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The second mobile revolution: Internet of thingsJesper Rhode

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Mobile sobscriptionstowareds 2020

Ericsson Mobility Report Q1/2015

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Mobile subscriptionsQ1 2015

30% growth Year-on-Year

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Mobile penetrationQ1 2015 regional

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TEChnology by region

10%

35%LTE

40%WCDMA/GSM

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Latin America subscriptions per device

600m

40 m825 million

183 m

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Connected devices

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Smartphone subscriptions in LATAM

Ericsson Mobility Report Q1/2015

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Data traffic - LATAM

Ericsson Mobility Report Q1/2015

5x

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Latin America mobile data traffic per device

86% of the mobile data traffic in the region will be generated by smartphones

year

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13X more video traffic in 2020Total mobile video traffic over the next 6 years

will be more than 22 times that of the last 6

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50 billion connected devices

1875 1900 1925 1950 1975 2000 2025

50B

50.5

PLACES

PEOPLE

THINGS

Everything that benefits from beingconnected will be connected

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The singularity

Source:http://www.ourworldindata.org/

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The RAce

Havard Business Review

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The Internet

ofThings

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Sensors invading ourlifes

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Coming to a shoe nearyou

Price

Interest

Business Models

Eco systems

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The Future of TV as a media

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Communication no longer linear

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From Programmed to programmable

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UK: Average daily total time for media and communication inclparallel activity

16+ spend the same time on a TV Set as on PC/Smartphone, but 16-24 year segment spend 2,5x on PC/Smartphone (515 min/day)

Sou

rce:

Ofc

om20

14

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Trans-Formation

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New media roles

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Media – a First mover

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Narrative Science

Big Data x

IOT

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context

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Context

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Connected car

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Servicification

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Turning things into services

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OrchEstration

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Moovit

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Evolution

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New Data MAshups

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Efficiency

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Ubiquitous sensorhsip

› The watch as a sensor hub› Once again on Kickstarter› Possibility for GPS

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Ubiquitous sensorhsip

› The watch as a sensor hub› Once again on Kickstarter› Possibility for GPS

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Autonomous CArs

The IOT Eco-system

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An Operator strategy

Applications & Intelligence

Network & Connection

Devices

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An Operator strategy

P2P devices

B2B devices

LegacyDevices

IoT Device

Management

Mash-up

Management

IoT APP

Management

Open IoT platform (all standart APIs)

Wire

less

and

Fixe

dac

cess

Applications

Vertical Players

3rd parties

Devices APPs Google Play App store

External Service Provider External Store

jesper rhode | 2015-05-27 | Page 51 (65)Available on Slideshare JesperRhode