the startup questionnaire

Sheinkin Consulting & Computer Services ltd

Copyright © 2001-2009 by Sheinkin Consulting ltd. 1

The Startup Questionnaire:

1 The Offering

1.1 Product / Solution

1.2 Blue / Red Ocean

1.3 Entry Barriers

1.3.1 IP (Patents / Trade Secrets / Other)

1.3.2 Unique Expertise

1.3.3 Initial Cost

1.3.4 Uniqueness

2 The Market

2.1 Market Size

2.1.1 Volume (units)

2.1.2 Value ($)

2.2 Sale Cycle

2.2.1 Time

2.2.2 Cost ($)

2.3 Estimated Penetration (%, # Units, $, Why, How)

2.3.1 End of 1st Year of Sales

2.3.2 End of 3rd Year of Sales

2.3.3 End of 5th Year of Sales



2.4 The Client

2.4.1 End Client / Operator / Developer /Other

3 The Team

3.1 Dream Team

3.1.1 Team Members / Vacancies

3.2 Relevant Experience

4 Development Phase

4.1 CAPEX (Capital Expenditure)

4.1.1 Equipment

4.1.2 Other

4.2 OPEX (Operational Expenditure)

4.2.1 Costs (w/breakdown)

4.2.2 Staff (count, specialty)

4.2.3 Time

5 Funding

5.1 Seed

5.1.1 When

5.1.2 Type (Angel, Self -Financed, Loan, VC) & Why

5.1.3 Required Sum ($)

5.1.4 Usage



5.2 1st Round

5.2.1 When

5.2.2 Type (Angel, Self -Financed, Loan, VC)

5.2.3 Required Sum ($)

5.2.4 Usage

6 Regulatory

6.1 Ownership

6.1.1 Local Partner

6.1.2 Confirmation of over n% by a Regulatory Body

6.2 Company Structure

6.2.1 Special Positions

6.2.2 Size Limitation

6.3 Product / Service

6.3.1 Geographical Requirements

6.3.2 Standardization / Quality Control

6.3.3 Pricing (Min, Max, Setting)

6.3.4 Cartel rules

6.4 Etc…

6.4.1 Capital, Liquidity etc…

6.4.2 Minimum Stock of parts

the startup questionnaire

Documents