the state of the nation and how print and online media reported on it
TRANSCRIPT
The State of the NationAND HOW PRINT AND ONLINE MEDIA REPORTED ON IT
Print Media: How it was reported
Extremely copy heavy Grey Difference between broadsheet, tabloid and
American tabloid immediately apparent No infographics to make reading easier
Online
Looked at the following websites:
1. The Citizen Online
2. News24 Online
3. Media Club South Africa
4. The Sowetan Online
5. eNCA Online
6. Official Government website
7. Mail & Guardian Online
8. The Daily Vox
• Most sites were copy heavy, especially sites attached to old media houses such as The Citizen
• Most online publications were disjointed and incoherent from one another
1. There was not one singular thread that tied articles together
2. This was endemic across all the ‘major’ sites3. Articles either concerned themselves with the
fashion of the day or hard news but never cross-pollinated
4. Few listicles or infographics on these sites5. Very difficult after SONA to navigate to relevant
stories
GOVERNMENT• Government website was limited at best
1. It gave a brief description of SONA
2.Moved traffic to an embedded YouTube video of the proceedings
The Best Sites The Daily Vox entertained with a more
light-hearted approach, using meme’s to convey their message
eNCA used a humour piece to break up the serious content, although it was lost in all their other posts of the event
Only site to apply online practice was Media Club South Africa
i. They broke down the speech into relevant parts making it easy to read
ii. Published an easy to understand info graphic, pictured left
Memes uploaded by the Daily Vox to make SONA more light-hearted
How it should have been done More infographics
Break up copy with mini-heads and categories
The EndFinished and KlaarWe are here all week