the report - jvc propro.jvc.com/pro/pr/2009/nab/2009prohdreport.pdf · 2010-11-01 ·...

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JVC Professional Products Page 1 of 56 Copyright 2010 All rights reserved THE REPORT TV Station HD Camera Flexibility: Ready for ATSC M/H & Hyperlocal & 4G? Affordable Investment – Low Operating Costs HD Broadcast Quality – Supports New TV Station Business Model Maximizing Market Opportunities & ROI A WinWin JVC Broadcast Direct Relationship HD ENG Shoulder HD STUDIO HD ENG Hyperlocal Handheld 2010

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Page 1: THE REPORT - JVC Propro.jvc.com/pro/pr/2009/nab/2009ProHDReport.pdf · 2010-11-01 · video#displays#are#listed#here#associatedwith OTA#resolution#and#totalrequired#bitrate# (with#midQlevelFEC):#

JVC Professional Products Page 1 of 56 Copyright 2010 All rights reserved

THE

REPORT

TV  Station  HD  Camera  Flexibility:  Ready  for  ATSC  M/H  &  Hyperlocal  &  4G?  

 

Affordable  Investment  –  Low  Operating  Costs  HD  Broadcast  Quality  –  Supports  New  TV  Station  Business  Model  

Maximizing  Market  Opportunities  &  ROI  A  Win-­‐Win  JVC  Broadcast  Direct  Relationship  

HD  ENG  Shoulder  

HD  STUDIO  

HD  ENG  Hyperlocal  Handheld  

2010  

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Table  of  Content                    Page  

 EXECUTIVE  OVERVIEW   3  

 A  New  Local  TV  Business  Model   3  

 ATSC  M/H  &  HD  ENG   4  

 And  don’t  sell  your  6MHz  OTA  space   6  

 Evaluating  Hyperlocal  TV  News?   7  

 Fast  “Go-­‐to-­‐Air”  Workflow  -­‐  High  Professional  Picture  Quality   8  

 Affordable  Investment   8  

 Invest  in  HD  News  facilities  –  Dominant  HDTV  screen  size   11  

 HD  News  Studio  Camera  –  Low  Operating  Costs   12  

 Metro-­‐centric  Competitive  Strategy   12  

 A  New  TV  Broadcast  Business  Model  –  Common  Sense  Eng.  Director   13  

 ProHD  Super-­‐compression  at  35  Mbps  VBR   14  

 Preserving  the  Ultimate  Live  HD  Delivery  Chain   16  

 WHAT  IS  ProHD?   17  

 ProHD  On-­‐Board  Recording  Exclusive   18  

 Professional  Flash  Memory  Storage  Media   19  

 Super-­‐fast  SxS  is  now  ProHD   20  

 Cost-­‐effective  Memory  Card  Archive   21  

 Native  File  (Fast-­‐to-­‐Air)  Acquisition   22  

 GY-­‐HM790  Solid  State  Media  Camcorder   23  

 A  New  Level  of  HD  Camcorder  Flexibility   24  

 TRIPLEX  Offset  Technology  -­‐  Full  resolution  choice:  720p  and  1080i   25  

 Professional  Docking  SxS  Memory  Card  Media  Recorder   26  

 GY-­‐HM100  Solid  State  Media  Camcorder   26  

 LIBRE  Microwave  Camera-­‐back  System     26  

 SxS  &  SDHC  -­‐-­‐  Interface  to  any  Laptop,  any  Desktop   27  

 ProHD  is:  Local  HD  Studio  Live   28  

 HIGHER    RATINGS  -­‐-­‐  LOWER  INVESTMENT   29  

 Smart  technical  choices   29  

 Live  HD  Remotes  =  BAS  2GHz  Relocation   30  

 Easy  Microwave  =  First-­‐to-­‐Air   31  

 Live  HD  ENG  Backhaul  to  TV  Station   32  

 Workflow  options  inside  the  ENG  Van   34  

 Workflow  options  inside  the  TV  Station   35  

 ProHD  compatible  Non-­‐linear  Editing  Systems   36  

 Remote  HD  POV  applications  =  ProHD   38  

 4G,  LTE,  WiMAX  &  Fiber  IP  -­‐-­‐  Live  Backhaul  Options  for  HD  ENG   39  

 Fiber-­‐wired  IP  backhaul   43  

 Microwave,  Fiber  IP,  WiMAX  or  4G?   44  

 Lenses  for  HD  ENG   45  

 SD  lenses  on  HD  Camcorders   46  

 CASE  STUDY  -­‐-­‐  Top-­‐20  Market  -­‐-­‐  LIVE  HD  ENG  TRANSITION   48  

 3D  HDTV  –  Broadcast  Primer   52  

 JVC  Broadcast  Direct   56  

 IMPORTANT:  This  ProHD-­‐2010  Report  has  been  authored  by  nordahl.tv  LLC  on  behalf  of  JVC  Professional  Products  Group.  Competitive  specifications  stated  herein  are  believed  to  be  accurate  at  time  of  writing.  Readers  of  this  Report  are  encouraged  to  contact  other  sources  including  other  manufacturers  to  obtain  the  latest  specifications,  as  well  as  points  of  view  and  analysis  other  than  those  presented  and  concluded  in  this  Report.  Trademarks:  All  company,  product  and  systems  names  and  trademarks  found  in  this  Report  are  the  sole  property  of  their  respective  owners.  

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EXECUTIVE  OVERVIEW  

WZVN  Ft.Myers,  FL  (Nielsen  DMA  Market  #62)  HD  News  Studio  is  equipped  with  JVC  GY-­‐HD250U  cameras  installed  with  the  fully  professional  JVC  studio  camera  kit.  

         

From  Live  HD  ENG  to  ATSC  Mobile/Handheld  .  .  A  New  Local  TV  Business  Model?    Local,  national,  and  worldwide  television  news  must  have  the  capability  to  go  live  on  the  air  with  late-­‐breaking  news,  with  live  pictures  from  the  remote  site,  and,  when  appropriate,  live  interviews  between  the  news  anchors  and  the  field  talent,  and  between  the  field  talent  and  the  news  subjects.  Whether  from  ENG  helicopter,  ENG  van,  handheld  or  shoulder-­‐carried,  instant  wired  or  wireless  delivery  of  news  to  the  TV  station  with  true  HD  quality  on-­‐air  is  an  absolute  necessity  for  local  TV  news  market  leadership.    

Three  years  ago,  we  counted  just  30-­‐some  TV  stations  around  the  US  with  significant  HD  local  news  origination  (each  having  announced  HD  news),  largely  by  converting  their  SD  news  set  to  HD,  but  with  very  little  meaningful  “breaking  news”  HD  ENG  on  the  air.  Then,  with  perhaps  only  one  TV  station  in  each  market  doing  HD  studio  news,  there  was  a  substantial  competitive  edge  in  2007  going  to  a  HD  studio  news  set  at  the  local  level,  even  without  HD  ENG  on-­‐air  capability.    Now,  at  NAB-­‐2010,  we  count  hundreds  of  TV  stations  around  the  US  already  doing  HD  news  from  a  new  HD  news  set,  many  equipped  with  HD  studio  cameras,  switchers  and  support  equipment  at  investment  level  of  millions  of  dollars  per  TV  station.    

HD  studio  news  by  itself,  without  live  HD  ENG,  is  no  longer  a  major  competitive  edge  in  many  Top-­‐100  Markets.  Live  HD  ENG  is  now  a  competitive  necessity.                                    Live  HD  ENG  makes  you  highly  competitive  .  .  .            More  and  more  television  breaking  news,  as  well  as  daily  and  prime  time  programming,  will  be  accessed  on  portable  devices  with  limited  resolution,  such  as  mobile  In-­‐Car  and  handheld  TVs  and  on  cell  phones  and  PDAs.    But  TV  stations’  primary  outlet  and  revenue  generator  for  some  time  will  remain  the  millions  of  home  viewers  who  demand  HD  quality  content  to  be  displayed  on  their  HDTV  sets.  But  recognize  the  opportunity.  

JVC  ProHD  is  already  in  over  70  DMA  Markets,  covering  more  than  80  Million  Viewers  

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ATSC  compressing  of  720  progressive  requires  less  bits  than  compressing  1080  interlaced  for  same  perceived  average  picture  quality  on  home  HDTV  set.  That  difference  in  the  ATSC  OTA  pipe  may  be  around  4Mbps,  seriously  impeding  the  ability  to  add  M/H  services  in  a  1080i  OTA  pipe.  

 Content  remains  king,  but  the  audience  ratings  victor  will  be  the  TV  station  with  the  best  live  news  images  “first  to  air”  day  after  day,  as  we  can  assume  that,  in  the  news  business,  the  TV  stations  in  the  same  market  deliver  more  or  less  the  same  news  stories  each  day.    Your  presentation  to  the  audience  must  be  better  than  the  competition,  in  journalistic  terms  as  well  as  in  HD  quality  terms.    HD  from  a  news  studio  is  relatively  easy  these  days  .  .  .  however,  cost  effective  Live  HD  ENG  requires  smart  decisions,  management  courage  and  the  right  technology.  Differentiate  your  station  from  the  others,  be  the  first  with  Live  HD  ENG  news  in  your  market,  and  do  it  economically,  preferably  before  the  other  stations  do.            Scripps,  Raycom  Media,  Newport  Television,  and  now  Nexstar  Broadcasting  (listed  in  order  of  adoption)  are  some  of  the  Group  Station  Owners  which  have  switched  to  JVC  ProHD  over  the  past  two  years,  making  ProHD  camera-­‐recorders  the  leading  brand  amongst  Group-­‐owned  TV  Stations,  establishing  JVC  as  the  market  leader  in  HD  cameras  and  camcorders  for  TV  news.  

   ATSC  Mobile/Handheld  .  .  .  How  does  it  relate  to  the  HD  ENG  Camcorder?  And  to  your  HD  Studio  Camera?    YES,  it  does.  Related  to  its  capability  of  switchable  native  acquisition  output  of  either  1080i  or  720p,  and,  of  course,  by  protecting  your  future  financial  flexibility  and  freedom  by  its  attractive  acquisition  cost.  The  new  ProHD  GY-­‐HM790  (and  the  GY-­‐HM700)  camera/camcorder  leaves  your  future  options  open.  Let’s  explain.    If  your  TV  station  is  currently  transmitting  1080i  HD  format  over  the  air,  you  would  most  likely  want  to  have  HD  ENG  camcorders  with  acquisition  output  of  1080i.  And  the  GY-­‐HM790  will  give  you  just  that.  And  similarly,  you  would  want  to  have  HD  Studio  cameras  outputting  1080i  over  HD-­‐SDI.  Again,  the  GY-­‐HM790  in  the  studio  configuration  will  provide  just  that.    And  if  your  primary  HDTV  channel  is  currently  720p,  the  unique  GY-­‐HM790  and  GY-­‐HM700  will  supply  native  acquisition  output  in  the  720p  format.  The  ProHD  camera  system  gives  you  switchable  1080i  or  720p  ultimate  native  acquisition  flexibility.    

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This  “native  flexibility”  is  a  very  important  feature  for  every  TV  station  now  considering  or  planning  Mobile/Handheld  local  over-­‐the-­‐air  (OTA)  broadcasts.    The  ATSC  M/H  standard  document  is  A/153.  We  will  not  go  into  any  great  detail  in  here,  but  rather  just  attempt  to  present  a  simple  overview  which  will  illustrate  some  basics  for  TV  Stations  to  consider  when  making  early  M/H  decisions.  Three  (3)  different  sizes  of  M/H  video  displays  are  listed  here  associated  with  OTA  resolution  and  total  required  bitrate  (with  mid-­‐level  FEC):    

Mobile/Handheld  Display  Type  

Approx.  Avg.  Diagonal  Size  

Suitable  OTA  Resolution  

Total  M/H  Bitrate  Payload  +  FEC  Approx.  Avg.  

Very  small  on  Cell  Phone/PDA  

3”   416  x  240      30  fps  Base  Layer  

1.3  Mbps  312  Kbps  +  FEC  

Small  portable  TV   8”  624  x  360      30  fps  Enhancement  Layer  

2.5  Mbps  629  Kbps  +  FEC  

In-­‐Car  mobile  TV   15”  832  x  480      60  fps  Enhancement  Layer  

6  Mbps  ~1.5  Mbps  +  FEC  

 NOTE  that,  to  assure  robust  ATSC  M/H  reception  to  continuously  moving  targets,  the  forward  error  correction  (FEC)  “tax”  is  on  the  average  a  stunning  3X  the  bitrate  of  the  video/audio  payload,  or  the  efficiency  factor  is  about  25%  in  the  table  above.  Minimum  program  efficiency  is  about  17%  while  best  case  efficiency  is  34%,  according  to  A/153.    Presumably,  the  primary  objective  of  any  TV  Station  initiating  M/H  is  to  provide  mobile  simulcast  of  their  primary  HD  OTA  channel,  at  any  time  reaching  a  large  mobile  “on-­‐the-­‐go”  audience  within  the  DMA  market.  As  the  typical  1080i  OTA  TV  Station  has  less  than  3  Mbps  of  bandwidth  available  for  M/H,  such  stations  may  chose  to  transmit  two  (2)  different  416x240  base  layer  channels,  one  of  which  could  be  the  simulcast.  Or  it  may  chose  to  transmit  one  (1)  624x360  enhancement  layer  (which  includes  the  base  layer)  and  have  the  simulcast  being  presentable  with  a  reasonable  resolution  on  smaller  portable  TVs,  and  on  cell  phones  and  PDAs  extracting  the  base  layer  416x240  suitable  resolution  of  the  simulcast.    On  the  other  hand,  the  typical  720p  OTA  TV  Station  may  have  about  6  Mbps  of  bandwidth  available  for  M/H,  and  such  stations  may  chose  to  transmit  a  simulcast  of  one  (1)  832x480  enhancement  layer  (which  again  includes  the  base  layer)  presenting  a  high  quality  wide  SD  simulcast  to  any  In-­‐Car  mobile  TV  and  enable  cell  phones  and  PDAs  to  extract  the  416x240  base  layer.  The  M/H  business  model  seems  more  attractive  for  the  720p  OTA  station  than  for  the  1080i  OTA  station  due  to  the  M/H  bandwidth  advantage.      ProHD  protects  your  future  options.  The  GY-­‐HM790,  HM700  and  HM100  cameras  are  easily  switchable  from  1080i  to  720p  native  acquisition  output,  to  match  your  station  and  OTA  format,  should  you  decide  to  change  from  1080i  to  720p  in  the  future.    (BTW,  all  ATSC  M/H  video  formats  are  progressive,  encoded  H.264  SVC  and  IP  packetized.)  

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Pie  chart  shows  breakdown  of  2009  revenue  for  a  medium-­‐size  Group  TV  Station  Owner  with  10  TV  stations,  several  in  Top-­‐20.  The  largest  opportunity  for  revenue  growth  is  often  in  the  local  market  often  resulting  from  improvements  in  local  news  quality  and  expansion  of  Metro-­‐centric  Content.    

 

Get  more  local  eyeballs  .  .  .  And  don’t  “sell”  your  6  MHz  OTA  space!      The  average  major  market  network  affiliated  TV  call  letter  station  often  covers  a  ground  area  of  many  thousands  of  square  miles  serving  millions  of  persons.  Take  the  Phoenix,  Arizona  market,  where  UHF  channel  15  belong  to  KNXV-­‐TV  with  ERP  of  458  kW,  serving  more  than  3.2  million  persons  in  a  circular  coverage  area  exceeding  15,000  square  miles!    Like  so  many  other  call  letter  stations  all  around  the  country,  KNXV-­‐TV  is  a  “franchise  treasure”.  We  can  just  imagine  the  many  millions  of  investment  dollars  required  today  to  build  a  wireless  transmission  network  to  cover  15,000  square  miles  and  reaching  3.2  million  people!  DTV  broadcasters  have  a  tremendous  opportunity  to  leverage  their  6  MHz  OTA  channels  into  a  new  metro-­‐centric  business  model.    The  “Key  Word”?      Metro-­‐centric  Content    The  local,  regional  and  national  news  markets  are  becoming  more  competitive,  as  cable,  web-­‐based  and  mobile  video  news  services  develop,  causing  traditional  local  TV  advertising  dollars  to  consider  moving  to  newer  electronic  media.  Your  TV  stations,  having  done  news  for  years,  already  have  the  necessary  base  infra-­‐structure  from  which  you  can  launch  your  HD  market  attack,  to  increase  your  audience  share  for  news  and,  indirectly,  for  day-­‐time  and  prime-­‐time  programs.  

   Just  as  popular  network  programs  lead-­‐in  and  help  build  your  local  news  audience,  great  local  news  broadcasts  will  lead-­‐in  and  build  audience  for  network  and  syndicated  programming,  as  your  popular  local  news  talent  may  promote  your  prime  time  and  syndicated  shows.  It  is  a  continuous  positive  circle,  or,  it  may  reverse  into  audience  loss  by  one  weak  program  link.          

A  Mid-­‐Market  TV  Station  typically  gets  about  2/3  of  total  revenue  from  local  time  sales,  and  only  1/3  from  national  sources.  Higher  ratings  are  driven  by  your  station’s  ability  to  attract  additional  eyeballs,  a  direct  function  of  providing  better  and  more  interesting  content,  of  which  a  larger  part  is  HD  News  and  Live  HD  ENG.  

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 Your  TV  Station’s  potential  for  increasing  revenue  and  improved  profitability  lies  largely  in  generating  more  local  revenue  and  gaining  more  local  eyeballs.  You  must  deliver  more  HD  video  stories  to  your  Metro-­‐centric  market  area,  and  do  it  better  and  faster  than  your  competition.    

Evaluating  Hyperlocal  TV  News?  More  HD  &  SD  coverage,  more  HD  Cameras  .  .  .    When  a  TV  Station  enters  the  new  business  model  of  supporting  the  operation  of  20  or  30  or  even  more  metropolitan  area  different  neighborhood  “hyperlocal”  websites,  and  perhaps  directly  competing  with  existing  hyperlocal  websites,  it  seems  obvious  that  the  TV  stations  competitive  edge  lies  in  its  expertise  in  gathering,  processing  and  disseminating  video  news  stories.  More  HD  camcorders  are  needed  to  shoot  “hyperlocal  video  content”  in  several  neighborhoods  at  the  same  time,  by  volunteers  or  by  part  time  paid  video  journalists.    We  have  only  one  recommendation  to  make  to  TV  Stations  entering  the  Hyperlocal  TV  news  gathering  game:  Make  sure  that  the  handheld  HD  camcorders  provided  to  the  hyperlocal  video  journalists  are  fully  compatible  in  work  flow  and  in  image  quality  with  your  primary  HD  ENG  camcorders.  This  will  surely  greatly  improve  the  two-­‐way  timely  interchange  of  clips,  reduce  operational  costs  and  support  profitability.    

                                     

The  objective  of  this  Report  is  to  give  the  reader,  whether  in  engineering,  news,  production  or  executive  management,  a  solid  foundation  upon  which  to  make  the  best  techno-­‐financial  decisions  in  the  ongoing  transition  to  live  HD  Studio  and  HD  ENG  news.  And,  in  overview,  the  best  HD  equipment  decisions  are  in  these  three  areas,  in  this  order:    

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WXYZ  Detroit,  MI  (Nielsen  DMA  Market  #11)  HD  ENG  vans  are  equipped  with  JVC  GY-­‐HD250U  camcorders,  for  Live  HD  ENG  use.  

 

#1:    Fast  “Go-­‐to-­‐Air-­‐now”  Workflow    Breaking  news  in  the  field  require  that  your  station  can  go  on-­‐air  with  Live  HD  ENG  faster  than  the  competition.  Your  station  is  first  to  break  the  local  story,  with  live  remote  HD.  Breaking  the  news  first  in  SD  is  good,  but  not  good  enough  if  the  station  across  town  is  on-­‐air  with  live  remote  HD,  even  if  a  bit  later  than  you.  You  may  get  some  eyeballs  for  a  minute,  but  the  competition  will  eventually  get  the  eyeballs  owning  HDTVs.  And  the  number  of  HDTV  set  owners  is  still  growing  fast!  You  need  the  ProHD  next  generation  Direct  File  Access  for  the  fastest  “Go-­‐to-­‐Air-­‐now”  workflow.    

#2:    High  Professional  Picture  Quality    The  HD  picture  quality  from  any  recently  installed  station  HD  news  set  is  stunning,  watching  the  live  studio  talent  through  OTA  (over-­‐the-­‐air)  ATSC  transmission  directly  to  the  eyeballs’  HDTVs  in  the  home.  The  digital  DTV  ATSC  delivery  chain  delivers  spectacular  HD  picture  quality  in  99%+  of  local  HDTV  homes,  with  even  a  marginal  antenna!  Cable  and  satellite  delivery  of  HD?  Nearly  as  stunning.    What  is  highest  picture  quality?  It  is  not  the  picture  quality  demanded  by  the  “golden  eyes”  in  the  post  production  suites  and  digital  film  studios  in  Hollywood,  Burbank  and  Manhattan.  It  is  not  the  picture  quality  demanded  by  major  TV  networks’  test  labs  on  West  57,  West  66,  or  30  Rock  in  Manhattan  or  on  Pico  Blvd  in  LA,  viewing  under  ideal  conditions  on  calibrated  HD  monitors.    The  highest  picture  quality  in  Live  HD  ENG  is  what  appears  to  the  home  HD  audience  as  being  comparable  in  quality  to  what  is  presented  on  the  home  HDTV  OTA  from  the  live  HD  studio  news  set.  Meaning?  Your  TV  station’s  HD  newscast  shall  be  uniform  in  HD  picture  quality  whether  the  transmission  to  the  home  HDTV  audience  is  live  from  the  HD  news  studio  or  live  from  the  remote  truck.  That  should  be  the  test  in  our  opinion.    

#3:    Affordable  Investment  (5  reasons)    You  may  be  surprised  to  know  that  there  is  a  way  to  achieve  the  essential  combination  of  Fastest  Workflow  and  Highest  Picture  Quality  in  Live  HD  ENG  through  reduced  investment  as  compared  with  the  other  currently  available  professional  HD  camcorders  and  formats.      JVC’s  ProHD  is  that  Low  Investment  approach.    

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 There  are  FIVE  distinct  elements  to  the  ProHD  Affordable  Investment  promise:    ProHD  “Super-­‐Encoded”  HD  format  at  19Mbps  The  ProHD  camcorder  features  a  built-­‐in  broadcast  quality  HD  Super-­‐Encoder  supplying  a  realtime  “live”  compressed  HD  stream  at  about  19Mbps  over  a  widely  used  Firewire  output  port.  This  Reason  #1  combines  with  Reason  #2  to  potentially  save  hundreds  of  thousands  of  dollars  for  the  average  Top-­‐100  TV  station.    The  ProHD  19Mbps  Live  HD  stream  is  a  perfect  HD  ENG  microwave  fit    The  FCC’s  new  microwave  BAS  (Broadcast  Auxiliary  Service)  2GHz  relocation,  currently  in  its  final  transition  stages,  re-­‐structures  the  channel  bandwidth  from  17MHz  (old  analog  use)  to  12MHz  for  the  new  digital  era.  Regrettably,  only  8MHz  of  the  12  can  be  reliably  used  for  COFDM  modulated  RF  signal,  due  to  COFDM’s  out-­‐of-­‐band  spurious  carrier  generation  (re-­‐growth),  thus  requiring  a  2MHz  guard  band  on  each  side  of  the  8MHz  primary  bandwidth.  Unfortunately,  you  can  ONLY  reliably  transmit  a  maximum  of  21Mbps  in  an  8MHz  COFDM  modulated  microwave  channel.  ProHD  19Mbps  is  a  perfect  fit  using  the  “Super-­‐compressed”  live  HD  output  from  the  JVC  ProHD  camcorders  to  feed  into  the  ENG  Van’s  microwave  COFDM  modulator,  eliminating  the  need  to  buy  an  external  $10,000+  broadcast  quality  19Mbps  HD  encoder  for  each  ENG  Van.      The  JVC  ProHD  ENG  camcorder  costs  less  than  half  The  complete  GY-­‐HM790  professional  ENG  camcorder  kit  (camera,  ENG  lens,  built-­‐in  SDHC  media  recorder,  memory  cards,  ASI  encapsulation,  accessories  and  case)  cost  about  $15,000  compared  with  more  than  twice  that  price  for  a  comparable  kit  from  the  competition.  And,  even  at  twice  the  price,  the  competition  cannot  compete  in  the  Fastest  Workflow  arena.  If  we  agree  that  the  average  Top-­‐100  TV  station  doing  “full  service  news”  may  have  10  ENG  vans,  then  the  investment  savings  just  from  the  HD  camcorders  may  approach  or  even  exceed  $200,000.      ProHD  ENG  greatly  reduces  the  cost  of  TV  Station  infra-­‐structure  Transitioning  from  SD  to  HD  news  invariably  involves  the  desire  to  eliminate  video  tape  cassettes  and  to  establish  or  expand  a  station-­‐wide  long  term  and  archive  server  architecture,  thereby  eliminating  physical  storage  space  and  “sneaker/retrieval”  facilities,  and  greatly  reducing  purchases  of  VTRs  of  many  format  flavors  for  years  to  come.  Again,  the  very  low  realtime  bitrate  of  only  19Mbps  (2.4MB/s)  means  that  a  one-­‐minute  news  clip  is  only  150MB  in  storage  terms,  while  the  competitions  “high  end,  twice  the  cost+”  HD  acquisition  system  requires  at  least  450MB  and  in  many  cases  up  to  900MB  for  a  one-­‐minute  news  clip.  Considering  a  long  term  and  archival  server  purchase  of  5TB  (5000GB)  for  the  News  Department,  the  ProHD  format  allows  you  to  store  33,000  one-­‐minute  clips,  while  the  mentioned  competitive  “high  end,  twice  the  cost+  900MB”  format  will  fill  up  the  server  after  5,500  one-­‐minute  clips.  If  your  station  produces  an  average  of  20  edited  clips  a  day  or  about  7,000  clips  a  year,  your  5TB  clip  server  will  be  full  after  only  8  short  months  

AFFORDABLE  INVESTMENT  REASON  #1  

AFFORDABLE  INVESTMENT  REASON  #2  

AFFORDABLE  INVESTMENT  REASON  #3  

AFFORDABLE  INVESTMENT  REASON  #4  

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In  2010,  you  cannot  fool  all  of  the  TV  audience  all  of  the  time!  They  now  know  the  difference  between  Live  SD  News  and  Live  HD  News.  Your  station  needs  Live  HD  ENG  News  to  be  competitive  in  your  DMA.  

with  the  competition’s  format,  while  it  will  take  the  ProHD  format  4  years  to  fill  up  the  server.  And  consider  bandwidth  access  to  your  archive/clip  server.  At  ProHD’s  19Mbps  per  stream,  a  Gig-­‐E  network  port  may  simultaneously  accommodate  multiple  write/read  stream,  easily  allowing  a  large  number  of  your  newsroom  staff  to  work  on-­‐line  in  realtime.  The  competition’s  several  120Mbps  streams  may  overload  the  Gig-­‐E  network  and  slow  down  realtime  access,  limiting  the  concurrent  realtime  access  to  perhaps  as  few  as  1  or  2  news  staffers.  There  is  obvious  substantial  cost  savings  in  the  simplicity  and  lesser  bandwidth  requirement  of  any  network  using  ProHD  files  and  streams.    ProHD    gives  you  maximum  flexibility:  19Mbps  HD  ENG  &  35Mbps  HD  Production  The  ProHD  camcorders  offer  as  standard  features  the  ability  to  instantly  switch  from  the  microwave  BAS-­‐friendly  19Mbps  HD  ENG  compression  mode  to  the  HD  production  friendly  35Mbps  mode,  using  the  same  workflow  or,  for  local  HD  production  for  commercials  or  feature  stories,  using  a  more  sophisticated  editing  work  flow  as  the  “on-­‐air  now”  time  constraint  of  HD  ENG  is  not  a  consideration  in  local  HD  production  and  post.  In  addition,  the  maximum  flexibility  includes  recording  to  professional  grade  consumer-­‐priced  SDHC  memory  cards  OR/AND  to  professional  grade  super-­‐fast  SxS  Express  memory  cards,  including  simultaneously!  Recycle  the  SxS  cards  and  put  the  SDHC  on  the  shelf  as  archive  of  raw  footage.    

2010  HDTV  Household  Penetration   It  is  estimated  conservatively  that  the  U.S.  will  have  a  total  of  about  115  Million  households  at  the  end  of  2010,  growing  from  around  112  Million  at  the  end  of  2006.  About  99%  of  all  households  will  have  one  or  more  TVs  of  some  type,  whether  old  analog  SD  or  new  flat  screen  digital  HD.  

                                 

The  consumer  transition  to  HDTV  continues  to  move  rapidly  in  2010,  as  seen  on  the  graph  presented  on  below,  sending  a  strong  message  to  TV  station  owners  that,  without  both  HDTV  programming  and  Live  HD  ENG,  the  station  will  not  be  competitive  in  the  local  market  place.      

AFFORDABLE  INVESTMENT  REASON  #5  

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Invest  in  HD  news  facilities  while  focusing  on  audience  dominant  HDTV  screen  size!   It  is  estimated  conservatively  that  the  U.S.  will  have  a  total  of  about  115  Million  households  at  the  end  of  2010,  growing  from  around  112  Million  at  the  end  of  2006.  About  99%  of  all  households  will  have  one  or  more  TVs  of  some  type,  whether  old  analog  SD  or  new  flat  screen  digital  HD.  

 In  2009,  about  10  million  units  of  32”  HDTVs  were  sold  in  the  U.S.,  being  the  most  sold  home  HDTV  size  in  2009.  It  is  interesting  to  note  that  about  14  million  HDTV  households  were  added  in  2009  while  total  units  of  HDTVs  sold  exceeded  30  million.    In  the  prior  years  of  2007  and  2008,  37”  to  42”  were  the  dominant  HDTV  sizes  sold,  while  32”  and  37”  were  the  most  popular  in  2009.    The  best  selling  HDTV  screen  size  in  2010  is  again  expected  to  be  32”,  as  more  and  more  lower  income  households  buy  their  first  HDTV  choosing  the  highly  price  competitive  32”  LCD  flat  screen.    At  the  same  time,  existing  HD  households  are  buying  their  second  or  third  HDTV,  often  choosing  the  price  competitive  32”.      The  Bottom  Line  at  the  end  of  2010:  The  

vast  majority  of  HD  viewers  are  expected  to  be  watching  your  TV  station’s  programs  on  HDTVs  with  screen  sizes  from  32”  to  42”  at  home.    This  supports  your  other  important  considerations  in  preparing  for  ATSC  M/H  and  HD  Hyperlocal  News,  where  your  TV  station’s  prime  ATSC  HD  channel’s  bandwidth  share  of  the  gross  19.39  Mbps  may  need  to  be  reduced  in  your  next  decade’s  TV  station  business  model.  The  affluent  families  with  55”  HDTVs  are  no  longer  your  primary  HD  target  audience.  You  no  longer  need  the  $35,000  HD  ENG  camcorders  and  the  $200,000  HD  Studio  camera  package!        

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HD  News  Set  at  WTVR  Richmond,  VA  (Nielsen  DMA  Market  #58)  equipped  with  JVC  GY-­‐HD250U  camcorders  mounted  in  highly  cost  effective  studio  configuration.  

HD  News  Studio  Camera  –  Double  duty  .  .  .  lower  capital  requirement?    If  you  still  need  to  convert  your  station’s  live  news  studio  to  HD,  seriously  consider  using  the  same  JVC  ProHD  camcorder  to  be  installed  with  the  fully  professional  studio  camera  kit,  directly  compatible  with  remote  control  standards,  robotics,  and  teleprompter  attachments.  And  the  HD-­‐SDI  output  is  studio  quality,  full  bandwidth  HD  video,  competitive  with  those  “high  end”  $100,000+  studio  cameras  at  a  fraction  of  the  price.    

Again,  this  promotes  a  high  level  of  commonality  in  your  HD  camera/camcorder  inventory  and  even  lower  initial  investments  and  lower  ongoing  operating  expenses,  driven  by  your  stations’  need  to  purchase  one  product  line  from  one  manufacturer,  without  compromising  on  the  HD  quality  delivered  to  the  home  audience,  and  remaining  highly  competitive  in  your  market.    

Low  Operating  Costs    This  is  a  difficult  area  to  predict,  as  it  involves  many  variables  outside  of  equipment,  systems  and  workflow  operations,  such  as  union  contracts  and  management  approach  to  ENG  and  live  news  on-­‐air.  ProHD  supports  efficiency  in  staffing  requirements,  reduces  ongoing  consumable  purchases  and  promotes  smaller  bandwidth  charges,  for  the  following  reasons:  

  Smaller  camcorder  size  (yet  shoulder  mount),  simpler  system  approach,  fewer  

workflow  steps  and  realtime  capability  makes  it  possible  to  reduce  total  ENG  and  newsroom  staffing.  

Reduces  ongoing  purchases  of  consumables,  such  as  video  tape  cassettes  and  VTRs,  and  eliminates  the  need  for  frequent  expansion  of  server  capacities  and  network  infra-­‐structure.  

The  low  19Mbps  bitrate  promotes  a  highly  efficient  use  of  any  return  or  contribution  link,  enabling  concurrent  carriage  of  additional  channel(s),  without  any  increase  in  ongoing  cost  of  leased  fiber  or  microwave  path.  

 Metro-­‐centric  Competitive  Strategy  .  .  .      You  desire  even  higher  audience  share  for  your  newscasts,  your  primary  road  to  higher  profitability  in  dollar  terms.  And,  you  want  lower  cost  of  investment  and  operations.  A  higher  audience  share  for  local  newscasts  is  a  competitive  function  of  (i)  better  content,  (ii)  more  likeable  talent  and  (iii)  higher  quality  presentation,  let’s  say,  in  reasonably  equal  measures.  You  miss  out  on  one,  and  the  excellence  of  the  remaining  two  may  not  matter.  You  need  all  three.  

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Miami  Dolphins  using  ProHD  Studio  Camera  in  its  Game  Day  Live  coverage,  and  ProHD  Camcorders  for  roaming  interviews.  

The  competitive  advantages  for  the  #1  TV  station  for  news  in  a  given  market  are  usually  small,  supporting  an  attack  (or  defending  an  attack)  using  new  cost  effective  HD  technology  must  be  considered  to  be  part  of  any  larger  competitive  strategy.  

 Any  delay  in  your  live  HD  news  and  ENG  implementation  in  2010  will  cause  your  station  to  competitively  fall  behind  the  other  stations  in  your  market,  causing  you  to  be  on  the  defensive  and  making  it  very  difficult  (and  probably  costly)  to  restore  your  competitive  position.  Don’t  fall  behind  .  .  .  you  really  need  to  make  your  decision  now  to  start  on  the  live  HD  news  and  ENG  track  for  2010  implementation,  and  do  so  from  a  fully  informed  position.  JVC’s  ProHD  GY-­‐HM790  and  GY-­‐HM700  camera/camcorders  will  support  your  HD  strategy  for  news,  Metro-­‐centric  content  and  future  M/H  services.    

     

A  New  TV  Broadcast  Business  Model  and  the  “common  sense”  Engineering  Director    

The  NEW  TV  Broadcast  Business  Model  considers:    

More  local  TV  news  in  HD  –  Live  Studio  and  Live  ENG   Adding  Hyperlocal  news  coverage  in  HD  and  SD   Expanding  local  news  to  Metro-­‐centric  coverage   Re-­‐purpose  all  HD  and  SD  material  for  ATSC  M/H   Requiring  more  video  stories  from  more  sources   Requiring  more  operational  HD  camcorders   Requiring  highly  efficient  work  flow  and  news  operations    

 Just  a  couple  of  years  ago,  it  took  real  guts  for  a  Top-­‐100  TV  station’s  Director  of  Engineering  or  Chief  Engineer  to  recommend  investing  in  a  dozen  or  two  JVC  ProHD  camcorders  costing  just  half  (or  even  less  than  half)  of  the  cost  of  the  “high  end”  Ikegami,  Panasonic  or  Sony  HD  camcorders.  Not  so  today!  With  ProHD  camcorders  and  studio  cameras  providing  market  leading  live  HD  news  in  more  and  more  TV  stations  coast-­‐to-­‐coast,  ProHD  has  established  itself  to  be  the  most  popular  HD  studio  camera  and  HD  ENG  camcorder  system  family  in  2009.      And  don’t  forget  flexibility:  If  your  station  spends  millions  on  HD  news  transition  and  live  HD  ENG  implementation,  you  probably  have  to  live  with  that  decision  for  many  years  before  additional  capital  becomes  available.  However,  as  an  example,  if  you  spend  “a  lot  less”  in  2010,  you  may  “buy”  flexibility  to  adjust  and  re-­‐direct  as  you  experience  the  new  realities  of  the  local  news  economics  as  your  local  market  dynamics  change  over  the  years.        

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Apple’s  MacBook  Pro  is  an  ideal  HD  laptop  editor  for  ENG  and  EFP,  relying  on  the  Final  Cut  Pro  application  software  and  the  ability  to  edit  directly  from  the  SDHC  card,  removed  from  the  camcorder  and  inserted  into  Express  Slot  Adapter  in  the  MacBook  Pro,  to  realize  the  very  fast  HD  ENG  workflow  to  air.  

Partnering  with  leading  news  editors  and  servers    The  ProHD  format  is  supported  by  all  major  suppliers  of  editing  and  server  systems,  including  Apple,  Avid,  Grass  Valley  and  Omneon.  Apple?  Yes,  Apple  has  become  a  leading  supplier  of  professional  video  editing  software  through  their  Final  Cut  Pro  (or  FCP)  applications,  running  on  Apple  MacBook  Pro  laptops  and  Mac  desktops,  networking  seamlessly  between  the  ENG  world,  your  news  room  and  play-­‐out  servers  utilizing  the  ProHD  format  to  provide  Fast  Workflow,  High  HD  Picture  Quality,  Affordable  Investment  and  Low  Operating  Costs.  A  winning  combination  indeed.      Once  you  decide  to  go  HD  news,  then  equipment  selection  is  governed  by  the  products  available  (and  working  as  a  system)  at  that  time.  With  the  ever  advancing  state  of  the  consumer  electronics  technologies  and  the  availability  of  consumer  HD  camcorders  for  less  than  $500,  and  high-­‐end  consumer  models  for  under  $1,000,  it  is  even  more  essential  that  your  local  news  presentation  to  your  home  audience  be  all  HD,  and  very  soon.  But  it  is  difficult  to  justify  spending  $40,000  or  more  each  for  professional  HD  ENG  camcorders  with  lenses  for  the  news  department  these  days.  This  Report  may  clarify  this  and  other  choices  for  your  management  team,  and,  perhaps,  be  great  news  for  your  CFO.      

ProHD  Super-­‐compression  at  35  Mbps  VBR:  Cost  Effective  excellence  in  HD  Field  Production    ProHD  is  not  only  praised  for  its  super-­‐compressed  yet  exceptional  full  HD  bandwidth  ENG  image  quality  at  19  Mbps,  but  now  also  for  the  EX  compatible  35  Mbps  super-­‐compression,  still  producing  small  video  files  but  with  really  big  image  performance.  Whether  your  station  format  is  1080i  or  720p,  all  of  the  new  ProHD  camcorders  are  the  ideal  HD  EFP  acquisition  tools  to  produce  local  commercials  and  special  interest  stories  in  addition  to  shooting  stunning  ENG  picture  quality  “backhauled”  to  the  news  room  on  SDHC  or  SxS  memory  cards.          The  ProHD  19  Mbps  super-­‐compression  is  a  CBR-­‐based  (Constant  Bit  Rate)  stream,  assigning  a  constant  (same)  bitrate  to  each  group  of  pictures,  while  the  ProHD  35  Mbps  super-­‐compression  is  a  VBR-­‐based  (Variable  Bit  Rate)  stream,  varying  the  bitrate  for  each  group  of  pictures  according  to  the  complexity  of  each  group.    

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 Compare  JVC  ProHD-­‐35  with  Panasonic  AVC-­‐Intra:    Video  Compression  Type  

Bandwidth  Quantizing   Remarks  

JVC  ProHD-­‐35  (HQ)  (MPEG-­‐2  long  GOP      35  Mbps)  

1980x1080  1280x720  8-­‐bit  depth  

Long  GOP  and  VBR  (Variable  Bit  Rate)  compression,  and  full  HD  bandwidth,  make  ProHD-­‐35’s  encoder  match  if  not  exceed  video  codec  performance  of  AVC-­‐I  100.  COMPARE  ProHD  at  35  Mbps  with  Panasonic  at  111  Mbps.  

Panasonic  AVC-­‐I  50  (AVC  Intra  54  Mbps)  

1440x1080  960x720  10-­‐bit  depth  

Same  bandwidth  sub-­‐sampling  as  DVCPRO-­‐HD  introduced  in  2000.  The  better  10-­‐bit  depth  (8-­‐bit  for  DVCPRO-­‐HD)  is  not  material  at  this  limiting  intra-­‐frame  bitrate.  10-­‐year  old  video  performance  nearly  identical  to  DVCPRO-­‐HD.    

Panasonic  AVC-­‐I  100  (AVC  Intra  111  Mbps)  

1980x1080  1280x720  10-­‐bit  depth  

Very  good  Intra-­‐frame  compression.  Overkill  for  TV  Station  HD  ENG  and  EFP.  Compressed  bitrate  of  111  Mbps  is  3x  that  of  ProHD-­‐35,  and  too  high  for  efficient  and  cost  effective  operations.  P2  memory  cards  cost  more  than  $1,000  per  hour  of  storage  compared  with  less  than  $200  per  hour  of  ProHD-­‐35  storage.    

 The  Bottom  (Live  HD  ENG)  Line:    AVC-­‐I  100  bitrate  of  111  Mbps  is  far  too  high  (even  AVC-­‐I  50  at  54  Mbps  is  too  high)  for  any  HD  ENG  LIVE  backhaul  over  microwave,  utilizing  any  AVC-­‐I  compressed  stream  out  of  the  Panasonic  camcorder.  Such  backhaul  really  requires  a  separate  ENG  Van-­‐based  HD  encoder,  accepting  HD-­‐SDI  input  and  supplying  an  ASI  out  with  a  less  than  20  Mbps  HD  stream  to  the  microwave  TX  unit,  or,  alternative,  connect  the  camcorder’s  HD  SDI  directly  to  the  microwave  unit’s  built-­‐in  encoder.  Thus,  for  HD  ENG  LIVE  applications,  the  AVC-­‐I  compression  (whether  100  or  50)  is  NOT  applicable.      

ProHD  LoLux  gets  the  difficult  night  shot    

LoLux  is  a  special  mode  which  increases  the  camera  front  end  gain  in  selectable  steps  from  24dB  up  to  48dB,  and  it  is  enabled  on  both  the  GY-­‐HM700  and  the  GY-­‐HM790  when  purchased  directly  from  JVC’s  Broadcast  Sales  Division.  Low  light  performance  is  one  of  the  key  factors  for  quality  video.  The  LoLux  ensures  superior  sensitivity,  resulting  in  clear  images  with  precise  colors  even  in  low  light.        

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Master Control

ATSC Encode 19.39 Mbps

DTV TX

TV News Studio Live On the Air GY-HM790 in Studio Configuration

HD-SDI

Local  HDTV  News  can  bring  the  highest  image  quality  of  any  delivery  system  to  the  home  audience.  The  ONLY  lossy  stage  from  the  live  HD  camera  output  to  the  home  HD  display  input  is  the  ATSC  codec  process.  A  great  opportunity!  

 

Preserving  the  Ultimate  Live  HD  to-­‐the-­‐Home  Delivery  Chain  

The  shortest  path  between  two  points  is  a  straight  line!  That  says  it  all.  The  ATSC  delivery  over  the  air  directly  to  the  home  ATSC  tuner-­‐fitted  HD  display  is  the  highest  quality  consumer  level  HD  delivery  path  available,  bar  none.  Not  even  the  Blue-­‐ray  Discs  may  be  as  good,  with  all  its  multi-­‐generational  authoring  and  processing,  when  compared  with  a  TV  station’s  live  HD  studio  camera  shots  sent  over  the  air  directly  to  the  home  viewer’s  ATSC  HD  set.  

                                     

A  live  news  studio  HD  camera  supplying  HD-­‐SDI  through  master  control  directly  to  the  ATSC  encoder,  then  linked  to  the  transmitter,  8VSB  modulated,  and  beamed  to  the  home  without  any  server  compression,  with  no  video  tape  generation  loss,  no  contribution  chain  artifacts.  Only  encoded/decoded  once  with  ATSC!      Try  shooting  in  the  field  to  SDHC  memory  cards,  using  35  Mbps  ProHD  HQ  compression,  and  play  back  the  first  generation  (decoded  to  HD-­‐SDI)  OTA  over  your  DTV  channel.  You’ll  be  surprised  of  the  network  image  quality  presented  to  the  home  audience.      Compromising  your  great  local  HD  news  opportunity  by  delivering  SD  ENG  (or  mediocre  HD)  is  a  sure  way  to  lose  audience  share  to  your  competitors.      

Live  HD  ENG  makes  you  highly  competitive  .  .  .    ProHD  makes  your  HD  News  highly  cost  effective  .  .  .  

     

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What  is  ProHD?  

               

     

   

 

What  is  ProHD?  ProHD  is  an  integrated  family  of  new  HD  cameras,  camcorders  and  system  components,  designed  for  professional  television,  with  emphasis  on  the  competitive  local  news  environment,  delivering  unprecedented  HD  format  and  solid  state  recording  flexibility  through  a  highly  attractive  performance-­‐price  ratio.      

GY-­‐HM100  

GY-­‐HM790  

GY-­‐HM790  Studio  

GY-­‐HM100  

GY-­‐HM700  

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ProHD  On-­‐Board  Recording  Exclusive:  HD  Format  AND  Solid  State  Media  Choices!    

ProHD  now  includes  the  XDCAM  EX  HD  formats  .  .  .  Record  on  SxS  professional  memory  cards  OR  (better  yet)  on  SDHC  high  grade  high  capacity  economical  memory  cards  

 JVC  and  Sony  have  joined  forces  to  combine  the  original  ProHD  720p60  with  the  EX  .MP4  18,  25  and  35Mbps  in  the  new  expanded  ProHD  format  family,  and  to  support  Sony’s  SxS  solid  state  flash  memory  cards  in  addition  to  JVC’s  own  recently  available  SDHC  dual-­‐slot  integrated  memory  card  recording  sub-­‐system.    All  three  of  the  GY-­‐HM100,  GY-­‐HM700  and  GY-­‐HM790  camcorders  now  support  all  

major  HD  signal  formats  including  1920  x  1080,  1440  x  1080  and  1280  x  720.  

35Mbps   25Mbps   19Mbps  1920  x  1080/60i   1440  x  1080/60i   1280  x  720/60p  

1920  x  1080/50i   1440  x  1080/50i   1280  x  720/50p  

1920  x  1080/30p     1280  x  720/30p  

1920  x  1080/25p     1280  x  720/25p  

1920  x  1080/24p     1280  x  720/24p  

1440  x  1080/60i  (.mov  only)      1440  x  1080/50i  (.mov  only)      1280  x  720/60p    

 

1280  x  720/50p      1280  x  720/30p      1280  x  720/25p      1280  x  720/24p       ProHD  now  means  exceptional  flexibility,  recording  any  of  the  above  HD  formats  in  realtime  on  the  SxS  memory  cards  (GY-­‐HM700  and  GY-­‐HM790  only,  requires  the  optional  SxS  Docking  Recorder  KA-­‐MR100G)  or  on  the  fully  integrated  dual  slot  SDHC  memory  card  recorder,  a  built-­‐in  feature  on  all  three  of  the  GY-­‐HM100,  GY-­‐HM700  and  the  GY-­‐HM790  camcorders.      

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Professional  Flash  Memory  Storage  Media  (And  now  cheaper  than  tape  cassettes)    Secure  Digital  High  Capacity  (SDHC)  memory  cards  are  widely  available  around  the  world,  currently  in  capacities  up  to  32GB.  Several  64GB  SDXC  (X  =  extended)  cards  are  now  being  brought  to  market,  but,  if  you  need  1  hour+  storage  per  card,  then  the  32GB  remains  the  cost  effective  high  capacity  SD  card  in  2010.  The  ProHD  camcorders  (GY-­‐HM100,  GY-­‐HM700  and  GY-­‐HM790)  each  provides  2  memory  card  slots,  totalling  64GB  of  on-­‐board  removable  storage  for  up  to  6  hours  of  continuous  recording.  Unlike  the  purpose-­‐designed  relatively  expensive  SxS  and  P2  media,  SDHC  per  hour  cost  (at  19  Mbps  ProHD)  is  actually  less  than  professional  video  tape  (DVCPRO-­‐HD),  creating  the  first  practical  solid  state  solution  to  physical  archive  on  flash  RAM  on-­‐the-­‐shelf.      

32GB  Memory  Card  Type  

Street  Price  

Street  Price  

per  Hour  

Time  Capacity  Hi  Bitrate  

Time  Capacity  Lo  Bitrate  

Sony  brand  SxS  SBP-­‐32   $800   $500/Hi  

$267/Lo  1.6  hours  @  35Mbps  

3  hours  @  19Mbps  

Panasonic  P2  E-­‐series   $570   $1,140/Hi  

$570/Lo  0.5  hour  

@  100Mbps  1  hour  

@  50Mbps  

JVC  ProHD  SDHC    Class  6  &  10  Brand  Name  

$150  Class  6  $300  Class  10  

$94/Hi  $50/Lo  $186/Hi  $100/Lo  

1.6  hours  @  35Mbps  

3  hours  @  19Mbps  

Panasonic  DVCPRO-­‐HD-­‐LP  Tape  Cassette  

$105   $52   Same  as  Lo  Bps  

2  hours  @  100Mbps  

8GB  Memory  Card  Type          

 

JVC  ProHD  SDHC  Class  6  Brand  Name  

$24   $60/Hi  $32/LO  

0.4  hours  @  35Mbps  

0.75  hours  @  19Mbps  

Table  compares  cost  per  hour  of  storage  amongst  leading  HD  camcorder  suppliers,  and  with  a  typical  HD  long  playing  tape  cassette.  Note  that  JVC  ProHD  beats  the  HD  tape  cassette  cost  per  hour  using  32GB  SDHC  Class  6  with  19Mbps  compression,  and  “by  a  mile”  using  8GB  SDHC.  JVC  recommends  SDHC  Class  10  cards  for  ProHD  HQ  35  Mbps  recording.  (Prices  and  performance  found  by  internet  search  on  March  30,  2010)  

 JVC  is  the  first  HD  camcorder  manufacturer  to  have  offered  native  file  professional  HD  format  recording  on  SDHC  memory  cards.  

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Super-­‐fast  SxS  Pro  is  now  ProHD  .  .  .  But,  when  is  SxS  necessary?    

SxS  is  super-­‐fast  flash  memory,  purpose-­‐designed  for  the  latest  HD  camcorders  and  the  non-­‐linear  workstation-­‐oriented  environment,  providing  extremely  fast  clip  transfer  to  any  PC  or  Mac  using  the  PCI-­‐Express  slot  interface  fitted  on  all  newer  laptops,  and  available  by  PCI-­‐Express  expansion  card  on  desktop  workstations.  The  PCI  Express  bus  is  the  new  PCI  standard  with  a  theoretical  write  or  read  speed  of  250MB/s,  nearly  twice  as  fast  as  the  older  legacy  PCMCIA  PC  card  at  133MB/s.    SxS  cards  offer  effective  read  and  write  speeds  up  to  800Mbps  (100MB/s),  about  twice  as  fast  as  the  competitive  legacy  P2  cards  using  the  legacy  PC  card  bus  standard.  The  new  P2  cards  claim  a  higher  maximum  transfer  speed,  but  only  by  using  a  proprietary  P2  5-­‐card  docking  unit.    SxS  is  not  necessary  in  HD  ENG  applications,  but,  in  major  HD  field  productions  

where  very  fast  transfers  are  time  savers,  SxS  media  is  a  convenience.      

SxS  Product  Specification  

Interface   ExpressCard/34      PCI  Express  

Dimension   Approx.  34  x  5  x  75  mm  

Transfer  Speed   800Mbps  (100MB/s)  Max  read  speed  

Storage  Capacities   Recording  Times  (for  SxS  and  for  SDHC  capacities)  

8GB  (7.4)   35Mbps/25min      –  25Mbps/35min      –  19Mbps/50min  

16GB  (14.9)   35Mbps/50min    –    25Mbps/70min        –  19Mbps/100min  

32GB  (30)   35Mbps/100min  –  25Mbps/140min  –  19Mbps/200min      

Super-­‐economical  SDHC  is  also  ProHD  .  .  .  which  includes  Super-­‐Fast-­‐to-­‐Air  HD  ENG  workflow      Where  Super-­‐Fast-­‐Direct-­‐to-­‐Air  is  required,  editing  directly  off  the  super-­‐economical  SDHC  memory  card  without  the  need  to  transfer  is  the  way  to  go.  JVC  calls  it  DFA:  Direct  File  Access.            

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The  plastic  SDHC  sleeve  carrier  holds  3x  SDHC  cards  for  a  total  of  96GB,  with  a  capacity  of  up  to  10  hours  of  HD  ENG  clips  at  ProHD  19Mbps,  or  up  to  6  hours  of  HD  clips  at  ProHD  35Mbps,  at  a  total  street  price  as  low  as  about  $300.    That’s  about  $30  per  hour  “on  the  shelf”  for  19Mbps  material.  

   

Cost-­‐effective  Flash  Memory  Card  Archive    The  only  sensible  solid  state  “On-­‐the-­‐Shelf”  archive  approach  is  with  ProHD  and  SDHC,  offering  a  highly  cost  effective  approach  to  HD  ENG  raw  footage  archive.  JVC  has  designed  a  plastic  sleeve  carrier  which  holds  3  SDHC  cards  with  space  to  write  details  about  the  content.  3  of  the  32GB  cards  (total  of  96GB)  stores  up  to  600  minutes  (10  hours)  of  ProHD  HD  ENG  quality  (19Mbps).    Assuming  a  street  price  of  $100  per  32GB  brand-­‐name  SDHC  card,  the  total  cost  of  the  3x  SDHC  cards  and  carrier  is  about  $300  for  96GB,  for  storing  up  to  10  hours  of  HD  ENG  raw  material  “On-­‐the-­‐Shelf”,  or  $30  per  hour.      Compare  this  with  10  hours  of  typical  HD  video  tape  cassettes  (like  DVCPRO-­‐HD  Long  Playing  cassette),  the  cost  “On-­‐the-­‐Shelf”  is  nearly  twice  at  $57  per  hour.  And  one  must  consider  the  physical  space  requirement  of  SDHC  cards  vs.  tape  cassettes.  The  DVCPRO-­‐HD  LP  tape  cassette  has  a  physical  volume  of  about  16  cubic  inches,  as  compared  with  the  plastic  sleeve  carrier  of  about  2.5  cubic  inches,  indicating  that  (physically)  one  can  store  over  six  (6)  plastic  sleeve  carriers  in  the  space  of  one  (1)  DVCPRO-­‐HD  LP  tape  cassette.  BUT  when  you  compare  time  capacities,  it  becomes  really  exciting:  The  LP  cassette  holds  2  hours  of  DVCPRO-­‐HD  while  the  six  (6)  plastic  sleeve  carriers  (each  with  3x  SDHC  cards)  holds  60  hours  of  ProHD.  That’s  a  physical/time  capacity  ratio  of  30:1  in  ProHD’s  favor!                                                

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COMPARE      

Same  Physical  Storage  Volume  “On-­‐the-­‐Shelf”  

Six  (6)  ProHD  Plastic  Sleeve  Carrier  

Holds  18x  32GB  SDHC  cards  About  60  Hours  

ProHD  Time  Capacity  

One  (1)  DVCPRO  HD  126  XL  Tape  Cassette  

About  2  Hours  HD  Time  Capacity  

Use  SDHC  to  “back  up”  SANs  and  servers.  Even  with  TBs  of  SAN  or  server  storage  with  a  commitment  to  on-­‐line  disk-­‐array  long  term  storage,  it  is  still  essential  with  certain  material  to  provide  “On-­‐the-­‐Shelf”  archive/back-­‐up.  SDHC  cards  are  ideal  for  such  use,  in  terms  of  both  physical  space  and  media  costs.  We  do  not  mean  to  transfer  from  SANs  and  servers  to  SDHC  cards,  but,  after  any  transfer  from  SDHC  to  SANs  and  servers  for  news  room  editing  and  air  play,  to  place  the  recorded  SDHC  cards  as  “on-­‐the-­‐shelf  back-­‐up  physical  archive”  rather  than  to  erase  and  recycle  the  cards.                                      

Native  File  (Fast-­‐to-­‐Air)  Acquisition  Immediate  editing  in  Final  Cut  Pro  without  conversion    All  three  of  the  GY-­‐HM100,  GY-­‐HM700  and  GY-­‐HM790  camcorders  incorporate  JVC’s  ProHD  Native  File  Recording  technology,  storing  video  in  a  Ready-­‐to-­‐Edit  file  format  (.mov)  on  the  SDHC  memory  card,  which  file  format  is  used  and  accessed  directly  by  Apple’s  Final  Cut  Pro  non-­‐linear  editing  system.    The  “.mov”  file  extension  indicates  a  QuickTime  container  for  a  video  clip  (including  audio)  which  is  proprietary  to  Apple’s  QuickTime.  The  ProHD  camcorders  wrap  the  MPEG-­‐2  compressed  video  stream  and  the  2  channels  of  uncompressed  digital  linear  PCM  audio  in  the  .mov  QuickTime  format.  This  enables  immediate  recognition  of  the  format  by  any  Final  Cut  Pro-­‐based  (FCP)  workstation  as  the  SDHC  media  is  plugged  into  the  workstation  through  appropriate  slot  or  interface,  and  to  accomplish  Ready-­‐to-­‐Edit  without  lossy  conversion  or  transcoding.    Except  for  complex  editing  of  35Mbps  material  requiring  multiple  (near-­‐concurrent)  rapid  media  access,  editing  is  accomplished  direct  from  the  SDHC  card  without  the  need  to  file  transfer.  HD  ENG  is  one  application  where  FCP  and  SDHC  join  ProHD  for  Fastest-­‐to-­‐Air  performance,  with  an  extremely  favourable  ROI  model.        

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 The  “.mp4”  file  format  is  a  industry-­‐wide  standard  developed  as  the  MPEG-­‐4  Part  14  by  ISO/IEC,  directly  based  upon  the  QuickTime  container  format.  MPEG-­‐4  Part  14  is  essentially  identical  to  the  .mov  format,  but  in  addition  specifies  support  for  other  MPEG  features.  Almost  any  kind  of  data  can  be  embedded  in  MPEG-­‐4  Part  14  included  the  widely-­‐supported  media  streams  of  MPEG-­‐4  AVC,  MPEG-­‐2  and  even  MPEG-­‐1.  The  ProHD-­‐SxS  recording  format  is  GOP-­‐based  MPEG-­‐2  compression  contained  in  .mp4  container  file.  The  SxS  workflow  takes  advantage  of  the  very  fast  transfer  capabilities  of  the  SxS  memory  card,  thus  the  SxS  does  not  generally  provide  for  Direct-­‐to-­‐Air  editing,  but  recommends  a  transfer  of  all  clips  from  the  SxS  to  the  editing  workstation  or  server  prior  to  editing.    

GY-­‐HM790  Solid  State  Media  Camcorder    The  NEW  GY-­‐HM790  combines  JVC’s  popular  shoulder  form  factor  with  a  new  level  of  performance  suitable  for  demanding  applications  in  HD  ENG  and  HD  Studio,  built  on  cutting  edge  solid  state  recording  technology  offering  the  choice  of  using  the  very  economical  and  widely  available  SDHC  memory  cards  or  the  extremely  fast  SxS    card  standard.  SxS  operation  requires  the  addition  of  the  KA-­‐MR100  camera-­‐back  SxS  Media  Recorder  between  the  camera  body  and    the  battery.      Some  of  the  GY-­‐HM790‘s  exciting  features  are:      

Patented  3-­‐CCD  optical  system  delivers  full  HD  resolution  

Full  in-­‐camera  4:4:4/4:2:2  processing  prior  to  encoding  

Full  bandwidth  4:2:2  HD-­‐SDI  output  and  built-­‐in  genlock  

Down-­‐converted  SDI  output  –  Live  or  Playback  

Full  support  of  1080i  and  720p,  as  well  as  480i  

Time  code  input/output  –  Pool  feed  input  

New  high  performance  Canon  14x  lens  included  

Records  to  dual  hot  swappable  SDHC  memory  cards  in  .mov  or  .mp4  

Professional  HD  recording  at  35,  25  or  19Mbps  in  .mov  or  .mp4  

Native  Final  Cut  Pro  format  –  Immediate  editing  

New  HiRes  LCOS  ”large  eye-­‐piece”  digital  viewfinder  (1.2  Mpixels)  

Patented  Focus  Assist  function  

Large  4.3-­‐inch  Flip  Out  LCD  monitor  

Uncompressed  LPCM  2-­‐Ch.  audio  recording  

USMSRP  $11,995  including  high  performance  Canon  14x  lens  

 

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A  new  68-­‐pin  Multi-­‐signal  Interface  Connector  available  at  the  rear  of  the  camera  body  provides  “clutter-­‐free”  connectivity  to  a  wide  selection  of  optional  attachments,  offering  the  ultimate  in  use  flexibility  and  versatility.  Except  for  the  studio  interface  module,  the  other  three  options  are  available  for  the  GY-­‐HM700  as  well.  

 

A  New  Level  of  HD  Camcorder  Flexibility                                                                                              

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TRIPLEX  Offset  Technology:  Full  Resolution  in  720p60  and  1080i60    

Both  the  GY-­‐HM700  and  GY-­‐HM790,  by  its  new  market-­‐leading  camera  front  end  processing  and  new  3-­‐CCD  1/3-­‐inch  optical  sensor  block,  now  output  full  resolution  in  both  720p59.94  and  1080i59.94.  JVC’s  new  and  advanced  ProHD  capture  technology  incorporating  a  new  patent-­‐pending  Adaptive  Pixel  Correlation  Technique  (APCT),  combined  with  TRIPLEX  Offset  Technology,  delivers  exceptional  resolving  power  in  both  720p  and  1080i,  comparable  to  cameras  with  larger  than  1/3-­‐inch  image  sensors.      The  highly  efficient  ProHD  form  of  H-­‐V  pixel  shift,  where  the  Blue  pixels’  sensor  array  is  shifted  ½  pixel  horizontally,  while  the  Red  pixels’  sensor  array  is  shifted  ½  pixel  vertically  (both  referenced  to  the  Green  array),  enables  recovery  of  additional  luminance  detail  between  the  photosites  of  each  pixel,  and,  by  applying  the  Adaptive  Pixel  Correlation  Technique,  achieves  a  remarkable  improvement  in  image  texture  and  resolving  power  at  1080i59.94.  Extensive  evaluation  of  the  GY-­‐HM790  proves  the  effectiveness  of  the  APCT  in  delivering  full  resolution  1920x1080,  through  a  large  improvement  in  the  MTF  (modulation  transfer  function)  at  higher  frequencies  by  the  APCT  determining  how  to  best  use  the  additional  samples  obtained  from  the  pixel  shift  (TRIPLEX  Offset  Technology).  

   The  TRIPLEX/APCT  action  differentiates  between  “object  directions”  in  high  frequency  areas  of  the  image,  to  the  extent  vertical,  horizontal,  diagonal  (left)  or  diagonal  (right),  and  then  applies  pixel  compensation  for  lost  pixels  in  high  frequency  areas.    See  resolution  chart  to  the  left,  where  V  =  vertical  object  direction,  D  =  diagonal  object  direction,  and  H  =  horizontal  object  direction.      Once  captured  in  full  resolution,  whether  selected  720p  or  1080i,  the  JVC  original  “Super-­‐Encoder”  encodes  at  user  selected  rates  at  19,  25  or  35Mbps.  This  JVC  proprietary  encoder  provides  recorded  images  of  exceptional  quality  in  MPEG-­‐2  GOP  format,  the  most  widely  accepted  broadcast  standard  compression  format,  supported  by  all  popular  editing  systems  and  broadcast  servers.  19  and  25Mbps  is  encoded  CBR  (Constant  Bit  Rate)  while  35Mbps  is  encoded  VBR  (Variable  Bit  Rate)  as  the  35Mbps  video  is  at  network  quality  level.      

 

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 Professional  Docking  SxS  Pro  Memory  Card  Media  Recorder    

The  KA-­‐MR100  SxS  Media  Recorder  docks  directly  to  the  GY-­‐HM700  and  GY-­‐HM790  Camcorder,  becoming  a  fully  integrated  part  of  the  camera,  recording  .mp4  media  files  to  a  SxS  memory  card  inserted  into  the  dedicated  SxS  slot.  Once  the  KA-­‐MR100  is  docked  to  the  GY-­‐HM790,  it  is  possible  to  record  simultaneously  to  the  SDHC  cards  AND  to  the  SxS  card,  either  (1)  both  recording  in  the  .mp4  file  format,  or  (2)  .mov  on  the  SDHC  and  .mp4  on  the  SxS.  This  way,  all  raw  field  material  is  automatically  backed  up,  enabling  the  erasure  of  the  footage  on  the  SxS  card  once  transferred  to  a  workstation  or  server  without  further  worries  about  backing  up,  as  the  RAW  archival  back-­‐up  is  automatically  provided  on  the  very  economical  SDHC  cards  ready  to  be  filed  away  “On-­‐the-­‐Shelf”.    

 

GY-­‐HM100  Solid  State  Media  Camcorder  The  ideal  camera  for  News  Reporters  &  Video  Journalists  

 The  GY-­‐HM100  is  the  compact  handheld  smaller  companion  of  the  GY-­‐HM700  and  GY-­‐HM790,  offering  features  and  broadcast  quality  performance  found  only  in  larger  and  more  expensive  models.      Seasoned  shooters  will  find  the  small  size  convenient  for  work  in  environments  where    larger                                                    

cameras  would  be  impractical,  while  producing  HD  material  which  can  be  easily  intercut  in  HD  News  and  HD  ENG  programs.  The  capability  to  record  to  dual  SDHC  memory  cards  in  the  standard  ProHD  file  formats  (.mov  &  .mp4)  in  35,  25  and  19Mbps  makes  this  high  performance  HD  camcorder  the  ideal  companion  to  the  larger  shoulder-­‐carried  GY-­‐HM700  and  GY-­‐HM790.  Outputs  include  HDMI,  easily  converted  to  HD-­‐SDI  by  external  device.    

LIBRE  Microwave  Camera-­‐back  System    JVC  partnered  with  BMS  to  create  the  LIBRE  ProHD  Microwave  Camera  System,  enabling  live  remote  (roving)    broadcasts  in  a  wireless  mode,  including  in  the  new  2GHz  BAS  reduced  12/8  MHz  channel  spectrum  in  full  HD  broadcast  quality  –  offering  freedom  from  cables  and  freedom  from  the  “customary  exorbitant  pricing”  normally  associated  with  camera-­‐back  microwave  systems.        

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 The  BMS  CT2200  Camera-­‐back  transmitter  mounts  fully  integrated  on  the  back  of  ProHD  camcorders,  accepting  pre-­‐compressed  HD  signal  from  the  camcorder’s  built-­‐in  broadcast-­‐quality  encoder,  thus  eliminating  the  need  for  the  microwave  transmitter  unit  to  include  an  expensive  internal  encoder.  ProHD’s  “microwave  secret”  is  the  HD  broadcast  quality  super-­‐encoder  outputting  full  HD  bandwidth  compressed  stream  at  just  19Mbps,  a  perfect  bitrate  for  the  COFDM  modulator  to  fit  into  the  8MHz  net  channel  bandwidth  in  BAS-­‐HD.      

 The  ultra-­‐portable,  high  performance  and  low  cost  DR2100  Diversity  Receiver  is  located  in  the  HD  ENG  Van  (or  at  other  fixed  or  semi-­‐fixed  location)  receiving  the  COFDM  microwave  signal  from  the  camera-­‐back  transmitter  with  perfect  HD  reproduction  in  line-­‐of-­‐sight  as  well  as  in  multi-­‐path  

conditions.  The  DR2100  encapsulates  the  HD  compressed  signal  in  ASI  and  supplies  the  ASI  directly  to  the  ENG  Van-­‐to-­‐TV  station  longer  range  microwave  link,  to  a  satellite  uplink  terminal,  or  to  a  fiber  optic  link.    

SxS  &  SDHC  solid  state  memory:  Interface  to  any  laptop,  any  desktop    All  newer  PCs  and  MACs  offer  multiple  USB  peripheral  interface  ports  as  standard,  with  laptops  a  minimum  of  two  (2)  ports  (but  often  3  or  4)  and  desktops  a  minimum  of  four  (4)  ports  (but  often  6  or  more).  Most  newer  laptops  (especially  the  higher  end  models)  offer  Express  Card  slot,  while  newer  desktops/towers  generally  offer  Express  Card  slots  as  an  option,  available  by  installing  a  PCI  Express  expansion  card  internally  and  the  with  connectivity  on  the  rear  of  the  computer.  Transfer  speeds  of  USB  and  Express  Bus  are:    USB2.0      60MB/s  (480Mbps)  theoretical  –  USB  practical  peak  is  significantly  less                                  The  SDHC  card  Class  6  has  a  sustained  transfer  speed  of  6MB/s  (48Mbps)    Express  Bus        250MB/s  theoretical  –  SxS  Card  practical  peak  is  800Mbps                                    

SxS  memory  card  only  fits  in  Express  Card  slot,  but  yields  by  far  the  fastest  sustained  clip  transfer  speed  at  up  to  100MB/s  (800Mbps).  SDHC  memory  card  Class  6  offers  a  sustained  transfer  speed  of  6MB/s  (48Mbps),  small  in  comparison  to  the  speeds  of  either  Express  Card  or  USB2.0  interface  (max.  60MB/s),  thus  SDHC  card  performs  equally  fast  whether  through  Express  Card  Adapter  or  USB2.0  Adapter.        

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WKRC-­‐TV  Cincinnati,  OH  (Nielsen  DMA  Market  #34)  opened  their  new  HD  news  studio  fitted  with  ProHD  GY-­‐HD250U  cameras  in  full  studio  configuration.  

ProHD  is:  Local  HD  Studio  Live!  TV  Stations  and  HD  Production  Facilities  install  ProHD  in  Studio  Camera  Configurations  for  broadcast  quality  HD  on  the  air      The  KA-­‐790  is  the  sturdy  (passive)  mechanical  studio  housing  which  enables  the  GY-­‐HM790  to  be  converted  into  a  professional  studio  camera  system.  The  necessary  signal  connections  (power,  genlock,  intercom,  prompter  etc.)  are  routed  directly  through  the  camera  body  itself,  through  the  industry  standard  26-­‐pin  multi-­‐core  connector  available  on  the  optional  rear-­‐mounted  studio  interface  module  (KA-­‐M790).  Full  remote  control  of  all  camera  

functions  is  available  through  a  range  of  optional  JVC  camera  remote  control  units,  or  added  to  an  existing  studio  camera  control  system  with  minimum  cabling.            

               

                   

           Why  ProHD  in  the  TV  Studio?    

Full  HD  broadcast  quality  

Extensive  Remote  Camera  Control  

Workflow  integration  with  HD  ENG  

Single  vendor  for  all  cameras  &  camcorders  

Highly  cost  effective  in  acquisition  and  in  operations  

 

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Higher  Ratings  Lower  Investment  

   

Smart  technical  choices:  Reduce  costs  AND  Win  more  viewers    The  purpose  of  this  Report  is  to  expose  the  virtues  of  ProHD,  a  highly  cost  effective  HD  ENG  camcorder  and  acquisition  system,  enabling  any  TV  station  to  quickly  and  professionally  convert  any  current  ENG  work  flow  to  HD  News  and  live  HD  ENG.    Yes  .  .  .  it  is  indeed  possible  to  transition  to  HD  news  including  live  HD  ENG,  achieve  highest  level  of  HD  competitiveness  in  your  local  market,  at  lowest  investment  and  lowest  ongoing  operating  costs.  JVC  would  like  to  show  you  how  with  ProHD.    Increase  the  top  line,  lowering  investment,  control  expenses  and  increase  the  bottom  line.  With  the  NTSC  turn  off  now  final,  and  with  the  consumer  HDTV  purchases  accelerating  even  in  this  tough  economy,  going  to  HD  news  and  live  HD  ENG  must  be  a  major  part  of  any  TV  station’s  strategy  in  winning  more  viewers.  The  status  quo  is  no  longer  acceptable.    And  the  in-­‐camera  processing  (and  output)  to  1080i60  is  the  best  in  the  industry,  through  the  TRIPLEX  and  Adaptive  Pixel  Correlation  Technique  technology,  giving  you  the  clear  choices  of  720p  or  1080i  each  with  HD  video  quality  and  fast  workflow  second  to  none.    The  2010  HD  news/HD  ENG  transition  is  about  the  realities  of  local  news  economics,  the  ability  of  seamlessly  adapting  HD  ENG  into  your  current  work  flow,  and  to  preserve  your  options  beyond  2010  to  respond  quickly  to  your  local  market  dynamics  and  changing  competition.  The  smart  technical  choices,  involving  lower  cost  acquisition  and  operation  while  maintaining  broadcast  quality  in  live  HD  ENG  coverage,  are  clearly  migrating  to  ProHD’s  winning  technology  offering  of  SDHC  and  SxS  Solid  State  Camcorders.              

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JVC’s  LIBRE  camera-­‐back  microwave  transmitter  shown  attached  to  a  GY-­‐HD250,  the  predecessor  camcorder  of  the  GY-­‐HM790.  LIBRE  also  fits  the  less  expensive  GY-­‐HM700.  

 

Live  HD  Remotes  =  2GHz  BAS  Relocation    Local  TV  news  success  and  audience  growth  mean  Live  HD  Remote  capability,  which  spells  2GHz  BAS  relocation.  What  is  2GHz  BAS  relocation?  Simplistically,  it  is  the  FCC-­‐mandated  relocation  of  the  current  licensed  broadcast  microwave  band  from  1990  -­‐  2110  MHz  to  new  channels  in  the  2025  -­‐  2110  MHz  band.  The  seven  current  17  and  18  MHz  channels  will  be  migrated  to  seven  new  12  MHz  channels,  thereby  saving  about  35MHz  of  spectrum  for  other  (non-­‐broadcast)  use.    But  new  digital  microwave  technology  utilizes  COFDM  multi-­‐carrier  transmitter,  which  enables  non-­‐line-­‐of-­‐sight  links  (multi-­‐path)  in  metro  areas  and  in  special  events  coverage,  coupled  with  a  QAM  modulation  scheme.  Cable  television  is  using  64-­‐QAM  and  256-­‐QAM  on  single  carriers  to  pack  hundreds  of  SD  &  HD  TV  channels  on  one  coaxial  cable.  The  higher  the  QAM  number,  the  higher  the  bitrate  transmission  capability  over  a  given  bandwidth,  but,  as  the  QAM  number  is  increased,  the  receiver  input  requires  an  ever  stronger  signal  (higher  SNR)  to  reliably  decode  the  modulation.  It  is  a  trade-­‐off  between  higher  bitrates  and  shorter  distances  in  the  HD  ENG  microwave  world.  256-­‐QAM  is  easily  done  through  a  fiber  or  coaxial  cable,  as  it’s  a  controlled  wired  transmission  medium,  but  256-­‐QAM  is  very  difficult  in  HD  ENG  wireless  applications,  as  microwave  camera-­‐backs  don’t  have  enough  TX  power  and  need  to  use  omni-­‐directional  whip  antennas  for  the  camera-­‐back  TX  unit  as  well  as  for  the  RX  unit  (a  requirement  for  dynamic  multi-­‐path  “roving”  performance),  generally  resulting  in  unreliable  link  for  256-­‐QAM.  64-­‐QAM  is  good,  but  16QAM  is  the  best  compromise  for  BAS,  which  requires  less  than  21Mbps  to  work.  ProHD  offers  19  .  .    a  perfect  match!    From  17/18MHz  channels  down  to  12MHz?  The  2GHz  BAS  relocation  reduces  channel  bandwidth  to  12MHz.  Can  12MHz  do  the  job?  For  SD  links,  12MHz  is  ample  bandwidth,  even  to  provide  reliable  two  channels  of  6MHz  each  within  the  12MHz  channel  for  SD  service.  But  with  COFDM,  you  run  into  a  problem  called  “spectral  regrowth”  of  the  large  number  of  carriers  within  a  single  channel  with  COFDM  transmission,  causing  adjacent  channel  interference  due  to  the  out-­‐of-­‐channel  spectral  regrowth.  The  solution  is  to  limit  the  actual  COFDM  bandwidth  to  8MHz  within  the  12MHz  channel,  providing  for  guard  bands  of  2MHz  on  each  side.  Thus  the  effective  COFDM/QAM  channel  bandwidth  becomes  only  8MHz  in  the  relocated  2GHz  band  (referred  to  as  8MHz  pedestal),  with  the  following  performance  limitations:    

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 The  table  above  gives  typical  guideline  numbers.  There  are  a  number  of  modulation  variables  including  Code  Rate/FEC  and  Guard  Interval,  coupled  with  maximum  transmitter  output  power  in  various  modes,  to  ultimately  determine  reliable  LIVE  range.    

Easy  Microwave  =  First-­‐to-­‐Air    In  addition  to  the  HD  camcorder-­‐to-­‐ENG  Van  microwave  link,  the  TV  Station  must  even  more  importantly  consider  how  to  cost  effectively  and  easily  accomplish  the  HD  microwave  link  back  to  the  TV  studio  from  the  ENG  Van,  as  this  is  an  essential  service  every  day  in  the  First-­‐to-­‐Air  quest.  Again,  ProHD  provides  an  easy  solution  through  the  ability  to  interface  and  use  many  existing  ENG  Van-­‐to-­‐Studio  links.      The  key  is  the  presence  of  an  existing  ASI  input  in  the  current  digital  microwave  transmitter  in  the  ENG  Van,  accepting  a  compressed  MPEG-­‐2  digital  video  signal  within  the  ASI  interface  format.  The  Super  Encoder  in  the  ProHD  camcorder  provides  a  very  high  quality  compressed  HD  transport  stream  through  the  optional  ASI  camera  output  to  the  microwave  transmitter/modulator,  eliminating  the  need  to  purchase  a  new  HD  encoder  or  to  purchase  a  whole  new  microwave  transmitter  with  a  (expensive)  built-­‐in  encoder.    HD  ENG  microwave:  Digital  is  in  -­‐-­‐  analog  is  out  (No  surprise  there!)  Under  the  2GHz  BAS  Relocation  program,  the  existing  ENG  (analog)  microwave  is  replaced  (generally)  with  a  new  digital  microwave  compliant  with  the  new  2GHz  BAS  regulations,  at  little  or  no  cost  to  the  TV  station  for  comparable  facilities,  which  generally  excludes  HD  capabilities.  BUT  not  to  worry,  as  the  signal  input  options  to  the  new  ENG  Van-­‐based  digital  microwave  transmitters  include  DVB-­‐ASI,  enabling  the  highly  cost  effective  approach  of  supplying  the  pre-­‐compressed  19Mbps  ProHD  signal  over  the  optional  ASI  camera  output,  to  the  DVB-­‐ASI  input  of  the  microwave  transmitter.  

MODULATION  Max  Bit  Rate  

25MHz  

Max  Bit  Rate  

12MHz  

Max  Bit  Rate  8MHz  

Carrier-­‐to-­‐Noise  Threshold  

QPSK   32  Mbps   17  Mbps   10  Mbps   10dB  16-­‐QAM   64  Mbps   30  Mbps   21  Mbps   17dB  

64-­‐QAM   65  Mbps   46  Mbps   31  Mbps   23dB    

Table  shows  approx.  max  bitrates  for  microwave  channels  with  25,  12  and  8MHz  bandwidth,  using  COFDM  and  QPSK/QAM  modulation  schemes.  2GHz  BAS  relocation  provides  for  new  12MHz  channel  width,  but  recommends  8MHz  “pedestal”  digital  modulation  bandwidth  when  using  COFDM  due  to  sideband  re-­‐growth  adjacent  channel  interference.  Note  the  21Mbps  in  the  8MHz  column.  ProHD’s  MPEG-­‐2  TS  (Transport  Stream)  over  1394  (and  optional  ASI)  is  19.7Mbps,  the  only  HD  camcorder  able  to  supply  a  TS  within  the  21Mbps  limit  for  reliable  16-­‐QAM  link  performance  through  the  8MHz  pedestal  bandwidth.  

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The  built-­‐in  HD  Super  Encoder  performs  comparable  to  a  stand-­‐alone  broadcast  quality  HD  MPEG-­‐2  encoder  costing  upwards  of  $15,000,  yet  the  complete  ProHD  camcorder  (GY-­‐HM700)  carries  a  US  list  price  of  just  $7,995  (with  standard  lens).  This  testifies  to  JVC’s  broad  experience  in  video  CODEC  design.  Just  look  at  JVC’s  1U  stand-­‐alone  rack  mountable  HD  MPEG-­‐2  broadcast  quality  encoder  DM-­‐JV600U.    JVC’s  ProHD  GY-­‐HM700  and  GY-­‐HM790  are  the  only  HD  camcorders  (bar  none,  as  of  March  2010)  capable  of  delivering  a  broadcast  quality  native  full  bandwidth  1280x720p60  compressed  TS  out  over  1394  AND  optional  ASI  at  a  bitrate  of  less  than  21Mbps,  enabling  robust  16-­‐QAM  microwave  link  performance  over  8MHz  bandwidth.      

Live  HD  ENG  backhaul  to  TV  Station    We  have  established  that  we  can  get  live  HD  talking  head  or  action  back  to  the  ENG  Van  by  camera-­‐back  microwave,  or,  as  we  see  below,  coax  wired  from  the  camcorder  back  to  the  ENG  Van.  In  many  Top-­‐100  Markets,  backhaul  from  ENG  Van  to  TV  station/Studio  is  in  some  cases  a  “double  haul”  from  the  ENG  Van  (or  even  ENG  Traffic  helicopter)  to  one  of  several  regional  microwave  receiving/relay  stations,  using  2GHz  from  the  ENG  Van  to  the  receiving/relay  station,  and  7GHz  from  the  relay  station  back  to  the  TV  Station/Studio.  Alternatively,  some  microwave  links  from  relay  stations  to  TV  Station/Studio  are  being  replaced  by  fiber  lines  and  (compressed)  HD-­‐over-­‐IP  links.    How  do  you  get  the  LIVE  19Mbps  TS  from  the  ProHD  camcorder  to  the  ENG  Van?    

   

Microwave TX & Modulator

JVC GY-HM790 or GY-HM700

ASI Input or HD SDI Input if built-in encoder

ASI Output or HD-SDI Output

COAX WIRED

You  just  saved  up  to  $15,000  (typical  MPEG-­‐2  HD  encoder  cost  for  the  ENG  Van)  by  using  the  built-­‐in  HD  Super  Encoder  in  the  ProHD  camcorder  AND  the  optional  ASI  output  camera-­‐back  module.  Your  newer  digital-­‐ready  microwave  transmitters  in  your  ENG  Vans  may  already  provide  the  ASI  input,  and  may  be  capable  of  relaying  19Mbps  real-­‐time  back  to  the  TV  station.  Easy  microwave!

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 The  BMS  Microwave  Camera-­‐back  unit  (LIBRE  Transmitter)  accepts  the  1394  output  from  the  camcorder  (MPEG-­‐2  TS  at  19Mbps),  modulates  16-­‐QAM  (or  64-­‐QAM)  and  transmits  COFDM  in  the  2GHz  microwave  band  (12MHz  channel  with  the  8MHz  pedestal  and  guard  bands)  to  the  ENG  Van,  where  a  matching  BMS  Microwave  Diversity  Receiver  (LIBRE  Receiver)  decodes  the  modulation  and  formats  the  MPEG-­‐2  TS  at  19Mbps  to  ASI  output,  which  is  then  supplied  to  your  existing  (or  new)  digital  Eng  Van-­‐to-­‐Studio  microwave  transmitter’s  ASI  input.  You  have  eliminated  the  need  for  that  $15,000  HD  encoder  rack  unit  in  the  ENG  Van,  and  your  news  master  control  receives  a  live,  broadcast  quality  full  bandwidth  native  1280x720p60  signal  (or  1920x1080i60).  Easy  microwave!    

                   

IEEE-1394 (MPEG-2 TS 19Mbps)

Microwave TX & Modulator

ASI Input ASI Output

ProHD LIBRE Microwave Camera-back

TX Unit by BMS

Diversity Whip Antennas

ProHD LIBRE Microwave Diversity RX Unit by BMS

Diversity Whip Antenna Inputs

MICROWAVE WIRELESS

You  just  saved  up  to  $15,000  again  (typical  HD  encoder  cost  for  the  ENG  Van)  by  using  the  built-­‐in  HD  Super  Encoder  in  the  ProHD  camcorder.  The  highly  cost  effective  BMS  camera-­‐back  TX  unit  does  not  need  a  (expensive)  built-­‐in  HD  encoder,  as  it  takes  in  the  compressed  19Mbps  HD  stream  from  the  camcorder.  Easy  microwave!  

JVC GY-HM790 or GY-HM700

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Work  flow  options  inside  the  ENG  Van:    

   Operational  flexibility  of  the  ProHD  ENG  System  includes  not  only  the  ENG  Van  work  flow,  but  also  the  work  flow  within  TV  station  infra-­‐structure,  striving  for  an  easy  conversion  from  the  SD  environment  to  HD  and  for  labor-­‐saving  and  cost  effective  work  flow.  The  ingest  of  ProHD  from  the  field  is  uncomplicated,  whether  attaching  field  hardware  or  by  wireless  microwave,  and  whether  going  direct-­‐to-­‐air,  to  news  department  edit  bays  or  to  archive.    

Microwave TX & Modulator

ASI Input

LIBRE Microwave Diversity RX

ENG VAN WORK FLOW

(inside the Van)

ASI

LIVE -- ASI from ProHD Camcorder

1394-to-ASI Bridge

IEEE-1394 (MPEG-2 TS 19Mbps)

MacBook ProHD Editing Laptop

Edited Delayed -to-Air from Laptop

Playback Direct-to-Air No editing

Live-­‐to-­‐Air  is  at  the  core  of  the  ProHD  ENG  system,  utilizing  either  wired  coax  or  wireless  microwave  to  the  ENG  Van,  and  of  course  ENG  Van  to  TV  station  master  control  by  microwave.  In  addition,  the  MacBook  Pro  editing  laptop  enables  delayed  cut-­‐edited  stories  to  be  microwaved  to  the  TV  station  master  control  for  direct-­‐to-­‐air  purposes,  or  for  additional  editing  in  the  TV  stations  news  edit  bays.  

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Microwave RX & Demodulator

TV Station WORK FLOW

ASI

Memory cards from the field

ASI/1394-to-HD Bridge Miranda HD-Bridge DEC+

Direct-to-Air Master Control

HD-SDI

Ingest News Servers

News Automation News Edit Bays

ProHD On-line Archive

720p or 1080i

ASI

IEEE-1394 TS

In  the  ENG-­‐Live-­‐to-­‐Air  work  flow,  the  ProHD  live  feed  comes  in  over  microwave,  gets  decoded  to  HD-­‐SDI  in  the  ASI-­‐to-­‐HD  Bridge  (Miranda  HD-­‐Bridge  DEC+),  with  the  HD-­‐SDI  output  going  to  Air  through  Master  Control.  Simultaneously,  the  ASI  is  supplied  to  the  ASI-­‐I/O  capable  News  Servers  for  later  editing,  replay  and  archive.  All  ENG  material  is  brought  back  to  the  TV  station  on  SDHC  and/or  SxS  memory  cards  for  further  processing  and  archive.  

Work  flow  options  inside  the  TV  Station:  

 720p  or  1080i  TV  Station?  In  either  case,  ProHD  is  for  you.  HDTV  experts  agree  that  it  is  considerably  easier  technologically  (and  less  expensive)  to  cross  convert  from  720p  (progressive)  to  high  quality  1080i  (interlaced)  than  the  other  way  around.  If  your  station  is  in  the  1080i  camp,  then  you  have  the  option  to  (i)  do  all  of  your  HD  ENG  acquisition  and  microwave  transmission  in  the  ProHD  720p  format,  including  the  ingest  process  at  the  station,  and  then  convert  to  1080i  at  the  station,  or  (ii)  capture  and  microwave  in  the      

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GV EDIUS HD Editor

HD-SDI

Apple MAC Final Cut Pro w/ AJA Kona HD Card

AVID NewsCutter Adrenaline

HD-SDI

1394 TS

ASI

ProHD Ingest-to-NLE

1394 TS

The  HD  ENG  material  arrives  at  the  TV  station  2  ways:  (a)  Live/ENG  Van  by  microwave  (ASI),  OR  (b)  Recorded  on  SDHC  and/or  SxS  memory  cards  delivered  from  the  field.  Ingest  is  by  1394,  USB,  Express  Bus  or  by  HD-­‐SDI.  The  brands  featured  here  (Grass  Valley  EDIUS,  Avid  NewsCutter  and  Apple  FCP)  are  just  three  of  a  number  of  turnkey  NLE  systems  delivering  ProHD  capable  broadcast  oriented  workstations.    

Memory Cards from the field in

Express Card Slot

or Adapter

ProHD  1080i  format.  Either  way,  at  the  station,  the  microwave  receiver  will  output  the  ASI  (720p  or  1080i)  to  the  ASI-­‐to-­‐HD  Bridge  and  supply  a  fully  1920x1080i60  or  1280x720p60  compliant  HD-­‐SDI  with  embedded  audio  and  time  code  out  of  the  Bridge  to  your  existing  station  infra-­‐structure.  The  converted  or  original  1080i  will  blend  seamlessly  with  your  HD  news  set’s  1080i  camera  acquisition  in  your  routing  and  switching.    ProHD  compatible  TV  News-­‐oriented  Non-­‐linear  Editing  Systems:    

 File-­‐based  work  flow  inside  the  News  Automation  Server  System.  Once  your  ProHD  news  clips  (19  Mbps  and/or  35  Mbps)  are  delivered  to  the  TV  station  and  ingested  into  the  news  servers  and  NLE  workstations,  the  ProHD  ENG  system  has  done  its  job.  The  ProHD  clips  can  be  utilized  for  highly  attractive  low  bitrate  file-­‐based  work  flow,  but,  in  some  transitions,  it  may  make  sense  to  decode  ProHD  to  HD-­‐SDI  and  then  re-­‐encode  upon  ingest  to  the  native  HD  compressed  intra-­‐frame  format  of  the  news  edit  and  server      

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system,  if  this  will  better  support  your  existing  work  flow  and  accomplish  nearly  0  latency  on  play-­‐out  to  air.  If  you  are  currently  operating  NLEs  and/or  servers  with  the  DVCPRO-­‐HD  format,  then  re-­‐encoding  to  intra-­‐frame  DVCPRO-­‐HD  720p60  when  ingesting  is  an  option,  but  bear  in  mind  that  the  legacy  DVCPRO-­‐HD  codec  will  limit  horizontal  resolution  to  960  pixels  luminance  and  480  pixels  chrominance  (from  ProHD’s  1280  and  640  respectively).  Also,  the  gross  real-­‐time  bitrate  for  DVCPRO-­‐HD  is  about  120Mbps  including  overheads.    BITCENTRAL  supplies  TV  News  Automation  Production  and  Play-­‐out  Systems.  Bitcentral’s  “No  Barriers  Workflow”™  delivers  simplified,  non-­‐proprietary  solutions  to  content  producers.    Their  MOS-­‐enabled  Precis™  news  production  system  allows  JVC  ProHD  customers  to  use  whichever  non-­‐linear  editor  they  prefer  to  edit,  publish,  and  play-­‐out  ProHD  content  quickly  and  efficiently.    The  video  that  is  acquired  in  the  field  is  the  same  video  that  is  edited,  played-­‐out,  archived,  and  shared  with  other  stations  via  Oasis™.  Bitcentral  has  integrated  MAXedit™  browser-­‐based  craft  editing  within  the  Precis  workflow,  

enabling  users  to  immediately  begin  browsing,  logging  and  editing  ProHD  content  from  any  networked  computer,  on  any  platform,  with  any  browser.  Precis  includes  robust,  redundant,  native  playout  of  nearly  any  popular  video  format,  including  MXF-­‐wrapped,  .MOV  and  .MP4  files.        OMNEON  delivers  a  range  of  HD  server  products  intended  for  TV  broadcast  news  automation,  offering  ProHD  compatible  storage.  OMNEON  ProHD  workflow  is  also  

described  later  in  this  document  under  Live  HD  ENG  Transition  Case  Study.    TELESTREAM’s  FlipFactory  supports  a  ProHD  workflow  automation  solution  for  broadcast  and  cable  news,  supporting  the  conversion  of  ProHD  720p  and  1080i  transport  streams  to  several  other  formats  upon  ingest  in  a  variety  of  NLEs  and  servers,  including  DVCPRO-­‐HD.        

ProHD  News  Archive  =  Lowest  Cost,  Fastest  Retrieval    Example  ProHD  19  Mbps:  A  10TB  (10,000GB  JBOD)  disk  array  for  video  applications  now  sell  for  less  than  $10,000  with  ProHD-­‐19  storage  capacity  of  60,000  minutes  (or  about  1,000  hours)  of  news  clips  and  stories  on  line.  If  each  clip  is  an  average  of  1  minute,  that’s  60,000  clips  on  line.  And  at  the  low  real  time  bitrate  of  only  19Mbps  per  clip  enables  multiple  concurrent  reads  and  writes  of  clips  without  bandwidth  bottlenecks.    Example  ProHD  35  Mbps:  Same  1  minute  average  clip,  at  nearly  twice  the  bitrate  of  19,  stores  30,000  ProHD-­‐35  clips  on  line  in  a  10TB  JBOD.    Example  DVCPRO-­‐HD  (120  Mbps  gross):  Same  1  minute  average  clip,  at  nearly  6x  the  bitrate  of  ProHD-­‐19,  stores  10,000  clips  on  line  in  the  same  10TB  JBOD.        

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Fig.  14.    Troll  Systems  slogan  is  “HD  at  an  SD  price”  integrating  the  ProHD  camcorder  models  with  their  TrollCam  HD.  JVC’s  HD200,  HD250  and  HM700  deliver  full  HD  resolution  over  wired  or  wireless.  

 

Remote  HD  POV  applications  =  ProHD      

More  and  more,  remote  TV  cameras  are  an  important  part  of  local  news,  as  a  major  station  in  a  major  market  may  operate  a  dozen  or  more  fixed  remote  locations  for  traffic  and  weather.  Do  the  ProHD  camcorders  fit  that  bill?  Yes  indeed.  Although  the  ProHD  models  are  camcorders  and  not  just  cameras,  these  models  are  ideally  suited  for  POV  applications,  for  the  following  reasons:     Attractive  price-­‐performance  ratio  

Full  HD  resolution  native  capture  of  1280x720p  OR  1920x1080i  full  resolution  output  

Excellent  capture  of  fast  freeway  traffic  with  60  frame  progressive  

Streaming  output  of  compressed  broadcast  quality  HD  over  ASI  or  1394  

Compressed  HD  signal  is  only  19Mbps  OR,  if  preferable,  35Mbps  studio  quality  compressed  

HD-­‐SDI  output,  into  fiber  optic  strand,  for  prime  uncompressed  studio  quality,  if  needed  

Remote  control  capability  of  lens  and  camera  

Interchangeable  lenses  –right  lens  for  the  application  

Small  and  light  weight  for  mounting  in  housing  

1394-­‐to-­‐ASI/IP  streaming  gateways  are  available  

 The  TrollCam  HD  Connection.  Troll  Systems,  a  leading  supplier  of  complete  camera/housing/remote  control  systems,  offers  the  TrollCam  HD  system  incorporating  any  of  the  ProHD  camcorders  within  their  NEMA-­‐4  rated  camera  enclosure,  including  their  “all  functionality”  remote  control  unit  for  camera,  lens,  pan,  tilt  and  more.    

       

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 4G,  LTE,  WiMAX,  &  Fiber  IP  –  Live  Backhaul  Options  for  HD  ENG?    

What  is  4G?  4G  (4th  Generation  of  mobile  wireless  standard)  is  being  implemented  and  advanced  to  support  the  QoS  and  rate  requirements  beyond  the  existing  3G  services  like  wireless  broadband  access  and  mobile  TV,  but  also  new  services  like  HDTV  content  delivery,  and  other  services  that  consumes  bandwidth.  The  4G  working  group  has  included  the  following  as  objectives:  

A  “high  speed  moving”  data  rate  of  up  to  100  Mbit/s  per  client  

 Up  to  1  Gbit/s  per  client  while  client  is  in  fixed  or  stationary  locations  

A  data  rate  of  at  least  100  Mbit/s  between  any  two  points  in  the  world,    

High  quality  of  service  for  next  generation  multimedia  support  (real  time  audio,  high  speed  data,  HDTV  video  content,  mobile  TV,  etc)  

An  all  IP,  packet  switched  network.    

The  objectives  of  4G  are  substantially  supported  by  both  the  WiMAX  family  and  the  LTE  Advanced  (3GPP)  family,  described  below.  The  WiMAX  and  the  LTE  Advanced  are  the  “wireless  RADIO  data  network  infrastructure”  of  4G,  required  to  meet  or  exceed  the  4G  performance  objectives  listed  above.    Any  4G  compliant  mobile  device  (cell  phone,  wireless-­‐fitted  laptop,  PDA,  mobile  TV  receiver,  wireless  modem,  etc.)  must  be  capable  of  communicating  over  a  WiMAX  or  LTE  Advanced  wireless  infrastructure,  or  both.    This  sounds  very  promising  for  live  HD  ENG  backhaul  over  4G,  without  having  to  worry  about  BAS  microwave  links    .  .  .  yes,  but  don’t  get  too  excited  yet.  Read  on.      What  is  LTE  Advanced?  LTE  stands  for  “Long  Term  Evolution”  (“Advanced”  is  the  last  step  in  LTE  upgrading  from  3G  to  4G)  and  is  supported  by  most  major  mobile  carriers  in  the  U.S,  presumably  as  it  is  (or  has  been)  easier  to  convert  to  4G  through  “long  term  evolution”  rather  than  through  a  perhaps  difficult  (and  relatively  fast)  switch  to  WiMAX.  LTE  specifications  are  developed  by  the  3GPP  Global  Initiative.    AT&T  is  a  LTE  Advanced  proponent,  having  announced  that  it  will  roll  out  4G/LTE  service  in  2011.    Verizon  is  also  a  LTE  Advanced  proponent,  having  announced  that  it  will  launch  4G/LTE  in  over  25  markets  this  year,  reaching  over  100  million  people  by  year  end.  

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   T-­‐Mobile  is  a  LTE  proponent,  but  is  first  “reving  up”  their  existing  3G  technology  both  in  the  U.S.  and  in  Europe,  prior  to  any  roll-­‐out  of  LTE,  with  such  “rev  up”  being  highly  competitive  with  the  indicated  LTE  down-­‐load  (DL)  and  up-­‐load  (UL)  bitrate  capabilities  of  AT&T  and  Verizon.    Sprint  Nextel  is  a  major  shareholder  in  Clear,  a  leading  WiMAX  network  operator  in  more  than  30  metropolitan  areas  in  the  U.S.,  thus,  at  least  initially,  Sprint  is  relying  on  WiMAX/4G.    The  3rd  Generation  Partnership  Project  (3GPP)  is  a  collaboration  between  groups  of  telecommunications  associations,  originally  formed  to  make  a  globally  applicable  third  generation  (3G)  mobile  phone  system  specification.  Now,  3GPP  is  spearheading  and  coordinating  all  global  LTE  efforts  to  standardize  and  implement  4G/LTE.    LTE  Advanced  specification  (3GPP  Release  10)  is  expected  at  the  end  of  2010.    The  primary  U.S.  partner  in  the  3GPP  is  ATIS  (Alliance  for  Telecom  Industry  Solutions)  which  membership  includes  nearly  all  telecom  carriers,  operators  and  equipment  makers  in  the  U.S.      Because  LTE  Advanced  specification  is  released  does  NOT  mean  that  such  “advanced”  broadband  service  is  available  in  the  field.  The  LTE  promise  of  300Mbps  DL  speed  and  75Mbps  UL  speed  will  not  be  realized  for  several  years,  beyond  2011,  perhaps  by  2015.      LTE  is  a  “mobile  device”  oriented  system,  with  “cell  phone  history  roots”.      What  is  WiMAX?  WiMAX  is  a  newer  wireless  digital  communications  system  originally  intended  for  “wireless  metropolitan  area  networks"  (W-­‐MAN).  Theoretically,  WiMAX  can  provide  broadband  wireless  access  (BWA)  up  to  30  miles  for  fixed  stations,  and  3  -­‐10  miles  for  mobile  stations.    In  contrast,  the  older  WiFi/802.11  wireless  local  area  network  standard  is  limited  in  most  cases  to  only  100  -­‐  300  feet.  WiMAX  operates  on  both  licensed  (regulated  environment)  and  non-­‐licensed  frequencies.    WiMAX  is  a  “stationary  modem”  oriented  system,  with  “WiFi  short  range  modem  roots”,  but  with  mobile  wireless  capabilities.    WiMAX  is  a  second-­‐generation  protocol  that  allows  for  more  efficient  bandwidth  use,  interference  avoidance,  and  is  intended  to  allow  higher  data  rates  over  longer  distances.  Much  of  the  talk  has  been  about  one  way  delivery  services  to  consumers  (IPTV,  mobile  video  etc.)  although  it  is  a  fully  two-­‐way  system.  Actual  implementations  around  the  U.S.  through  the  leading  WiMAX  operator  Clearwire/CLEAR  (Sprint  owns  more  than  50%  of  CLEAR,  the  service  provider  arm  of  Clearwire)  have  been  to  provide  consumer-­‐based  broadband  internet  plans  for  homes  and  mobile  applications,  with  DL  and  UL  speeds  restricted  to  be  at  best  competitive  with  cable  broadband  internet.  Smaller  partners  in  CLEAR  include  Comcast,  Time  Warner  and  Bright  House,  all  large  cable  TV  MSOs.    

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 Smaller  independent  WiMAX  operators,  each  serving  one  or  more  metropolitan  areas,  are  promoting  symmetrical  WiMAX  broadband  internet  service  to  businesses,  generally  on  a  3-­‐year  contract  with  price  indication  as  follows:    Unlimited  10  Mbps  DL/UL   $  1,200/month      Unlimited  50  Mbps  DL/UL   $  3,500/month    Unlimited  100  Mbps  DL/UL   $  5,500/month    Note  that  these  priced  services  are  really  intended  for  single  location  businesses,  with  stationary  WiMAX  antenna  and  modem/terminal.      

Live  HD  ENG  Backhaul  .  .  .  LTE  Advanced  OR  WiMax  in  2010?    What  is  the  live  HD  ENG  sustained  bitrate  requirement  for  compressed  broadcast  quality  HD  video  backhaul?  

 As  seen  from  the  table,  4G/LTE  is  NOT  yet  available  at  UL  (upload)  speeds  of  25  Mbps,  and  far  from  it.  Verizon  4G/LTE  service  scheduled  to  start  later  this  year  is  estimated  to  have  average  sustained  UL  capability  between  2  to  5  Mbps,  such  bitrate  service  limited  to  modem  subscribers  (lesser  bitrate  for  4G  cell  phones  and  PDAs).  AT&T  4G/LTE  service,  scheduled  for  2011  start,  is  likely  to  be  marginally  better,  if  AT&T’s  performance  lead  in  3G  transfers  over  to  4G.  However,  it  is  likely  to  fall  much  short  of  the  25  Mbps  sustained  required  for  real-­‐time  upload  of  ProHD  19Mbps.    

HD  ENG  Compressed  Video  Format  

Real-­‐time  Bitrate  Incl.  overhead  &  audio  

COMMENTS  

JVC  ProHD  -­‐720p   ~19  Mbps  WiMAX  technology  available  now  UL  speed  to  25  Mbps  sustained  4G/LTE  UL  speed  NOT  yet  available  

JVC  ProHD-­‐1080i  Sony  XDCAM  EX   ~30/40  Mbps  

WiMAX  technology  available  now  UL  speed  to  45  Mbps  sustained  4G/LTE  UL  speed  NOT  yet  available  

Panasonic  AVC-­‐I/50   ~60  Mbps  WiMAX  technology  available  now  UL  speed  to  70  Mbps  sustained  4G/LTE  UL  speed  NOT  yet  available  

Panasonic  DVCPRO-­‐HD   ~120  Mbps  WiMAX  technology  available  now?  UL  speed  to  140  Mbps  sustained  4G/LTE  UL  speed  NOT  yet  available

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The  author  of  the  ProHD  2010  Report  predicts  that  4G/LTE  Advanced  is  NOT  likely  to  be  able  to  provide  sufficient  sustained  bandwidth  (minimum  25  Mbps  for  the  19  Mbps  LIVE  ProHD)  for  several  years  (guess  2015)  and  it  will  take  5  more  years  (until  2020)  for  50  Mbps  sustained.  It  is  unlikely  that  4G/LTE  will  be  capable  of  supporting  LIVE  HD  ENG  backhaul  for  many  years  to  come.        WiMAX  technology  is  generally  available  now,  although  WiMAX  business/enterprise  broadband  internet  service  may  not  be  available  in  your  specific  local  market.  An  alternate  approach  is  for  your  TV  station  to  invest  in  your  own  WiMAX  equipment  and  to  possibly  operate  in  the  unlicensed  WiMAX  band.  This  may  be  a  risky  proposition  if  you  operate  let’s  say  10  ENG  Vans,  as  you  need  to  investigate  the  likely  occurrence  of  in-­‐band  interference  from  other  unlicensed  operators  in  your  metropolitan  area,  which  operators  may  be  other  competing  TV  stations  also  using  WiMAX,  and  which  ENG  Van  may  be  on  location  right  next  to  your  ENG  Van  transmitting  live  back  to  their  receiving  (relay)  site  next  to  your  receiving  site!        WiMAX  offers  a  theoretical  maximum  range  of  30  miles  with  a  direct  line  of  sight.  Near-­‐line-­‐of-­‐sight  (NLOS)  seriously  limits  the  range.      Is  WiMAX  suitable  for  HD  ENG?  Most  certainly,  but  the  2GHz  BAS  and  7GHz  point-­‐to-­‐point  microwave  bands  currently  used  by  the  TV  broadcasters  are  likely  to  be  the  most  practical  solution  for  HD  ENG  LIVE  wireless  backhaul  for  several  years  to  come.  If  your  TV  Station  currently  enjoys  HD  ENG  BAS  microwave,  then  your  best  choice  is  to  stick  with  BAS.  Going  to  WiMAX  service  will  be  relatively  costly,  whether  your  TV  Station  invests  in  your  own  WiMAX  system  OR  subscribes  through  a  local  or  regional  WiMAX  operator.    HD  ENG  LIVE  vs.  File-­‐based  Non-­‐real-­‐time  Backhaul    Don’t  get  confused.  The  difficulty  is  LIVE  HD  ENG,  where  a  sustained  real-­‐time  backhaul  stream  of  let’s  say  max  25Mbps  is  required.  Delayed  HD  ENG  (NOT  LIVE)  is  quite  possible  over  a  3G  (soon  4G)  laptop  mobile  wireless  internet  connection.  In  2010,  the  Upload  speed  through  a  Verizon,  AT&T,  T-­‐Mobile  or  Sprint  “wireless-­‐USB-­‐stick-­‐fitted”  laptop  will  typically  be  less  than  1  Mbps,  often  in  the  range  of  0.5  Mbps.  Let’s  look  at  the  likely  delay  from  HD  ENG  camcorder  shooting  to  going  on  air:    

Shooting  a  60-­‐second  clip  (Live  ~20  Mbps)  –  Total  file  size  ~150MB   Clip  is  recorded  real-­‐time  onto  SDHC  –  SDHC  removed  from  Camcorder   SDHC  is  inserted  in  wireless  laptop  –  Clip  transferred  to  laptop  in  30  seconds   Average  transfer  speed  is  0.5  Mbps  (Upload)  to  News  Department   Upload  is  completed  after  40  minutes!  (40  times  slower  than  real-­‐time)   News  Dept/Master  Control  can  now  play  out  60-­‐second  clip  

 Later  in  2010  (or  let’s  say  2011),  4G  can  possible  provide  Upload  speed  of  2  Mbps,  or  4  times  faster  than  3G  now.  Upload  time  is  reduced  to  10  minutes  for  60  second  clip.    Your  TV  Station  needs  HD  ENG  LIVE  to  be  competitive.    

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Fiber-­‐wired  IP  backhaul    “Dark”  fiber-­‐optic  cable  is  generally  available  criss-­‐crossing  metropolitan  areas  all  over  North  America,  which  can  be  leased  and  “lit”  for  cost  effective  backhaul  of  HD  ENG  and  HD  POV  (Point-­‐of-­‐View)  cameras.      

   The  TV  station  can  lease  a  dedicated  fiber  connection  and  just  use  a  fiber  line  transmitter  and  receiver,  or,  in  the  event  of  multiple  POV  cameras  (traffic  cams)  and  multiple  fixed  ENG  Van  connection  points  (city  hall,  federal  building,  arenas  etc.),  IP  connectivity  can  be  leased  from  local  private  IP  network  operators  based  on  bandwidth  requirement.  With  bandwidth  requirement  per  origination  point  of  only  19Mbps,  ProHD  is  ideally  suited  for  such  applications.    

IEEE-1394 (MPEG-2 TS 19Mbps)

Microwave TX & Modulator

JVC GY-HM790 or GY-HM700

ASI Input

BMS Microwave Diversity RX

WIRELESS or WIRED + IP Gateway

ASI ASI

100Base-T or Gig-E IP Network

ASI-to-IP Video Gateway

TV Station

HD  ENG  backhaul  over  private  IP  network  from  ENG  Van  to  TV  station,  utilizing  ASI-­‐to-­‐IP  Gateway  (i.e.  T-­‐VIPS  TVG420  with  Forward  Error  Correction),  using  either  wired  or  wireless  connection  from  ProHD  camcorder  to  ENG  Van.  This  may  become  common  for  fixed  frequent  reporting  locations,  such  as  City  Hall,  State  Capitol  and  other  venues.  NOTE  that  both  the  19Mbps  and  the  35Mbps  can  very  easily  fit  into  100Base  network,  while  live  DVCPRO-­‐HD  requires  Gig-­‐E.  

ASI

ASI Camcorder

Output

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Microwave,  Fiber  IP,  WiMAX  or  4G?      2GHz  BAS  and  7GHz  microwave  links  are  here  to  stay  for  several  more  years,  primarily  because  it  works  well  and  most  of  the  capital  equipment  investments  are  already  made.  Fiber  IP  is  being  deployed  more  as  you  read  this,  for  fixed  remote  locations.  WiMAX  is  available  but  is  relatively  expensive,  as  multiple  ENG  Vans  or  “ENG  Station  Wagons”  must  be  supplied  with  WiMAX  modems  and  antennas,  and  WiMAX  receiving  base  station  must  be  acquired  OR  bandwidth  and  hardware  leased  from  the  local  metropolitan  WiMAX  provider.      The  potential  savings  are  substantial  if  a  TV  Station  can  eliminate  (or  greatly  reduce)  the  use  of  ENG  Vans  with  link-­‐to-­‐studio  microwave,  perhaps  replacing  the  majority  of  ENG  Vans  with  station  wagons.  Perhaps  by  2015,  the  HD  ENG  Station  Wagon  just  requires  the  HD  ENG  camcorder,  the  MacBook  FCP  editor  laptop,  and  the  4Gwireless  direct  IP  network  connection,  support  equipment  and  cables.  A  complete  HD  ENG  Station  Wagon  for  less  than  $100,000?  With  multiple  HD  camcorders  and  all  support  equipment?    

   The  potential  4G  HD  ENG  backhaul  problems?  You  need  real-­‐time  protocol  (RTP),  guaranteed  bandwidth  and  QoS,  all  together  requiring  “business  subscriber  plans”  to  be  offered  by  the  wireless  service  providers.  Too  much  to  ask  in  2015?    

Change  is  inevitable  –  Keep  your  options  open  .  .  .  

Live  HD  ENG  makes  you  highly  competitive  .  .  .  

ProHD  makes  your  HD  News  highly  cost  effective  .  .  .  

Today’s HD ENG Van

Tomorrow’s HD ENG

Station Wagon

Perhaps,  in  less  than  10  years,  HD  ENG  backhaul  may  be  accomplished  exclusively  through  4G  wireless.  The  traditional  large  ENG  Van,  with  costly  microwave  electronics,  dish  antennas  and  telescopic  masts,  may  no  longer  be  required.  

Tomorrow’s HD ENG Camcorder

w/ 4G Wireless IP LIVE direct from GY-HM790 to anyplace in the world

2015: 4G Wireless ?

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Lenses  for  HD  ENG    

Professional  ENG  requires  interchangeable  lenses.  The  SD  4:3  experience  is  that  the  average  ENG  shoot  requires  a  mild  wide  angle  lens,  while  distant  action  may  require  a  relatively  powerful  telephoto  lens.  The  GY-­‐HM790  NEW  standard  HD  lens  (Canon  KT14x4.4KRSJ),  20%  wider  than  the  standard  GY-­‐HD250  lens,  offers  an  exceptional  good  compromise  between  wide  angle  and  telephoto,  and  it  is  highly  cost  effective  when  packaged  with  GY-­‐HM790  camcorder  at  a  US  list  of  $11,995  (GY-­‐HM790  including  the  lens).  One  of  four  other  optional  lenses  is  the  Fujinon  HTs18x4.2BRM  fitted  with  Fujinon’s  DigiPower  servo  system,  offering  outstanding  HD  performance  at  a  package  US  list  price  of  $11,739  (lens  only),  a  true  2/3-­‐inch  internal  design  with  built-­‐in  1/3-­‐inch  mount.    

US  List  Price  GY-­‐HM7x0  &  Lens  Parameters                                            

CANON  KT14x4.4KRSJ  

Standard  lens  -­‐  included  

Fujinon  HTs18x4.2BRM  

US  List  Price  $11,739    

GY-­‐HM700    

GY-­‐HM790    

$  7,995    

$11,995  

$18,734    

$22,734  

Zoom  Ratio   14x   18x  

Range  Focal  Length   4.4  –  61.6  mm   4.2  –  76  mm  

Angular  Field  of  View  16:9      H  x  V      Degrees  

~60  x  ~35  ~5  x  2.5  

~63  x  ~37  ~4  x  ~2  

Max  Relative  Aperture   1.6   1.4  

Min  Aperture   f/16   f/16  

MOD   <1  meter   0.6  meter  

½-­‐inch  &  2/3-­‐inch  lens  adapters  (optional)   Yes  

Focus  assist  (not  auto  focus)   Yes  

Built-­‐in  ND  filters   Yes  (2  on  body)  

This  table  shows  the  flexibility  of  the  GY-­‐HM790  &  GY-­‐HM700  camcorders  with  the  NEW  standard  Canon  lens  compared  with  an  optional  high  performance  Fujinon  lens.  The  standard  Canon  KT14x4.4KRSJ  offers  good  HD  ENG  wide  angle  performance  indicated  by  4.4  mm  focal  length  and  60  degrees  horizontal  angular  field  of  view  and  14x  zoom.  The  optional  Fujinon  HTs18x4.2BRM  is  only  3  degrees  wider  at  63  degrees  but  with  a  more  powerful  18x  zoom.  JVC  also  offers  a  wide  angle  converter  (about  $500)  to  fit  most  standard  lenses.      Besides  the  two  lenses  listed  in  the  above  table,  additional  1/3-­‐inch  lenses  are  available  for  ProHD  cameras.      

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 SD  lenses  on  HD  camcorders?    A  TV  station  generally  owns  large  quantities  of  SD  lenses,  some  even  purchased  recently.  However,  most  of  these  lenses  are  ½-­‐inch  and  2/3-­‐inch,  and  thus  require  lens  adaptors  to  fit  on  the  1/3-­‐inch  camcorders.  JVC  does  offer  both  ½-­‐inch  and  2/3-­‐inch  lens  adaptors  for  the  ProHD  camcorders.  There  are  two  primary  problems  associated  with  using  SD  lenses  on  HD  camcorders:    Chromatic  aberration  in  the  lens  is  (simplistically)  that  a  beam  of  light  containing  different  colors  (as  any  light  ray  is  made  up  of  the  primary  colors)  diffract  differently  through  a  lens  element,  like  light  is  split  into  the  primary  colors  by  a  prism.  In  an  extreme  case  example,  a  pixel-­‐size  light  ray  (containing  red,  green  and  blue  components)  going  through  a  lens  element  is  diffracted  into  three  beams  of  red,  green  and  blue,  and  thus  being  “out  of  registration”  before  entering  the  camera  front  end.  With  1920x1080  being  6x  the  spatial  resolution  of  SD  (720x480),  chromatic  aberration  (CA)  is  much  more  challenging  in  HD,  and  the  lens  manufacturers  take  great  care  in  the  design  and  the  manufacture  of  HD  lenses  to  reduce  the  CA  to  a  minimum.  SD  lens  design  were  of  course  performed  to  a  SD  standard  with  respect  to  CA,  therefore  the  official  recommendation  is  not  to  use  SD  lenses  on  HD  camcorders.  CA  is  particularly  observable  at  object  edges  in  the  image,  with  perhaps  a  spurious  color  edge  being  visible  in  contrasted  transition  from  light  to  dark  or  dark  to  light,  due  to  the  “out  of  registration”  color  separated  pixels.    Longitudinal  chromatic  aberration  happens  as  the  light  beams  travel  through  the  lens,  and,  not  surprisingly,  CA  gets  worse  with  longer  focal  lengths  (at  telephoto  settings).  Lateral  chromatic  aberration  is  measured  from  lens  center  out  toward  the  edges,  as  it  is  impossible  to  maintain  lens  center  CA  performance  as  one  approaches  the  lens  edge.  In  the  question  of  using  SD  lenses  on  HD  ENG  camcorders,  these  CA  problems  may  not  be  sufficiently  adverse  to  prevent  the  use  of  SD  lenses,  as  most  ENG  stand-­‐up  remote  reporting  only  uses  the  middle  of  the  16:9  screen  for  the  talent  and  uses  a  wide  lens  setting  rather  than  telephoto.    ProHD  is  SD  lens  (and  CA)  “tolerant”    The  ProHD  3xCCD  1/3-­‐inch  sensors  are  1280x720,  with  a  total  of  921,600  pixels  in  the  16x9  image  area.  A  competitive  camcorder’s  1/3-­‐inch  sensor  with  1920x1080  matrix  has  a  total  of  2,073,600  pixels  in  the  same  image  area.  Therefore,  each  ProHD  pixel  is  2.25  times  larger  than  the  competitive  1080  pixel,  which  means  that  the  ProHD  acquisition  has  less  than  half  the  sensitivity  to  chromatic  aberration!  Considering  that  the  1080acquisition  system  is  interlaced,  CA  may  cause  the  light-­‐beam  to  hit  the  wrong  line  (i.e.  the  odd  line  rather  than  the  even  line).      Similarly  reasoned,  with  the  720p  ProHD  pixel  being  2.25  times  larger  the  1080i  competitive  pixel,  the  ProHD  pixel  has  2+  times  the  light  sensitivity  of  any  1080i  1/3-­‐inch  CCD  competitive  camcorder.      

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 Lens  adaptor  multiplier  effect.  The  ProHD  camcorders  use  1/3-­‐inch  imager  where  optimum  matched  lenses  are  also  1/3-­‐inch.  The  use  of  lens  adaptors  of  ½-­‐inch-­‐to-­‐1/3-­‐inch  and  2/3-­‐inch-­‐to-­‐1/3-­‐inch  produces  the  effect  of  “multiplying”  the  1/3-­‐inch  focal  length  (reducing  the  angle  of  view).  In  the  ProHD  camcorders,  a  1/3-­‐inch  lens  with  a  focal  length  of  5mm  produces  a  horizontal  angle  of  view  of  52  degrees  (a  relatively  wide  angle).    Using  a  ½-­‐inch  lens  (with  a  native  minimum  focal  length  of  5mm)  with  the  adaptor  increases  the  focal  length  by  a  factor  of  1.43  to  7mm,  producing  a  horizontal  angle  of  view  of  approx.  37  degrees,  which  may  be  acceptable  in  HD  ENG.    Using  a  2/3-­‐inch  lens  (with  a  native  min  focal  length  of  5mm)  with  the  1/3-­‐inch  adaptor  increases  the  focal  length  by  a  factor  of  1.97  to  10mm,  producing  a  horizontal  angle  of  view  of  approx.  27  degrees,  which  may  not  be  wide  enough  for  HD  ENG.    

   The  bottom  line  using  SD  lenses  in  ProHD  camcorders?  If  you  have  high  quality  ½-­‐inch  and/or  2/3-­‐inch  SD  lenses  already  in  your  inventory,  then  you  owe  it  to  yourself  to  try  them  out  on  your  ProHD  camcorders.  The  US  list  price  for  the  GY-­‐HM790  is  only  $11,995  with  the  NEW  standard  professional  Canon  HD  14x  lens.  Financial  common  sense  says:  Buy  the  GY-­‐HM790  with  the  Canon  HD  14x  lens!    

Lens adapter effect on

Horizontal Angle of View

5mm – 1/3-inch lens – 52 degrees – no adapter

5mm – 2/3-inch lens 1/3-adapter – 27 degrees

5mm – 1/2-inch lens 1/3-adapter – 37 degrees

This  diagram  shows  that  the  Horizontal  Angle  of  View  is  reduced  when  using  ½-­‐inch  and  2/3-­‐inch  lenses  with  adapter  to  fit  1/3-­‐inch  camcorder  given  the  same  minimum  focal  length  (in  this  case  5mm).  Therefore,  existing  inventory  of  wide  angle  (½-­‐inch  and  2/3-­‐inch)  SD  lenses  are  of  particular  interest  to  try  to  work  with  the  ProHD  camcorder,  particularly  lenses  with  4mm  or  lower  minimum  focal  length,  and  lenses  with  wide  angle  converters.  

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CASE  STUDY  Top-­‐20  Market  Live  HD  ENG  Transition  

         

Ready  for  Live  HD  ENG  In  Phoenix,  Arizona    ABC  affiliate  KNXV-­‐TV  Channel  15  in  Phoenix,  a  Scripps  TV  station  in  the  12th  largest  market  in  the  US  (1,873,930  TV  Homes,  courtesy  Nielsen  DMA  list),  was  one  of  the  first  TV  stations  in  Phoenix  to  regularly  broadcast  live  HD  news  from  a  studio  set.  This  case  study  is  about  KNXV’s  planning,  engineering  and  testing  their  capability  to  implement  full  HD  ENG,  live  and  delayed,  contributing  to  KNXV’s  successful  multiple  daily  HD  newscasts.    KNXV’s  Digital  workflow  began  several  years  ago  using  portable  DTE  (Direct-­‐to-­‐Edit)  hard  drives,  based  on  speed  and  quality,  to  match  or  better  the  speed  of  tape  “butt”  editing  systems.    DTE  edit  functionality  allows  instant  access  to  all  clips  with  no  “flipping”  or  transferring  of  data.  Using  Final  Cut  Pro  in  Apple  Minis  in  the  HD  ENG  trucks,  and  Apple  MAC  workstations  in  the  news  edit  suites,  KNXV  achieved  every  major  goal.  In  2009,  KNXV  further  improved  field  and  studio  work  flow  by  replacing  DTE  portable  hard  drives  with  DFA  (Direct  File  Access)  dual  SDHC  flash  memory  card  fitted  ProHD  camcorders  (GY-­‐HM700),  also  achieving  an  even  faster  and  cheaper  way  to  archive  news  footage.      

Transition  Goals    Improve  workflow  efficiency  KNXV  had  already  established  a  digital  news  domain  with  SD  ENG  in  2005,  including  an  extensive  non-­‐linear  workflow  supported  by  high  end  Ikegami  SD  ENG  camcorders  recording  DV25  to  removable  non-­‐linear  Fieldpaks,  and  with  “matching”  Avid  brand  Unity  networked  storage,  Newscutter  editors  and  news  play-­‐out  servers.  It  was  established  that  the  non-­‐linear  SD  workflow  from  2005  needed  improvement,  when  KNXV  decided  in  2008  to  transition  to  HD  news  and  HD  ENG.  The  part  of  the  digital  news  work  flow  not  digital  in  2009  were  the  analog  ICR  (InterCity  Relay)  microwave  fixed  relay  stations’  path  back  to  the  TV  station  and  news  room.  The  transition  to  HD  ENG  needed  to  significantly  improve  the  HD  digital  work  flow  as  anticipated  post-­‐ICR-­‐digital  radio  installation  in  2010.      Achieve  “true  HD”  live  ENG  image  quality  As  a  leading  TV  news  station  in  Phoenix  promoted  as  “Your  Valley  News  Leader”,  KNXV  needed  to  achieve  TRUE  HD  ENG  image  quality,  which  could  be  intercut  with  their  high  quality  HD  news  set  without  the  large  majority  of  the  (HDTV  set  equipped)  audience  seeing  any  material  difference  between  studio  HD  and  field  HD  quality.  

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 Quick  &  trouble-­‐free  cut-­‐over  from  SD  to  HD  Obviously,  KNXV  explored  the  possibility  to  utilize  their  newer  existing  Avid  storage,  servers,  networked  editors  and  graphics  workstations,  to  achieve  a  quick  and  trouble-­‐free  cut-­‐over  from  SD  to  HD  ENG,  ideally  using  compressed  HD  format  which  did  not  exceed  the  DV  bitrate  of  25Mbps.  (KNXV  engineering  management  soon  realized  during  the  HD  news  transition  planning  process  that  the  new  preferred  work  flow  was  best  served  by  Apple’s  FCP  editing  software  combined  with  MAC  computers  and  XSAN  servers.)          Maintain  future  investment  flexibility  &  options  This  was  NOT  to  be  a  “low  cost”  compromise,  but  KNXV  and  Scripps  recognized  the  benefit  resulting  from  a  highly  cost  effective  total  live  HD  ENG  implementation,  giving  future  opportunities  to  go  back  to  senior  management  for  additional  funding  in  2011  and  beyond  to  respond  to  competitive  pressures  and  new  news  delivery  facilities  if  and  when  required.    Eliminate  older  technologies  (i.e.  video  tape)  KNXV  had  little  interest  in  tape,  as  their  newer  archive  is  entirely  server-­‐based.  At  35Mbps  or  lower  bitrate,  the  news  clips  take  up  very  little  disk-­‐space,  making  server-­‐based  archive  affordable  and  technologically  easier  to  accomplish.        

Challenges    

Explore  existing  work  flow  “compatible  HD  format”  There  are  many  compressed  HD  formats  out  there:    Sony  XDCAM  EX  at  18,  25  &  35Mbps,  and  HDV  at  19  &  25  –  Panasonic  AVC-­‐I  at  50Mbps  and  100Mbps,  &  DVCPRO-­‐HD  at  100Mbps  –  Thomson,  AVID,  Ikegami,  Hitachi,  and  others.  Most  of  these  formats  have  excessive  bitrates  for  KNXV  purposes,  as  is  explained  below.  And  the  ones  with  bitrates  at  or  below  the  25Mbps  limit  were  not  compatible  with  the  workflow  connectivity  required  in  the  field,  even  with  new  Flash  RAM  memory  cards.  KNXV  closely  examined  JVC’s  ProHD  720p60  format  at  19  Mbps  compressed  HD  stream  output,  and,  after  exhaustive  test  and  trials,  settling  on  ProHD  as  the  format  to  be  implemented.  At  the  same  time,  KNXV  realized  that  all  ProHD  camcorders  can  be  very  easily  switched  to  25  and  to  35  Mbps  compression  and  recording  mode,  to  provide  HD  EFP  at  broadcast  studio  quality.    Utilize  new  ENG  BAS  microwave  channels  for  HD?  In  short,  the  new  digital  12MHz  BAS  2GHz  channels  can  really  only  work  reliably  for  a  maximum  21Mbps  stream,  thus  JVC’s  ProHD  stream  at  19Mbps  is  the  only  KNXV  workflow-­‐compatible  HD  format  which  may  feed  directly  in  to  the  ENG  trucks’  NEW  digital  microwave  modulators  and  transmitters.      

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 Eliminate  expensive  HD  encoders  in  the  ENG  Trucks?  With  most  HD  camcorder  “built-­‐in”  compressed  output  bitrates  being  in  excess  of  21Mbps,  the  solution  then  is  to  purchase  an  HD  Encoder  for  each  ENG  truck,  supply  HD-­‐SDI  from  the  camcorder  in  and  get  21Mbps  or  less  ASI  wrapped  stream  out  to  the  microwave  modulator,  at  a  cost  of  some  $10,000  to  $15,000  per  truck.  KNXV  will  save  around  $150,000  by  using  the  built-­‐in  Super-­‐encoder  in  the  JVC  ProHD  camcorders,  eliminating  the  need  to  buy  new  HD  encoder  units,  or  to  buy  new  microwave  modulator/transmitters,  with  built-­‐in  rather  expensive  HD  encoders.    

Finding  Ideal  Solutions    Finding  the  “ideal”  HD  camcorder:  JVC  GY-­‐HM700U  &  GY-­‐HM100U  KNXV  tested  several  popular  models  of  professional  HD  ENG  camcorders,  including  major  brands  with  flash  memory  cards  and  optical  disc  recording,  some  more  than  twice  the  price  of  theGY-­‐HM700U  including  lens.  No  other  HD  camcorder  was  able  to  match  the  speed  of  workflow  of  the  ProHD  format  and  the  GY-­‐HM700U  camcorders,  and,  for  the  multimedia  journalists,  the  handheld  GY-­‐HM100U  hit  the  spot.  

 KNXV-­‐TV  so  far  has  purchased  8  of  the  GY-­‐HM100  Handheld  and  20  of  the  GY-­‐HM700  Shoulder-­‐type  Camcorders              

Some  key  features  for  GY-­‐HM700  &  GY-­‐HM790  

Full  HD  resolution  front-­‐end   Interchangeable  ENG  lenses   Built-­‐in  Super-­‐encoder  ~19Mbps  (in  addition  to  25  &  35Mbps  modes)   Native  file  recording  .mov  for  instant  FCP  editing   Records  to  dual  hot-­‐swappable  SDHC  flash  memory  cards  

   (and  to  SxS  express  card  in  optional  adapter)   Live  1394  output  direct  to  microwave  modulator                    

                     (ENG  truck-­‐based,  through  inexpensive  external  1394>ASI  converter)          (Optional  attachable  ASI  output  converter)  

HDS-­‐SDI  Live  &  Memory  Card  Playback  output   Down-­‐converted  SD  output  (DV  format  on  1394  port)   Acquires  broadcast  quality  HD  video   Optional  Camera-­‐back  Microwave  TX  Unit  

 

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   Explore  cost  effective,  fast  work  flow  ENG  Van-­‐based  editors:    Apple  Mac  Mini  with  FCP  Only  one  combination  of  HD  NLE  and  HD  editing  software  matched  the  speed  of  the  workflow  to  be  achieved:  MAC  computers  with  Final  Cut  Pro  editing  application  for  the  ENG  vans  and  the  news  editing  suites.  But,  KNXV  very  craftily  chose  MAC  Minis  for  the  ENG  Vans,  rather  than  the  MAC  Book  Laptops,  connected  to  a  22-­‐inch  flat  LCD  editing  monitor.  However,  the  multimedia  journalists  are  working  with  MAC-­‐book  laptops  with  FCP  to  complement  the  handheld  GY-­‐HM100U  camcorders.    

  Full  HD  resolution  editing  (720p60  and  1080i60)    NO  transfer  needed  to  edit    Native  ProHD  stream-­‐handling  ~19,  25  and  35  Mbps    Clip  ASI  output  direct  to  microwave  modulator    Edit  directly  from  clips  on  SDHC  cards    Produces  broadcast  quality  HD  clips  

MAC  Mini  (2.53GHz  +  320GB  HDD  +  4GB  Mem)  $799   Mini  +  24”  Monitor  +  FCP  +  Misc  =  less  than  $3,000    

       

Success:  Ready  for  Live  HD  ENG  Operation    

Full  HD  resolution  from  LIVE  ENG    Very  fast  workflow    No  excessive  CODEC  cycles      Greatly  reduced  tape  handling    All  future  archive  is  on-­‐line    AND  .  .  .  greatly  reduced  investments  

 LIVE  HD  ENG  capabilities  will  be  a  reality  at  KNXV  later  in  2010,  when  their  fixed  InterCity  Relay  microwave  locations  will  be  converted  from  NTSC  analog  to  HD  digital.  By  investing  in  ProHD  cameras  and  camcorders,  KNXV  is  ready  for  LIVE  HD  ENG  Operation.    

Doing  HD  EFP  at  Studio  Broadcast  Quality      

Full  HD  Studio  Broadcast  Quality  from  the  field  at  35  Mbps   Highly  convenient  workflow   JVC  Super-­‐Encoder  compresses  to  35  Mbps     Records  to  SDHC  and/or  SxS  in  VBR  with  full  HD  –  1080i  or  720p   All  future  archive  can  be  on-­‐line   AND  .  .  .  greatly  reduced  operational  costs   AND  .  .  .  same  HD  camcorder  does  HD  ENG  and  HD  EFP  

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3D  HDTV  Broadcast  Primer  

 

Is  3D  HDTV  in  your  OTA  Broadcast  Future?    

Probably  not  anytime  soon.  But,  with  the  early  successes  of  3D  in  cinema  theaters,  and  with  the  SMPTE  and  the  MPEG  Industry  Forum  working  on  3D  standards  for  the  delivery  of  3D  television  to  the  home,  TV  broadcasters  need  to  be  familiar  with  the  basics  of  3D,  particularly  relating  to  future  in-­‐home  television  3D  viewing  which  seems  inevitable  considering  the  high  level  of  activities  and  the  multi-­‐billion  dollar  sales  predictions  of  the  CE  manufacturers.  The  JVC-­‐Kenwood  Group  is  one  of  the  early  actors  in  both  professional  and  consumer  3D  technologies.    3D  TV  Broadcast  Basics  #1:  3D  Delivery  (transmission)  is  different  from  3D  Display    This  is  important  to  remember.  There  are  many  ways  to  deliver  a  3D  signal  to  the  home  audience,  and  few  ways  to  display  3D  in  the  home,  and  the  format  of  delivery/  distribution  may  be  much  different  from  the  format  of  display.  DTV  OTA  broadcasters  probably  need  a  delivery  system  not  yet  conceived,  to  be  compatible  with  a  home  3D  HDTV  display  system  already  being  standardized.    DTV  OTA  broadcasters  must  comply  with  the  ATSC  specification,  which  currently  does  not  allow  specifically  for  a  3D  “encoded”  DTV  signal  to  be  transmitted.  “To  serve  the  public  interest”  would  probably  not  be  accomplished  in  the  opinion  of  the  FCC  if  your  TV  station’s  HD  channel  could  only  be  viewed  by  the  very  small  percentage  of  HDTV  homes  having  3D-­‐capable  HDTV  sets  in  2010.  But,  even  more  critical,  your  audience  share  would  reach  an  all  time  low!      The  future  key  for  OTA  broadcasters  is  to  transmit  a  3D-­‐encoded  signal,  which  would  be  fully  2D  compliant  when  the  “3D  add-­‐on  data”  in  the  ATSC  stream  is  ignored  by  the  non-­‐3D  HDTVs,  but  accepted  for  3D  display  by  any  3D  capable  HDTV.  Such  “3D  add-­‐on  data”  can  possibly  be  carried  similar  to  the  M/H  signals,  but  would  not  require  the  very  robust  mobile  FEC  overhead.  Another  consideration  is  the  carriage  of  your  TV  station’s  3D  programs  by  cable  TV,  satellite  TV  and  IPTV  systems.      3D  TV  Broadcast  Basics  #2:  Separate  Left  and  Right  Eye  View  required    

To  perceive  a  realistic  3D  (stereoscopic)  viewing  experience,  two  sequences  of  images  must  be  presented  to  the  viewer’s  visual  system:  one  for  the  left  eye  and  one  for  the  right  eye.  The  stereoscopic  sequences  of  images  must,  of  course,  be  of  the  same  scene,  fully  synchronized,  and  acquired  (shot)  with  a  stereoscopic  camera  system  with  an  effective  distance  between  the  left  and  the  right  image  sensors  approximately  equal  to  the  average  distance  between  the  center  of  a  human’s  left  and  right  eye.  Or,  if  not  shot  (acquired)  in  3D,  then  processed  and  converted  to  3D  by  electronic  means.    

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Passive  polarized  glasses  for  viewing  the  GD-­‐463D10,  JVC’s  46”  professional  3D    LCD  monitor    

3D  TV  Broadcast  Basics  #3:  HDTV  home  sets  require  3D  display  capabilities    The  large  CE  manufacturers  have  embraced  a  home  3D  display  system  requiring  every  viewer  to  wear  “Shutter  Glasses”  (Active  Glasses)  where  the  3D-­‐HDTV  home  set  accepts  several  3D  delivery  formats,  converts  the  delivery  format  to  the  sequential  left-­‐right  switched  full  1080p60  frame  format,  and  synchronously  switches  the  “Shutter  Glasses”  to  open  the  left  eye  glass  (while  turning  off  the  right  eye  glass)  to  allow  the  left  eye  to  view  the  current  full  1920x1080  left  progressive  frame.  Left  eye  glass  is  turned  off  and  the  right  eye  glass  turned  on  when  the  successive  full  1920x1080  right  frame  is  displayed.  The  “turn-­‐on,  turn-­‐off  signal”  is  transmitted  by  infrared  communications  from  the  3D-­‐HDTV  to  the  Shutter  Glasses  to  perfectly  synchronize  the  glasses  with  the  left  and  right  stereoscopic  images.  It  is  interesting  to  note  that  the  only  1920x1080  progressive  delivery  vehicle  at  the  moment  is  the  Blu-­‐Ray  disc  able  to  deliver  1920x1080p24.  1280x720p60  can  certainly  be  used,  where  each  eye  will  see  a  resolution  of  1280x720p30.  The  30Hz  refresh  rate  may  be  doubled  or  quadrupled  by  the  HDTV  for  display  purposes,  eliminating  flicker.    Another  approach  is  the  Xpol  3D  patented  circular  polarizing  system  (used  by  JVC  on  first  professional  3D  46”  flat  LCD  monitor)  applies  a  3D  optical  filter  to  the  HDTV  set’s  front  display  surface,  where  (a)  the  odd  lines  have  (permanently  applied)  counter-­‐clockwise  

circular  polarizing  (for  the  left  eye),  and  (b)  the  even  lines  have  (permanently  applied)  clockwise  circular  polarizing  (for  the  right  eye).  This  Xpol  system  requires  “Polarized  Glasses”  (or  passive  glasses)  which  are  inexpensive  as  compared  with  the  active  glasses  (“Shutter  Glasses”).      This  Xpol  system  is  full  1920x1080p60  3D  compliant,    as  each  eye  gets  

60  frames  per  second  with  full  1920  pixels  across  and  alternating  540  lines  vertically  (just  as  a  2D  HD  presentation  in  1920x1080i60),  provided  the  HDTV  set  is  capable  of  displaying  2D  HD  in  1920x1080p60  and  the  source  is  2x  (left  and  right)  1920x1080i60.  However,  if  the  3D  signal  input  is  1x  1920x1080i60,  then  the  3D  presentation  provides  30  frames  per  second  of  1920x540,  but  eliminating  flickering  by  applying  a  60Hz  (or  higher)  refresh  rate.    3D  TV  Broadcast  Basics  #4:  3D  viewing  requires  wearing  3D  glasses  (except  for  a  couple  of  special  cases)    

For  3D  viewing  in  the  home,  passive  glasses  are  the  most  convenient,  realizing  that  either  passive  or  active  glasses  are  really  necessary,  unless  a  3D  technology  of  “Parallax  Barrier”  or  “Lenticular  Directional”  is  acceptable.  These  “No  Glasses”  systems  generally  require  the  viewer  to  sit  at  a  specified  distance  from  the  HDTV  set  and  at  certain  narrow  angles.  It’s  not  likely  that  these  “No  Glasses”  systems  will  catch  on  in  the  home,  but  M/H  device  suppliers  are  experimenting  with  “No  Glasses  3D”  display  modes.    

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3D  TV  Broadcast  Basics  #5:  What  about  2D  and  3D  viewing  at  the  same  time?    

The  ideal  scenario:  Two  people  sitting  comfortably  in  the  family  room  sofa,  one  with  3D  glasses  and  the  other  without,  both  concurrently  watching  the  same  HD  program  on  the  

same  large  screen  HDTV  set,  one  seeing  dramatic  3D  and  the  other  seeing  spectacular  2D.  This  is  not  possible.    Because  the  HDTV  set,  when  switched  to  the  3D  mode,  must  display  two  (2)  separate  2D  image  sequences  in  order  for  the  (polarized  or  active)  glasses  to  generate  the  3D  experience  in  the  visual  system  of  the  viewer,  any  viewer  without  the  appropriate  glasses  will  see  the  blur  of  two  nearly  identical  images  displayed.  For  DTV  ATSC  broadcasters,  with  only  one  OTA  primary  HD  channel  available,  which  channel  is  already  under  bandwidth  pressure  

due  to  ATSC  M/H  and  secondary  SD  needs,  it  will  be  very  difficult  to  “experiment”  with  3D  HD  delivery  OTA.  Also,  with  home  “2D-­‐only”  HDTVs  vastly  outnumbering  3D  sets  far  into  the  future,  any  3D  OTA  must  be  a  system  where  the  program  stream  is  2D/3D  compatible,  allowing  the  “2D-­‐only”  households  to  view  perfectly  good  2D  HDTV  from  any  3D  OTA  program  stream.  (NOTE:  This  is  not  the  same  as  watching  2D  and  3D  concurrently  on  the  same  HDTV  set.)      3D  is  just  for  the  big  screen  at  home  .  .  .  DTV  OTA  Broadcast  is  for  all  the  screens  .  .  .  everywhere    

Cinema  audiences  seem  to  embrace  3D,  although  only  20  films  (out  of  a  total  of  558)  were  released  in  3D  in  2009.  It  is  still  a  novelty,  but  we  can  predict  that  3D  is  here  to  stay,  at  least  as  a  cinematic  experience.  We  can  also  state  with  a  relatively  high  level  of  confidence  that  the  3D  viewing  experience  is  much  less  impressive  as  the  HDTV  screen  size  is  reduced.      While  immersive  3D  will  be  brought  to  us  in  cinema  theaters  and  at  home  through  Blue  Ray  3D  players  displaying  3D  on  the  larger  3D  capable  HDTV  sets  at  home,  the  notion  that  network  prime  time  and  local  news  programming  to  be  viewed  by  the  home  audience  will  be  largely  produced  in  3D  is  misplaced.  The  requirement  to  constantly  wear  3D  glasses  while  watching  TV  is  just  one  reason  why  3D  in  the  home  (or  in  the  car,  or  on  the  go)  will  not  generally  apply  to  prime  time  or  news  viewing.    BUT,  the  emergence  of  3D  sends  yet  another  message  to  the  DTV  OTA  broadcasters  that  investment  decisions  at  the  TV  station  level  should  address  the  dominant  average  HDTV  screen  size  at  home  (expected  to  be  32”  by  end  2010)  and  screen  sizes  expected  to  be  associated  with  ATSC  M/H.  In  the  HD  camera  domain,  JVC’s  cost  effective  ProHD  studio  camera  and  HD  ENG  and  Hyperlocal  camcorders  provide  the  ideal  solutions.            

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JVC  first  with  Professional  3D  Monitor    

Twenty  (20)  3D  movie  titles  were  released  in  2009,  which  number  is  expected  to  increase  significantly  in  2010,  including  existing  2D  titles  to  be  converted  to  3D.  JVC  responded  to  the  film  industry  requirement  for  a  professional  grade  3D  monitor  with  natural  viewing  characteristics  and  presence  by  introducing  the  GD-­‐463D10,  a  46”  LCD  flat  panel  monitor  with  full  1920x1080p60  display  capabilities.        

This  3D  monitor  is  using  the  Xpol  polarizing  filter  method  for  3D  reproduction,  where  the  front  display  glass  has  been  polarized  line-­‐by-­‐line  (all  1080  lines)  by  micro-­‐striping  alternating  lines  with  counter-­‐clockwise  (odd  lines)  and  clockwise  (even  lines)  circular  polarizing,  requiring  the  use  of  matching  circular  polarizing  glasses:  CCW  circular  for  the  left  eye  and  CW  circular  for  the  right  eye.  This  system  offers  maximum  flicker  resistance,  as  both  eyes  see  the  presentation  at  the  same  time,  as  opposed  to  active  shutter  glasses  where  the  view  of  the  presentation  alternates  between  the  left  and  the  right  eye.  

 Multiple  HDMI  ports  provide  for  up  to  1920x1080p60  inputs,  accepting  3D  encoded  signals  in  the  side-­‐by-­‐side  and  alternating-­‐line  (line-­‐by-­‐line)  3D  formats.  As  the  3D  display  presentation  mode  is  always  alternating-­‐line,  the  monitor  includes  a  3D  side-­‐by-­‐side  input  converter  which  transcodes  side-­‐by-­‐side  format  to  alternating-­‐line  format  for  display  purposes.      

JVC  first  with  Realtime  2D-­‐to-­‐3D  Converter    

JVC’s  new  IF-­‐2D3D1  3D  Image  Processor  offers  real-­‐time  2D  to  3D  conversion,  allowing  live  (and  pre-­‐recorded)  HD  material  to  be  converted  to  3D  HD  on-­‐the-­‐fly.      Additionally,  the  IF-­‐2D3D1  converts  separate  left-­‐right  (dual)  HD-­‐SDI  stereoscopic  signals  into  a  3D  mixed  format  (a)  for  acquisition  on-­‐location  QC  or  (b)  for  3D  deliverables  and  distribution.  Any  of  the  four  popular  3D  mixed  formats  are  available  as  outputs:    Line-­‐by-­‐line,  Side-­‐by-­‐side,  Above-­‐below,  or  Checkerboard.                    

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JVC  Broadcast  Direct    

A  Sales  &  Support  Organization  dedicated  to  TV  Broadcasters    

JVC  Broadcast  Direct  is  a  new  program  offered  largely  to  Group  Station  Owners  to  achieve  successful  transitioning  at  their  local  TV  station  properties  to  full  and  highly  competitive  HD  news  operations  through  the  adoption  of  cost  effective  ProHD  acquisition  systems,  and,  as  importantly,  to  assure  the  ongoing  uninterrupted  daily  operation  of  ProHD  equipment  at  the  highest  possible  level.  JVC’s  core  commitments  under  a  Broadcast  Direct  group  adoption  agreement  include:          

Direct  buying  from  JVC  under  net-­‐30  or  capital  lease   Purchase  at  substantial  discounts  (Adoption  pricing)   Direct  station-­‐level  support  by  JVC  technical/operations  staff     Depot  service  and  product  loaner  program  (Immediate  turn-­‐around)   Exclusive  performance  and  features  (i.e.  LoLux  and  Metadata)   JVC  Support  Web  Portal  (Repair,  purchase  history,  manuals,  pricing)  

 JVC  Broadcast  Direct  simplifies  the  ongoing  purchasing  and  transition  process,  and  includes  initial  setup  of  cameras  and  lenses,  an  exclusive  depot  service  support  program,  and  the  very  important  training  for  technical  and  production  staff  by  JVC  product  experts.  All  this  to  assure  a  highly  successful  ownership  experience  on  a  daily  basis,  including  JVC  placing  ProHD  camera/recorders  at  strategic  locations  as  backup  equipment  when  a  TV  station’s  equipment  is  sent  to  our  depot  for  repair.  Such  gear  is  owned  by  JVC  but  available  to  the  TV  stations  for  the  life  of  the  adoption  agreement.  JVC’s  endeavor  is  to  generate  a  win-­‐win  situation  that  will  benefit  all  parties  for  now  and  the  future.  The  success  of  ProHD  will  assure  longevity  and  continued  product  developments  to  the  benefit  of  the  Group  Station  Owners  through  product  continuum.        Please  contact  JVC  Professional  for  additional  information  and  product  demonstrations:                JVC  Headquarters  &  East  Coast  Sales      (973)  317-­‐5000  

         JVC  West  Coast  Sales    (714)  527-­‐7500  

         http://pro.jvc.com