the purpose of this course is to help you understand the ... 5190 dr... · good answer is correct...
TRANSCRIPT
Materials
Required simulation: Capsim, available online at http://www.capsim.com
Cost as of 7/5/17 = $53.99
Recommended: Strategic Management 3e by Frank Rothaermel (e-textbook)
Course Description
From the UNT Catalog:
5190. Administrative Strategy. 3 hours. Capstone course providing the integration of functional areas
of business administration. Requires students to determine policy at the general- or top-management
level. Students address strategic organizational problems and the optimization of the total enterprise.
Course includes the use of lectures, case analysis and special topics. This course must be taken in the
student's last semester of course work. Restricted to College of Business majors.
The course is organized primarily around dynamic lectures and discussion. Your physical and mental
presence is critical to your success in this class. I will do my best to make sure that what is offered in
class helps you master the material.
Course Objective and Outcomes
The purpose of this course is to help you understand the “big” strategic decisions that managers
make – i.e., what those decisions are, why managers make them, and the consequences of different
courses of action. The course is unique in that we look at the firm as a whole, rather than through a
particular functional lens.
Learning Objectives: Upon completion, you should be able to: (1) define competitive advantage,
describe ways that firms gain both short-term and long term competitive advantages, and identify the
source of a firm’s competitive advantage, (2) list the major forces that shape an industry and
describe how each force influences the performance of industry participants, (3) define the two major
business-level approaches to competitive advantage and explain how they help overcome industry
threats, (4) define how each of the major corporate-level strategies relate each to competitive
advantage.
Since this class is taught entirely online, there are several key differences from traditional face-to-
face classes.
1. The instructor’s role is that of a coach and mentor, and students MUST have self discipline and
motivation to stay on top of the course.
2. Class meetings are asynchronous, although lectures must be completed in advance of the weekly
exams. Instead of having real time conversations in class, we will have on-going dialogues in forum
posts.
Administrative Strategy BUSI 5190, 8W1 Fall 2017 Sections 86, 80, 26, 1 Instructor: Dr. Christopher Penney Instructor email: [email protected]
Revised 7/28/2017
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3. Student learning is active and occurs by researching important trends as well as reflecting and
commenting on forum discussions rather than passively listening to lectures
4. Participation is ABSOLUTELY required, and will mainly take the form of postings to the online
discussion board.
TECHNICAL REQUIREMENTS / ASSISTANCE
The following information has been provided to assist you in preparation for the technological aspect
of the course.
UIT Help Desk: http://www.unt.edu/helpdesk/index.htm
Hardware and software necessary to use Bb Learn: http://www.unt.edu/helpdesk/bblearn/
Browser requirements: http://kb.blackboard.com/pages/viewpage.action?pageId=84639794
Computer and Internet Literacy: http://clt.odu.edu/oso/index.php?src=pe_comp_lit
Necessary plug-ins: http://goo.gl/1lsVF
Internet Access with compatible web browser
Word Processor
ACCESS & NAVIGATION
Access and Log in Information
This course was developed and will be facilitated utilizing the University of North Texas’ Learning
Management System, Blackboard Learn. To get started with the course, please go to:
https://learn.unt.edu
You will need your EUID and password to log in to the course. If you do not know your EUID or
have forgotten your password, please go to: http://ams.unt.edu.
Student Resources
As a student, you will have access to:
Student Orientation via Blackboard Learn. It is recommended that you become familiar with
the tools and tutorials within the Orientation to better equip you in navigating the course.
Blackboard’s On Demand Learning Center for Students . It is recommended that you become
familiar with the tools and tutorials to better equip you to navigate the course.
From within Blackboard, you will have access to the “UNT Helpdesk “ tab which provides
student resources and Help Desk Information.
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Being a Successful Online Student
-What Makes a Successful Online Student?
-Self Evaluation for Potential Online Students
Student Support
The University of North Texas provides student technical support in the use of Blackboard and
supported resources. The student help desk may be reached at:
Email: [email protected]
Phone: 940.565-2324
In Person: Sage Hall, Room 130
Regular hours are maintained to provide support to students. Please refer to the website
(http://www.unt.edu/helpdesk/hours.htm) for updated hours.
ASSESSMENT & GRADING
Exams:
A total of four exams will cover the required reading and the content of the online lectures.
Complete the exams online by accessing the relevant exam on Blackboard, found in the assessments
folder of the course website. The exams will be timed and must be completed within 60 minutes of
opening the exam. Grades made available to students following the submission of the exam, pending
grading of essay questions. If you lose Internet connectivity during the exam, log back in
immediately and continue on with the exam. Save your answers often (every 5-10 minutes). Do not
attempt the exam until you are ready. Exams cannot be reopened once one hour has passed, and
questions that have not been completed will count as incorrect answers.
If you experience any issues while taking the exam, you must contact the Blackboard Helpdesk
immediately so that your issue is documented with a helpdesk ticket number. Considerations
regarding exam issues will be made by the instructor on an individual basis based on the
documentation.
There will be four exams. The format for the exams is multiple choice, true false, and short answer.
The final exam will be cumulative.
The first 3 exams will open each Friday at noon and will close promptly at 11:59PM the first Sunday
after the exam opens. In other words, the exam will be available for 59 hours and 59 minutes. You
may complete the exam any time within that window, however, only your first attempt will count.
Extra credit quizzes will be posted the day prior to each exam, and generally should be available from
about 5:00 PM until 11:59 PM. Completing the extra credit quiz will give you an idea of the way I
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may word questions on the exam. As further incentive to complete the extra credit quizzes, I will
award one percentage point of extra credit on the exam that immediately follows the quiz to each
student that completes the quiz on time.
Capsim:
Registering: Students must sign up and purchase the Capsim simulation software. The
software can be downloaded from www.capsim.com . Once there, click “register”. After that,
you will be asked to enter an industry ID. Students should pay attention to their assigned
industry ID. Make sure you sign up for the right one! Capsim will be arranged as “footrace” –
you will not be competing in teams. Although much of the simulation is self paced, practice
rounds MUST be completed by the deadline, and the final decision in the competition mode
MUST be completed by the deadline.
Practice and Rehearsal simulation: At least 4 rounds of the practice simulation AND the
rehearsal simulation must be complete by the posted deadline (see course schedule). Each
counts for 1% of your grade on a pass/fail basis.
Simulation Assessment Method: Points are allocated according to your simulated company's
performance. There are eight performance criteria (e.g., ROA, ROS, or cumulative profit, etc.)
that will be used to assess your performance -- relative to the five other computer teams’
decisions. The scale that I use to determine simulation grades is the sum of your relative
ranking in years 1-8 of the simulation. I take a weighted average that factors your ranking in
THREE of the 8 measures. You will choose the three measures BEFORE you submit your round
1 decision. I will use your ranking against the five other computer teams in those
measures to determine your grades.
Paper: A short 6 page case analysis of your team is due October 12th at midnight. It is to be
complete individually and submitted through the blackboard system.
Discussion assignments and participation: Discussion assignments should be considered “mini-essays.” There will be four graded weekly assignments, each worth 3.5% of the final grade. Students will be expected to both respond to the questions I post and interact with other students. No discussion credit will be given if you do not post timely responses to the discussion forums.
The discussion forums are related to the lectures, external resources and activities. Upon completion or near completion of the assigned readings and activities, you are expected to engage in an ongoing discussion/debate with your learning community peers. Your contributions to the discussion forums will be graded for quality, timeliness of your contributions, and a detailed analysis of
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linking together theory (readings) to application (activities). You must respond to 3 other posts. Grades will be assigned as follows (please note this is not an exhaustive list):
Grade Possible reasons for grade assignment
0 Poor
Answer is mostly or completely missing Does not respond to any posts
1
Fair
Answer is mostly incorrect Answer does not cite the lecture and other external data Answer displays no creativity, inadequate grammar (more than 5 mistakes)
Responds to fewer than 3 other posts or does not respond to any posts
2
Average
Answer is partially correct Answer does not properly the lecture and other external data Answer displays little to no creativity, average grammar (3-5 mistakes)
Responds to fewer than 3 other posts
3
Good
Answer is correct Answer partially cites the lecture and other external data Answer displays some creativity, decent grammar (1-2 mistakes), some professionalism
Responds to 3 other posts
4
Outstanding
Answer is correct Answer cites the lecture and other external data. Answer displays creativity, proper grammar (zero mistakes), professionalism
Responds to (at least) 3 other posts Responds to other posts in the initial posted thread
One major piece of advice for assignments. Do not wait until the day an assignment is due to
complete the assignment – this should be ongoing!
Assessment Method: Each forum will be graded using the Discussion Forum Rubric.
Grading
Grades will be determined as follows:
Final grade breakdown
Discussion assignments and
participation (4 @ 3.75%
each)
15%
Exam 1 14%
Exam 2 14%
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Exam 3 14%
Capsim Performance 12%
Capsim Paper 10%
Completing Capsim rehearsal simulation and 3 rounds of practice before deadline
1%
Final Exam 20%
Grading scale
F D C B A
0-59.99 60-69.99 70-79.99 80-89.99 90-100
SCHOLARLY EXPECTATIONS All works submitted for credit must be original works created by the scholar uniquely for the class. It is considered inappropriate and unethical, particularly at the graduate level, to make duplicate submissions of a single work for credit in multiple classes, unless specifically requested by the instructor. Work submitted at the graduate level is expected to demonstrate higher-order thinking skills and be of significantly higher quality than work produced at the undergraduate level.
RESOURCES
UNT Portal: http://my.unt.edu
UNT Blackboard Learn Student Resources: Technical Support: http://www.unt.edu/helpdesk/
UNT Library Information for Off-Campus Users:
http://www.library.unt.edu/services/facilities-and-systems/campus-access
UNT Computing and Information Technology Center:
http://citc.unt.edu/services-solutions/students
UNT Academic Resources for Students: http://www.unt.edu/academics.htm
Computer Labs: General access computer lab information (including locations and hours of operation)
can be located at: http://www.gacl.unt.edu/
COURSE POLICIES
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Late Work
The instructor’s philosophy is that would-be entrepreneurs need to be ready for the realities of the
real world. In the real world, missing deadlines results in ventures failing. Therefore, the instructor
will not accept any late assignments unless arrangements are made ahead of time.
Class Participation
Students are required to login regularly to the online class site. The instructor will use the tracking
feature in Blackboard to monitor student activity. Students are also required to participate in all class
discussion board activities
Virtual Classroom Citizenship
The same guidelines that apply to traditional classes should be observed in the virtual classroom
environment. Please use proper netiquette when interacting with class members and the professor.
Copyright Notice
Some or all of the materials on this course Web site may be protected by copyright. Federal copyright
law prohibits the reproduction, distribution, public performance, or public display of copyrighted
materials without the express and written permission of the copyright owner, unless fair use or
another exemption under copyright law applies. Additional copyright information may be located at:
http://copyright.unt.edu/content/unt-copyright-policies.
Policy on Server Unavailability or Other Technical Difficulties
The University is committed to providing a reliable online course system to all users. However, in the
event of any unexpected server outage or any unusual technical difficulty which prevents students
from completing a time sensitive assessment activity, the instructor will extend the time windows and
provide an appropriate accommodation based on the situation. Students should immediately report
any problems to the instructor and also contact the UNT Student Help Desk: [email protected] or
940.565.2324. The instructor and the UNT Student Help Desk will work with the student to resolve
any issues at the earliest possible time.
UNT POLICIES
Student Conduct and Discipline: Student Handbook.
Academic Honesty Policy
Academic integrity emanates from a culture that embraces the core values of trust and honesty
necessary for full learning to occur. As a student-centered public research university, the University of
North Texas promotes the integrity of the learning process by establishing and enforcing academic
standards. Academic dishonesty breaches the mutual trust necessary in an academic environment
and undermines all scholarship. See UNT Policy 18.1.16.
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You are encouraged to become familiar with the University's Policy of Academic dishonesty found in
the Student Handbook. The content of the Handbook applies to this course. If you are in doubt
regarding the requirements, please consult with me before you complete any requirements of the
course.
On a course specific note, I will have information available that will allow me to determine what
location you took the exam. If I see a close match between your ip address, time of the attempt,
and/or other identifying information to another student on any of your exam or quiz attempts, I may
require you to take a proctored make-up exam that must be taken at a location and time I approve.
Your future exams will also need to follow that guidance.
ADA Policy
The University of North Texas makes reasonable academic accommodation for students with
disabilities. Students seeking accommodation must first register with the Office of Disability
Accommodation (ODA) to verify their eligibility. If a disability is verified, the ODA will provide you
with an accommodation letter to be delivered to faculty to begin a private discussion regarding your
specific needs in a course. You may request accommodations at any time, however, ODA notices of
accommodation should be provided as early as possible in the semester to avoid any delay in
implementation. Note that students must obtain a new letter of accommodation for every semester
and must meet with each faculty member prior to implementation in each class. For additional
information see the Office of Disability Accommodation website at http://www.unt.edu/oda. You may
also contact them by phone at 940.565.4323.
Important Notice for F-1 Students taking Distance Education Courses:
Federal Regulation
To read detailed Immigration and Customs Enforcement regulations for F-1 students taking online
courses, please go to the Electronic Code of Federal Regulations website at http://www.ecfr.gov/.
The specific portion concerning distance education courses is located at Title 8 CFR 214.2 Paragraph
(f)(6)(i)(G). The paragraph reads:
(G) For F–1 students enrolled in classes for credit or classroom hours, no more than the equivalent of one class or three credits per session, term, semester, trimester, or quarter may be counted toward the full course of study requirement if the class is taken on-line or through distance education and does not require the student's physical attendance for classes, examination or other purposes integral to completion of the class. An on-line or distance education course is a course that is offered principally through the use of television, audio, or computer transmission including open broadcast, closed circuit, cable, microwave, or satellite, audio conferencing, or computer conferencing. If the F–1 student's course of study is in a language study program, no on-line or distance education classes may be considered to count toward a student's full course of study requirement.
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University of North Texas Compliance
To comply with immigration regulations, an F-1 visa holder within the United States may need to
engage in an on-campus experiential component for this course. This component (which must be
approved in advance by the instructor) can include activities such as taking an on-campus exam,
participating in an on-campus lecture or lab activity, or other on-campus experience integral to the
completion of this course.
If such an on-campus activity is required, it is the student’s responsibility to do the following:
(1) Submit a written request to the instructor for an on-campus experiential component within one
week of the start of the course.
(2) Ensure that the activity on campus takes place and the instructor documents it in writing with a
notice sent to the International Student and Scholar Services Office. ISSS has a form available that
you may use for this purpose.
Because the decision may have serious immigration consequences, if an F-1 student is unsure about
his or her need to participate in an on-campus experiential component for this course, s/he should
contact the UNT International Student and Scholar Services Office (telephone 940-565-2195 or email
[email protected]) to get clarification before the one-week deadline.
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Monday Tuesday Wednesday Thursday Friday
August 28 29 30 31 September 1
Syllabus posted.
Introduction to course.
Lesson 0: Introduction to Capsim
Register for Capsim tonight by 11:59 pm
Lesson 1: Managing Environmental Turbulence
Capsim practice round 1 should be completed tonight
4 5 6 7 8
Labor Day
Discussion assignment #1 discussion due tonight at 11:59pm
Lesson 2: Industry Analysis and Industry Evolution for the 21st Century
Practice Round 2 should be completed tonight
.Practice Round 3 should be completed tonight
Lesson 3: Utilizing Internal Analysis to Build Competitive Advantage over Rivals
Optional “extra credit” quiz must be completed tonight by 11:59
Exam 1 opens, Lessons 1-3. Complete by 11:59 PM Sunday
Capsim rehearsal and 4 rounds must be completed by 11:59 PM Sunday
.
11 12 13 14 15
Capsim resets into competition mode by 1: 00 PM.
Lesson 4: Business Level Strategy
Lesson 5: Analysis of Markets and Positioning
18 19 20 21 22
Discussion assignment #2 due tonight at 11:59pm
Lesson 6: Growth by Internal Development
Lesson 7: Corporate Level Strategies and Restructuring
Optional “extra credit” quiz must be completed tonight by 11:59
Exam 2 opens, Lessons 4-7. Complete by 11:59 PM Sunday
24 25 26 27 28
.
Lesson 8: Growth via Strategic Alliances
Lesson 9:
Conducting Case Analysis
.
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October 2 3 4 5 6
Discussion assignment #3 due tonight at 11:59pm
CAPSIM PAPER ASSIGNMENT OPENS.
Lesson 10: International Strategies
Lesson 11: Strategic Leadership Decision Making
Optional “extra credit” quiz must be completed tonight by 11:59
Exam 3 opens, Lessons 8-11. Complete by 11:59 PM Sunday
9 10 11 12 13
CAPSIM PAPER ASSIGNMENT CLOSES.
Lesson 12: Wealth Creation
Lesson 13: Acquisition Strategies
16 17 18 19 20
Discussion assignment #4 due tonight at 11:59pm
Lesson 14: Course wrapup
Optional “extra credit” quiz must be completed tonight by 11:59
Final exam opens. Cumulative. Complete by 11:59 PM Friday
Capsim – ALL 8 ROUNDS MUST BE COMPLETED BEFORE 11:59 PM
Final exam closes. Cumulative. Complete by 11:59 TONIGHT.