the three speeds of effective collaboration

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Davide ‘Folletto’ Casali THE THREE SPEEDS OF EFFECTIVE COLLABORATION

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The Three Speeds are a simple and effective model to think about collaboration strategy, adoption and tool selection for companies. From a talk I gave at MEX 2013 (London). Here one of the examples I gave, about Atos switching away from email: http://www.ft.com/cms/s/0/11384220-8761-11e2-bde6-00144feabdc0.html#axzz2fv5QOuzH

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Page 1: The Three Speeds of Effective Collaboration

Davide ‘Folletto’ Casali

THE THREE SPEEDS OF EFFECTIVE COLLABORATION

Page 2: The Three Speeds of Effective Collaboration

Designer Startup Advisor

NIGHT.EU

Page 3: The Three Speeds of Effective Collaboration

Manifesto Ibridima n i f e s t o i b r i d i . o r g

Page 4: The Three Speeds of Effective Collaboration

@Folletto

Page 5: The Three Speeds of Effective Collaboration

PART 1

HABITS FLOW

Page 6: The Three Speeds of Effective Collaboration
Page 7: The Three Speeds of Effective Collaboration

”Forrester Research Report

Approximately 70%of projects failbecause of lack

of user acceptance.

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PROCESSES ARE STATIC,SLOW TO CHANGE, ABSTRACT

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MODELWhat you think happens

REALITYWhat really happens≠

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REAL FLOWS EXIST ACROSS PROCESSES

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That’s perfectly fine!

Page 12: The Three Speeds of Effective Collaboration

PART 2

THREE SPEEDS

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— COLLABORATION —YOU + OTHER + OBJECTIVE

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COLLABORATION HAS DIFFERENT LEVELS

LEVELS

LEVELS

LEVELS

LEVELS

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THERE IS NO ‘ONE’ COLLABORATION TOOL

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QUICK CHATS

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EMAIL EXCHANGES

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DOCUMENTATION

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REALTIME ASYNC STORAGE

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REALTIME ASYNC STORAGE

one-to-one one-to-few one-to-manyyou must be there you will be there you’re not there

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REALTIME

SkypeMessenger

PhoneMeetings

“Chat”

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ASYNC

EmailSocialcast

YammerForum

“Activity Flow”

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STORAGE

ConfluenceSharepoint

JiraGitHub

“Database”

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RULE #1Your collaboration strategy must cover all the three speeds to be effective.

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COROLLARYThere’s no single collaboration tool that fits all the three speeds.

RULE #1Your collaboration strategy must cover all the three speeds to be effective.

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Confluence

Skype

SharePoint

GitHub

Lync

Socialcast

Yammer

Box

STORAGEASYNCREALTIME

* this is about effective and simple features not simply a feature checklist

Page 28: The Three Speeds of Effective Collaboration

Most vendors consider this synonymous with social

ASYNC“Activity Flow”

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+ +

REALTIME ASYNC STORAGE

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RULE #2Don’t put two competing solutions at the same layer.

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COROLLARYFace to face meetings don’t count unless you’re a small startup.

RULE #2Don’t put two competing solutions at the same layer.

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+ +

STORAGEASYNCREALTIME

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+ +

STORAGEASYNCREALTIME

Lync Socialcast SharePoint

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+ +

STORAGEASYNCREALTIME

IRC P2 WordPress

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+ +

STORAGEASYNCREALTIME

Skype Confluence Confluence

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+ +

STORAGEASYNCREALTIME

HangoutsGoogleMail

GoogleDrive

HangoutsGoogleMail

GoogleDrive

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RULE #3Allow some form of integration between the three speeds.

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COROLLARYIf possible integrate also the existing company systems through APIs.

RULE #3Allow some form of integration between the three speeds.

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PART 3

STRATEGIES

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STORAGEASYNCREALTIME

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STORAGEASYNCREALTIME

UNIT 2

UNIT 1

Skype Email Box

Skype Email Confluence

UNIT 3 Meetings SocialCast Box

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STORAGEASYNCREALTIME

UNIT 2

UNIT 1

Skype

Email

Email Confluence

UNIT 3 Meetings SocialCast

Box

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STORAGEASYNCREALTIME

UNIT 2

UNIT 1

Skype

Email Confluence

UNIT 3 Meetings

SocialCast Box

Page 44: The Three Speeds of Effective Collaboration

STORAGEASYNCREALTIME

UNIT 2

UNIT 1

Skype

Email Confluence

UNIT 3 Meetings

SocialCast Box

BRIDGE

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+ +

REALTIME ASYNC STORAGE

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”Bruno Munari

To complicate is easy, to simplify is hard.To complicate, just add,

everyone is able to complicate.Few are able to simplify.

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Thanks.

@Folletto