The Retail Flower Shop

Choosing A Name and Logo

Naming Your Shop

Needs to reflect that it’s a Flower Shop!

Will appear on EVERYTHING you do!

How does it sound when you answer the phone?

Naming Your Shop

Not too wordy

Something “catchy”

Something that fits you and the type of shop you will create

Examples

SimpleKaci’s Flowers

CreativeDainty Designs

Play on WordsA Basket Full of Posies

Logo’s

A “picture” representation of your store

Can be simple or complex

Should go with the name of your shop

Not too “busy”

Logo’s

Will appear onBusiness signBusiness cardsInvoicesAdvertisementsAnd more!

Logo’s

Examples:

Naming YOUR Shop & Designing a Logo

Today is your Brainstorm Day!

Write down as many options as you can think of!

At the end of the period you will have to turn in your final decision of what you will name your shop & a rough sketch of your logo.

Name & Logo

A final draft, “neat” and “professional” copy will be turned in with your Portfolio!

On the final copy, maybe use computer to help make name/logo.

Can also be hand-drawn