, Luigi Caterino SrB to name just a few. Come and find out more about the academy and the courses available here: www.greatbritishbarberingacademy.com. Then you can learn more about me at www.miketayloreducation.com.”

mike tayLor HAIrdreSSIng BUSIneSS

Striving for success

“A key part of my success is the way I manage my teams. I strive to encourage and help form strong, professional relationships between the teams and managers in each of my salons. Allowing managers to step up and take on responsibility ensures that they feel developed and simultaneously gain respect from their team. In this column, I want to address a few tips that I stand by to ensure a professional, friendly atmosphere in the salons and a successful business.

Management“don’t always look to your busiest staff to take control of the day-to-day running of the salon. Target an employee who communicates well; someone who is dedicated and not first out the door at the end of the day, someone who goes the extra mile without needing instruction or praise to do so. These employees are significant to driving your business and team to success. For the first few months allow them to take FULL responsibility; give them 100% support and praise them when they perform to the standards you set. Additionally, give guidance and coaching in any areas you feel they are weaker in. Make sure you monitor their progress and, as you build up trust and confidence in them, begin to offer less support and continue to delegate more responsibilities.

Targets “This cannot be underestimated. Set staff targets to ensure each staff member is productive and ask your managers to monitor this weekly. They should also try to host monthly team meetings, annual appraisals and quarterly reviews.

“every team member should be set a monthly target; this is commonly calculated by taking two and half times their salary. For example, hours per day x by hourly rate x by 2.5. I suggest creating a spreadsheet

for each individual to fill in on a daily basis, and ensure each member of staff knows what is expected of them. By filling in these sheets daily, both you and they will know if they are meeting the set standards and expectations. equally, it will highlight those who are underachieving and those who are lowering your potential profit levels. Analysing these spreadsheets is a great way to determine if any of your staff need additional training. For example, customer service skills may not be up to standard, which results in a low referral rate. Another employee may need

training with techniques and consultations to ensure 100% customer satisfaction – even if the colour or cut is perfect – if it’s not exactly what the customer requested then it is no longer perfect!

Marketing “research! do as much as possible in every area, this includes other salons in your area, finding your target market, your unique selling point (USP) and setting the correct pricing structure. Look at your competitors, set your own standards and never let the quality slip below your own expectations. Keep things basic in terms of branding. Fancy fonts can be difficult to read. It needs to be memorable and recognisable. Select a colour scheme and stick with it, something that is timeless and won’t go out of fashion. As part of this, it’s imperative that you have an up- to date and mobile-friendly website, which is easy to understand and use. You never get a second opportunity to make a first impression so make it count! I also think including your image on your personal business card is a good move so people can easily identify and remember you if you attend networking events. Lastly, it’s incredibly important to keep track of the success of any promotions you do; to know how much new business the promotion attracted and how successful it was.”

no-nonsense businesswoman and educator Natalie Allen SRH owns a three-salon group called Harvey Luke Salons. Here she shares some management advice that has helped improve her own business model…

Look at your competitors, set your own

standards and never let the quality slip

below your own expectations.

education is the key

“My students often ask me how and why I got into teaching and the reason is plain and simple really – I couldn’t find decent staff for love nor money! I started my first barbershop with a friend at the tender age of 20. The first year was very hard (and I’ve heard that if I did this today I might not of survived) but as time went on the shop got more and more successful. After a few years of trading, and as we continued to grow, I found it hard to employ good quality staff for the barbershop. We had two Polish barbers working for us who were brilliant and, at one point, I did consider going over to Poland to find more staff like them!

“I felt frustrated and went to speak to Basingstoke College of Technology (BCoT) - where I initially trained – to ask them why they didn’t offer any barbering courses. Fortunately, they were in the process of developing one and so, I started observing their lessons at BCoT. I was curious to see how lessons were delivered, and after a while the lecturers asked me to teach my own barbering class to their hairdressing students. I did it and loved it. I knew I was hooked and I would be able to make a difference in the industry I love.

“By September that year, I began teaching a Barbering nVQ course and started with just four students on the course. even though the numbers were low, BCoT believed in the course, and in me, allowing the class to run. By the following January, I had 11 students on program, and by the following September, we had two full classes of learners - it had really taken off.

“My next dream was to open my own barbering academy. This started slowly, I began working with local training organisations to deliver nVQs for them. These organisations rented my training academy and paid me to teach their

With over 25 years of barbering experience, Mike Taylor SRB is a dab hand with a pair of clippers. A member of the Barber Council, Mike is passionate about education and in this issue, he shares his love for teaching with us…

The first year was very hard (and I’ve heard

that if I did this today I might not of survived) but as time went on the shop got more and more

successful.

nataLie aLLen HAIrdreSSIng BUSIneSS

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BARBERING

From boutique to classic, modern to retro, barbershops come in all shapes and sizes, as do barbers! As well as creative and technical skills, the key to building a good business is education, business knowledge and a marketing strategy. There’s so much information to share, we’ve decided to dedicate a larger section of The Hair and Barber Council magazine to #getregistered barbering. But we’re relying on you to keep us informed too, so don’t be shy! Get in touch with your news, stories and ideas. Email: [email protected]

The barber’s place

30 BARBERINGNEWS

32 BARBERING

imAGE-mAkErS

33 BARBERINGimAGE-mAkErS

34 GROOMINGproduCTS

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BARBERING

We’re proud to see that Chris Foster SrB and the British Barbers’ Association (BBA) are raising standards in the barbering industry on a worldwide scale. This spring, Chris and his team travelled to New York as part of their efforts to educate barbers internation-ally. Salon owners and educators from across the uS gathered to learn both classic and contemporary techniques from Chris and the BBA.

Chris was keen to share his barbering skills with the American students, stating: “We have the legacy of great British hairdressing, which is respected around the world, and the creative excellence of our hairdresser has always travelled well. As the BBA, it’s important for us to travel and share our knowledge.” We’re thrilled to hear that our SrB members are spreading the high-standards bug in the uS, and can’t wait to hear where they’re headed next.

Above:: Chris Foster SrB and the BBA team


We’re delighted to hear that robert rix SrB has joined the Great British Barbering Academy (GBBA) training team!

robert has a wealth of experience and expertise to bring to the GBBA; he sits on the Barber Council, holds certifica-tions from the Hairdresser’s registration Council, has been awarded master Barber title for completing 50 years in the industry and owns a Barbershop in Southport with his son, daniel. robert says: “i consider myself fortunate to have worked with some of the greatest names in the craf t including John

Santilli, Vidal Sassoon and personal hairdresser of HrH king Edward Viii, roger poirier.” in this new role, robert will be teaching GBBA courses in both manchester and Liverpool, the first of which will focus on the timeless tradition of wet-shaving.

GBBA head educator mike Taylor said: “We’re very excited to have such an experienced barber join our team. robert is an example of what this industry has to offer and a perfect role model for those participating in our courses.”

Above: robert rix SrB

The Barber Council was out in force at pro Hair Live in manchester at the end of February with their very own stand at the exhibition. The stand - which was kindly sponsored by Wahl - was a hive of activity and offered visitors the chance to meet chair of the Barber Council, Gary machin, and quiz him on the many benefits of state registration. Questions were encouraged and it proved to be a great way to educate people on what the Barber Council can offer and how they can get involved with the campaign. But it wasn’t all talk! demonstrations from Alison Scattergood SrB, Gary machin SrB, Lynndy rolfe SrB and Simon Shaw SrB kept the crowd engaged and the atmosphere buzzing, and served as a poignant reminder that the Council is still firmly focused on raising standards in the industry, too.

Chris Foster SRB and the BBA visit the Big Apple

Master Craftsman Robert Rix SRB joins GBBA team

research conducted by mojo and The Bluebeards revenge reveals that 54%* of barbershop customers in the uk would prefer to book services online or via an app rather than walk in. in London, this jumped up to a staggering 66%* of clients. This proves that an online presence is more critical than ever before if barbershops want to keep pace with the ‘modern man. But there are many benefits, too. mike Taylor SrB says: “Technology

isn’t going anywhere so the sooner barbers embrace it the further ahead of the game they will be. i see more and more barbershops moving to appointments as it helps add structure to their day and allows them to prepare for more premium, dedicated services such as a hot towel shave to match the growing demand.”

*The online survey of 1,200 respondents was carried out in march 2017.

Award scoop for Alison Scattergood SRB’s students East durham College barbering lecturer Alison Scattergood SrB had several students win top places in the 2016 Association of Hairdressers and Therapists (AHT) awards. Student Lew Colls picked up first place in the men’s Creative designs in Hair category, with his peer penny Brow finishing in second place behind him. Georgia Leadbetter took third place in the men’s Commercial category and Craig Harmen picked up the silver award in the men’s Barbering Cut & Finish category competing against

more than 50 other student barbers from across the uk.

Thrilled by their successes, Alison praised her students, stating: “it’s a really proud moment for both them as students and me as a lecturer. i’m sure they will go on to have great careers in the barbering industry.” Congratulations to Alison for maintaining excellent teaching standards and her talented students, too!

Above: Alison Scattergood and student Craig Harmen

Let’s get digital!

Barber Council at Pro Hair Live Manchester

30

Taking place in Amsterdam on the 25th June 2017, BarberSociety Live promises to be a fantastic weekend away with a world-class line-up, informative seminars and brilliant demonstrations featuring cutting-edge techniques.

promoting themselves as the trade show with a passion for the profession, visitors will see

high calibre perfomers including Chris Foster SrB, Sid Sottung, the BomB Squad and Barber NV’s Alan Findlay amongst many more. Trading knowledge and gaining inspiration in the midst of beautiful canals and culture – it’s not one to be missed. Visit www.barbersocietylive.com for more information and tickets.

BarberSociety Live

We’re happy to see a growing number of quality barbering collections emerging over the past few years. Collections are a great way to promote barbering as a professional skill, and to appeal to and excite your clients. Browse some of the best imagery we’ve come across in recent months:

BARBERING

image-makers

33

‘Sci-fi salvage’ is the latest collection from The Hair and Barber Council’s Barbering ambassador, Chris Foster SrB. Edgy styling and a real variation of looks, this isn’t your classic barbering collection but we love it!

Hair: Chris Foster SrB for G.E Bettertons.Make Up: Carina pennant & Stefanija Vektere.Stylist: Ste Wing. Photographer: Andy kruczek.

32

Sometimes the best images are the most simple – which is certainly true of this ‘Boys to men’ collection from Natalie Allen SrH. She demonstrates well- executed, wearable cuts and styles for all ages – letting her skills do the talking!

Hair: Natalie Allen SrH.Assistant: kyle Sewards.Make Up: Laura parker of Freya mae Beauty. Photographer: Liam Enser of Artifex Studio.


GROOMING produCTS

For the boys – our choice of newbies to interest your clients...


34 Bluebeards Revenge Face Scrub combines the exfoliating properties of ground olive stones, calming wheat germ oil, and the antiseptic effects of ginger to create a relaxing pre-treatment for a traditional wet-shave. Visit: www.bluebeards-revenge.co.uk

Jack Dean Club Brushes are made from luxury italian beech wood and 100% boar bristles which gently penetrate the hair, lifting and spreading natural oils along the hair cuticles to enhance condition and shine. Visit: www.denmanpro.com

Andis Barber Combo Kit includes two of their most in-demand products: the new 230v T-outliner which runs quiet whilst delivering high-speed results, and the popular uS pro Clipper which has an adjustable blade, making it the perfect tool for tapers and fades. www.andis.com

Scorpion Prince Chair is a classic barbering chair with tilting backrest, adjustable headrest and classic stripe stitching on a smooth black fabric. it’s reasonably priced, too! Visit: www.alanhoward.co.uk

Reuzel Road Trip duo packs include travel sizes of the fibre, clay, blue pomade, pink grease, daily shampoo and grooming tonic in one easy on-the-go travel pack.Visit: www.reuzelpomade.com

Uppercut Deluxe Professional Combs are resistant to clipper damage and maintaintheir long-lasting flexibility even when kept in barber’s solutions. Their round seam-less teeth don’t pull hairs either, meaning less breakage.

Visit: www.b2b.absoluteboardco.com/uk

Pall Mall BarbersShave Oil forms the pre-shave step of the brand’s five-step shaving system. ingredients include Vitamin E-rich prickly pear seed oil, moisturising almond oil, and jojoba oil, which combined come close to replicating oils naturally produced by the skin. Tel: +44 (0) 207 387 8887

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